One City, One Voice: Metro Message Training Greater Des Moines Partnership Staff Monday, April 12,...
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One City, One Voice: Metro Message Training Greater Des Moines Partnership Staff Monday, April 12, 2010
Transcript of One City, One Voice: Metro Message Training Greater Des Moines Partnership Staff Monday, April 12,...
One City, One Voice: Metro Message
Training
Greater Des Moines Partnership Staff Monday, April 12, 2010
One City, One Voice: Purpose
• Prepare business & community leaders to speak and promote Metro Des Moines
• Originally packaged as a training to sell office space• Now must appeal to a wide audience and
sell the Metro based on quality of life and business capabilities
• Serves as a press packet on the metro area
• All materials are available in the folder and electronically • Accessible and easy to manage information
One City, One Voice: Rankings
• Des Moines is ranked #1 City in the U.S. for doing business. –MarketWatch
• City of Des Moines is ranked #2 as the “Most Secure City to Live.” – Farmer’s Insurance Group
• First in the nation for real-estate as the “Most Livable Bargain Market.” – MSN.com
• Des Moines is 15% below the national average for cost of doing business. –Moody’s Economy
One City, One Voice: Ambassadors
• YOU are the greatest ambassadors of our Metro
• YOU serve our community by being prepared with recent rankings, pro-business incentives and quality of life talking points
• YOU can use the materials as conversation starters and point of entry when starting business dialogue
One City, One Voice: The Metro
• Greater Des Moines has 565,000 residents
• Population grew by 17.3% since 2000, U.S. growth is 8.8%• Projected to grow at double the national rate
by 2014
• Major industries include: • Finance & insurance • Technology & IT • Government • Manufacturing• Trade & service • Biosciences
One City, One Voice: The Partnership
• Mission Statement: One Voice, One
Mission, One Region• Founded in 1999 • Economic development organization serving Greater Des
Moines area• Serves 4,400 regional members, 250 investors & 22 Affiliate
Chamber groups• CEO & President: Martha Willits • Four pillars of work include: Regional Economic Development,
Regional Workforce Development, Regional Business Development & Downtown Development
One City, One Voice: Trainings
• 2010 Trainings:– Economic Development Board – Young Professionals Connection – Communications Advisory Council – Regional Business Development Board
• Future trainings:– Workforce Attraction & Retention Board – Greater Des Moines Partnership Board – Davis Brown Law Firm – Carlisle Affiliate
• Training for Partnership Boards & leadership groups
• Workforce to Young Professionals • Trainings for Chambers & Affiliates
One City, One Voice: Future • One City, One Voice program to run
until 2011 • Continue trainings, outreach to media and
business groups
• First measure results after Q2 & Q3• Track number of trainings • Business leads • Increased public awareness• Media inquires & placements • Will send updated materials as applicable
One City, One Voice: Life
• Des Moines ranks as #5 city in the nation where “Americans Are Getting Richer.” – Forbes
• Des Moines is one of the top ten cities in the nation
for volunteer service. – National Corporation on Volunteer Service
Iowa ranks as the 2nd happiest state in the nation.
- Mainstreet.com
Contact Information
Message Training inquiries: Lauren Burt Director of Media & Marketing [email protected]
Economic Development inquiries:David Maahs
Executive Vice President of Regional Economic Development
