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COMPANY FACT SHEET

About

Founded in 2000, Obscura Digital is an interactive design and technology company thatcreates immersive environments, experiences, and products that bring brands into the

future. Our work is driven by a human factor: we strive to help people see things in new

ways and create environments and experiences that bring people together.

Innovation

Obscura Digitals history is steeped in invention and creation. We ve introduced the

world to technologies like immersive projection, architectural and object mapping,

ground-breaking interactive mediums, real-time holographic displays, and large-scale

multi-touch.

Our team

We are an interdisciplinary team of graphic, interactive, and industrial designers,architects, engineers, developers, technologists, and strategists.

Our Approach

Our innovative approach to technology is systemic: context, design, and engineering

play equal roles but are tied together with thought and intention to create a holistic

experience. We fuse the virtual and the real, technology and creativity always

incorporating a seamless, inspiring element of magic.

Our Story

Obscura Digital was founded in 2000 by Travis Threlkel and Chris Lejeune. Travis was

experimenting with surround cameras and new types of projection and Chris was

exploring innovative ways to use Buckminster Fullers timeless geodesic dome. Whatstarted as an adventure in immersive media and a few technological inventions has

expanded today to a company of sixty and a compelling portfolio of intellectual property.

Our Core Practices

ARCHITECTURE AND RETAIL

Obscura Digital creates unique, powerful, and captivating ways to immerse customers in

a brand. Weve worked with Hard Rock Caf, Nike, Nokia, and world-renowned

architects to design and implement interactive installations and innovative experiences.

MARKETING AND ADVERTISING

We design interactive and all-encompassing methods of communication for events and

semi-permanent installations. Obscura Digital has covered entire neighborhoods andiconic buildings like Frank Lloyd Wrights Guggenheim Museum in projection using

proprietary building and object mapping for Google and YouTube. Weve partnered with

the UN to visualize a ton of CO2 for the Copenhagen Climate Conference and we

pioneered one of the first interactive motion-based billboards for Adobe in 2007.

NEW PRODUCT DEVELOPMENT

Obscura Digital advises clients in a consulting role or engages deeply with companies to

bring the most innovative products to market.

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Awards and Recognition

2010

I.D. Magazine, Annual Design Review, Design DistinctionCommunication Arts, Interactive Annual, Best of EntertainmentBizBash Awards, The YouTube Symphony Orchestra, Best Use of Technology

2009

Science of the Movies, TV Show, Company profileFastCompany, Company ProfileFastCompany, 10 Most Innovative Companies in Advertising & MarketingSan Francisco Business Times, Company profile

2008

CNET, Company profileEngadget, VisionAire

2007

The One Show, Saturn: Green Line NextFest, Silver Award2007

Clio Awards, Saturn: Green Line NextFest, Silver Clio AwardWE ARE PRIVILEGED TO WORK WITH SOME OF THE WORLDS LEADING BRANDS

3M

Adobe

AOLAudi

BMW

Canon

Clear Channel

CNET

Dyson

Gartner

GM

Google

Heineken

Hard Rock Cafe

Hard Rock CasinoHarper-Colins

Harpers Bazaar

Honda

HP

IBM

Intel

Levi Strauss

Lexus

McAfeeMicrosoft

Mercedes

Mitsubishi

Nakheel

Nokia

Oracle

Pioneer

Saturn

Saudi Oger

Skyy Vodka

Standard

Chartered BankSymantec

Trump

United Nations

Virgin

YouTube

AND WORLD CLASS

ARTISTS

Bassnectar

Brian Eno

Quincy Jones Jr.

M.I.A.

Mos Def

Ratatat

Michael Tilson Thomas

U2

The White Stripes