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Pinterest Engagement Featuring Carol Stephen
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Transcript of Pinterest Engagement Featuring Carol Stephen
Why Pinterest? An Intro
Agenda
Getting StartedFind Your AudienceRules of EngagementPinterest is a
MarathonRecapQ&A
Q&A
Submit questions along the way!
We will have Q&A at the end.
Getting Started
GETTINGSTARTED
Getting Started
Share visual ideas
Create community
Connect with potential clients
Deepen relationships
Create a “break room” using humor
Pinterest is a Wonderful Place to
Getting Started
Board – where you organize your visual material
Pins – how you add to a board Likes – giving a “thumbs up”
to a pin Repins – you can repin from
someone else’s board or to your own.
Basics
Find Your Audience
Find Your Audience
Are they mostly men? Women?
Younger? Older?What are their
interests? It’s not just about
you!
Who Is Your Audience?Well, yes,
it is all about me!
Rules of Engagement
1. Check your notifications.
2. Comment on others’ pins and tag them!
3. Connect with active users.
4. Join community boards.
Pinterest as a Marathon
• Build relationships slowly• Set aside time each day• An hour each day is better
than 7 hours once a week!
Long-Term Success
Recap
Getting Started Create Community Connect through humor &
visuals
Find Your Audience Who are they? Find pins they’d like It’s not all about you!
Rules of Engagement Comment and tag Spend time daily Connect with active users Join community boards
Long-Term Success Marathon, not sprint Build slowly
Questions???Pinterest Engagement
Free 30-minute private Pinterest consultation
For webinar guests ONLY!