Everywhere around the world,

agencies pitted against each other in a arena called

In this arena, they fight each other by

wielding weapons called

However, as time goes by, things changed.

Pitch is no longer about ideas and

innovation, but more towards the

The pitch will always lead to

due to agencies knowing nothing of each other’s price.

Both are

leading up to a phenomenon called

The pitch will always lead to

due to agencies knowing nothing of each other’s price.

Both are

leading up to a phenomenon called

Is it wrong?

Not really, but somehow when agencies get into the pitching of price they forget the most

important aspect which is

And I’m going to show you how important it is

Pitch is all about finding the right

in the endless stream of data. Only the right person can find

the best combination.

And it comes at a cost

The right person can only be found by showing up to the people participating in the pitch that

all of them play an important

Despite of what their position is.

How is that to the pitch itself?

It lowers the amongst employees and company

It nurtures the among the boss-worker relationship

In a long term, it creates for the entire team