Ppt power point
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![Page 1: Ppt power point](https://reader036.fdocuments.in/reader036/viewer/2022081506/55d07c5abb61eb9e198b4581/html5/thumbnails/1.jpg)
Marcellya 201212500663
S6C
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• One of largest social media outlets in the world
• Share pictures and videos– Can be shared on other social networks
• Launched in October 2010– Created by Kevin Systrom and Mike Krieger– Over 1 million users in a few months
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• Currently about150 million active users – 70% log on every day
• 55 million photos uploaded daily
• 65% of the world’s top 100 brands have an account
• User base grown about 23% in last 6 months
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• 37% of people consider a business if they can connect with a picture post
• 63% of people value the image more than the product description or details
• Picture posts have the highest percentage of interaction with customers
![Page 6: Ppt power point](https://reader036.fdocuments.in/reader036/viewer/2022081506/55d07c5abb61eb9e198b4581/html5/thumbnails/6.jpg)
• Pictures– Funny or Inspiring
• Hashtags• Videos• Interacting with actual customers– Feedback & criticism
• Special deals for followers
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• It’s all about visuals – Color– Filters – Balance business and fun– Distinct view of the world
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• Engaging and/or inspirational– Uplifting
message –Make your
followers laugh
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• Companies/Products – #MancrushMonday – #SelfieSunday• Selfies of actual employee’s
– #ThrowbackThursday• Remind followers of pervious products
• Stay Relevant! – Trends
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• Connecting with customers– No aggressive “buy this” message – Positive – Enjoyable
• http://instagram.com/p/i4wSSYDu5Q/#
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• Interacting with customers– Free marketing – Creates relationships
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• Reward your Followers – Promo Codes– Special sales– Event updates
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• When is our midterm? • How many users does Instagram have?• What is the growth rate of Instagram?• What is a great way for businesses to attract
customers on Instagram? • What percentage of people value a picture more
than a text post? • What is an example of a trending hashtag?