Niche Marketing: Create Autopilot Websites and Make $1,000 Monthly
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Transcript of Niche Marketing: Create Autopilot Websites and Make $1,000 Monthly
Join the full course on Udemy using this special link to get more than 80% discount:
http://gigurl.com/t/q27f89
Who Am I?
• Gobala Krishnan
• Based in Malaysia
• First website in 2001, made $300 -$500 monthly
• Quit my job in November 2005
Who Am I?
• 2006 - Paid writer, blogger, niche website building
• 2007 - Ebook publishing
• 2008 - Seminar speaker & trainer
• 2010 - Software development
Niche - People Who Are Similar In..
• Problems - Lose weight, make money, find a date
• Interests - Learn guitar, piano, photography, wine
• Geographic - Thailand, California, Los Angeles
• Language - Spanish, French, Indonesian
amazon.com
• Browse popular items
• See depth of products
• Avoid over-competitive categories
• At least 30 products
Magazines
• Discover unknown niches
• Pay attention to the ads & brands
• Check their website for affiliate programs
• Potential content source
• Too Wide = High Competition
• Too Narrow = Not Enough Traffic
• Lots of products to promote
• Popular in developed countries
• Avoid declining niche markets
Money Keywords
• review, reviews, best, best-selling
• cheap, affordable, discount, voucher, coupon
• compare, comparison
• buy, for sale, where to buy, supplier, supplies, store
Types of Content
Text
Latest news, “how-to” articles,
reviews.
Video
Tutorials, lessons, YouTube.
“How-to” information, free
or paid.
Themes
Invoices, CMS, PowerPoint,
Keynote.
Tools
Software, apps. scripts, web tools.
Types of Content
• Text - Latest news, “how-to” articles, reviews.
• Video - Get traffic from YouTube.
• PDF - Content in a document.
• Themes - Invoices, CMS, PowerPoint
• Tools - BMI Calculator, Price comparison script
Free or Paid• Free is not the only way
• Too dependent on Google & ads / affiliate income
• I prefer paid content
• Enlist affiliates, faster & more direct income
• Depends on the niche market, and the monestization strategy
Types of Niche Websites
Content LeadGen UGC Tools
Blogs Minisites Membershipsites Paid Ebooks
Data Feeds API
Storefront
Optin page Email marketing
User-generated content Forums, classifieds, listings, etc
Software, app, templates
Blog or Minisite?• Blog
• For hyperactive niches
• Constant updates, access to news
• Quantity matters
• Minisites
• For evergreen niches
• Less updates, focus on non-news content
• Quality matters
WordPress.org
• Open-source software - no royalties
• Flexible and customizable
• 3 formats - blog, minisite, landing page
nichify.net
• All-in-one niche website building
• Single dashboard, multiple sites
• Built-in email autoresponders, optin forms, SEO tools
SiteBuildIt
• Old platform, new WordPress version
• Pro: Lots of tips and tutorials on niche marketing
• Cons: Slow to use, lots of
Installing Wordpress
• Get domain name and hosting
• www.hostgator.com
• Domain must contain your keywords
• Download & install WordPress
• www.WordPress.org
Pro Themes
• Get a premium theme
• www.themeforest.net
• Clean layout, no distractions
• Do not put ads just yet
Example
• www.techcrunch.com
• www.kreydle.com
• www.autoresponderprofit.com
Write Related SEO Content
• Keyword Based Content
• Google Keyword Planner
• www.google.com/sktool
• 30 – 40 Content Pages
• 300-500 Words Per Page
Write Related SEO Content
• Use mindmap software
• www.lucidchart.com
• Develop complete site structure
• Primary Keyword - Homepage
• Categories & keyword groups
Write SEO Content
• One Keyword Per Page
• Use Keyword in Title
• Use Keyword In Content
• Use Keyword in Internal Link
• Website: www.kreydle.com
• FaceBook: facebook.com/gobala
• Twitter: @gobala
• Skype: gobala