ORCID COMMUNICATIONS PARALLEL SESSION

ORCID OUTREACH MEETING, WASHINGTON, DC| OCTOBER 5, 2016

ANGELA COCHRAN ALICE MEADOWS

WHAT WE WILL COVER:• Developing an ORCID elevator

pitch

• Engaging with your community

• Bob Conrad, Oak Ridge National

Laboratory

• Jane Holquist, Princeton University

• Heath Marks, Australian Access

Federation

• ORCID mythbusters

AN ELEVATOR PITCH IS A SHORT

SUMMARY OR SALES PITCH THAT

YOU COULD DELIVER DURING A 2-

MINUTE RIDE IN AN ELEVATOR.

YOU CAN ALSO THINK OF IT AS A

WAY TO DESCRIBE TO SOMEONE

WHO’S NEVER HEARD OF ORCID,

WHO WE ARE, WHAT WE DO, AND

WHY IT’S IMPORTANT. THINK OF IT

AS TALKING TO YOUR

(GRAND)PARENT ABOUT US.

YOUR ELEVATOR PITCH SHOULD:• Be between 30 seconds and 2 minutes

• Be in plain English – no jargon or technical terms

• Be compelling! Tell a story, use an analogy, give an example, etc

• Be authentic – to you and to ORCID

Try to include at least 3 of these words (or equivalents): open, new, approachable, efficient, easy to work with, community-driven, innovative, essential, standard, transparent

ENGAGING WITH YOUR COMMUNITY

ORCID MYTHBUSTERS!

6

ORCID is just another profile site. I already have a Research Gate account and a Google Scholar Profile. I

don’t need this too.

It’s too hard to update. I signed

up a few years ago and it was

really time consuming to add

my papers. I never went

back.

ORCID has a “big brother”

feel to it. I’m not sure I like

all this tracking of my

activities.

ORCID is just a list of my papers

and some data about my work

and education history. I already

have an online CV. I don’t need an

ORCID to keep track of this.

Maintaining an ORCID account seems like one

more time-consuming thing to do. I don’t see any benefit

for me.

I changed my name several years ago and now all my

profiles are totally messed up. There is no way ORCID can fix

this.

I don’t mind people seeing my publication history, but I’m not sure I want everyone seeing

my grants and other activities. It just doesn’t seem secure.

Everyone is asking me for an ORCID—my grant application,

my librarian, journal submission sites. These places have nothing in

common.

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