Predictive Data Mining in Very Large Data Sets: A...
Transcript of Predictive Data Mining in Very Large Data Sets: A...
Predictive Data Mining in Very Large Data Sets: A Demonstration and Comparison Under Model Ensemble
Dr. Hongwei “Patrick” Yang
Educational Policy Studies & Evaluation
College of Education
University of Kentucky
Lexington, KY
Presented at the 2014 Modern Modeling Methods conference
Overview
The study demonstrates predictive data mining models under model ensemble in the context of analyzing large data
Data mining is usually defined as the data-driven process of discovering meaningful hidden patterns in large amounts of data through automatic as well as manual means
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Overview
Many industries use data mining to address business problems, such as bankrupt prediction, risk management, fraud detection, etc.
Such applications in data mining typically take advantage of predictive data mining models as learning machines with a primary focus on making good predictions
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Overview
Among many types of predictive data mining models are decision trees, neural networks, and (traditional) regression models:
Decision tree: Identify the most significant split of the outcome at each layer
Neural network: Model nonlinear associations
For each of the models/learning machines presented above, the outcome can be either a categorical one or a numerical one
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Overview
On the other hand, model ensemble techniques have recently become popular thanks to the growing power of computation
Bagging and boosting are two of the most popular ensemble techniques
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Overview
Model ensemble techniques are designed to create a model ensemble/committee containing multiple component/base models
The committee of models are averaged or pooled in a certain manner to improve the stability and accuracy of predictions
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Overview
Model ensemble techniques can be incorporated into many types of predictive models/learning machines (tree, neural network, regression, etc.)
Ensemble-based modeling can also be combined with common feature/subset selection procedures (genetic algorithm, stepwise method, all-possible-subsets, etc.)
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Numerical examples
To demonstrate the effectiveness of predictive data mining in discovering meaningful information from large data, the study chooses the three types of predictive models which are commonly used, and analyzes them under two large scale applications
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Numerical examples
To further improve the predictions from each type of model, model ensemble is implemented during the modeling process to pool predictions from individual component model
For comparison purposes, all models are also fitted without creating any model ensemble
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Numerical examples
Besides, the models are each evaluated for goodness-of-fit and performance at the final stage using various fit statistics including average squared error, ROC index, misclassification rate, Gini coefficient, K-S statistic, as applicable
The entire analysis is performed under SAS Enterprise Miner 7.1
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Numerical examples
Example one: Physicochemical properties of protein tertiary structure data
A numerical outcome: 45,730 cases
Example two: Bank marketing data
A categorical outcome: 41,188 cases
Both data sets are retrieved from the UC Irvine (UCI) Machine Learning Repository
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Example one: Numerical outcome
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Table 1. Comparison of Models based on Training Data under a Numerical Outcome.
Model Description
Average Squared
Error
Root Average
Squared Error
Maximum
Absolute Error
EnRegTreeNN 21.338 4.619 15.000
EnReg 22.874 4.783 14.818
EnNN 23.122 4.809 16.556
EnTree 25.193 5.019 16.131
NN 23.591 4.857 19.663
Reg 23.574 4.855 19.668
Tree 24.103 4.910 17.412
Example one: Numerical outcome
Ensemble models tend to be more effective in reducing errors, although it is not guaranteed
Average squared error: Lower is better
Root average squared error: Lower is better
Maximum absolute error: Lower is better
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Example two: Categorical outcome
Table 2. Comparison of Models based on Training Data under a Categorical Outcome.
Model
Description
Root
Average
Squared
Error
Misclassification
Rate
Roc
Index
Gini
Coefficient
Kolmogorov
-Smirnov
Statistic
Bin-Based
Two-Way
Kolmogorov
-Smirnov
Statistic
Gain Cumulative
Lift
Cumulative
Percent
Captured
Response
EnRegTreeNN 0.237 0.078 0.947 0.894 0.780 0.772 504.305 6.043 60.541
EnReg 0.241 0.081 0.935 0.871 0.719 0.717 455.744 5.557 55.676
EnNN 0.252 0.086 0.919 0.838 0.682 0.681 428.767 5.288 52.973
EnTree 0.270 0.101 0.801 0.602 0.579 0.576 395.325 4.953 49.623
Tree 0.254 0.090 0.900 0.800 0.697 0.692 441.595 5.416 54.179
NN 0.261 0.098 0.912 0.823 0.675 0.670 400.087 5.001 50.027
Reg 0.261 0.097 0.912 0.823 0.668 0.666 408.710 5.087 50.889
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Example two: Categorical outcome
Ensemble models typically have better discriminatory power among all models, as is indicated by each criterion Misclassification rate: Lower is better
ROC index: Higher is better
Gini coefficient: Higher is better
K-S statistic: Higher is better
Cumulative lift: Higher is better
Cumulative percent captured response: Higher is better
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Conclusions
The study presents some initial evidence for the effectiveness of model ensemble in improving the performance of an individual learning machine (model) under a given type
The study needs to be supplemented with additional information on the use of (real) bagging and boosting in improving the performance of individual learning machine
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Conclusions
The study provides applied researchers with more options beyond traditional regression modeling when reliable predictions are needed in their research
The study serves as the foundation for a future research topic which adds feature selection to predictive data mining modeling under model ensemble for analyzing very large data sets
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