Partnering For One Goal
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Partnering For One Goal
New Item Initiatives Manager
Ensuring the Campbell’s New Item Process stays aligned with the rest of
the organization
New Item Initiatives Manager
Ensuring the Campbell’s New Item Process stays aligned with the rest of
the organization
Marketing Dept.Manages the data delivery of all new product presentations
Product DevelopmentManages all Sale’s samples and timing
Category ManagementManages the
information flow between Brand and
SPSSales Planning & Strategy
Manages the communication and work flow between Sales and
Marketing. Drives alignment for the total CUSA
Finance Dept.Responsible to manage
$1.2 million in funding per new product sku
CNA Customer TeamsManage all customer timelinesfor Category reviews, shipment windows, & sample timing
3rd Party Providers• APTAC Warehouse/ Inventory Management• Kwikee & Gladson
(Newly Assigned)
Analytics Pre and Post Launch
New Product Tracking