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http://obs.obercom.ptInvestigao e Saber em Comunicao


(OBS*) online

(OBS*) Worldwide Reach

April, 2012 review

EditorsGustavo CardosoISCTE-IUL and OberCom (.pt)Rita EspanhaISCTE-IUL and OberCom (.pt)

Associated EditorsPiet BakkerASCoR (.nl)Franois BarUSC Annenberg (.us)Andr CaronUniversit Montral(.ca)Nico CarpentierFree University of Brussels (.be)Manuel CastellsUSC Annenberg (.us)Lars ChristensenDanish School of Media andJournalism (.dk)Fausto ColomboUC del Sacro Cuore (.it)Bernardo Diaz-NostyUniversidad de Mlaga (.es)Hernan GalpernUniversidad de San Andrs (.ar)Sergio GodoyPontifcia Universidad Catlica (.cl)James KatzRutgers University (.us)Lucy KungMJIBS-MMTC (.se)Jorge Alberto MachadoUniversidade de S. Paulo (.br)Robin MansellLondon School of Economics (.uk)Peppino OrtolevaUniversit Torino (.it)Giuseppe RicheriUniversit de Lugano (.ch)Charo SbadaUniversidad de Navarra (.es)Imma TubellaUOC (.cat)Thierry VedelCEVIPOF-CNRS (.fr)Michel WieviorkaEcole des Hautes Etudes enSciences Sociales (.fr)Espen YtrebergUniversity of Oslo (.no)

Editorial board

(OBS*) Observatorio

Observatorio (OBS*) is an international interdisciplinary e-journal that publishes peer-reviewed articles. It presents empirical and theoretical research aiming at promoting a better understanding of communication phenomena. The journal extends its scope from issues related to media and the novel usages of the Internet, through the challenges surrounding the evolution of new media platforms, to the dynamics of service innovation in the telecommunications industry. It welcomes work from academics, practitioners and policy-makers and is open to contributions coming from all branches of social science inquiry and the humanities.Its formula of Open Access ensures maximum of public availability of researchwork. Free access papers going through a sound scholarly process of peer-review present a mix of key advantages to authors and readers such as high scientific standards and worldwide ready dissemination.The multilingual approach of (OBS*) is one of its distinctive characteristics. Thee-journal accepts and publishes manuscripts submitted in English, Spanish, Italian, French, Portuguese, Catalan and Galician.

Having now published its twentieth open access issue and a total of 309papers, (OBS*) achieved more than 334000 downloads up to the month ofApril 2011. (OBS*) is already one of the most successful journals in terms ofaudience within the broad field of Communication research.

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Jonathan ZittrainHarvard University (.us)Eugene LoosASCoR (.nl)Jianbin JinTsinghua University, Beijing (.cn)

(OBS*) Worlwide Reach (cont.)

(OBS*) Performance data

(OBS*) Most Read

April, 2012 review

Pedro BraumannESCS (.pt)Enrique BustamanteUniv. Complutense de Madrid(.es)Joo CaraaFundao Calouste Gulbenkian (.pt)Manuel DamsioUniversidade Lusfona (.pt)Vesna DolnicarUniversity of Ljubljana (.sl)Isabel FernndezInCom-UAB (.es)Antnio FidalgoUniversidade Beira Interior (.pt)Octavio IslasITES Monterrey (.mx)Xos LopezUniversidad SantiagoCompostela (.es)Moiss MartinsUniversidade do Minho (.pt)Sandro MendonaISCTE (.pt)Enrico MenduniUniversita Roma (.it)Jos Bragana de MirandaUNL (.pt)Pedro Pereira NetoESCS-IPL (.pt)Robert G. PicardJIBS-MMTC (.se)Rosrio QueiroloUniversidad de Montevideo (.uy)Jos RebeloISCTE (.pt)Vicente RiccioFundao Getlio Vargas (.br)Rogrio SantosUCP (.pt)Ramn SalaverraUniversity of Navarra (.es)Bartolomeo SapioFondazione Ugo Bordoni (.it)Barbara ScifoUC del Sacro Cuore (.it)Tomaz TurkUniversity of Ljubljana (.sl)

Editorial board

Since its first issue, (OBS*) published the work of more than 400 authors and co-authors from 38 countries: Portugal, Spain, France, Italy, The Netherlands, Belgium, Germany, United Kingdom, Ireland, Denmark, Norway, Sweden, Finland, Switzerland, Slovenia, Czech Republic, Hungary, Poland, Ukraine, Romania, Greece, Cyprus, Turkey, Israel, Sierra Leone, Colombia, Brazil, Uruguay, Chile, Canada, United States, Puerto Rico, Mexico, India, China, Singapore, Australia and New Zealand. As a testimony of its global identity and multilingual nature, (OBS*) published papers in English, Spanish, Italian, Galician, French, Brazilian and European Portuguese.Top 10 downloading countries: Portugal, Spain, Brazil, United States, United Kingdom, Mexico, Sweden, Italy, Colombia and Canada.

The (OBS*) newsletter, the carrier of information regarding every new issue, reached more than 6500 scholars and professionals in academic institutions, business firms and public agencies worldwide.

vol 1, issue 1The Irresistible Rise of Porn: The Untold Story of a Global Industry, Piet Bakker, Saara Taalas Os equvocos da rdio generalista: reflexes sobre a rdio em Espanha, nos EUA e em Portugal, Joo Paulo Meneses

vol 1, issue 2El apagn analgico y despus qu? Estrategias de la TDT en Espaa, David Fernndez Quijada Weblogs between Counter-information and Power: an Italian Case History, Fausto Colombo, Maria Francesca Murru

vol 1, issue 3Doing It Together: Citizen Participation In The Professional News Making Process, Steve Paulussen, Ari Heinonen, David Domingo, Thorsten Quandt Mobile Television: Is It Just A Hype Or A Real Consumer Need?, Agnes Urban

vol 2, issue 1Women Stereotypes Portrayed in Print Ads by Luxury Fashion Brands. A Content Analysis, 2002-2005, Paloma Daz Soloaga, Carlos Muiz Muriel Bandeira e Multido, Dois Smbolos Nacionais, Eduardo Cintra Torres

vol 2, issue 2Thick personas Using ethnographic Methods for Persona Development as a Tool for Conveying the Social Science View in Technological Design, An Jacobs, Katrien Dreesen, Jo Pierson iVision and the BBC: Building Public Value, Michael Klontzas

vol 2, issue 3Uso de Internet, Medios de Comunicacin, Expectativas Polticas y Generacin de Contenidos Online: Resultados del Proyecto WIP Chile 2003-2006, Sergio Godoy Internet in Singapore: Findings from a National Survey, Alfred Choi

Vol 2, issue 4Publicidade Televisiva e Obesidade Infantil, Lusa Magalhes Surgimento e Condicionantes das Sondagens em Portugal, Paula do Esprito Santo

Advisory EditorsCarolina AguerreUniversidad San Andrs (.ar)Anbal AlvesUniversidade Minho (.pt)Beln AmadeoUniversidad Catlica Argentina (.ar)

Associated Editors (cont.)Angus CheongUniversity of Macau (.cn) and Hong Kong Baptist University (.cn)Alice SiuStanford University (.uk)

(OBS*) Most Read (cont.)

April, 2012 review

OBS-Observatorio is a peer-reviewed,open-access journal.All journal content, except whereotherwise noted, is licensed under aCreative Commons Attribution-NonCommercial-NoDrivs 2.5.

Vol 3, issue 1(Play) Ground Rules: The Social Contract and the Magic Circle, Stewart John Woods O papel das novas tecnologias na construo da cidadania: a plataforma Moodle no 1 ciclo do Ensino Bsico, Paula Quadros Flores

Vol 3, issue 2Community Media in European Union Communication Policies, Nria Reguero Jimnez, Julin Sanmartn Navarro Concepto y Taxonoma de la Industria de la Comunicacin, Juan Pablo Artero, Francisco Prez-Latre, Alfonso Snchez-Tabernero

Vol 3, issue 3Locating the Self in Web 2.0: explorations in creativity, identity and digital expression, Bridgette Wessels Regulation of advertising in audio-visual media services: the impact on consumer protection, investments, innovation and competition, Martijn Poel, Jop Esmeijer

Vol 3, issue 4Presupuestos filosficos en teora de la comunicacin, Lydia Snchez Gmez, Manuel Campos - Representing scientific uncertainty in journalism, Harald Hornmoen

Vol 4, issue 1"Em busca de novas mtricas de avaliao da produo cientfica em cincias da comunicao", Sueli Mara Soares Pinto Ferreira"El : un nuevo concepto de produccin para el periodismo del siglo XXI", Joan-Francesc Gascn

Vol 4, issue 2"Negotiating place, technology and identity - a postmodern narrative of places to meet in a community of practice", Patricia Arnold, John D.Smith, Beverly Trayner"Aprendizagem em rede, novas tecnologias e a alfabetizao tecnolgica do professor", Fabrcio Moraes de Almeida

Vol 4, issue 3"Smbolos Nacionais Portugueses: manuteno ou mudana?", Snia Pedro Sebastio"Emerging consumption patterns among young people of traditional and internet news platforms in the low countries", Anna Van Cauwenberge, Leen d'Haenens, Hans Beentjes

Vol 4, issue 4"Citizen journalism in European television websites: lights and shadows of user generated content", Jose Alberto Garca-Avils"The citizen as media critic in periods of media change", Kristoffer Holt, Torbjrn Von Krogh

Vol 5, issue 1Third-generation (3G) Mobile Television: Technological, Economical and Political Dimensions, Andreu CaseroThe Future of Alternative Media?, Linda Jean Kenix

Vol 5, issue 2The New England Execution Sermon: Texts, Rituals, and Power, Mark Winston BrewinAudiovisual-Realidad | Manifiesto | Anlisis Estructural, Jorge Marulanda

Editorial StaffTiago Lima Journal Manager

(OBS*) Most Read (cont.)

April, 2012 review

Vol 5, issue 3Audience participation in online news websites: a comparative analysis, Rosa Franquet, Maria Isabel Villa, Ignacio BergillosAs potenciais formas de interaes em ambientes virtuais, Rebeca Recuero Rebs, Gabriela da Silva Zago

Vol 5, issue 4Semantic Networks for Corporate Communication Concepts and Crisis: Differences Based on Corporate Reputation, M Victoria Carrillo, James A. Danowski, Ana Castillo, Juan Luis Tato Jimenez Same tune, different words: The creative destruction of the music industry, Jim Rogers, Sergio Sparviero