Press Release

The ‘One Press Help Phone’ for Ladies

Jivi 2010Finally a Multimedia Phone with SOS features for

peace of mind New Delhi, June 18, 2013: The Jivi 2010 comes with a special never-before utility – the SOS button which can help women stave off distress. Jivi which has already reached a vast populace of the Indian Telecom users comes with a timely innovation.

According to Jitendra Rahi, Executive Director, CONPLEX International, the Hong Kong based business conglomerate that owns the Jivi brand through its fully owned Indian subsidiary Magicon Impex Pvt. Ltd., “The SOS phone for Women demonstrates our market sensitivity. We believe in delivering feature rich products that are an absolute value for money..Our expanding product portfolio and channel network showcases the market acceptance of Jivi brand and its offerings amply well.” CP Batheja, CMD, Magicon Impex adds, “Considering the unsafe environment and the life in the city fraught with unfortunate eventualities, we have introduced a special utility feature – the SOS button in the new Jivi 2010. There are a lot of women who work till late or in less inhabited areas, children who go out for tuition classes besides senior citizens living alone. We are proud to be of significance to society.”

The SOS feature is very simple to operate. In case of any emergency or eventuality, user needs to long-press the SOS button and the phone starts calling 5 pre-defined numbers one by one. In case any of the numbers is busy or does not take the call, a SMS message is sent to it. After this, the phone dials other numbers on the pre-defined list - thereby ensuring much needed help. The phone can be of great use for elderly and children as well.

According to Dr. V Mohini Giri, Chairperson, Guild of Service and National Policy for Older Persons (NPOP) Review Committee, “Facilities to help women in times of crises is a much needed instrument. I congratulate Jivi on launching such an innovative phone for women’s security.” Dr. Giri is a social activist, writer, scholar and the voice for women, peace and justice in India and South Asia.

Jivi 2010 is a dual SIM dual standby bar phone with a big display of 2.4 inches. It is perfect for users who love loud music as the phones come equipped with a big speaker and is compatible with almost all music formats – be it MP3, MP4, AVI or 3GP format. And if you happen to like a song that’s playing on FM, you can record it too using the FM recording feature. The 3.5 mm universal audio jack - this enables users to connect this phones to headphones, amplifiers, speakers & other devices for sound output!

Jivi 2010 has Bluetooth as well as GPRS connectivity to enable users to connect to Internet. What’s more, in case someone steals your phone or you happen to lose it somewhere, it can be traced back for they have a special embedded anti-theft and loss prevention software – the Mobile Tracker. As and when someone tries to change the SIM in your stolen phone, an SMS alert is sent to a pre-defined set of mobile numbers. And once you have the number of the person in possession of your phone the thief can be traced too! For those who want privacy, Jivi 2010 has a folder lock feature such that only authorized users can open the folders and access the content therein.

These two features - Mobile Tracker and Folder Lock - usually found in smart phones are being made available in Jivi 2010 feature phone for the very first time. This differentiates it from the competition clearly and reinforces its true value-for-money proposition. It has auto call recording feature too. Jivi 2010 can be connected to the computer through microUSB port which happens to be its charging port as well. It has an expandable memory up to 32 GB (through a microSD card).

The phone comes with a Hungama WAP Launcher which connects users to their Store with over 2 million pieces of content across genres and languages, in the form of music, videos, dialogues, ringtones & wallpapers. Jivi 2010 users can enjoy music on the go besides downloading their favorite content and storing it virtually. Available at a very affordable price of Rs 1699 in three exciting colours – white, red and black, Jivi 2010 comes in a stylish metallic or chrome finish that’s sure to make heads turn but not with unwanted attention!

It can be purchased online on the following e-commerce portals - infibeam.com, gadgets.in, ebay.in, shopclues.com, and Tradus.com.

Look forward to more innovations from the Jivi range of devices!

About the Company

CONPLEX International Ltd., headquartered at Hong Kong with global footprint and a decade long legacy, is an international open market distributor & wholesaler of electronic products ranging from mobile handsets, digital cameras, music players to gaming consoles and much more. It has subsidiary and allied offices in Dubai (UAE), Shenzhen (China), Miami (USA), Luxembourg (Europe), New Delhi (India) & Singapore. In India, Magicon Impex Pvt. Ltd., a fully owned subsidiary of the company was set up in 2004. It forayed into the Indian market with its own brand of mobile phones – Magicon & Jivi in 2008. The objective is to offer feature-rich phones that are value for money. The product range consists of entry level color display phones with FM to high-end smart phones with all features and apps. Magicon Impex Pvt. Ltd., based at Delhi, currently has a network of 400+ service centers across the country besides 6 branch offices in Noida (UP), Gurgaon (Haryana), Mumbai (Maharashtra), Ahmedabad (Gujarat), Jaipur (Rajasthan), and Kolkata (West Bengal). Other than branch offices, it has pan-India presence in 22 states. Also, the company has a strong distribution network covering 350 districts with 400+ distributors. In the last 5 years, 85 different mobile phone models have been introduced with a variety of features. With 6 more smart phones in the pipeline this financial year, Magicon is set to bring smiles to millions of Indian with its “More for Less” philosophy.

For more information, please visit: www.conplexinternational.com

Media Contacts :

Kushboo Ahuja 981851260, info@teamorange.in