Presents…

A national organization in Canada that focuses purely on childhood cancer fundraising.

100% of donations we receive are distributed to the childhood cancer charities that we support.

We focus on fundraising events that drive wellness,

physical activity and a healthy, active lifestyle.

WHO WE ARE: what sets us apart?

WHY WE DO IT

Cancer is the leading cause of non-accidental death in children in Canada.

More children die of cancer each year than asthma, cystic fibrosis, muscular dystrophy, congenital anomalies and pediatric AIDS combined

1 in 330 individuals will be diagnosed with a malignant disease before their 20th birthday.

1 in 400 young adults (aged 15 – 45) is a childhood cancer survivor.

The treatment and cure is a 24/7 process, often over a period of 2-3 years, the effects of which can smother childhood or teen years.

WHY WE DO IT

Today, over 80% of children diagnosed with cancer become long-term survivors vs.

less than 10% in the 1970’s

But over 60% of childhood cancer

survivors see long-term lasting impacts from cancer and treatment

(chemo, radiation, steroids):sterility, secondary cancers, heart & lung

disease, hip replacements, mammograms for teens, epilepsy, vision loss, amputation.

Upon return to school, their abilities can be impacted by loss of short term memory,

fatigue, decreased ability to concentrate, and IQ loss. Many need long-term special

education support. That’s why we ride towards our destination – beyond cancer!

In 2013 Coast to Coast Against Cancer Foundation gave $6 million to:

• Kids Cancer Camps/year round programs in Ontario, Alberta, & Atlantic Canada.

• POGO: Ontario Family Funding & High School Survivor Programs (POFAP & SAVTI)

• C 17 – Pediatric Oncology Researchers across Canada;

• Grassroots kids cancer charities across Canada.

Coast to Coast has distributed $31 million since 2003.

WHERE DO THE FUNDS GO?

WHO DO THE FUNDS HELP?

Kids and their families because one child can change the world

YOU can make a difference!

IR @ Toronto – October 18th, 2014

• Under 2 hours start to Finish, including awards • A great way to have the whole community rally around a cause

• Childhood cancer could impact, or has already impacted someone around you.

THE CYCLISTS

• Teams of 6 riders register and fundraise online• Each cyclist rides for 10 minutes each• There’s a break between each round, no rushing!

• Bring a water bottle & light clothes

• Eat a good breakfast!Dance

Laugh

Have Fun!Jump!

TEAM CAPTAINS

• You have a Key Role in supporting the event!

• Help team register online• Own Team Package

• Ensure team mates have e-copy• Ensure they’re ready to submit any

paperwork to you before check in. • Bring a printed Results Report with

you. • Attend Team Captain Meeting (optional)

• Have a great time on event day!

THE VOLUNTEERS

• Register online as a volunteer and let your Organizer know. Fundraising is encouraged!

KEY VOLUNTEER ROLES:• Crew: 4-6 for setup and take down• Food & Beverage Team: 1-2• Check In team: 2-3 • Medic: 1-2 – basic first aid & CPR• Photographer: 1 • Timekeeper: 1 max• Optional roles – we scale with your volunteer

engagement: Bike Monitors, Timer, etc

Inside Ride HAVE TOs!

Your Event Guidelines:

• Team Minimum $1000 per bike or $170/cyclist

• ONLINE REGISTRATION reserves your team bike

• FUNDRAISING

Team Package secures your bike

• ALL team members must register online!

• All team members fundraise and submit donations

• Volunteers are asked to fundraise

• Each participant must accept the online waiver

ONLINE REGISTRATION REQUIRED ! reserve your ride

TEAM = 6 people (1 is the Team Captain)Option: Use your FB account to save setup time and share

your fundraising link

http://Toronto.theinsideride.com

TEAM CAPTAINS to register

You will need: 1 Work Address

1 Team Name5 friends’ names &

emails.

Our system will email each teammate a link.

Team members then log in to set their password and start fundraising!

Team Captains - Organize your team!

How the Captain Registers the entire team!

http://LOCATION.theinsideride.com

1. Collect names & email addresses of your team members

2. Register using a common address - include postal code

3. At the end of the registration, click the option to “Add Others”

4. Pick “Use Your Address” to copy the common address to everyone

5. Replace your email with each teammate’s email

6. The system will email each team member a link

7. Team members log in and set their password

How to Donate? Option 1 Online Smart phone compatible, easy, fast, shareable

Result =Tax ReceiptBoth options yield a tax receipt for donations >$20. BUT online donors receive them immediately!

Option 2 Pledge FormGreat for family, friends, neighbours

Some Tips to Raise > $1000 in 7 steps!

Step 1: Ask 6 family members to donate $15.00

$ 90

Step 2: Ask 6 friends to contribute $5.00

$ 30

Step 3: Ask 6 co-workers to donate $20.00 $ 120

Step 4: Ask your boss to match co-workers $ 100

Step 5: Ask 6 neighbours to donate $10.00 $ 60

Step 6: Ask 6 businesses you support to donate $100.00

$ 600

Step 7: Each team member donate $50.00 $ 300

Total =

$1300

Key Actions • Tell your story: You’re helping kids with cancer with 100% of their donations• Share your link: Text or email your link to family and friends. • Network: Ask your family & relatives to email their colleagues• Promote: Tweet the news! Post on FB, join Inside Ride Fan page• Schedule: A fundraising event.• Thank You: Say and simple and heartfelt Thank you to your donors!

Create the right look at

your location!

Personalize it!

A party with a purpose

Have FUN!

If you don't fight the fights you may not win, how can you call yourself a Champion - AJFDedicate your ride TO A FAMILY in your community

Medals & Thank Yous

MEDALS• Top Team Mileage• Best Team Spirit • Best Team Costume • Top Team Fundraising• Top Female Fundraising• Top Male Fundraising• Top Volunteer Fundraising

The Medals reflect our and your intent – be a team, have fun, be active, and support kids with cancer

The Feedback

Simply a Meaningful Day.

Fun!

Volunteerism

Engagement

Team Spirit!

School SpiritHealth & Wellness

Leadership

100% of Donations Help Kids with Cancer

Today I rode 0km and childhood cancer couldn’t keep up!

Not moving never got us so far….

JOIN OUR ONLINE COMMUNITY Find some inspiration!

•

Challenge Your Community!Want to Ride or Volunteer?

1. ARE YOU TEAM CAPTAIN MATERIAL? GET 5 OTHER FUN, DEDICATED AND ENERGETIC FRIENDS TO MAKE A TEAM

2. REGISTER ONLINE! http://Toronto.theinsideride.com

3. GET CREATIVE WITH YOUR FUNDRAISING TO RAISE THE TEAM MINIMUM OF $1000

4. SUBMIT DONATIONS AND FUNDRAISING REPORT PLEDGE FORMS TO YOUR TEAM CAPTAIN THE DAY BEFORE!

5. OCTOBER 18TH - BRING IT FOR THE INSIDE RIDE!

ONE STEP AT A TIME

What We Provide

Your Roles & Responsibilities

Key Strategies & Definitions

High Level Timeline

Next Steps

Recap

Organizing Team

We Provide: Planning Tools

Along with colourful brochures and posters, Coast to Coast provides a package of electronic documents which include:

EVENT ORGANIZATION• Event Planning Checklist that includes:

• Step-by-Step Event Schedule (“Run of Show”) • Volunteer Roles & Sign Up sheet

• Team Sign Up & Volunteer Summary Reports• Corporate Event Reference materialEVENT INFORMATION PACKAGE – TO RECRUIT TEAM CAPTAINS• Tailored corporate information package specific to your event including a backgrounder

on childhood cancer• One page sample invitation tailored to your eventTOOLS TO ACTIVATE TEAMS• Team Summary Sheet• Team Captain Email • Waiver is part of the online registration process.ONLINE INSTRUCTIONS• Online Registration Instructions

We Provide: web site, coaching & service

Inside Ride Event Registration & Donation Website:

• SECURED: Fully secured tailored event website using software from a leading fundraising SW company focused on non-profits.

• STATUS: Top 10 teams and individual fundraisers listed raising the competition and the interest.

• SIMPLE: Easy to sign up, create a team, join a team. Leave the defaults or personalize your team page and personal page.

• SERVICE: You call us, we answer your questions. Direct and personal Website and Event support for participants and organizers via phone and email.

You Provide: • ORANIZING COMMITTEE

• VENUE

• LOCAL EVENT SPONSOR

• RECRUIT TEAMS

• ENCOURAGE FUNDRAISING

• SUPPLY EVENT DAY VOLUNTEERS

• AMBASSADOR CHILD/FAMILY

• REFRESHMENTS

Organizing Teams’ Roles & Responsibilities

Example Event Day Timing – 5

minute rounds

7:00 am Inside Ride Crew arrives, volunteer crew available

9:00 am Team Captain Drop & Go Check in

9:45 am Teams at bikes for welcome & instructions

10:00 am The Inside Ride Opening Ceremonies & Dedication10:10 am Time to spin – 6 cyclists ride for 5 minutes each; 2-3

minute break between rounds

10:50 am Cycling complete, results tabulated

11:00 am Awards & Thank Yous

11:15 am Teardown and pack up

1:00 Departure

Your Personalized Website

The URL for your event site is created http://Toronto.theinsideride.comWe suggest you place the link on your company websiteOnline fundraising is preferred because it decreases your workload. We provide online reporting in the days leading up to your event to track fundraising.

ONLINERegistration is Mandatory!

Team PackageTeam package = what you collect back from team captains who are participating Team Captains complete it and return it to the Organizing Team ON EVENT DAY.

Contents of Team Package

• Completed Team Summary Sheet • 6x Results Report or Pledge forms along with cash/cheques from

your team• Paper Waivers – only for those under 19 – All others accept the

online waiver while activating their account • Any cash or cheque amounts collected

Team PackageWhere do Team Captains get it ?

• Team Summary Sheet & Pledge forms & Paper waivers:– Organizer (you) email this to team captains after

registration. – Inside Ride team will resend these with a team captain

reminders email 1 week before event

• Results Reports : participants run these reports from inside their online account

• Cash and cheques: collected during fundraising

Event Day Package What we take away with us!

Team Envelopes that contain team Results reports/Pledge Forms, cash and cheques and any paper waivers collected. (Pledge Forms & Waivers have Federal Taxation & Retention requirements and are considered property of the Foundation.)

Key Strategies, Definitions & Tools!The Event Planning Checklist

This is your “COLES NOTES” document for planning your Inside Ride It helps you conceptualize event day details and literally check them off.

It also helps us with event day logistics and the emcee script

CRUCIAL ACTIVITY: Update this form as you go and send it back to us TEN DAYS

prior to your event !

Your Action Plan

Immediately After the Organizing Presentation…NOW WHAT?!

• Confirm your company wide Launch/Call to Action date, time how you will launch – (email blast, info booth, posters, visits…)

• Determine roles and responsibilities for Organizing Team and use these slides and the Event Planning Checklist to guide your preparations

• Review the online donation website and sign up your Organizing Team

First Steps 1. Review this PowerPoint Presentation and the Event Planning Checklist key

project activities/tasks/dates Project Manager

2. Schedule a follow up meeting within the next few days in order to:• Determine your roles and responsibilities

- All Leaders• Review the sample team and individual documents provided

- All Leaders • Scope your recruitment strategy & communications plan

- Communications Leader• Get your own team registered to try out the process

- Fundraising Leader• Understand volunteer roles for Organizing Team and Event Day

- Resources Leader• Schedule Signup Sessions if appropriate

- Resources Leader

Launch Your Event Call Teams to Action - 5 months to 8 weeks before Event

• Organizing Team communicates the event to the staff and community – Inside Ride Staff can be present

• Announce Signup session, and schedule for follow up announcements, presentations if applicable

• Kick start team captain, team members and volunteer signup

• Start Fundraising. Promote in house initiatives. Encourage friendly competition between teams!

LAUNCH AFTERMATH BETWEEN LAUNCH AND 3 DAYS BEFORE THE EVENT• Encourage Online registration and execute signup sessions (booth

set up, poster campaign, email campaign) and follow up!

• Online registration reports provided by Inside Ride Coordinator on request - to track participants and encourage fundraising

• Email Info package and team package to team captains

• Schedule Volunteer Meetings & assign volunteer roles

• Promote the hand in date for participants to submit paperwork and donations to their Team Captain

• Formalize event day elements: Dedication, Thank Yous, Donations, guests, additional prizes

With Ten Days to Go

• Return the Event Planning Checklist to the Inside Ride crew - Advise us of special thank yous, special guests, welcomes, dedications for the event

• Organizing team receives the detailed timeline and any final questions from Inside Ride manager

• Advise volunteers of their arrival time, depending on their role.

• Advise team Captains of check in time and team members of arrival time – This will be done via an email blast supported by your Inside Ride Coordinator

• Pick-up food, water for the event

 

Event Day

• Lead organizer to print a set of event documents sent from the Inside Ride Coordinator

• Event day Volunteers meet Inside Ride Crew at arrival time and set up/ volunteer training begins

• Team Captains hand in pledge forms/fundraising reports, cash and cheques – starting 60 mins before event (or sooner if otherwise agreed)

• Donations team - Supported by Inside Ride Coordinator • tabulates Team totals and look out for top Fundraisers! USE SPREADSHEET

PROVIDED BY INSIDE RIDE TEAM On EVENT DAY• pre-organizes cash into denominations • determines fundraising total, tallies various Top 3 awards. • Sign off pledge forms, donations and waivers to Inside Ride Coordinator• Inside Ride Coordinator and Donations team will do a count and sign off of all cash

once it has been removed from the team packages

• Have a great time! 

Quick RecapWhat We Bring:The experience, ALL the gear and event staff for a memorable & meaningful day How We Help:• Full event manual, event forms, templates, roles & responsibilities• Online registration, fundraising, & reports, brochures & posters• Dedicated Event Manager leading up to Event Day• Want to meet and review details? Call us• We run the event, you celebrate & have fun What You Provide:Organizing Team, Event venue (minimum 1800 sq ft) cycling teams of 6, volunteers, water, fruit What Happens Next:• We help your organizing team get up to speed• Teams and volunteers register, plan & execute fundraising • Watch the enthusiasm level ramp up, see the engagement in the cause• Enjoy the friendly competition & experience a meaningful day

The Feedback

Simply a Meaningful Day.

Fun

Volunteerism Engagement

Team Spirit

Community Spirit

Health & Wellness

Leadership

FB: The Inside Ride Twitter: @insideride

JOIN OUR ONLINE COMMUNITY

Thank you for your valuable time today.

Web: www.theinsideride.comEmail: contact@theinsideride.comFB Page: The Inside Ride Twitter: @insideride

Event Manager: Jenn Davies, 416-316-4659, jenn.davies@ctcacf.org

Event Coordinators: Hannah Spence, 519-546-0393, hannah.spence@ctcacf.org Alex Campbell, 647-459-2563, alex.campbell@ctcacf.org

Copyright 2013, Coast to Coast Against Cancer Foundation. All Rights Reserved.All trademarks, logos, goodwill and brand indicia shall be protected and all rights enforced .