Presentation Media Treatment
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Transcript of Presentation Media Treatment
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8/14/2019 Presentation Media Treatment
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TreatmentTreatment
http://images.google.co.uk/imgres?imgurl=http://nkashokbharan.files.wordpress.com/2009/06/money-ball.jpg&imgrefurl=http://nkashokbharan.wordpress.com/2009/06/25/will-money-bring-success/&usg=__P5LjntGpaTEsIxk7JN4PoHMM95Y=&h=500&w=500&sz=98&hl=en&start=2&tbnid=77ET-5_zjg7stM:&tbnh=130&tbnw=130&prev=/images%3Fq%3Dmoney%2Bfootball%26gbv%3D2%26hl%3Den -
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IntentionsIntentions
With this documentary I am setting out to achieveWith this documentary I am setting out to achieve
various objectives which include how was the finance invarious objectives which include how was the finance in
football 10 years ago and how it has changedfootball 10 years ago and how it has changed
dramatically. Also in this documentary I will be coveringdramatically. Also in this documentary I will be covering
what else has the growth of finance changed in thewhat else has the growth of finance changed in the
premier league such as the amount of foreign playerspremier league such as the amount of foreign players
that have been bought by premier league teams; whatthat have been bought by premier league teams; what
does this mean for home grown players.does this mean for home grown players.
The angle that I am going to take on this is a
non biased so my audience can have their
own point of view and they can make this up
with all the information.
http://images.google.co.uk/imgres?imgurl=http://www.bbc.co.uk/london/content/images/2006/05/03/england_badge_203x152.gif&imgrefurl=http://www.bbc.co.uk/northamptonshire/content/articles/2006/05/08/going_to_the_world_cup_feature.shtml&usg=__vz1Pmq4MFMwxIVayKHV1XbAteGY=&h=152&w=203&sz=11&hl=en&start=3&tbnid=mocc55nHc6RtAM:&tbnh=79&tbnw=105&prev=/images%3Fq%3Dengland%2Bbadge%26gbv%3D2%26hl%3Denhttp://images.google.co.uk/imgres?imgurl=http://www.bbc.co.uk/manchester/content/images/2005/11/18/93_keane_sign_450x300.jpg&imgrefurl=http://www.bbc.co.uk/manchester/content/image_galleries/keane_united_career_gallery.shtml&usg=__QlobYe3zTzESFcCL7w_m-jYSf50=&h=300&w=450&sz=39&hl=en&start=6&tbnid=x6CkJFhAv2GFpM:&tbnh=85&tbnw=127&prev=/images%3Fq%3Droy%2Bkeane%2Bsigns%2Bfor%2Bmanchester%2Bunited%26gbv%3D2%26ndsp%3D20%26hl%3Den%26sa%3DNhttp://images.google.co.uk/imgres?imgurl=http://i2.cdn.turner.com/cnn/2009/images/07/08/ronaldo.gall.jpg&imgrefurl=http://worldsport.blogs.cnn.com/tag/pedro-pinto/&usg=__xgaFwSBscJLmmZLIRvnfP33DT1U=&h=382&w=585&sz=48&hl=en&start=25&tbnid=xZyhZFWyBWg1IM:&tbnh=88&tbnw=135&prev=/images%3Fq%3Dronaldo%2Bsigns%2Bfor%2Breal%2Bmadrid%26gbv%3D2%26ndsp%3D20%26hl%3Den%26sa%3DN%26start%3D20http://images.google.co.uk/imgres?imgurl=http://i.dailymail.co.uk/i/pix/2008/09/12/article-1055169-02824F1400000578-18_468x577.jpg&imgrefurl=http://www.dailymail.co.uk/sport/football/article-1055169/Chelsea-want-pay-cash-clash-Manchester-City-losing-Robinho-race.html&usg=__rzU2X6SZYJtMU1ry9cuwtYN7qo0=&h=577&w=468&sz=62&hl=en&start=2&tbnid=7tEZdqWqTw8cAM:&tbnh=134&tbnw=109&prev=/images%3Fq%3Drobinho%2Bsigns%2Bfor%2Bman%2Bcity%26gbv%3D2%26hl%3Denhttp://images.google.co.uk/imgres?imgurl=http://www.telegraph.co.uk/telegraph/multimedia/archive/00799/berbatov-ferguson_799290c.jpg&imgrefurl=http://soccernetlive.com/2008/09/02/deadline-deals-break-premier-league-transfer-record/&usg=__rL08acA7ZQS0P1NZzfMMLHTkc9E=&h=288&w=460&sz=26&hl=en&start=19&tbnid=S4rBI2HUCw3hcM:&tbnh=80&tbnw=128&prev=/images%3Fq%3Dmoney%2Bin%2Bpremier%2Bleague%26gbv%3D2%26hl%3Den -
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The unique selling point in my idea is that this is a growing issue infootball with a lot of pundits are talking about it an there has not been
a solid documentary in it so in some sense I am taking advantage of a
niche in the market.
The argument points are that this subject is being very publicised in
the media recently and many people saying that this is a negative
rather than a positive but with no knowledge behind it. To sum it up
the argument is going to be money for football is good or money for
football is bad
Content of idea
http://images.google.co.uk/imgres?imgurl=http://www.funny-football.co.uk/news/wp-content/uploads/twenty-pounds-notes.jpg&imgrefurl=http://www.funny-football.co.uk/news/premier-league-prize-money/&usg=__LDsrSxZdcoiR_2CUxbPaKR4VHts=&h=266&w=400&sz=95&hl=en&start=2&tbnid=zuRf-HRtuk1ePM:&tbnh=82&tbnw=124&prev=/images%3Fq%3Dmoney%2Bin%2Bthe%2Bpremier%2Bleague%26gbv%3D2%26hl%3Den -
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Structure and running orderStructure and running
order
segment 1 intro( for my intro) I will film inside or outside the home ofthe England national team Wembley stadium
segment 2 (Vox pops) I have specific locations where I want to do my
Vox pops and those locations are outside either Upton park, the Emiratesstadium or even Wembley I will film here because thats were most football
fans are based.
segment 3 (interview with an expert) I am going to get an interview with
a financial expert who works for the FA.
http://images.google.co.uk/imgres?imgurl=http://static.guim.co.uk/sys-images/Football/Pix/pictures/2009/2/17/1234863503705/Soho-square-001.jpg&imgrefurl=http://www.guardian.co.uk/sport/blog%2Bfootball/fa&usg=__S1Fg6mBhlbGkQ91I5gVkm8qTGWE=&h=276&w=460&sz=34&hl=en&start=1&tbnid=wbEMTBs7wWEWpM:&tbnh=77&tbnw=128&prev=/images%3Fq%3DFA%2Bheadquarters%26gbv%3D2%26hl%3Denhttp://images.google.co.uk/imgres?imgurl=http://www.tinthethao.com.vn/Data/Image/2009/Thang11/15/Richard%2520Scudamore2.jpg&imgrefurl=http://www.tinthethao.com.vn/Bong-da-Anh/Tin-tuc-khac-BDA/67843.aspx&usg=__3lVAOY4Okg-87i4SzrqV_md7f6w=&h=414&w=468&sz=25&hl=en&start=1&tbnid=i9ZIXUeASAHNCM:&tbnh=113&tbnw=128&prev=/images%3Fq%3Drichard%2Bscudamore%26gbv%3D2%26hl%3Denhttp://images.google.co.uk/imgres?imgurl=http://www.lobfc.org/images/maps/map4.jpg&imgrefurl=http://www.lobfc.org/location.htm&usg=__G0fxCSRBMbeO9EJEIbMQFZZpwxM=&h=399&w=698&sz=86&hl=en&start=13&tbnid=9KyvOudC1mprvM:&tbnh=79&tbnw=139&prev=/images%3Fq%3Dmap%2Bof%2Blondon%2Bfootball%2Bgrounds%26gbv%3D2%26ndsp%3D20%26hl%3Den%26sa%3DNhttp://images.google.co.uk/imgres?imgurl=http://www.lobfc.org/images/maps/map4.jpg&imgrefurl=http://www.lobfc.org/location.htm&usg=__G0fxCSRBMbeO9EJEIbMQFZZpwxM=&h=399&w=698&sz=86&hl=en&start=13&tbnid=9KyvOudC1mprvM:&tbnh=79&tbnw=139&prev=/images%3Fq%3Dmap%2Bof%2Blondon%2Bfootball%2Bgrounds%26gbv%3D2%26ndsp%3D20%26hl%3Den%26sa%3DNhttp://images.google.co.uk/imgres?imgurl=http://newsimg.bbc.co.uk/media/images/42945000/jpg/_42945611_wembley416.jpg&imgrefurl=http://news.bbc.co.uk/sport2/hi/football/fa_cup/6672231.stm&usg=__gl0AMuM3X_AV5OzE9cLHbne3wxg=&h=300&w=416&sz=36&hl=en&start=10&tbnid=oaaNb1thwmi0wM:&tbnh=90&tbnw=125&prev=/images%3Fq%3Dwembley%26gbv%3D2%26hl%3Den -
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Profile of target audience and appeal of your
video
Audience
profile
Age
The age for my
production is 16-24
Location
The location for my
documentary is the
UK
Interest
The age range that I am
aiming at will be interested
in things like sport and
socialising
Employment/education
Most of the people that will watch my
documentary will be some sort of
education or some working
EthnicityMy documentary is aimed at
all ethnic groups
GenderMy documentary will be
aimed both males an
females
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Explanation of research & key findingsExplanation of research & key findings
Focus group
This was one of my research techniques I asked a group of peoplemy ideas and they pointed out the strengths and weaknesses.
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Explanation of research & key findingsExplanation of research & key findings
This was another method that I used to find out
information about my audience. It was a series of
questions and I had to answer them.
Questionnaire
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Technical viability
These are the
equipments that I willusing for the production
stage when I will be
actually filming
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Technical viability
Theses are some of the
equipment that I will be usingduring the post production stage. I
will be editing my work and putting
together the best parts of my
documentary
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Practical viabilityPractical viability
I my documentary I will try and get expert to cat there view on my topic
and the reason for getting expert enhances the reliability of my
production. The person that I will try and get in my documentary is
Richard Scudamore he is the chief executive of the premier league.
I will find this person in the FA headquarters in Soho square because
thats where he is located. Hopefully I will be able to film in some sort ofoffice at the headquarters. Access to theses locations will be hard but I
believe that I will be able to get through and gain permission.
In my documetary I am going to be using achieve footage because I will
need it to give my audience a clearer description of my documentary.
I will be airing this after the ford football focus programme on Saturday
because most of the football fans are already tuned in
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Commercial viabilityCommercial viability
The marketThe market
After doing some research on my topic I found out that there are hardly any similar documentaries toAfter doing some research on my topic I found out that there are hardly any similar documentaries tomine and. I see this as a good thing and a opportunity because this topic is spoken aboutmine and. I see this as a good thing and a opportunity because this topic is spoken abouteveryday in the world of sport and I see this as a niche.everyday in the world of sport and I see this as a niche.
Your budgetYour budget
To make this documentary I believe that it will cost a some money but hard to know how much it willTo make this documentary I believe that it will cost a some money but hard to know how much it willbe. After doing some research I found out that it will cost money for achieve footage and maybebe. After doing some research I found out that it will cost money for achieve footage and maybealso to film in side football grounds. There also other things that will need money such asalso to film in side football grounds. There also other things that will need money such asequipment and everything that comes under that. And also extra money that will be their for theequipment and everything that comes under that. And also extra money that will be their for thecrew and the cast (refreshments)].crew and the cast (refreshments)].
Distribution and exhibitionDistribution and exhibition
My programme will meet the ethos of the BBC because it covers all the main points of the ethosMy programme will meet the ethos of the BBC because it covers all the main points of the ethoswhich are inform, educate and also entertain. In my documentary it will tell everyone about thewhich are inform, educate and also entertain. In my documentary it will tell everyone about thefinancial difficulties for some teams and the stability for others. And also it will entertain thefinancial difficulties for some teams and the stability for others. And also it will entertain theaudience because there will be archive footage and lastly it will give information about financialaudience because there will be archive footage and lastly it will give information about financialstability and how it can go wrong and what things can trigger that such as not winning enoughstability and how it can go wrong and what things can trigger that such as not winning enoughtrophies if youre a big team.trophies if youre a big team.
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Media law governing
Ofcom law
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