Our Credentials
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![Page 1: Our Credentials](https://reader033.fdocuments.in/reader033/viewer/2022061209/548cfee8b4795911568b4614/html5/thumbnails/1.jpg)
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Our digital marketing framework will provide you with a blueprint to success
in your competitive and dynamic marketplace.
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Thinking is all about ensuing that before you act, you have a sound strategy that connects with your overall business.
Creativity is a balance between imagination and analysis. The online creative process involves purposeful analysis, imagination idea generation, and critical evaluation – hence the balance.
Rating online is a complex mix of prominent search engine rankings, industry reviews and consumer sentiment expressed via social media.
Performing in a digital world is all about continual innovation, measurement and ongoing optimisation.
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FIRST - THINK
PLANNING
STRATEGY
RESEARCH
Thinking is all about ensuring that before you act, you have a sound strategy that connects with your overall business goals.
Research:• international benchmarking • competitor analysis• audits• consumer demand data• online surveys
Strategy:only employ technological solutions which are relevant to the success of your business.
Planning and Project Management:ROI and the agile approach, suited to fast- evolving digital environment.
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FIRST - CREATE
DEVELOPMENT
CONTENT
DESIGN
Creativity is a balance between imagination and analysis.
Design:• Refreshing• User Experience & Interface • Information Architecture
Development:successful design in the digital world is only delivered when design and developers work hand in hand.
Content:Content is key and how this is delivered in an effective manner is imperative
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FIRST - RATE
SOCIAL MEDIA
SEO
REPUTATION
We are one of the first companies in Australasia to specialise in online search. We help businesses be found online
SEO:• keyword research• site technology• site architecture• content production• content distribution
Reputation:online reputation is now a prerequisite to achieve high Google rankings. Links and a whole lot more!
Social Media:Its imperative you have effective social media strategies in place.
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FIRST - PERFORM
MEASURE
CONVERT
MEDIA
The ability to measure and analyse your activities allows you to optimize opportunities and truly reap the benefit of a media budget.
Media:• performance media channels• search ads• social ads• display exchange & DSPs• targeting data (cookies)
Measure:Digital marketing is all about end to end measurement and automated real time bidding supported by human insight
Convert:The easiest way to improve your digital marketing ROI is to increase engagement and conversion rates
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OUR CLIENTS
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OUR SHOWCASE
VISIT: www.FIRST.com.au
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OUR AWARDS
LearnX • Best collaborative partnership 2012
Winner• Best eLearning Design 2012 Winner
IAB • Organic Search 2011 Winner• Organic Search 2012 Finalist
Mobile Awards • Education 2012 Finalist
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OUR PEOPLE
VISIT: www.FIRST.com.au
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OUR TOOLS
MAGENTO eCommerce software platform - www.magentocommerce.com
SITEFINITYFull-featured CMS - www.sitefinity.com
WORDPRESSIntegrated online solution - www.wordpress.com
GOOGLEGoogle Analytics and Google Adwords Certified Partners
MARIN SOFTWAREOnline advertising management platform - www.marinsoftware.com
GREAT PROMOTIONSTrusted competition and promotion platform - www.greatpromotions.com
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Our digital marketing framework will provide you with a blueprint to success
in your competitive and dynamic marketplace.