National Coffee Movement Network Singapore

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© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

Transcript of National Coffee Movement Network Singapore

Page 1: National Coffee Movement Network Singapore

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

Page 2: National Coffee Movement Network Singapore

WHAT IS

THE NATIONAL COFFEE MOVEMENT NETWORK?This is a network that any cafes can join without any charge (FREE) to tap on NCM members and also grow their own membership.

Our code is simple – KOPI FOR EVERYONE.

P.S.: This is a fun, non-political, non-violent campaign. Please don’t heckle us, we are easily scared.

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

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HOW ARE WE

GOING TO MOVE MORE KOPI?We are looking for Café owners to join us in this campaign to reach out to everyone in Singapore to say ‘KOPI’ when ordering their coffee.

We have room for 400 café owners (500 if boleh] to run this crusade to fight for our national KOPI Identity!

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

I… AM…

KOPI!

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National Coffee Movement Network

• It is a islandwide cafe (F&B) members benefits program

• All card members enjoy 10% off all participating outlets (Your café)

• Participating outlets (Your Café) get to grow their own membership with no set up cost.

• Their discounts and promotions will be shared on OCM FB and website (estimated outreach to more than 300 000 fans)

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

Excuse me, dear madam. Is your café in the National

Coffee Movement?

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National Coffee Movement Network

• All participating cafes are included in joint promotions with institutions, e.g. Singapore Rollersports Federation, SMRT etc

• Participating cafes get to enjoy discounted F&B Seminars and talks

• Participating cafes are also entitle to list in our upcoming Singapore Cafes Guide.

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

Excuse me, dear madam.

10% for National Coffee

Movement members?

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National Coffee Movement Network

LET’S MOVE SOME KOPI! • ESTIMATED MEMBERS: 5,000• ESTIMATED CAFES: 100 • ANTICIPATED REACH: 200,000!• BECAUSE ONCOFFEEMAKERS ALREADY

HAS OVER 300,000 FANS.• PARTICIPATING OUTLETS GETS A

SHOUTOUT ON OCM’S MEDIA ASSETS WITH AN AVERAGE REACH OF 3-10K PEOPLE.

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

KOPI = ANNA KOPI-PENG =

ELSA.

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LET’S MOVE SOME KOPI

PARTICIPATING OUTLET’S COMMITMENT• 10% DISCOUNT FOR ALL MEMBERS)

• ALLOW FREE MARKETING COLLATERALS FROM NATIONAL COFFEE MOVEMENT TO BE PLACED AT THE OUTLET I.E. BROCHURE, DECAL, OR PULLUP BANNER (IF SPACE ALLOWS)

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

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IF THAT HAS SPARKED YOUR INTEREST…

THEN LET’S MOVE SOME KOPI!

© 2015 THE NATIONAL COFFEE MOVEMENT . ONCOFFEEMAKERS . SMARTFISH ASIA . TREDAN GIFTS

Join the movement at: http://www.nationalcoffeemovement.com