Pearl and Dean - Upcoming Releases and Target Audience

50
... september The Pearl & Dean filmguide features twelve months of UK filmreleases - taking you through to August 2011. All films are colour-coded by audience type to assist your campaign planning (see colour coding). The filmguide is updated on a monthly basis. To receive the latest copy please give us a call on 020 7199 2400 or alternatively visit business.pearlanddean.com/filmplanner Focus: 15 - 24 years Kids: 4 - 14 years Male: 15 - 24 years Female: 15 - 24 years Culture: 25+ ABC1 Blockbuster: Major releases w ith an £15m+ box office É 3D Audience type: Focus Kids Male Female Culture Blockbuster É 3D All filmprofiles are sourced fromCAVIAR/FilmMonitor. All release dates are subject to change. Twelve months in brief 2010 September 3 2010 September 22 Bullets Bonded by Blood Certified Copy Cherry Tree Lane Dinner for Schmucks Jonah Hex Soul Boy The Last Exorcism The Sw itch Why Did I Get Married Too? 10 2010 September Cyrus Going The Distance É Resident Evil: Afterlife Tamara Drewe The Runaways World's Greatest Dad 17 2010 September I'mStill Here Just Wright The Kid The Other Guys 24 2010 September Budrus Eat, Pray, Love Frozen 2010 The Hole 2010 The Town 2010 October 1 2010 October Buried Collapse Made in Dagenham Takers 8 2010 October Jackboots on Whitehall Life As We KnowIt Mr Nice NewYork, I Love You The Death and Life of Charlie St. Cloud Wall Street 2: Money Never Sleeps 15 2010 October É Despicable Me The Social Network Vampires Suck 22 2010 October Africa United É Alpha and Omega Easy A É Legend of the Guardians Mary and Max Paranormal Activity 2 Ramona & Beezus RED 29 2010 October Burke and Hare Involuntary É SawVII The Kids Are Alright 2010 November 5 2010 November Due Date É Jackass Let Me In 12 2010 November Flipped My Afternoons w ith Marguerite Skyline Unstoppable You Again 19 2010 November É Harry Potter - Deathly Hallows 1 Iron Cross Robinson In Ruins The Virginity Hit 26 2010 November Machete Monsters The American The Girl Who Kicked the Hornets' Nest 2010 December 3 2010 December É Megamind M iral Of Gods and Men Rare exports The Warrior's Way 10 2010 December Secretariat É The Chronicles of Narnia: The Voyage of the Dawn Treader 17 2010 December É Animals United Burlesque É Tron Legacy 24 2010 December Gulliver's Travels Little Fockers The Way Back 31 2010 December Love and Other Drugs 2010 TBC 2010 ( ) TBC Arthur and the Revenge of Maltazard É Beauty and the Beast 2010 Max's Mardi Gras The Tournament Warrior 2011 January 7 2011 January 127 Hours Barney's Version How l N.E.D.S The King's Speech The Next Three Days 14 2011 January É The Cabin In The woods The Green Hornet True Grit 21 2011 January Morning Glory Never Let Me Go The Dilemma 28 2011 January Hereafter Howdo you Know É Tangled Tree of Life 2011 February 4 2011 February Brighton Rock Chalet Girl Faster James Cameron's Sanctum The Fighter The Rite 11 2011 February Anonymous 2011 Black Swan Devil É Drive Angry É Gnomeo and Juliet The Beaver The Debt É Yogi Bear 18 2011 February Big Momma's: Like Father, Like Son I AmNumber Four Inside Job Paul 25 2011 February Conviction Hall Pass Just Go With It Killing Bono The Eagle 2011 Marc h 4 2011 Marc h Country Strong Dont Be Afraid of the Dark Rango Somewhere 11 2011 Marc h É Mars Needs Mums Red Riding Hood Restless The Adjustment Bureau 18 2011 Marc h The Dark Fields The Lincoln Lawyer The Roommate 25 2011 Marc h Battle: Los Angeles Sucker Punch 2011 April 1 2011 April Hop 8 2011 April Hanna É Rio 15 2011 April Beastly Winnie the Pooh 15 2011 ( ) April TBC Footloose (2011) 22 2011 April Bad Teacher 29 2011 April Prom The Thing What's Your Number? 2011 May 6 2011 May Thor 11 2011 ( ) May TBC The Hangover 2

Transcript of Pearl and Dean - Upcoming Releases and Target Audience

Page 1: Pearl and Dean - Upcoming Releases and Target Audience

...s eptemberThe Pearl & Dean film guide features twelve months of UK film releases - taking you through to August 2011. All films are colour-coded by audience type to assist your campaign planning (see colour coding).

The film guide is updated on a monthly basis. To receive the latest copy please give us a call on 020 7199 2400 or alternatively visit business.pearlanddean.com/filmplanner

Focus: 15 - 24 years

Kids: 4 - 14 years

Male: 15 - 24 years

Female: 15 - 24 years

Culture: 25+ ABC1

Blockbuster: Major releases with an £15m+ box office

É 3D

Audience type: Focus Kids Male Female Culture Blockbuster É 3D All film profiles are sourced from CAVIAR/Film Monitor. All release dates are subject to change.

…Twelve months in brief

2010September

3 2010September22 BulletsBonded by BloodCertified CopyCherry Tree LaneDinner for SchmucksJonah HexSoul BoyThe Last ExorcismThe SwitchWhy Did I Get Married Too?

10 2010SeptemberCyrusGoing The DistanceÉ Resident Evil: AfterlifeTamara DreweThe RunawaysWorld's Greatest Dad

17 2010SeptemberI'm Still HereJust WrightThe KidThe Other Guys

24 2010SeptemberBudrusEat, Pray, LoveFrozen 2010The Hole 2010

The Town

2010October

1 2010OctoberBuriedCollapseMade in DagenhamTakers

8 2010OctoberJackboots on WhitehallLife As We Know ItMr NiceNew York, I Love YouThe Death and Life of Charlie St. CloudWall Street 2: Money Never Sleeps

15 2010OctoberÉ Despicable MeThe Social NetworkVampires Suck

22 2010OctoberAfrica UnitedÉ Alpha and OmegaEasy AÉ Legend of the GuardiansMary and MaxParanormal Activity 2

Ramona & BeezusRED

29 2010OctoberBurke and HareInvoluntaryÉ Saw VIIThe Kids Are Alright

2010November

5 2010NovemberDue DateÉ JackassLet Me In

12 2010NovemberFlippedMy Afternoons with MargueriteSkylineUnstoppableYou Again

19 2010NovemberÉ Harry Potter - Deathly Hallows 1Iron CrossRobinson In RuinsThe Virginity Hit

26 2010NovemberMachete

MonstersThe AmericanThe Girl Who Kicked the Hornets' Nest

2010December

3 2010DecemberÉ MegamindMiralOf Gods and MenRare exportsThe Warrior's Way

10 2010DecemberSecretariatÉ The Chronicles of Narnia: The Voyage of the Dawn Treader

17 2010DecemberÉ Animals UnitedBurlesqueÉ Tron Legacy

24 2010DecemberGulliver's TravelsLittle FockersThe Way Back

31 2010DecemberLove and Other Drugs

2010 TBC

2010 ( )TBCArthur and the Revenge of MaltazardÉ Beauty and the Beast 2010Max's Mardi GrasThe TournamentWarrior

2011January

7 2011January127 HoursBarney's VersionHowlN.E.D.SThe King's SpeechThe Next Three Days

14 2011JanuaryÉ The Cabin In The woodsThe Green HornetTrue Grit

21 2011JanuaryMorning GloryNever Let Me GoThe Dilemma

28 2011JanuaryHereafterHow do you KnowÉ TangledTree of Life

2011February

4 2011FebruaryBrighton RockChalet GirlFasterJames Cameron's SanctumThe FighterThe Rite

11 2011FebruaryAnonymous 2011Black SwanDevilÉ Drive AngryÉ Gnomeo and JulietThe BeaverThe DebtÉ Yogi Bear

18 2011FebruaryBig Momma's: Like Father, Like SonI Am Number FourInside Job

Paul

25 2011FebruaryConvictionHall PassJust Go With ItKilling BonoThe Eagle

2011March

4 2011MarchCountry StrongDont Be Afraid of the DarkRangoSomewhere

11 2011MarchÉ Mars Needs MumsRed Riding HoodRestlessThe Adjustment Bureau

18 2011MarchThe Dark FieldsThe Lincoln LawyerThe Roommate

25 2011MarchBattle: Los AngelesSucker Punch

2011April

1 2011AprilHop

8 2011AprilHannaÉ Rio

15 2011AprilBeastlyWinnie the Pooh

15 2011 ( )April TBCFootloose (2011)

22 2011AprilBad Teacher

29 2011AprilPromThe ThingWhat's Your Number?

2011May

6 2011MayThor

11 2011 ( )May TBCThe Hangover 2

Page 2: Pearl and Dean - Upcoming Releases and Target Audience

...continued13 2011MayBorn To Be A StarBridesmaidsÉ Priest (2011)

20 2011MayPirates of the Caribbean 4

27 2011MayMonte Carlo

2011June

2 2011 ( )June TBCX-Men: First Class

3 2011JuneSenna

10 2011JuneFast FiveJumping the BroomSomething Borrowed

17 2011JuneGreen LanternÉ Kung Fu Panda 2

24 2011JuneRise of the ApesYour Highness

2011July

1 2011JulyTransformers 3

8 2011JulyOne For the MoneyThe ZooKeeper

15 2011JulyÉ Harry Potter - Deathly Hallows 2

22 2011JulyCaptain America: The First Avenger

É Cars 2: World Grand Prix

29 2011JulyJohnny English Reborn

2011Augus t

5 2011Augus tCowboys & AliensÉ The Smurfs

12 2011Augus tÉ The Darkest Hour

19 2011Augus tFriends with BenefitsÉ Spy Kids 4: Armageddon

26 2011Augus tFinal Destiantion 5The Change-Up

Page 3: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Dinner for SchmucksAn extraordinarily stupid man possesses the ability to ruin the life of anyone who spends more than a few minutes in his company

Cast: Steve Carell, Paul Rudd, Stephanie Szostak, Zach Galifianakis

Director: Jay Roach

Distributor: Paramount

Release Type: Medium

Genre: Comedy

Certificate:

3 September 2010

Comparable Film Profile: Yes Man

AB 25%

C1 39%

C2 21%

DE 15%

Male 67%

Female 33%

4%7-11

13%12-14

56%15-24

20%25-34

5%35-44

2%45+

Jonah HexThe U.S. military makes a scarred bounty hunter with warrants on his own head an offer he cannot refuse: in exchange for his freedom, he must stop a terrorist who is ready to unleash Hell on Earth.

Cast: Megan Fox, Josh Brolin

Director: Jimmy Hayward

Distributor: Warner Brothers

Release Type: Medium

Genre: Action

Certificate:

3 September 2010

Comparable Film Profile: Blade: Trinity

AB 26%

C1 28%

C2 21%

DE 25%

Male 64%

Female 36%

0%7-11

0%12-14

40%15-24

27%25-34

21%35-44

12%45+

The SwitchAn unmarried 40-year-old woman turns to a turkey baster in order to become pregnant. Seven years later, she reunites with her best friend, who has been living with a secret: he replaced her preferred sperm sample with his own.

Cast: Jennifer Aniston, Jason Bateman, Juliette Lewis, Jeff Goldblum

Director: Josh Gordon, Will Speck

Distributor: Lionsgate Films

Release Type: Medium

Genre: Comedy

Certificate:

3 September 2010

Comparable Film Profile: The Break Up

AB 18%

C1 41%

C2 24%

DE 17%

Male 38%

Female 62%

3%7-11

12%12-14

49%15-24

17%25-34

12%35-44

6%45+

Page 4: Pearl and Dean - Upcoming Releases and Target Audience

CyrusA recently divorced guy meets the woman of his dreams. Then he meets her son.

Cast: Marissa Tomei, Jonah Hill, Catherine Keener, John C.Reily

Director: Jay Durplass, Mark Durplass

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Comedy

Certificate:

10 September 2010

Comparable Film Profile: Stranger Than Fiction

AB 35%

C1 14%

C2 13%

DE 38%

Male 59%

Female 41%

0%7-11

6%12-14

27%15-24

21%25-34

0%35-44

47%45+

Going The DistanceA look at the trials and tribulations of a long-distance relationship.

Cast: Drew Barrymore, Justin Long, Christina Applegate

Director: Nanette Burstein

Distributor: Warner Brothers

Release Type: Medium

Genre: Comedy

Certificate:

10 September 2010

Comparable Film Profile: He's Just Not that Into You

AB 37%

C1 30%

C2 14%

DE 19%

Male 24%

Female 76%

1%7-11

6%12-14

38%15-24

28%25-34

16%35-44

11%45+

Resident Evil: Afterlife

É 3 !D release

Milla Jovovich is set to reprise her signature role as Alice in this fourth installment, which takes off where Resident Evil: Afterlife ended in Japan.

Cast: Milla Jovovich, Jensen Ackles, Jason O'Mara, Austin Peck

Director: Paul W.S. Anderson

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

10 September 2010

Comparable Film Profile: Resident Evil

AB 30%

C1 35%

C2 17%

DE 18%

Male 68%

Female 32%

0%7-11

0%12-14

49%15-24

26%25-34

9%35-44

16%45+

Page 5: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Tamara DreweA young newspaper writer returns to her hometown in the English countryside, where her childhood home is being prepped for sale.

Cast: Tom Allen, Gemma Arterton, Luke Evans

Director: Stephen Frears

Distributor: Momentum Pictures

Release Type: Medium

Genre: Comedy

Certificate:

10 September 2010

Comparable Film Profile: Bridget Jones: The Edge of Reason

AB 34%

C1 37%

C2 18%

DE 11%

Male 34%

Female 66%

0%7-11

0%12-14

18%15-24

20%25-34

21%35-44

41%45+

World's Greatest DadA comedy about a man who learns that the things you want most may not be the things that make you happy, and that being lonely is not necessarily the same as being alone.

Cast: Robin Williams, Daryl Sabara, Morgan Murphy, Naomi Glick

Director: Bob Goldthwait

Distributor: The Works UK Distribution

Release Type: Medium

Genre: Comedy

Certificate:

10 September 2010

Comparable Film Profile: The Royal Tenenbaums

AB 53%

C1 27%

C2 16%

DE 4%

Male 65%

Female 35%

0%7-11

0%12-14

19%15-24

43%25-34

21%35-44

17%45+

The Other GuysThe Other Guys centers on a pair of second string cops who try to gain respect and admiration from their law enforcement peers. Jackson and Johnson will play an elite pair of police officers who have everything they want and more. Their exploits are the envy of everyone in their department including Wahlberg and Ferrell’s characters.

Cast: Will Ferrell, Mark Wahlberg, Dwayne Johnson, Eva Mendes

Director: Adam McKay

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

17 September 2010

Comparable Film Profile: Anchorman

AB 30%

C1 40%

C2 11%

DE 19%

Male 58%

Female 42%

1%7-11

10%12-14

37%15-24

16%25-34

8%35-44

28%45+

Page 6: Pearl and Dean - Upcoming Releases and Target Audience

Eat, Pray, LoveWhile trying to get pregnant, a happily married woman realizes her life needs to go in a different direction, and after a painful divorce, she takes off on a round-the-world journey. Based on the memoir by Elizabeth Gilbert.

Cast: Julia Roberts, Javier Bardem, Billy Crudup, James Franco

Director: Ryan Murphy

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Drama

Certificate:

24 September 2010

Comparable Film Profile: The Time Traveler's Wife

AB 33%

C1 35%

C2 17%

DE 15%

Male 25%

Female 75%

3%7-11

6%12-14

28%15-24

17%25-34

17%35-44

29%45+

3 September 2010 22 Bullets - Certificate TBCA retired mobster goes on a revenge spree after being left for dead with 22 bullets in his body by his former childhood friend.

Bonded by Blood - Certificate TBCIn 1995, drug suppliers and career criminals Tony Tucker, Patrick Tate and Craig Rolfe were blasted to death by a shot gun whilst waiting in a Range Rover in Rettendon, Essex. The film charts their rise to become the most prolific dealers and feared criminals in the south of England, maintaining the hold on their empire with fear and violence until their untimely death.

Certified Copy - Certificate TBCIn Tuscany to promote his latest book, a middle-aged English writer meets a French woman who leads him to the village of Lucignano.

Cherry Tree Lane - Certificate TBCA couple is terrorized by a gang who is hunting their son.

Soul Boy - Certificate TBC The Last Exorcism - Certificate TBCA troubled evangelical minister agrees to let his last exorcism be filmed by a documentary crew.

Why Did I Get Married Too? - Certificate TBCFour couples reunite for their annual vacation in order to socialize and to spend time analyzing their marriages. Their intimate week in the Bahamas is disrupted by the arrival of an ex-husband determined to win back his recently remarried wife.

Page 7: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

10 September 2010 The Runaways - Certificate TBCA coming-of-age biopic about '70s teenage band The Runaways

17 September 2010 I'm Still Here - Certificate TBC Just Wright - Certificate TBCA physical therapist falls for the basketball player she is helping recover from a career-threatening injury.

The Kid - Certificate TBCAbout Kevin Lewis who grew up in poverty but survived to make a better life for himself and his family.

24 September 2010 Budrus - Certificate TBCFollows a Palestinian leader who unites Fatah, Hamas and Israelis in an unarmed movement to save his village from destruction. Success eludes them until his 15-year-old daughter jumps into the fray

Frozen 2010 - Certificate TBCThree skiers are stranded on a chairlift and forced to make life-or-death choices that prove more perilous than staying put and freezing to death

The Hole 2010 - Certificate TBCA pair of brothers stumble upon a mysterious hole in their basement that leads to the darkest corridors of their fears and nightmares

The Town - Certificate TBCAs he plans his next job, a longtime thief tries to balance his feelings for a bank manager connected to one of his earlier heists, as well as the FBI agent looking to bring him and his crew down.

Page 8: Pearl and Dean - Upcoming Releases and Target Audience

BuriedPaul is a U.S. contractor working in Iraq. After an attack by a group of Iraqis he wakes to find he is buried alive inside a coffin. With only a lighter and a cell phone it's a race against time to escape this claustrophobic death trap.

Cast: Ryan Reynolds, Robert Paterson, José Luis García Pérez, Samantha Mathis

Director: Rodrigo Cortés

Distributor: Icon Films

Release Type: Medium

Genre: Thriller

Certificate:

1 October 2010

Comparable Film Profile: Phone Booth

AB 33%

C1 36%

C2 18%

DE 13%

Male 56%

Female 44%

0%7-11

0%12-14

41%15-24

35%25-34

12%35-44

12%45+

TakersA group of bank robbers find their $20 million plan interrupted by a hard-boiled detective

Cast: Hayden Christensen, Paul Walker, Jay Hernandez, Zoe Saldana

Director: John Luessenhop

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

1 October 2010

Comparable Film Profile: The Inside Man

AB 47%

C1 24%

C2 17%

DE 12%

Male 64%

Female 36%

0%7-11

0%12-14

32%15-24

34%25-34

18%35-44

16%45+

Jackboots on WhitehallA satirical alternative history of World War II where the Nazis seize London and England must band together to prevent a full on invasion.

Cast: Ewan McGregor, Rosamund Pike, Richard E. Grant, Timothy Spall

Director: Edward McHenry, Rory McHenry

Distributor: Vertigo Films

Release Type: Medium

Genre: Animation

Certificate:

8 October 2010

Comparable Film Profile: Team America: World Police

AB 23%

C1 32%

C2 26%

DE 19%

Male 74%

Female 26%

0%7-11

0%12-14

63%15-24

29%25-34

5%35-44

3%45+

Page 9: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

The Death and Life of Charlie St. CloudCharlie St. Cloud is a young man overcome by grief at the death of his younger brother. So much so that he takes a job as caretaker of the cemetery in which his brother is buried. Charlie has a special lasting bond with his brother though, as he can see him. Then, a girl comes into Charlie's life and he must choose between keeping a promise he made to Sam, or going after the girl he loves.

Cast: Zac Efron, Kim Basinger, Amanda Crew

Director: Burr Steers

Distributor: Universal Pictures

Release Type: Medium

Genre: Drama

Certificate:

8 October 2010

Comparable Film Profile: The Lovely Bones

AB 28%

C1 26%

C2 26%

DE 20%

Male 46%

Female 54%

4%7-11

11%12-14

25%15-24

33%25-34

8%35-44

19%45+

Wall Street 2: Money Never SleepsAs the global economy teeters on the brink of disaster, a young Wall Street trader partners with disgraced former Wall Street corporate raider Gordon Gekko on a two-tiered mission: To alert the financial community to the coming doom, and to find out who was responsible for the death of the young trader's mentor.

Cast: Shia LaBoeuf, Michael Douglas, Josh Brolin

Director: Oliver Stone

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Drama

Certificate:

8 October 2010

Comparable Film Profile: Wall Street

AB %

C1 %

C2 %

DE %

Male 61%

Female 39%

0%7-11

0%12-14

48%15-24

34%25-34

10%35-44

9%45+

Despicable Me

É 3 !D release

A trio of orphan girls cause the normally deplorable Groo to rethink his plan to steal the moon.

Cast: Jason Segel, Steve Carell, Will Arnett

Director: Pierre Coffin, Chris Renaud

Distributor: Universal Pictures

Release Type: Medium

Genre: Animation

Certificate:

15 October 2010

Comparable Film Profile: Horton Hears a Who

AB 13%

C1 41%

C2 15%

DE 31%

Male 36%

Female 64%

31%7-11

10%12-14

30%15-24

11%25-34

17%35-44

0%45+

Page 10: Pearl and Dean - Upcoming Releases and Target Audience

Vampires SuckWhat happens when the coolest sales rep of 1988s' geeky best friend gets turned into a vampire?

Cast: Jenn Proske, Matt Lanter, Diedrich Bader

Director: Jason Friedberg, Aaron Seltzer

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Action

Certificate:

15 October 2010

Comparable Film Profile: Meet the Spartans

AB 21%

C1 35%

C2 27%

DE 17%

Male 62%

Female 38%

2%7-11

18%12-14

42%15-24

13%25-34

15%35-44

10%45+

Alpha and Omega

É 3 !D release

Puppy love takes on a new meaning in this animated film featuring a slew of celebrity voices. Kate (Hayden Panettiere) is a dominant and driven female wolf, while hairy Humphrey (Justin Long) lives for the moment. But when the two young wolves are captured by park rangers and taken far away, they bond despite their differences.

Cast: Hayden Panettiere, Christina Ricci, Danny Glover, Dennis Hopper

Director: Ben Gluck

Distributor: Lionsgate Films

Release Type: Medium

Genre: Animation

Certificate:

22 October 2010

Comparable Film Profile: Spirit: Stallion Of The Cimarron

AB 38%

C1 12%

C2 24%

DE 26%

Male 22%

Female 78%

37%7-11

4%12-14

11%15-24

7%25-34

21%35-44

20%45+

Easy AAfter a little white lie about losing her virginity gets out, a clean cut high school girl sees her life paralleling Hester Prynne's in "The Scarlet Letter," which she is currently studying in school - until she decides to use the rumor mill to advance her social and financial standing.

Cast: Emma Stone, Stanely Tucci, Cam Gigandet, Amanda Bynes

Director: Will Gluck

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

22 October 2010

Comparable Film Profile: Cruel Intentions

AB 41%

C1 24%

C2 15%

DE 20%

Male 45%

Female 55%

0%7-11

0%12-14

68%15-24

13%25-34

8%35-44

11%45+

Page 11: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Legend of the Guardians

É 3 !D release

Soren, a young barn owl, is kidnapped by owls of St. Aggie's, ostensibly an orphanage, where owlets are brainwashed into becoming soldiers. He and his new friends escape to the island of Ga'Hoole, to assist its noble, wise owls who fight the army being created by the wicked rulers of St. Aggie's.

Cast: Hugh Jackman, Hugo Weaving, Emile de Ravin, Jim Sturgess

Director: Zack Snyder

Distributor: Warner Brothers

Release Type: Medium

Genre: Action

Certificate:

22 October 2010

Comparable Film Profile: Happy Feet

AB 24%

C1 32%

C2 24%

DE 20%

Male 38%

Female 62%

21%7-11

8%12-14

13%15-24

13%25-34

23%35-44

22%45+

Ramona & BeezusFollows the misadventures of young grade schooler Ramona Quimby from Beverly Cleary's popular children's book series.

Cast: Selena Gomez, Bridget Moynahan, Ginnifer Goodwin, Josh Duhamel

Director: Elizabeth Allen

Distributor:

Release Type: Medium

Genre: Comedy

Certificate:

22 October 2010

Comparable Film Profile: Nanny McPhee

AB 26%

C1 36%

C2 18%

DE 20%

Male 30%

Female 70%

25%7-11

9%12-14

10%15-24

13%25-34

22%35-44

21%45+

REDWhen his idyllic life is threatened by a high-tech assassin, former black-ops agent Frank Moses reassembles his old team in a last ditch effort to survive.

Cast: Bruce Willis, Morgan Freeman, Mary-Louise Parker, John Malkovich, Helen Mirren

Director: Robert Schwentke

Distributor: E1 Entertainment

Release Type: Medium

Genre: Action

Certificate:

22 October 2010

Comparable Film Profile: The Bourne Ultimatum

AB 37%

C1 34%

C2 15%

DE 14%

Male 54%

Female 46%

0%7-11

5%12-14

24%15-24

25%25-34

19%35-44

27%45+

Page 12: Pearl and Dean - Upcoming Releases and Target Audience

Burke and HareA black comedy about two 19th century grave robbers who find a lucrative business providing cadavers for an Edinburgh medical school.

Cast: Isla Fisher, Simon Pegg, Tim Curry, Andy Serkis

Director: John Landis

Distributor: Entertainment

Release Type: Medium

Genre: Comedy

Certificate:

29 October 2010

Comparable Film Profile: Shaun Of The Dead

AB 31%

C1 34%

C2 21%

DE 14%

Male 65%

Female 35%

0%7-11

0%12-14

48%15-24

22%25-34

16%35-44

14%45+

Saw VII

É 3 !D release

no plot details have been released yet

Cast: Tobin Bell, Cary Elwes, Costas Mandylor, Betsy Russell

Director: Kevin Greutert

Distributor: Lionsgate Films

Release Type: Medium

Genre: Horror

Certificate:

29 October 2010

Comparable Film Profile: Saw VI

AB 17%

C1 42%

C2 11%

DE 30%

Male 67%

Female 33%

0%7-11

0%12-14

60%15-24

31%25-34

8%35-44

1%45+

The Kids Are AlrightTwo children conceived by artificial insemination bring their birth father into their family life.

Cast: MIA, Mia Wasikowska, Julianne Moore, Mark Ruffalo, Josh Hutcherson

Director: Lisa Cholodenko

Distributor: Universal Pictures

Release Type: Medium

Genre: Comedy

Certificate:

29 October 2010

Comparable Film Profile: Little Miss Sunshine

AB 27%

C1 46%

C2 22%

DE 5%

Male 44%

Female 56%

0%7-11

0%12-14

46%15-24

16%25-34

10%35-44

27%45+

Page 13: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

1 October 2010 Collapse - Certificate TBCThe normal worries of a struggling small town farmer are blown away when the world is suddenly overrun by undead monsters. How can a good man protect and provide for his family in a hostile world without becoming a monster himself?

Made in Dagenham - Certificate TBCA dramatization of the 1968 strike at the Ford Dagenham car plant, where female workers walked out in protest against sexual discrimination.

8 October 2010 Life As We Know It - Certificate TBCTwo single adults become caregivers to an orphaned girl when their mutual best friends die in an accident.

Mr Nice - Certificate TBCThe life story of Howard Marks, an elite British drug smuggler

New York, I Love You - Certificate TBCAn anthology film joining several love stories set in one of the most loved cities of the world, New York.

15 October 2010 The Social Network - Certificate TBCA story about the founders of the social-networking website, Facebook.

22 October 2010 Africa United - Certificate TBC'Africa United' is the extraordinary story of three Rwandan kids who walk 3000 miles to the Soccer World Cup in South Africa.

Mary and Max - Certificate TBC

Paranormal Activity 2 - Certificate TBCCurrently, no plot details have been released.

Page 14: Pearl and Dean - Upcoming Releases and Target Audience

29 October 2010 Involuntary - Certificate TBC

Due DateA high-strung father-to-be is forced to hitch a ride with a college slacker on a road trip in order to make it to his child's birth on time.

Cast: Robert Downey Jr., Zach Galifianakis, Michelle Monaghan, Juliette Lewis

Director: Todd Philips

Distributor: Warner Brothers

Release Type: Medium

Genre: Comedy

Certificate:

5 November 2010

Comparable Film Profile: The Hangover

AB 20%

C1 48%

C2 13%

DE 19%

Male 47%

Female 53%

0%7-11

0%12-14

55%15-24

22%25-34

9%35-44

14%45+

Jackass

É 3 !D release

The Jackass pranksters are at it again in this third outing, presented for the first time in 3D -- an effect that will no doubt redefine the use of the in-your-face technology.

Cast: Johnny Knoxville, Bam Margera, Steve-O, Ryan Dunn

Director: Jeff Tremaine

Distributor: Paramount

Release Type: Medium

Genre: Comedy

Certificate:

5 November 2010

Comparable Film Profile: Jackass: The Movie

AB 24%

C1 40%

C2 19%

DE 17%

Male 72%

Female 28%

0%7-11

0%12-14

42%15-24

39%25-34

11%35-44

8%45+

Page 15: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Let Me InA bullied young boy befriends a young female vampire who lives in secrecy with her guardian.

Cast: Chloe Moretz, Richard Jenkins, Elias Koteas, Cara Buono

Director: Matt Reeves

Distributor: Icon Films

Release Type: Medium

Genre: Drama

Certificate:

5 November 2010

Comparable Film Profile: The Ring

AB 22%

C1 45%

C2 17%

DE 16%

Male 46%

Female 54%

0%7-11

0%12-14

54%15-24

28%25-34

12%35-44

6%45+

SkylineAfter a late night party, a group of friends are awoken in the dead of the night by an eerie light beaming through the window...

Cast: Eric Balfour, Scottie Thompson, David Zayas, Donald Faison

Director: Colin Strause, Greg Strause

Distributor: É other

Release Type: Medium

Genre: Sci-Fi

Certificate:

12 November 2010

Comparable Film Profile: Cloverfield

AB 29%

C1 33%

C2 21%

DE 17%

Male 61%

Female 39%

0%7-11

0%12-14

83%15-24

10%25-34

7%35-44

0%45+

You AgainWhen a young woman realizes her brother is about to marry the girl who bullied her in high school, she sets out to expose the fiancée's true colors.

Cast: Kristen Bell, Sigourney Weaver, Odette Yustman, Betty White

Director: Andy Fickman

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Comedy

Certificate:

12 November 2010

Comparable Film Profile: 27 Dresses

AB 35%

C1 38%

C2 13%

DE 14%

Male 13%

Female 87%

4%7-11

18%12-14

40%15-24

14%25-34

10%35-44

14%45+

Page 16: Pearl and Dean - Upcoming Releases and Target Audience

Harry Potter - Deathly Hallows 1

É 3 !D release

Voldemort's power is growing stronger. He now has control over the Ministry of Magic and Hogwarts.

Cast: Emma Watson, Helena Bonham-Carter, Daniel Radcliffe, Alan Rickman

Director: David Yates

Distributor: Warner Brothers

Release Type: Major

Genre: Adventure

Certificate:

19 November 2010

Comparable Film Profile: Harry Potter and the Half-Blood Prince

AB 30%

C1 35%

C2 18%

DE 17%

Male 48%

Female 52%

12%7-11

11%12-14

21%15-24

12%25-34

17%35-44

27%45+

The Virginity HitFour guys, one camera, and their experience chronicling the exhilarating and terrifying rite of passage: losing your virginity

Cast: Matt Bennett, Zack Pearlman, Jacob Davich, Justin Kline

Director: Huck Botko

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

19 November 2010

Comparable Film Profile: American Pie: The Wedding

AB 24%

C1 38%

C2 16%

DE 22%

Male 56%

Female 44%

0%7-11

0%12-14

68%15-24

23%25-34

7%35-44

2%45+

MacheteAfter being betrayed by the organization who hired him, an ex-Federale launches a brutal rampage of revenge against his former boss.

Cast: Danny Trejo, Michelle Rodriguez, Jessica Alba, Robert De Niro, Lindsay Lohan

Director: Ethan Maniquis

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

26 November 2010

Comparable Film Profile: Death Proof

AB 19%

C1 57%

C2 13%

DE 11%

Male 82%

Female 18%

0%7-11

0%12-14

55%15-24

23%25-34

8%35-44

14%45+

Page 17: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

The AmericanAlone among assassins, Jack is a master craftsman. When a job in Sweden ends more harshly than expected for this American abroad, he vows to his contact Larry that his next assignment will be his last.

Cast: George Clooney, Bruce Altman, Thelka Reuten

Director: Anton Corbijn

Distributor: Universal Pictures

Release Type: Medium

Genre: Drama

Certificate:

26 November 2010

Comparable Film Profile: The Thomas Crown Affair

AB 37%

C1 35%

C2 19%

DE 9%

Male 55%

Female 45%

0%7-11

0%12-14

17%15-24

22%25-34

21%35-44

40%45+

12 November 2010 Flipped - Certificate TBCTwo eighth graders start to have feelings for each other despite being total opposites. Based on the novel "Flipped" by Wendelin Van Draanen.

My Afternoons with Marguerite - Certificate TBC

Unstoppable - Certificate TBCA dark, black comedy about a femme fatale who kills her boyfriends for money.

19 November 2010 Iron Cross - Certificate TBCJoseph, a retired police officer, travels to Nuremberg to visit his son Ronnie, years after turning his back on him for rejecting a career in the NYPD. No sooner does Joseph attempt to heal the rift with Ronnie, when he swears that an aging SS Commander is living in the apartment above. With little hope of seeing him stand trial, Joseph talks Ronnie into exacting justice and together they set out to kill him.

Robinson In Ruins - Certificate TBC

26 November 2010 Monsters - Certificate TBCSix years after Earth has suffered an alien invasion a cynical journalist agrees to escort a shaken American tourist through an infected zone in Mexico to the safety of the US border.

The Girl Who Kicked the Hornets' Nest - Certificate TBCIn The Girl Who Kicked The Hornets Nest – the final installment of the “Millennium trilogy” – Lisbeth Salander is fighting for her life in more ways than one. In intensive care and charged with three murders, she will not only have to prove her innocence, but also identify and denounce those corrupt government institutions that very nearly destroyed her life. Once upon a time, she was a victim. Now Salander is fighting back.

Page 18: Pearl and Dean - Upcoming Releases and Target Audience

Megamind

É 3 !D release

A satirical take on superhero movies, in which a notorious villain loses his oomph after he accidentally kills his nemesis.

Cast: Tina Fey, Brad Pitt, Will Ferrell, Jonah Hill

Director: Tom McGrath

Distributor: Paramount

Release Type: Major

Genre: Animation

Certificate:

3 December 2010

Comparable Film Profile: Kung Fu Panda

AB 31%

C1 30%

C2 21%

DE 18%

Male 55%

Female 45%

21%7-11

9%12-14

21%15-24

23%25-34

17%35-44

8%45+

The Chronicles of Narnia: The Voyage of the Dawn Treader

É 3 !D release

Lucy and Edmund Pevensie return to Narnia with their cousin Eustace where they meet up with Prince Caspian for a trip across the sea aboard the royal ship The Dawn Treader. Along the way they encounter dragons, dwarves, merfolk, and a band of lost warriors before reaching the edge of the world.

Cast: Ben Barnes, Eddis Izzard, Peter Dinklage, Skandar Keynes

Director: Michael Apted

Distributor: Twentieth Century Fox

Release Type: Major

Genre: Adventure

Certificate:

10 December 2010

Comparable Film Profile: The Chronicles of Narnia: Prince Caspian

AB 37%

C1 32%

C2 20%

DE 11%

Male 47%

Female 53%

21%7-11

7%12-14

17%15-24

13%25-34

19%35-44

23%45+

BurlesqueA small-town girl ventures to Los Angeles and finds her place in a neo-burlesque club run by a former dancer.

Cast: Kristen Bell, Alan Cumming, Cher, Christina Aguilera

Director: Steve Antin

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Drama

Certificate:

17 December 2010

Comparable Film Profile: Coyote Ugly

AB 26%

C1 39%

C2 21%

DE 14%

Male 41%

Female 59%

0%7-11

14%12-14

60%15-24

16%25-34

4%35-44

6%45+

Page 19: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Tron Legacy

É 3 !D release

Sam Flynn, the tech-savvy 27-year-old son of Kevin Flynn, looks into his father's disappearance and finds himself pulled into the same world of fierce programs and gladiatorial games where his father has been living for 25 years. Along with Kevin's loyal confidant, father and son embark on a life-and-death journey across a visually-stunning cyber universe that has become far more advanced and exceedingly dangerous.

Cast: James Frain, Michael Sheen, Olivia Wilde, Jeff Bridges

Director: Joseph Kosinski

Distributor: Walt Disney Studios

Release Type: Major

Genre: Action

Certificate:

17 December 2010

Comparable Film Profile: Star Trek XI

AB 40%

C1 37%

C2 12%

DE 11%

Male 63%

Female 37%

5%7-11

7%12-14

20%15-24

20%25-34

22%35-44

26%45+

Gulliver's TravelsTravel writer Lemuel Gulliver takes an assignment in Bermuda, but ends up on the island of Liliput, where he towers over its tiny citizens.

Cast: Jack Black, Emily Blunt, Jason Segel, Billy Connolly

Director: Rob Letterman

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Comedy

Certificate:

24 December 2010

Comparable Film Profile: Indiana Jones and the Kingdom of the Crystal Skull

AB 31%

C1 35%

C2 20%

DE 14%

Male 61%

Female 39%

11%7-11

6%12-14

22%15-24

21%25-34

17%35-44

23%45+

Little FockersThe Focker and the Byrnes families brace themselves for the arrival of a baby.

Cast: Robert De Niro, Ben Stiller, Owen Wilson, Dustin Hoffman, Terri Polo

Director: Paul Weitz

Distributor: Paramount

Release Type: Major

Genre: Comedy

Certificate:

littlefockers.net/

24 December 2010

Comparable Film Profile: Meet the Fockers

AB 29%

C1 32%

C2 21%

DE 18%

Male 49%

Female 51%

5%7-11

9%12-14

26%15-24

21%25-34

16%35-44

23%45+

Page 20: Pearl and Dean - Upcoming Releases and Target Audience

Love and Other DrugsA salesman competes in the cutthroat world of pharmaceuticals to hawk a male performance enhancement drug

Cast: Jake Gyllenhaal, Anne Hathaway, Judy Greer, Hank Azaria

Director: Edward Zwick

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Comedy

Certificate:

31 December 2010

Comparable Film Profile: The Ugly Truth

AB 15%

C1 54%

C2 17%

DE 14%

Male 31%

Female 69%

0%7-11

0%12-14

78%15-24

6%25-34

5%35-44

11%45+

3 December 2010 Miral - Certificate TBCA drama centered on an orphaned Palestinian girl growing up in the wake of the first Arab-Israeli war who finds herself drawn into the conflict.

Of Gods and Men - Certificate TBCA drama about Cistercian monks who stand up for their beliefs when confronted by fundamentalists.

Rare exports - Certificate TBC The Warrior's Way - Certificate TBCAn Asian warrior assassin finds peace, contentment and perhaps love in a forgotten western town on the edge of the desert but is then faced with...?

10 December 2010 Secretariat - Certificate TBCThe life story of Penny Chenery, owner of the racehorse Secretariat, who won the Triple Crown in 1973.

17 December 2010 Animals United - Certificate TBC

Page 21: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

24 December 2010 The Way Back - Certificate TBCA fact-based story centered on soldiers who escaped from a Siberian gulag in 1940.

Arthur and the Revenge of MaltazardArthur answers a distress call from Princess Selenia, who is menaced by the nefarious Maltazard.

Cast: Penny Balfour, Mia Farrow

Director: Luc Besson

Distributor: Momentum Pictures

Release Type: Medium

Genre: Animation

Certificate:

2010 (TBC)

Comparable Film Profile: Arthur and the Invisibles

AB 28%

C1 38%

C2 19%

DE 15%

Male 47%

Female 53%

36%7-11

8%12-14

6%15-24

8%25-34

24%35-44

17%45+

Beauty and the Beast 2010

É 3 !D release

Belle is a girl who is dissatisfied with life in a small provincial French town, constantly trying to fend off the misplaced "affections" of conceited Gaston. The Beast is a prince who was placed under a spell because he could not love. A wrong turn taken by Maurice, Belle's father, causes the two to meet.

Cast:

Director:

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Family

Certificate:

2010 (TBC)

Comparable Film Profile: The Emperor's New Groove

AB 28%

C1 24%

C2 24%

DE 24%

Male 36%

Female 64%

26%7-11

11%12-14

11%15-24

22%25-34

24%35-44

6%45+

Page 22: Pearl and Dean - Upcoming Releases and Target Audience

The TournamentEvery seven years in an unsuspecting town, The Tournament takes place. A battle royale between 30 of the world's deadliest assassins. The last man standing receiving the $10,000,000 cash prize and the title of Worlds No 1, which itself carries the legendary million dollar a bullet price tag.

Cast: Robert Carlyle, Kelly Hu, Ving Rhames, Rachel Grant

Director: Scott Mann

Distributor: Entertainment

Release Type: Medium

Genre: Action

Certificate:

2010 (TBC)

Comparable Film Profile: Street Kings

AB 22%

C1 37%

C2 16%

DE 25%

Male 76%

Female 24%

0%7-11

0%12-14

48%15-24

34%25-34

18%35-44

0%45+

2010 (TBC) Max's Mardi Gras - Certificate TBCThree college pals, depressed with their current social situation, decide to venture to New Orleans, a magical place where a man and his beverage can walk the streets undisturbed in pursuit of the happiness that has thus far eluded them.

Warrior - Certificate TBCThe youngest son of an alcoholic former boxer (Nolte) returns home, where he's trained by his father for competition in a mixed martial arts tournament -- a path that puts the fighter on a collision corner with his older brother.

127 HoursA mountain climber becomes trapped under a boulder while canyoneering alone near Moab, Utah and resorts to desperate measures in order to survive.

Cast: James Franco, Kate Mara, Lizzy Caplan, Amber Tamblyn

Director: Danny Boyle

Distributor: Warner Brothers

Release Type: Medium

Genre: Drama

Certificate:

7 January 2011

Comparable Film Profile: Into the Wild

AB 29%

C1 38%

C2 28%

DE 5%

Male 54%

Female 46%

0%7-11

0%12-14

26%15-24

24%25-34

24%35-44

26%45+

Page 23: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

The King's SpeechA chronicle of King George VI's effort to overcome his nervous stammer with the assistance of speech therapist Lionel Logue.

Cast: Helena Bonham-Carter, Colin Firth, Geoffrey Rush

Director: Tom Hooper

Distributor: Momentum Pictures

Release Type: Medium

Genre: Drama

Certificate:

7 January 2011

Comparable Film Profile: The Duchess

AB 50%

C1 33%

C2 10%

DE 7%

Male 29%

Female 71%

0%7-11

3%12-14

13%15-24

4%25-34

11%35-44

69%45+

The Next Three DaysA married couple's life is turned upside down when the wife is accused of a murder.

Cast: Liam Neeson, Russell Crowe, Olivia Wilde, Elizabeth Banks

Director: Paul Haggis

Distributor: Lionsgate Films

Release Type: Medium

Genre: Crime

Certificate:

7 January 2011

Comparable Film Profile: Taken

AB 16%

C1 35%

C2 27%

DE 22%

Male 54%

Female 46%

0%7-11

0%12-14

38%15-24

27%25-34

13%35-44

21%45+

The Cabin In The woods

É 3 !D release

A twisted and unusual take on the familiar "cabin in the woods" formula.

Cast: Richard Jenkins, Bradley Whitford, Kristen Connolly, Jesse Williams

Director: Drew Goddard

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Horror

Certificate:

14 January 2011

Comparable Film Profile: The Strangers

AB 20%

C1 34%

C2 22%

DE 24%

Male 61%

Female 39%

0%7-11

0%12-14

65%15-24

26%25-34

5%35-44

4%45+

Page 24: Pearl and Dean - Upcoming Releases and Target Audience

The Green HornetBy night, debonair newspaper publisher Britt Reid fights crime as a masked superhero known as The Green Hornet. At his side is martial arts expert Kato.

Cast: Seth Rogan, Cameron Diaz, Nicolas Cage

Director: Evan Goldberg, Seth Rogen

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

14 January 2011

Comparable Film Profile: Superman Returns

AB 29%

C1 34%

C2 18%

DE 19%

Male 65%

Female 35%

7%7-11

8%12-14

35%15-24

26%25-34

11%35-44

13%45+

True GritA tough U.S. Marshal helps a stubborn young woman track down her father's murderer.

Cast: Matt Damon, Jeff Bridges, Josh Brolin, Barry Pepper

Director: Joel Coen, Ethan Coen

Distributor: Paramount

Release Type: Medium

Genre: Drama

Certificate:

14 January 2011

Comparable Film Profile: No Country For Old Men

AB 46%

C1 30%

C2 15%

DE 9%

Male 57%

Female 43%

0%7-11

0%12-14

23%15-24

20%25-34

15%35-44

42%45+

Morning GloryAn old-school anchorman who quit his longtime evening newscast because of its new, gossipy ways is recruited by a hotshot producer whose looking to revive a failing morning show.

Cast: Rachel McAdams, Harrison Ford, Patrick Wilson, Jeff Goldblum

Director: Roger Michell

Distributor: Paramount

Release Type: Medium

Genre: Comedy

Certificate:

21 January 2011

Comparable Film Profile: The Truman Show

AB 36%

C1 34%

C2 18%

DE 12%

Male 56%

Female 44%

3%7-11

13%12-14

50%15-24

18%25-34

7%35-44

9%45+

Page 25: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Never Let Me GoAs children, Ruth, Kathy and Tommy, spend their childhood at a seemingly idyllic English boarding school. As they grow into young adults, they find that they have to come to terms with the strength of the love they feel for each other, while preparing themselves for the haunting reality that awaits them.

Cast: Andrew Garfield, Keira Knightley, Carey Mulligan, Charlotte Rampling

Director: Mark Romanek

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Drama

Certificate:

21 January 2011

Comparable Film Profile: The Remains Of The Day

AB 48%

C1 34%

C2 12%

DE 7%

Male 39%

Female 61%

0%7-11

0%12-14

18%15-24

29%25-34

10%35-44

44%45+

The DilemmaRonny (Vince Vaughn) has idealized his business partner and best friend Isaac (Kevin James) marriage for years, so when he discovers that Isaac's wife is cheating, his faith in relationships is shattered and he becomes unhinged -- but he doesn't know the whole story, and his increasingly erratic behavior is about to jeopardize his own relationship with his loving and patient girlfriend.

Cast: Vince Vaughn, Kevin James, Winona Ryder, Jennifer Connelly, Channing Tatum, Queen Latifah

Director: Ron Howard

Distributor:

Release Type: Medium

Genre: Comedy

Certificate:

21 January 2011

Comparable Film Profile: The Break Up

AB 18%

C1 41%

C2 24%

DE 17%

Male 38%

Female 62%

3%7-11

12%12-14

49%15-24

17%25-34

12%35-44

6%45+

HereafterA supernatural thriller centered on three people -- a blue-collar American, a French journalist and a London school boy -- who are touched by death in different ways.

Cast: Matt Damon, Cecile De France, Jay Mohr, Bryce Dallas Howard

Director: Clint Eastwood

Distributor: Warner Brothers

Release Type: Medium

Genre: Thriller

Certificate:

28 January 2011

Comparable Film Profile: Crash

AB 37%

C1 31%

C2 16%

DE 16%

Male 59%

Female 41%

0%7-11

0%12-14

26%15-24

25%25-34

20%35-44

29%45+

Page 26: Pearl and Dean - Upcoming Releases and Target Audience

How do you KnowA romantic comedy centered on the love triangle between professional softball player Lisa Jorgenson, a corporate executive, and a major-league pitcher.

Cast: Paul Rudd, Reese Witherspoon, Jack Nicholson, Owen Wilson

Director: James L. Brooks

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Romantic Comedy

Certificate:

28 January 2011

Comparable Film Profile: You, Me & Dupree

AB 31%

C1 28%

C2 27%

DE 14%

Male 52%

Female 48%

1%7-11

11%12-14

50%15-24

17%25-34

15%35-44

7%45+

Tangled

É 3 !D release

After a retooling, the film will be based again on the literary origins of the famous fairy tale, in the veins of Classics like "Snow White" and "Cinderella": described as a traditional, character-driven fairy tale it will speak to a modern audience, with a different new style of its own.

Cast: Mandy Moore, Zachary Levi, Donna Murphy

Director: Nathan Greno, Byron Howard

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Animation

Certificate:

28 January 2011

Comparable Film Profile: The Princess And The Frog

AB 31%

C1 19%

C2 18%

DE 32%

Male 42%

Female 58%

17%7-11

12%12-14

27%15-24

25%25-34

14%35-44

5%45+

7 January 2011 Barney's Version - Certificate TBCThe picaresque and touching story of the politically incorrect, fully lived life of the impulsive, irascible and fearlessly blunt Barney Panofsky.

Howl - Certificate TBCA drama centered on the obscenity trial Allen Ginsberg faced after the publication of his poem, Howl.

N.E.D.S - Certificate TBC

Page 27: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

28 January 2011 Tree of Life - Certificate TBCThe story centers around a family with three boys in the 1950s. The eldest son witnesses the loss of innocence

Chalet GirlA working-class girl lands a job in a posh ski resort and discovers her natural snowboarding genius while dating the boss’ son.

Cast: Bill Nighy, Ed Westwick, Brooke Shields, Tamsin Egerton

Director: Phil Traill

Distributor: Momentum Pictures

Release Type: Medium

Genre: Comedy

Certificate:

4 February 2011

Comparable Film Profile: Confessions of a Shopaholic

AB 30%

C1 35%

C2 16%

DE 19%

Male 23%

Female 77%

6%7-11

13%12-14

39%15-24

15%25-34

16%35-44

12%45+

FasterAn ex-con is out to avenge his brother's death after they were double-crossed during a heist years ago

Cast: Dwayne Johnson, Billy Bob Thornton

Director: George Tillman Jr.

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

4 February 2011

Comparable Film Profile: Walking Tall

AB 18%

C1 25%

C2 26%

DE 31%

Male 85%

Female 15%

0%7-11

0%12-14

46%15-24

33%25-34

9%35-44

12%45+

Page 28: Pearl and Dean - Upcoming Releases and Target Audience

James Cameron's SanctumAn underwater cave diving team experiences a life-threatening crises during an expedition to the unexplored and least accessible cave system in the world.

Cast: Richard Roxburgh, Alice Parkinson, Rhys Wakefield, Dan Wyllie

Director: James Cameron, Alister Grierson

Distributor: Universal Pictures

Release Type: Medium

Genre: Adventure

Certificate:

4 February 2011

Comparable Film Profile: The Day After Tomorrow

AB 30%

C1 29%

C2 20%

DE 21%

Male 51%

Female 49%

4%7-11

8%12-14

26%15-24

17%25-34

22%35-44

23%45+

The FighterA look at the early years of boxer "Irish" Micky Ward and his brother who helped train him before going pro in the mid '80s.

Cast: Christian Bale, Amy Adams, Mark Wahlberg, Melissa Leo

Director: David O. Russell

Distributor: Paramount

Release Type: Medium

Genre: Drama

Certificate:

4 February 2011

Comparable Film Profile: The Wrestler

AB 37%

C1 30%

C2 18%

DE 15%

Male 75%

Female 25%

0%7-11

0%12-14

55%15-24

23%25-34

10%35-44

12%45+

The RiteAn American seminary student attends exorcism school at the Vatican and ultimately finds his faith through encounters with demonic forces.

Cast: Alice Braga, Anthony Hopkins, Ciaran Hinds, Rutger Hauer

Director: Mikael Hafstrom

Distributor: Warner Brothers

Release Type: Medium

Genre: Drama

Certificate:

4 February 2011

Comparable Film Profile: Fracture

AB 41%

C1 31%

C2 10%

DE 18%

Male 36%

Female 64%

0%7-11

0%12-14

27%15-24

39%25-34

22%35-44

12%45+

Page 29: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Anonymous 2011A political thriller about who actually wrote the plays of William Shakespeare-- Edward De Vere, Earl of Oxford-- set against the backdrop of the succession of Queen Elizabeth I, and the Essex Rebellion against her.

Cast: Rhys Ifans, Xavier Samuel, Jamie Campbell Bower, Joely Richardson

Director: Roland Emmerich

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Drama

Certificate:

11 February 2011

Comparable Film Profile: Elizabeth: The Golden Age

AB 56%

C1 27%

C2 10%

DE 7%

Male 0%

Female 100%

0%7-11

0%12-14

5%15-24

5%25-34

21%35-44

69%45+

Black SwanA thriller that hones in on the relationship between a veteran ballet dancer and a rival.

Cast: Mila Kunis, Natalie Portman, Winona Ryder, Vincent Cassel

Director: Darren Aronofsky

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Drama

Certificate:

11 February 2011

Comparable Film Profile: Changeling

AB 40%

C1 35%

C2 7%

DE 18%

Male 30%

Female 70%

0%7-11

0%12-14

25%15-24

15%25-34

7%35-44

53%45+

Drive Angry

É 3 !D release

A vengeful father chases after the men who killed his daughter

Cast: Nicolas Cage, Amber Heard, Billy Burke, David Morse

Director: Patrick Lussier

Distributor: Lionsgate Films

Release Type: Medium

Genre: Thriller

Certificate:

11 February 2011

Comparable Film Profile: Max Payne

AB 25%

C1 36%

C2 17%

DE 22%

Male 73%

Female 27%

0%7-11

0%12-14

61%15-24

19%25-34

8%35-44

12%45+

Page 30: Pearl and Dean - Upcoming Releases and Target Audience

Gnomeo and Juliet

É 3 !D release

A version of Shakespeare's play, set in the world of warring indoor and outdoor gnomes

Cast: Emily Blunt, James McAvoy

Director: Kelly Ashbury

Distributor:

Release Type: Medium

Genre: Animation

Certificate:

11 February 2011

Comparable Film Profile: Shrek the Third

AB 27%

C1 32%

C2 22%

DE 19%

Male 43%

Female 57%

19%7-11

9%12-14

23%15-24

15%25-34

21%35-44

13%45+

The DebtIn 1965, three young Israeli Mossad agents on a secret mission capture and kill a notorious Nazi war criminal. Now, thirty years later, a man claiming to be the Nazi has surfaced in Ukraine and one of the former agents must go back undercover to seek out the truth

Cast: Sam Worthington, Helen Mirren, Ciaran Hinds, Tom Wilkinson

Director: John Madden

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Drama

Certificate:

11 February 2011

Comparable Film Profile: Defiance

AB 24%

C1 35%

C2 30%

DE 11%

Male 66%

Female 34%

0%7-11

0%12-14

35%15-24

30%25-34

15%35-44

20%45+

Yogi Bear

É 3 !D release

Adapting the television series, the film follows the adventures of Yogi Bear and his pal Boo-Boo in Jellystone Park, as they avoid Ranger Smith who is trying to stop Yogi from stealing picnic baskets.

Cast: Dan Aykroyd, Justin Timberlake, Christine Taylor, Anna Faris

Director: Eric Brevig

Distributor: Warner Brothers

Release Type: Medium

Genre: Family

Certificate:

11 February 2011

Comparable Film Profile: Scooby-Doo 2: Monsters Unleashed

AB 22%

C1 30%

C2 25%

DE 23%

Male 51%

Female 49%

26%7-11

11%12-14

19%15-24

18%25-34

21%35-44

5%45+

Page 31: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Big Momma's: Like Father, Like SonFBI agent Malcolm Turner and his nephew Trent go undercover at an all-girls performing arts school after Trent witnesses a murder.

Cast: Martin Lawrence, Jessica Lucas, Brandon T.Jackson

Director: John Whitesell

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Comedy

Certificate:

18 February 2011

Comparable Film Profile: Big Momma's House 2

AB 18%

C1 30%

C2 22%

DE 30%

Male 56%

Female 44%

12%7-11

13%12-14

34%15-24

20%25-34

14%35-44

7%45+

ConvictionA working mother puts herself through law school in an effort to represent her brother, who has been wrongfully convicted of murder and has exhausted his chances to appeal his conviction through public defenders.

Cast: Hilary Swank, Minnie Driver, Sam Rockwell, Melissa Leo

Director: Tony Goldwyn

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Drama

Certificate:

25 February 2011

Comparable Film Profile: Dead Man Walking

AB 29%

C1 46%

C2 17%

DE 8%

Male 54%

Female 46%

0%7-11

0%12-14

43%15-24

40%25-34

7%35-44

10%45+

Hall PassA married man is granted the opportunity to have an affair by his wife. Joined in the fun by his best pal, things get a little out of control when both wives start engaging in extramarital activities as well.

Cast: Christina Applegate, Owen Wilson, Alexandra Daddario, Alyssa Milano

Director: Bobby Farrelly, Peter Farrelly

Distributor: Warner Brothers

Release Type: Medium

Genre: Comedy

Certificate:

25 February 2011

Comparable Film Profile: Wedding Crashers

AB 30%

C1 29%

C2 18%

DE 23%

Male 45%

Female 55%

0%7-11

0%12-14

40%15-24

30%25-34

16%35-44

14%45+

Page 32: Pearl and Dean - Upcoming Releases and Target Audience

Just Go With ItA man enlists the help of a woman and her kids to land the woman of his dreams.

Cast: Jennifer Aniston, Adam Sandler, Nicole Kidman, Bailee Madison

Director: Dennis Dugan

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

25 February 2011

Comparable Film Profile: Marley & Me

AB 23%

C1 37%

C2 11%

DE 29%

Male 22%

Female 78%

20%7-11

16%12-14

20%15-24

5%25-34

16%35-44

22%45+

Killing BonoTwo brothers attempt to become global rock stars but can only look on as old school friends U2 become the biggest band in the world.

Cast: Krysten Ritter, Ben Barnes, Pete Postlethwaite, Charlie Cox

Director: Nick Hamm

Distributor: Paramount

Release Type: Medium

Genre: Comedy

Certificate:

25 February 2011

Comparable Film Profile: The Boat that Rocked

AB 41%

C1 41%

C2 9%

DE 9%

Male 45%

Female 55%

0%7-11

0%12-14

48%15-24

4%25-34

15%35-44

33%45+

The EagleIn Roman-ruled Britain, a young Roman soldier endeavors to honor his father's memory by finding his lost legion's golden emblem

Cast: Mark Strong, Channing Tatum, Jamie Bell, Donald Sutherland

Director: Kevin Macdonald

Distributor: Universal Pictures

Release Type: Medium

Genre: Drama

Certificate:

25 February 2011

Comparable Film Profile: Gladiator

AB 30%

C1 37%

C2 20%

DE 13%

Male 58%

Female 42%

0%7-11

0%12-14

23%15-24

26%25-34

19%35-44

32%45+

Page 33: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

4 February 2011 Brighton Rock - Certificate TBCCharts the headlong fall of Pinkie, a razor-wielding disadvantaged teenager with a religious death wish.

11 February 2011 Devil - Certificate TBCA group of people are trapped in a elevator. After a while, they will discover that among them is present the devil itself.

The Beaver - Certificate TBCA guy walks around with a puppet of a beaver on his hand and treats it like a living creature.

18 February 2011 I Am Number Four - Certificate TBCNine alien teens come to Earth after their planet is destroyed by an enemy species. But soon discover that their enemy is now after them on Earth.

Inside Job - Certificate TBCTakes a closer look at what brought about the financial meltdown.

Paul - Certificate TBCTwo British comic-book geeks traveling across the U.S. encounter an alien outside Area 51.

Country StrongA rising young singer-songwriter becomes involved with a fallen country singer. As they embark on a career resurrection tour with her husband and manager and a beauty queen-turned singer, romantic entanglements and old demons threaten to derail them all.

Cast: Gwyneth Paltrow, Tim McGraw, Garrett Hedlund, Leighton Meester

Director: Shana Feste

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Drama

Certificate:

4 March 2011

Comparable Film Profile: Walk the Line

AB 29%

C1 33%

C2 21%

DE 17%

Male 50%

Female 50%

0%7-11

2%12-14

18%15-24

25%25-34

11%35-44

44%45+

Page 34: Pearl and Dean - Upcoming Releases and Target Audience

Dont Be Afraid of the DarkA young girl sent to live with her father and his new girlfriend discovers creatures in her new home who want to claim her as one of their own.

Cast: Guy Pearce, Katie Holmes, Bailee Madison, Alan Dale

Director: Troy Nixey

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Horror

Certificate:

4 March 2011

Comparable Film Profile: Orphan

AB 18%

C1 30%

C2 20%

DE 32%

Male 47%

Female 53%

0%7-11

0%12-14

60%15-24

19%25-34

7%35-44

14%45+

RangoA household pet goes on an adventure to discover its true self

Cast: Johnny Depp, Isla Fisher, Abigail Breslin, Bill Nighy

Director: Gore Verbinski

Distributor: Paramount

Release Type: Major

Genre: Animation

Certificate:

4 March 2011

Comparable Film Profile: Bolt

AB 29%

C1 37%

C2 17%

DE 17%

Male 48%

Female 52%

30%7-11

11%12-14

13%15-24

16%25-34

25%35-44

6%45+

Mars Needs Mums

É 3 !D release

A young boy named Milo gains a deeper appreciation for his mom after Martians come to Earth to take her away.

Cast: Seth Green, Joan Cusack, Mindy Sterling, Ryan Ochoa

Director: Simon Wells

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Animation

Certificate:

11 March 2011

Comparable Film Profile: Space Chimps

AB 23%

C1 28%

C2 27%

DE 22%

Male 57%

Female 43%

19%7-11

7%12-14

15%15-24

19%25-34

29%35-44

10%45+

Page 35: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Red Riding HoodSet in a medieval village that is haunted by a werewolf, a young girl falls for an orphaned woodcutter, much to her family's displeasure.

Cast: Lukas Haas, Amanda Seyfried, Gary Oldman, Virginia Madsen

Director: Catherine Hardwicke

Distributor: Warner Brothers

Release Type: Medium

Genre: Drama

Certificate:

11 March 2011

Comparable Film Profile: Twilight

AB 23%

C1 36%

C2 20%

DE 21%

Male 45%

Female 55%

3%7-11

16%12-14

47%15-24

19%25-34

9%35-44

6%45+

RestlessRestless follows the story of a terminally ill teenage girl who falls for a boy who likes to attend funerals and their encounters with the ghost of a Japanese kamikaze pilot from WWII.

Cast: Mia Wasikowska, Schuyler Fisk, Jane Adams

Director: Gus Van Sant

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Drama

Certificate:

11 March 2011

Comparable Film Profile: The Reader

AB 43%

C1 18%

C2 14%

DE 25%

Male 47%

Female 53%

0%7-11

0%12-14

14%15-24

22%25-34

17%35-44

47%45+

The Adjustment BureauThe affair between a politician and a ballerina is affected by mysterious forces keeping the lovers apart.

Cast: Matt Damon, Emily Blunt, Anthony Mackie

Director: George Nolfi

Distributor: Universal Pictures

Release Type: Medium

Genre: Romance

Certificate:

11 March 2011

Comparable Film Profile: Minority Report

AB 39%

C1 35%

C2 15%

DE 11%

Male 51%

Female 49%

0%7-11

3%12-14

26%15-24

25%25-34

20%35-44

26%45+

Page 36: Pearl and Dean - Upcoming Releases and Target Audience

The Dark FieldsAn intellectual slacker and former cocaine addict, now eking out a living as a copywriter for a small publishing house. Through a bizarre series of coincidences, Eddie finds himself in possession of MTD-48, a drug that has some curious effects.

Cast: Bradley Cooper, Robert De Niro, Anna Friel

Director: Neil Burger

Distributor: Paramount

Release Type: Medium

Genre: Thriller

Certificate:

18 March 2011

Comparable Film Profile: Fight Club

AB 25%

C1 37%

C2 25%

DE 13%

Male 80%

Female 20%

0%7-11

0%12-14

58%15-24

22%25-34

13%35-44

7%45+

The Lincoln LawyerA lawyer conducts business from the back of his Lincoln town car while representing a high-profile client in Beverly Hills.

Cast: Matthew McConaughey, Marisa Tomei, Ryan Phillippe, John Leguizamo

Director: Brad Furman

Distributor: Entertainment

Release Type: Medium

Genre: Drama

Certificate:

18 March 2011

Comparable Film Profile: State of Play

AB 34%

C1 47%

C2 14%

DE 5%

Male 47%

Female 53%

0%7-11

3%12-14

16%15-24

18%25-34

21%35-44

42%45+

The RoommateCollege student Sara finds her safety jeopardized after she's assigned to a dorm room with a new roommate, Rebecca.

Cast: Cam Gigandet, Leighton Meester, Minka Kelly, Alyson Michalka

Director:

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Crime

Certificate:

18 March 2011

Comparable Film Profile: Disturbia

AB 23%

C1 39%

C2 21%

DE 17%

Male 50%

Female 50%

0%7-11

0%12-14

39%15-24

25%25-34

7%35-44

3%45+

Page 37: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Battle: Los AngelesA Marine platoon faces off against an alien invasion in Los Angeles.

Cast: Michelle Rodriguez, Aaron Eckhart, Bridget Moynahan, Michael Pena

Director: Jonathan Liebesman

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Action

Certificate:

25 March 2011

Comparable Film Profile: District 9

AB 28%

C1 34%

C2 18%

DE 20%

Male 65%

Female 35%

0%7-11

0%12-14

48%15-24

25%25-34

18%35-44

9%45+

Sucker PunchA young girl is institutionalized by her wicked stepfather. Retreating to an alternative reality as a coping strategy, she envisions a plan which will help her escape from the facility.

Cast: Jon Hamm, Emily Browning, Vanessa Hudgens, Jamie Chung

Director: Zack Snyder

Distributor: Warner Brothers

Release Type: Medium

Genre: Action

Certificate:

25 March 2011

Comparable Film Profile: Sin City

AB 30%

C1 34%

C2 18%

DE 18%

Male 64%

Female 36%

0%7-11

0%12-14

33%15-24

40%25-34

19%35-44

8%45+

4 March 2011 Somewhere - Certificate TBCStephen Dorff (Blade) is a bad-boy actor stumbling through a life of excess at the Chateau Marmont. With an unexpected visit from his 11-year-old daughter (Elle Fanning), he is forced to re-examine his life.

Page 38: Pearl and Dean - Upcoming Releases and Target Audience

HopThe Easter Bunny is accidentally hit by a car, and it's up to the offending driver to save Easter.

Cast: Russell Brand

Director: Tim Hill

Distributor: Universal Pictures

Release Type: Medium

Genre: Comedy

Certificate:

1 April 2011

Comparable Film Profile: Alvin and the Chipmunks

AB 19%

C1 31%

C2 25%

DE 25%

Male 51%

Female 49%

26%7-11

12%12-14

18%15-24

20%25-34

17%35-44

6%45+

Rio

É 3 !D release

A nerdy macaw from small-town Minnesota takes off on an adventure to Rio de Janeiro

Cast: Anne Hathaway, Neil Patrick Harris, Rodrigo Santoro

Director: Carlos Saldanha

Distributor: Twentieth Century Fox

Release Type: Major

Genre: Animation

Certificate:

8 April 2011

Comparable Film Profile: Ice Age: Dawn of the Dinosaurs

AB 25%

C1 33%

C2 19%

DE 23%

Male 46%

Female 54%

25%7-11

8%12-14

16%15-24

15%25-34

21%35-44

15%45+

BeastlyA modern-day take on the "Beauty and the Beast" tale where a New York teen is transformed into a hideous monster in order to find true love.

Cast: Neil Patrick Harris, Vanessa Hudgens, Mary Kate Olsen, Erik Knudsen

Director:

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Fantasy

Certificate:

15 April 2011

Comparable Film Profile: Twilight

AB 23%

C1 36%

C2 20%

DE 21%

Male 45%

Female 55%

3%7-11

16%12-14

47%15-24

19%25-34

9%35-44

6%45+

Page 39: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Footloose (2011)Based on the original 1984 Footloose. The new version will feature new songs that will complement some of the memorable original tunes from the film that made Kevin Bacon a star.

Cast: Chace Crawford, Julianne Hough

Director: Kenny Ortega

Distributor: Paramount

Release Type: Medium

Genre: Comedy

Certificate:

15 April 2011 (TBC)

Comparable Film Profile: Save The Last Dance

AB 26%

C1 37%

C2 16%

DE 21%

Male 33%

Female 67%

0%7-11

22%12-14

50%15-24

12%25-34

11%35-44

5%45+

Bad TeacherA comedy centered around a foul-mouthed, junior high teacher who, after being dumped by her sugar daddy, begins to woo a colleague - a move that pits her against a well-loved teacher

Cast: Cameron Diaz, Jason Segel, Lucy Punch, Justin Timberlake

Director: Jake Kasdan

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

22 April 2011

Comparable Film Profile: The Wedding Singer

AB 31%

C1 27%

C2 18%

DE 24%

Male 42%

Female 58%

0%7-11

9%12-14

34%15-24

25%25-34

10%35-44

22%45+

PromThe comedy revolves around Nova (Aimee Teegarden), a detail-obsessed prom committee leader who is caught off guard when she unexpectedly falls for Rick (Thomas McDonell), the school's bad boy.

Cast: Aimee Teegarden, Nicholas Braun, Danielle Campbell, Dean Norris

Director: Joe Nussbaum

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Comedy

Certificate:

29 April 2011

Comparable Film Profile: Elizabethtown

AB 46%

C1 35%

C2 7%

DE 12%

Male 23%

Female 77%

0%7-11

9%12-14

56%15-24

6%25-34

15%35-44

14%45+

Page 40: Pearl and Dean - Upcoming Releases and Target Audience

The ThingAt an Antarctica research site, the discovery of an alien craft leads to a confrontation between graduate student Kate Lloyd and scientist Dr. Sander Halvorson. While Dr. Halvorson keeps to his research, Kate partners with Sam Carter, a helicopter pilot, to pursue the alien life form.

Cast: Mary Elizabeth Winstead, Eric Christian Olsen, Joel Edgerton

Director: Matthijs van Heijningen

Distributor: Universal Pictures

Release Type: Medium

Genre: Horror

Certificate:

29 April 2011

Comparable Film Profile: 30 Days of Night

AB 23%

C1 28%

C2 24%

DE 25%

Male 63%

Female 37%

0%7-11

0%12-14

32%15-24

7%25-34

17%35-44

5%45+

What's Your Number?A woman looks back at the past twenty men she's had relationships with in her life and wonders if one of them might be her one true love.

Cast: Chris Evans, Anna Faris, Matthew Bomer, Zachary Quinto

Director: Mark Mylod

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Comedy

Certificate:

29 April 2011

Comparable Film Profile: Ghosts of Girlfriends Past

AB 30%

C1 28%

C2 16%

DE 26%

Male 21%

Female 79%

1%7-11

10%12-14

29%15-24

37%25-34

8%35-44

15%45+

8 April 2011 Hanna - Certificate TBCA 14-year-old who was raised by her father to be a cold-hearted killing machine connects with a French family who look to help ease her into a more conventional life.

15 April 2011 Winnie the Pooh - Certificate TBCTBA

Page 41: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

ThorPartially disabled medical student Dr. Donald Blake discovers his heretofore unknown alter ego, the Norse warrior, Thor.

Cast:

Director: Kennith Branagh

Distributor: Paramount

Release Type: Medium

Genre: Action

Certificate:

6 May 2011

Comparable Film Profile: The Incredible Hulk

AB 20%

C1 27%

C2 29%

DE 24%

Male 65%

Female 35%

4%7-11

6%12-14

23%15-24

23%25-34

26%35-44

18%45+

The Hangover 2Sequel to the 2009 box office hit "The Hangover".

Cast: Ed Helms, Zach Galifianakis, Bradley Cooper, Justin Bartha

Director: Todd Phillips

Distributor: Warner Brothers

Release Type: Major

Genre: Comedy

Certificate:

11 May 2011 (TBC)

Comparable Film Profile: The Hangover

AB 20%

C1 48%

C2 13%

DE 19%

Male 47%

Female 53%

0%7-11

0%12-14

55%15-24

22%25-34

9%35-44

14%45+

Born To Be A StarA kid from the Midwest moves out to Hollywood in order to follow in his parents footsteps -- and become a porn star.

Cast: Christina Ricci, Stephen Dorff, Dana Goodman, Don Johnson

Director: Tom Brady

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

13 May 2011

Comparable Film Profile: The Hangover

AB 20%

C1 48%

C2 13%

DE 19%

Male 47%

Female 53%

0%7-11

0%12-14

55%15-24

22%25-34

9%35-44

14%45+

Page 42: Pearl and Dean - Upcoming Releases and Target Audience

BridesmaidsWhen Annie, a simple Midwestern girl is asked to be her best friend Lillian's maid of honor, she struggles to please the high society bridesmaids at every pre-wedding event.

Cast: Kristen Wiig, Maya Rudolph, Chris O'Dowd, Ellie Kemper

Director: Paul Feig

Distributor: Universal Pictures

Release Type: Medium

Genre: Comedy

Certificate:

13 May 2011

Comparable Film Profile: The Proposal

AB 26%

C1 35%

C2 20%

DE 19%

Male 39%

Female 61%

1%7-11

9%12-14

44%15-24

18%25-34

9%35-44

19%45+

Priest (2011)

É 3 !D release

The film is about a warrior priest (Paul Bettany) who disobeys church law by teaming with a young sheriff (Cam Gigandet) and a priestess (Maggie Q) to track down a group of renegade vampires who kidnapped his niece.

Cast: Paul Bettany, Christopher Plummer, Maggie Q

Director: Scott Charles Stewart

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Adventure

Certificate:

13 May 2011

Comparable Film Profile: Constantine

AB 31%

C1 31%

C2 19%

DE 19%

Male 59%

Female 41%

0%7-11

0%12-14

33%15-24

31%25-34

17%35-44

19%45+

Pirates of the Caribbean 4The new film will be loosely based on the Tim Powers book, "On Stranger Tides." Romance reportedly swirls between Captain Jack Sparrow and Penelope Cruz's character. Similarly, it's expected Captain Jack Sparrow and Barbossa meet up in the newly founded New Orleans, before they sail to find the Fountain of Youth together.

Cast: Johnny Depp, Geoffrey Rush, Penelope Cruz, Ian McShane

Director: Rob Marshall

Distributor: Walt Disney Studios

Release Type: Major

Genre: Action

Certificate:

20 May 2011

Comparable Film Profile: Pirates of the Caribbean: At World's End

AB 31%

C1 33%

C2 18%

DE 18%

Male 53%

Female 47%

8%7-11

10%12-14

24%15-24

15%25-34

18%35-44

25%45+

Page 43: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Monte CarloWhile on a trip to Paris with her best friend and soon-to-be-stepsister, Grace is mistaken for a British socialite, resulting in all three young women flying to Monte Carlo for a charity ball, auction, and the chance for international romance. However, when a million-dollar necklace goes missing, Grace and her friends must scramble to find it before the auction is ruined and their identities are exposed.

Cast: Selena Gomez, Leighton Meester, Cory Monteith, Katie Cassidy, Andie MacDowell

Director: Thomas Bezucha

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Adventure

Certificate:

27 May 2011

Comparable Film Profile: Sweet Home Alabama

AB 35%

C1 33%

C2 18%

DE 14%

Male 36%

Female 64%

2%7-11

16%12-14

38%15-24

28%25-34

6%35-44

10%45+

X-Men: First ClassThe story centers on the teenage years of the first team of X-Men to come out of the Xavier Institute for Higher Learning.

Cast: James McAvoy, Michael Fassbender

Director: Matthew Vaughn

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Action

Certificate:

imdb.com/title/tt1270798/

2 June 2011 (TBC)

Comparable Film Profile: X-Men Origins: Wolverine

AB 25%

C1 37%

C2 16%

DE 22%

Male 66%

Female 34%

6%7-11

6%12-14

35%15-24

24%25-34

18%35-44

11%45+

Fast FiveFugitives Dominic Toretto and Brian O'Conner are pursued by a group of legendary lawmen.

Cast: Vin Diesel, Paul Walker, Dwayne Johnson

Director: Justin Lin

Distributor: Universal Pictures

Release Type: Medium

Genre: Action

Certificate:

10 June 2011

Comparable Film Profile: The Fast And The Furious

AB 23%

C1 44%

C2 17%

DE 16%

Male 74%

Female 26%

0%7-11

0%12-14

74%15-24

17%25-34

5%35-44

4%45+

Page 44: Pearl and Dean - Upcoming Releases and Target Audience

Jumping the BroomTwo African-American families from divergent backgrounds come together for a wedding on Martha’s Vineyard.

Cast: Paula Patton, Angela Bassett, Laz Alonso

Director: Salim Akil

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

imdb.com/title/tt1640484/

10 June 2011

Comparable Film Profile: My Big Fat Greek Wedding

AB 33%

C1 39%

C2 16%

DE 12%

Male 38%

Female 62%

5%7-11

7%12-14

24%15-24

20%25-34

16%35-44

28%45+

Something BorrowedRachel White, a young attorney living and working in Manhattan, has always been the consummate good girl–until her thirtieth birthday, when she ends up falling in love with her best friend’s fiancé.

Cast: Kate Hudson, John Krasinski, Ginnifer Goodwin, Steve Howey

Director: Luke Greenfield

Distributor: Entertainment

Release Type: Medium

Genre: Comedy

Certificate:

10 June 2011

Comparable Film Profile: My Best Friend's Girl

AB 25%

C1 38%

C2 22%

DE 15%

Male 45%

Female 55%

0%7-11

0%12-14

53%15-24

20%25-34

15%35-44

12%45+

Green LanternA man is granted a mystical green ring that bestows him with otherworldly powers, as well as membership into an intergalactic squadron tasked with keeping peace within the universe.

Cast: Ryan Reynolds, Blake Lively, Peter Sarsgaard, Temuera Morrison, Taika Waititi

Director: Martin Campbell

Distributor: Warner Brothers

Release Type: Medium

Genre: Action

Certificate:

17 June 2011

Comparable Film Profile: Iron Man

AB 23%

C1 39%

C2 20%

DE 18%

Male 71%

Female 29%

8%7-11

9%12-14

37%15-24

17%25-34

17%35-44

12%45+

Page 45: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Kung Fu Panda 2

É 3 !D release

A sequel to the 2008 animated hit centered on Po (Jack Black) a kung fu obsessed Panda and his friends known as the Furious Five - Tigress, Crane, Mantis, Viper and Monkey.

Cast: Jack Black, Angelina Jolie, Jackie Chan, David Cross, Lucy Liu

Director: Jennifer Yu Helson

Distributor: Paramount

Release Type: Major

Genre: Animation

Certificate:

17 June 2011

Comparable Film Profile: Kung Fu Panda

AB 31%

C1 30%

C2 21%

DE 18%

Male 55%

Female 45%

21%7-11

9%12-14

21%15-24

23%25-34

17%35-44

8%45+

Your HighnessA fantasy movie about an arrogant, lazy prince and his more heroic brother who must complete a quest in order to save their father's kingdom.

Cast: Zooey Deschanel, Natalie Portman, James Franco, Danny McBride

Director: David Gordon Green

Distributor: Universal Pictures

Release Type: Medium

Genre: Comedy

Certificate:

24 June 2011

Comparable Film Profile: A Knight's Tale

AB 34%

C1 33%

C2 19%

DE 14%

Male 49%

Female 51%

7%7-11

8%12-14

24%15-24

19%25-34

16%35-44

26%45+

3 June 2011 Senna - Certificate TBCA documentary on Brazilian Formula One racing driver Ayrton Senna, who won the F1 world championship three times before his death at age 34.

24 June 2011 Rise of the Apes - Certificate TBCSet in present day San Francisco, "Rise of the Apes" deals with the aftermath of man's experiments with genetic engineering that lead to the development of intelligence in apes and the onset of a war for supremacy. James Franco will play a driven scientist who becomes a crucial figure in the war between humans and apes

Page 46: Pearl and Dean - Upcoming Releases and Target Audience

Transformers 3A darker more introspective journey into the Transformers universe and their origins on Cybertron. There is also preview footage of the possibility of Unicron, the planet eater, in this sequel.

Cast: Shia LaBeouf, Tyrese Gibson, James Avery, Frances McDormand, John Malkovich

Director: Michael Bay

Distributor: Paramount

Release Type: Medium

Genre: Action

Certificate:

1 July 2011

Comparable Film Profile: Transformers

AB 27%

C1 32%

C2 24%

DE 17%

Male 69%

Female 31%

11%7-11

9%12-14

32%15-24

22%25-34

16%35-44

10%45+

One For the MoneyStephanie Plum, an unemployed lingerie buyer, convinces her cousin, Vinnie, to give her a shot as a bounty hunter. Her first assignment is to track down a former cop, Joe Morelli, on the run for murder -- the same man who broke her heart years before. With the help of some friends and the best bounty hunter in the business, Ranger, she slowly learns what it takes to be a true bounty hunter.

Cast: Katherine Heigl, John Lequizamo, Daniel Sunjata, Debbie Reynolds

Director: Julie Anne Robinson

Distributor: Entertainment

Release Type: Medium

Genre: Comedy

Certificate:

8 July 2011

Comparable Film Profile: Mr & Mrs Smith

AB 26%

C1 33%

C2 20%

DE 21%

Male 52%

Female 48%

0%7-11

0%12-14

44%15-24

23%25-34

15%35-44

18%45+

The ZooKeeperThe animals at one particular zoo decide to break their code of silence in order to help their lovable zookeeper gain the attention of one particular woman.

Cast: Adam Sandler, Judd Apatow, Sylvester Stallone, Ken Jeong

Director: Frank Coraci

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

8 July 2011

Comparable Film Profile: Dr Dolittle 2

AB 21%

C1 31%

C2 20%

DE 28%

Male 40%

Female 60%

18%7-11

14%12-14

22%15-24

15%25-34

20%35-44

11%45+

Page 47: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

Harry Potter - Deathly Hallows 2

É 3 !D release

The end begins as Harry, Ron, and Hermione go back to Hogwarts to find and destroy Voldemorts final horcruxes.

Cast: Emily Watson, Helena Bonham-Carter, Daniel Radcliffe, Alan Rickman

Director: David Yates

Distributor: Warner Brothers

Release Type: Major

Genre: Adventure

Certificate:

15 July 2011

Comparable Film Profile: Harry Potter and the Half-Blood Prince

AB 30%

C1 35%

C2 18%

DE 17%

Male 48%

Female 52%

12%7-11

11%12-14

21%15-24

12%25-34

17%35-44

27%45+

Captain America: The First AvengerAfter being deemed unfit for military service, Steve Rogers volunteers for a top secret research project that turns him into Captain America, a superhero dedicated to defending America's ideals.

Cast: Hugo Weaving, Chris Evans, Sebastian Stan, Hayley Atwell

Director: Joe Johnston

Distributor: Paramount

Release Type: Medium

Genre: Action

Certificate:

22 July 2011

Comparable Film Profile: Iron Man

AB 23%

C1 39%

C2 20%

DE 18%

Male 71%

Female 29%

8%7-11

9%12-14

37%15-24

17%25-34

17%35-44

12%45+

Cars 2: World Grand Prix

É 3 !D release

Racing star Lightning McQueen teams up with his best friend Mater for an international adventure as they go up against the world's fastest cars.

Cast: Owen Wilson, Bonnie Hunt, Cheech Marin, Tony Shalhoub, John Ratzenberger

Director: John Lasseter, Brad Lewis

Distributor: Walt Disney Studios

Release Type: Major

Genre: Animation

Certificate:

22 July 2011

Comparable Film Profile: Cars

AB 24%

C1 31%

C2 24%

DE 21%

Male 47%

Female 53%

22%7-11

7%12-14

25%15-24

15%25-34

22%35-44

9%45+

Page 48: Pearl and Dean - Upcoming Releases and Target Audience

Johnny English RebornThe bumbling British spy Johnny English flushes out a spy in his follow-up assignment.

Cast: Rowan Atkinson, Ben Miller, Gillian Anderson, Pierce Brosnan (Rumored)

Director: Oliver Parker

Distributor: Universal Pictures

Release Type: Medium

Genre: Comedy

Certificate:

29 July 2011

Comparable Film Profile: Johnny English

AB 22%

C1 36%

C2 18%

DE 24%

Male 53%

Female 47%

12%7-11

12%12-14

25%15-24

17%25-34

14%35-44

20%45+

Cowboys & AliensIn Silver City, Arizona, Apache Indians and Western settlers must lay their differences aside when an alien spaceship crash lands in their city.

Cast: Olivia Wilde, Harrison Ford, Daniel Craig, Noah Ringer

Director: John Favreau

Distributor: Paramount

Release Type: Medium

Genre: Action

Certificate:

5 August 2011

Comparable Film Profile: Independence Day

AB 25%

C1 30%

C2 29%

DE 16%

Male 61%

Female 39%

0%7-11

9%12-14

31%15-24

27%25-34

19%35-44

13%45+

The Smurfs

É 3 !D release

When the evil wizard Gargamel chases the tiny blue Smurfs out of their village, they tumble from their magical world and into ours - in fact, smack dab in the middle of New York's Central Park. The Smurfs must find a way to get back to their village before Gargamel tracks them down.

Cast:

Director:

Distributor:

Release Type: Medium

Genre: Adventure

Certificate:

imdb.com/title/tt0472181/

5 August 2011

Comparable Film Profile: Alvin and the Chipmunks

AB 19%

C1 31%

C2 25%

DE 25%

Male 51%

Female 49%

26%7-11

12%12-14

18%15-24

20%25-34

17%35-44

6%45+

Page 49: Pearl and Dean - Upcoming Releases and Target Audience

Focus Kids Male Female Culture Blockbuster É 3D visit . . bus ines s pearlanddean com for the latest information and trailers

The Darkest Hour

É 3 !D release

When aliens attack and swiftly conquer the earth by frying our electronic grid and systematically hunting down the disorganized, pathetically underdefended survivors, a small band of tourists in Moscow team up to find a way to destroy the aliens' powerful defenses.

Cast: Emile Hirsch, Olivia Thirlby, Rachel Taylor, Max Minghella

Director: Chris Gorak

Distributor: Twentieth Century Fox

Release Type: Medium

Genre: Sci-Fi

Certificate:

12 August 2011

Comparable Film Profile: 28 Days Later

AB 21%

C1 40%

C2 19%

DE 20%

Male 56%

Female 44%

0%7-11

0%12-14

41%15-24

35%25-34

19%35-44

5%45+

Friends with BenefitsA headhunter recruits a magazine editor and since each is too busy to find a mate, they agree to sleep together with no strings attached. Things get complicated when the guy falls for the girl, who's dating someone else.

Cast: Justin Timberlake, Mila Kunis, Alex Rodriguez, Woody Harrelson

Director: Will Gluck

Distributor: Sony Pictures Intl.

Release Type: Medium

Genre: Comedy

Certificate:

19 August 2011

Comparable Film Profile: What Happens in Vegas

AB 31%

C1 33%

C2 21%

DE 15%

Male 35%

Female 65%

4%7-11

12%12-14

54%15-24

15%25-34

9%35-44

5%45+

Spy Kids 4: Armageddon

É 3 !D release

The story centers on Jessica Alba as a retired spy who has been reactivated. She will be playing the mother of a baby and two preteen stepchildren. The actors cast in the preteen roles will be the new Spy Kids.

Cast: Jessica Alba, Alexa Vega, Antonio Banderas

Director: Robert Rodriquez

Distributor: Walt Disney Studios

Release Type: Medium

Genre: Action

Certificate:

19 August 2011

Comparable Film Profile: Spy Kids 3D: Game Over

AB 38%

C1 28%

C2 18%

DE 16%

Male 51%

Female 49%

38%7-11

16%12-14

7%15-24

19%25-34

16%35-44

4%45+

Page 50: Pearl and Dean - Upcoming Releases and Target Audience

Final Destiantion 5The fifth installment of the franchise in which teens escape a deadly accident only to later discover that death is hunting them down. The opening scene will involve a suspension bridge and another scene reportedly involves a character undergoing laser-eye surgery.

Cast: Nicholas D'Agosto, David Koechner, P.J. Byrne, Ellen Wroe

Director: Steven Quale

Distributor: Warner Brothers

Release Type: Medium

Genre: Horror

Certificate:

26 August 2011

Comparable Film Profile:

26 August 2011 The Change-Up - Certificate TBCNo plot details available currently.