Nishant on HONDA

8/2/2019 Nishant on HONDA

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PRESENTATION

ON

GIVEN BY SAMIR SINHA
http://en.wikipedia.org/wiki/File:Hero_MotoCorp.svg


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Introduction

In 2010, When Honda decided to

move out of the joint venture, Hero

Group bought the shares held by

Honda. Subsequently, in August 2011

the company was renamed Hero

MotoCorp with a new corporate

identity

Hero Honda started in 1984 as a

joint venture between Hero Cycles

of India and Honda of Japan. The

company is the largest two wheeler

manufacturer in India.


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Cont..

A joint venture between the Hero Group and Honda Motor Company wasestablished in 1984 as the Hero Honda Motors Limited At Dharuhera India.

During the 1980s, the company introduced motorcycles that were

popular in India for their fuel economy and low cost.

A popular advertising campaign based on the slogan 'Fill it -Shut it .

In 2001, the company achieved the coveted position of being the

largest two-wheeler manufacturing company in India and also, the

'World No.1' two-wheeler company in terms of unit volume sales in a

calendar year. Hero MotoCorp Ltd. continues to maintain this position

till date


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The first motorcycle to be launched under Hero Moto Corp, the "impulse"

also becomes India's only dual-purpose on-road-off-road motorcycle

At the launch of Hero MotoCorpsImpulse motorcycle in India, Mr. Anil

Dua, Sr. Vice President. the first model to be launched under our new

brand identity is not just a new product


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VISSION

TO providing world class mobility solutions with renewed

focus on expanding company's footprint in the global arena

MISSION

Hero Moto Corp's mission is to become a global enterprise

fulfilling its customers' needs and aspirations for mobility,

setting benchmarks in technology, styling and quality so thatit converts its customers into its brand advocates. The

company will provide an engaging environment for its people

to perform to their true potential. It will continue its focus on

value creation and enduring relationships with its partners.


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Hero MotoCorp's key strategies are to build a

robust product portfolio across categories,

explore growth opportunities globally,

continuously improve its operational efficiency,aggressively expand its reach to customers,

continue to invest in brand building activities and

ensure customer and shareholder delight

strategy


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Five exciting colors OF Impulse

Black

Vibrant Blue Metallic

Sports Red Leaf Green Metallic

Vibrant Orange.


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Price rate Single Disc 66,800 - 74,730


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FeatureHigh torque ATFT engine and high ground clearance for rough

terrain riding

Raised fender and large diameter front wheel with stud pattern

type tyres

Sturdier front suspension with long stroke and large front disc

brake for cross country riding

Nitrox gas-filled mono shock rear suspension

Straight pull spokes at the rear for touch terrains

Low maintenance seal endless drive chain

Digital-analog combo meter console with service due indicatorSharp edgy graphics

Motocross seat


12/23CBZ


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ExShowroom On Road

Kick Start 34,500 38,053


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ExShowroom On Road

Spoke Self 39,350 43,191

Cast Self 40,200 44,895


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Market Share of HERO Motercorp

BSE-1863

NSE-1853


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Name Last Price Market Cap.(Rs. cr.)

SalesTurnover

Net Profit Total Assets

Bajaj Auto 1,587.85 45,947.14 15,998.12 3,339.73 5,235.37

Hero Motocorp 1,853.90 37,020.07 19,245.03 1,927.90 4,447.22

TVS Motor 53.55 2,544.09 6,289.31 192.58 1,784.83

Mah Scooters 286.40 327.31 6.20 21.73 210.31

LML 8.20 67.23 373.79 -99.54 -138.25

Kinetic Motor 13.05 35.95 0.05 0.56 25.19

Competitor
http://www.moneycontrol.com/india/stockpricequote/auto23wheelers/bajajauto/BA10http://www.moneycontrol.com/india/stockpricequote/auto23wheelers/heromotocorp/HHMhttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/tvsmotorcompany/TVShttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/maharashtrascooters/MS01http://www.moneycontrol.com/india/stockpricequote/auto23wheelers/lml/LMLhttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/kineticmotorcompany/KMChttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/kineticmotorcompany/KMChttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/lml/LMLhttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/maharashtrascooters/MS01http://www.moneycontrol.com/india/stockpricequote/auto23wheelers/tvsmotorcompany/TVShttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/heromotocorp/HHMhttp://www.moneycontrol.com/india/stockpricequote/auto23wheelers/bajajauto/BA10


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Future strategy

Hero MotoCorp has unleashed a new 125cc bike, the

Ignitor, along with their first 110cc bike, the Passion X Pro.

They also displayed their 110cc automatic scooter, the

masculine Maestro which shall sell alongside the existingPleasure scooter.


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BRAND AMBASSADOR OF HERO MOTORCORP.


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Bollywood actor Ranbir Kapoor has been named as the new brand ambassador of

Hero MotoCorp.

Seen in this picture (from left) Indian pace bowler Irfan Pathan, Shah Rukh Khan,

Ranbir Kapoor, music maestro AR Rahman, Managing Director and CEO of Hero

Honda Pawan Munjal, former tennis player Boris Becker and former Formula Oneracing driver David Coulthard


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SLOGAN

Hum men hai hero


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Nishant on HONDA

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