Olmo martinez valuable_data_science_springdatakiev_2017_03_11

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Delivering value through data visibility and data science in high growth organizations Olmo Martinez Data scientist ZX Ventures / AB-Inbev

Transcript of Olmo martinez valuable_data_science_springdatakiev_2017_03_11

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Delivering value through data visibility and data science in

high growth organizations

Olmo Martinez

Data scientist

ZX Ventures / AB-Inbev

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Romans conquered the Mediterranean without a calculator. Why do I need data?

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Manage increasing complexity through data + systems

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Do you have a data culture? Do you have a data culture?

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Do you have a data culture?

How many people can code? How many people can write SQL? How many people can work with Python / R for data analysis?

Do you have a data culture?

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If you don’t … How confident are you that you can change this? Will it be valuable to change this?

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Data visibility vs. data science

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User Report Min Skill Iteration Time Purpose

Click Dashboard CEO 3-6 months Top level

Click KPIs + some 3rd party

Manager 1-2 months

Flags Daily metrics

1-3 Why

Pivot tables Intermediate

Excel

Predefined downloadable +

3rd party All + Pivot 1-4 weeks

Flags 1-5 Whys

Advanced Excel Self generated reports + 3rd

party Analysts 1-5 days 3-6 Why

Advanced: SQL + Python Basic: Systems + Git +

Algorithms n.a. Data Ninjas

1-20 days 5-7 Why

Build stuff Exploration

1

2

3

4

5

external API access + Data Ninja

+ (Dashboard) n.a. Partners 1-4 weeks Data value chain

integration

Data Science

Data visibility

Data visibility & science

Data visibility +

(data science products)

Value is (not only) in the eye of the beholder

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Do you have a data culture? Where should the CDO + CTO be? As needed

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Do you have a data culture? Where should the CDO + CTO be?

Anticipating needs

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Do you have a data culture? Where should the CDO + CTO be?

Fighting to catch up

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Do you have a data culture? Where should the CDO + CTO be?

Fools or visionaries

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Do you have a data culture? Where should the CDO + CTO be?

Lazy or unskilled

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Do you have a data culture? Where should the CDO + CTO be? Slightly before

things are needed

Thinking 3h ahead

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How to position myself 30 mins ahead …

Expected value

Expected Effort

Kill ASAP or rethink

Keep on background. Can you break it on smaller pieces?

Kill or find more value

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How to position myself 30 mins ahead and maximize value vs. effort

Value hypothesis

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Value hypothesis

Start small

How to position myself 30 mins ahead and maximize value vs. effort

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Value hypothesis

Start small Fail gracefully

How to position myself 30 mins ahead and maximize value vs. effort

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Value hypothesis

Start small Fail gracefully Scale fast

How to position myself 30 mins ahead and maximize value vs. effort

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Thanks.

Olmo Martinez

Data Scientist

[email protected]

ZX Ventures / AB-Inbev