Need gap identification

9
Introduction to the Company Live Q&A Session with Prof. Abha Rishi Chairperson, Entrepreneurship Centre, BIMTECH, Noida

Transcript of Need gap identification

Page 1: Need gap identification

Introduction to the Company

Live Q&A Session with Prof. Abha Rishi Chairperson, Entrepreneurship Centre, BIMTECH, Noida

Page 2: Need gap identification

Page -2-

Agenda for the session

Idea Identification

Idea Assessment

Open Q&A

1

2

4

Saavn Example3

Page 3: Need gap identification

Page -3-

Idea IdentificationThe process of finding the right business idea

Observation

• New problem

• Better solution

• Self-involvement

• Reality check

• Developed market

• Other emerging market

Personal Experience

Other Market Study

Page 4: Need gap identification

Page -4-

Agenda for the session

Idea Identification

Idea Assessment

Open Q&A

1

2

4

Saavn Example3

Page 5: Need gap identification

Page -5-

Idea AssessmentThe process of validating your business idea

1 Target Segment Identification

2 Market Sizing

3 Competitor Analysis

4 Unique Selling Proposition

5 Seek Customer Feedback

Page 6: Need gap identification

Page -6-

Agenda for the session

Idea Identification

Idea Assessment

Open Q&A

1

2

4

Saavn Example3

Page 7: Need gap identification

Page -7-

How Saavn did it? Saavn Example

Identification

• Personal pain point

• Inconvenient to find songs

• Time consuming

• Can’t stream on the go

Assessment

• Asian music lovers

• Market sizing

• No aggregator

• Single online music streaming platform

• Sought customer feedback

Solution

• Saavn app

•All types of music

•On the go streaming

Page 8: Need gap identification

Page -8-

Agenda for the session

Idea Identification

Idea Assessment

Open Q&A

1

2

4

Saavn Example3

Page 9: Need gap identification

Page -9-

Ask your queriesOpen Q & A

Ask Your Queries in the Chat Window