November 4, 2010

CBTG Partnership Review Industry Updates & Trends

− Market Share Hertz Updates

− Continued Expansion− Financial Outlook− Customer Satisfaction across all channels − Sponsorships and Awards− Hertz Fleet – unparalleled choices

AgendaAgenda

We are working to deliver a new program that will be more financially rewarding than ever for CBTG members– 2010 initiatives have included:

• Sponsorships of and presentations at your meetings• Quarterly newsletters• Frequent updates about special offers and promotions• Distribution & Posting of special CBTG offers for easy access by members• BAP & Leisure Contests• Increased local coverage by Hertz sales reps

CBTG Hertz PartnershipCBTG Hertz Partnership

#1 Goal is improved relationships with local Hertz Account Representatives and CBTG members– Distribution of CBTG information to local Hertz Account Representatives– Identification of 1 person at each CBTG agency to act as “main” Hertz

contact to receive and disseminate Hertz updates– Contests to incent local Hertz Account Representatives (i.e. BAP Leads

contest)– Nationwide Hertz contact list provided to CBTG members and posted on

CBTG website

CBTG Hertz Partnership 2011 GoalCBTG Hertz Partnership 2011 Goal

Dollar Thrifty Acquisition – what happened?

Industry Awards – what do they really mean?

Where have the leisure travelers gone and when will they be back?

Trends in the large Commercial Account Segment – can a value based company deliver?

Has Commercial Travel completely recovered or is there a possible dip on the horizon?

Industry UpdatesIndustry Updates

Leisure Travelers– Continued migration to on-line channels– Price sensitive and a “shoppers” mentality– Using CBTG Discount # 0317491 to keep these customers:

• Up to 20% off on Hertz retail rates in the U.S./Canada • 10% commission on Weekly/Weekend Rentals in U.S.• Enter CBTG CDP# 0317491 as part of the reservation process• Combine CBTG CDP # with a PC# for greater savings! A list of all PC offers is on

the CBTG website. Commercial Travelers

– Small and medium accounts looking for more help– Hertz Business Account Program provides value– Procurement’s emergence in negotiating large commercial accounts– Hertz Account Representative’s Role in Supporting TMCs – what do you need

and expect

Industry TrendsIndustry Trends

U.S. Airport Market Share Sept 2010 YTDU.S. Airport Market Share Sept 2010 YTD

Hertz is in a “growth and improvement” mode− Corporate, Leisure, Replacement, Vans and Trucks− New products (Collections, Mobility, Car Sharing….)− Geographical expansion (internal & external)

• Hertz has opened 192 new off-airport locations this year and will ad 60 more by the end of the year• Our 2,000th off airport location is expected to open early 2011

– Advantage Expansion – 44 locations & growing– Upgraded airport facilities

•Atlanta CONRAC - $12MM facility is state of the art•Orlando – we are back on airport at MCO•20 airport locations have received upgrades and improvements this year•Project Light House

Staying Focused on Customer Satisfaction− Driving excellence, Net Promoter Score, Awards

Driving Cost Efficiencies to remain competitive− Process Re-engineering; Restructuring; Supply chain management

Our Employees Matter− Talent management; Training and development; Pulse surveys, web casts, skip level meetings,….− New “Global” Sales Force

Hertz UpdatesHertz Updates

Advantage Rent-A-Car – 44 Locations & growing− 10 new locations just opened – Boston; Dallas Love Field;

Louisville; Milwaukee; Charlotte; Las Vegas (2 locations); Providence; Raleigh/Durham; and Tampa

− Expansion to leisure market− Capitalize on Hertz’s fleet management expertise &

streamline back office functions

Connect By Hertz – Car Sharing− 20,861 Members; 712 Cars; In 6 Countries; On 45 University

Campuses; On 4 Corporate Campuses− Connect by Hertz website - www.connectbyhertz.com− Connect by Hertz will soon offer One Way rentals between

our Manhattan locations and New York City-area airports.− Launching all-electric vehicles (EV) and plug-in hybrid

electric vehicles (PHEV)

Eileo – State-of-the-art technology− GPS tracking− Bluetooth “hands free” mobile navigation− RFID Smart Cards

Continued ExpansionContinued Expansion

Current Share Price - $11.27 Most Wall Street analysts have Hertz stock rated as a “buy”. S&P has given Hertz a “positive” outlook, up from “neutral” last fall. Exceeded the financial metrics in our business plan by a wide margin for

every quarter in 2009. Profit and productivity metrics are better then our car and equipment rental

competitors. Ample capacity to expand our businesses globally in 2011 and beyond. Completed all fleet debt refinancing in the U.S. a year ahead of schedule

and on terms comparable to those achieved in 2005. Based on 2010 efficiency savings revised to $410 million, lower fleet costs and

continued improvements in the Company's car rental business, Hertz is increasing full year 2010 adjusted diluted earnings per share guidance to a range of $0.47 to $0.48

Improved adjusted pre-tax income five consecutive quarters Increased U.S. car rental revenues four consecutive quarters

Financial OutlookFinancial Outlook

Leisure Airport Renters

23%

15%

14%

12%

10%

4%

6%

6%

Dollar

National

Thrifty

Alamo

Avis

Budget

Enterprise

Hertz

Hertz, by far, is perceived as the Best Overall rental car company among both business and leisure renters.

Business Airport Renters

34%

20%

9%

2%

3%

6%

7%

8%

Thrifty

Dollar

Alamo

Enterprise

Budget

National

Avis

Hertz

Consumer Tracking Study – Best Overall Rental Car Company

We win major awards around the world & have a presence at high-profile venues & events

Hertz Fleet Has VarietyHertz Fleet Has Variety

We offer a wide selection of products & services to a broad target audience