April 10-11-12, 2015Karachi Expo Centre

International Exhibition

BOOK YOUR SPACE NOW !BOOK YOUR SPACE NOW !

Prime Minister of Pakistan, Mian Muhammad Nawaz Sharif Launched 11th My Karachi – Oasis of Harmony Exhibition on 14th March, 2014

My Karachi - Oasis of Harmony is an annual exhibition which is organized by the Karachi Chamber of Commerce & Industry (KCCI) and co-hosted by the Sindh Government for the

last 11 years. The 12th My Karachi exhibition will be held from April 10-12, 2015 at the Karachi Expo Centre.

The event aims to depict a soft image of the large and vibrant metropolis in particular and Pakistan in general. This momentous event, which has become a regular and vital feature of Karachi’s economic & cultural landscape, offers great prospects for

business to business and business to consumer interactions, provides an ideal opportunity to the leading entrepreneurs to showcase their products in the best possible manner, besides attracting foreign entrepreneurs and investors to the

country.

Since its inception in 2004, My Karachi has attracted more than One Million visitors belonging to various segments of the society. It presents people an opportunity to shop in

comfort and complete peace of mind, meet people belonging to prestigious corporate entities, establish and strengthen relationships, apart from acquiring

first-hand knowledge about the sustained development experienced by various units of business, corporate and industrial sectors of Karachi.

This year’s exhibition endeavors to highlight the advancements made during the year, display latest products of the new and established exhibitors, and play a

pivotal role to further enhance country’s exports.

With its constantly increasing popularity, My Karachi offers immense potential to become an integral event for reviving and sustaining the economic cycle of the country.

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Historical Glimpsesof My Karachi

From 2004 To 2014

30 July -01 Aug 20041st My Karachi 24 - 26 June, 20052nd My Karachi

29 - 31 July, 20063rd My Karachi 01 - 03 June, 20074th My Karachi

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6th My Karachi 11 - 13 June, 20107th My Karachi06 - 08 June, 20085th My Karachi

22 - 24 July, 20118th My Karachi 13 - 15 July, 20129th My Karachi 05 - 07 July, 201310th My Karachi

20 - 22 June, 201411th My Karachi

05 - 07 June, 2009

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The ancient Greeks referred to the area around Karachi as "Krokola," which was the site where Alexander the Great once set up camp after his Indus Valley military campaign. In the 8th century, the Arabs called the area "Debal" port, and Muhammad bin Qasim launched his invasion of the southern part of Asia from there.

The present location of Karachi was first inhabited by a Sindhi woman called Mai Kolachi, who set up her home there with her family. Later on, she was joined by other settlers, and the settlement grew into a village, which was named Kolachi-jo-Goth. The village became an important trading post in the late 18th century as merchants from Muscat and other parts of the Persian Gulf started arriving. The Talpurs took control of the village in 1795 and established a mud fort there.

British Colonial Rule

Kolachi continued to be a small village for several decades, but it would see great improvements after the British took over the village in 1839. Charles Napier led his British troops to conquer the entire Sindh province, and he decided to move the province capital to Kolachi. Under the governorship of Napier, Kolachi was renamed Khurachee Scinde, or Karachi Sindh, and the population grew to about 50,000 by 1847. Also, the city started to undergo massive develop-ment projects, with the construction of streets, highways, railroads, port facilities and European-styled structures.

Around the latter part of the 19th century, the city of Karachi had a population of around 105,000 people, which were made up of Hindus, Muslims, Jews, Europeans, Iranians, Lebanese and others. In 1900, the city became so con-gested that it had to build a tramway system, which was the first in India. By the year 1914, Karachi became the Brit-ish Empire’s most important grain exporting port, and a decade later, the city had its first aerodrome, which became the main port of entry by air into India.

Modern Era

In 1936, the province of Sindh was no longer under the rule of the Bombay Presidency, and Karachi was named the capital of the province. In 1947, a new country called Pakistan was formed, and Karachi became the capital city. In the following years, the population increased rapidly because of a great influx of refugees and immigrants from other countries. Despite the rise in population, the city managed to maintain its cultural diversity, and it continued to experi-ence tremendous economic and cultural growth. Karachi was the capital of Pakistan until 1959, when Islamabad was named the new capital city.

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I am pleased that the Karachi Chamber of Commerce and Industry will be staging 12th sequel of My Karachi – Oasis of Harmony 2015 Exhibition from April 10th to April 12th, 2015 at the Karachi Expo Center.

This mega event is regularly being staged since 2004 when I, during my tenure as President KCCI, came up with an idea of organizing a unique exhibition which particularly focuses on improving the positive image of Pakistan with a view to clarify a number of misconceptions about the overall security situation of Karachi.

In spite of current economic, political and social difficulties, My Karachi exhibition has become a signifi-cant event and one of the leading business platform for trade and industry. Since its inception, My Kara-chi exhibition has expanded significantly which not only attractsvisitors and exhibitors from all over Paki-stan but also lures foreign delegates from various destinations who take keen interest in various products and services displayed at the exhibition. It also provides a perfect platform to local and foreign business communities to hold B2B meetings and seek avenues for undertaking joint ventures.

I would like to convey my heartfelt appreciation to Governor Sindh, Dr. Ishrat ul Ebad Khan and Chief Min-ister Sindh, Syed Qaim Ali Shah for extending full support and becoming part of this exhibition as co-host. It is heartening to note that Sindh government’s support to the business community of Karachi clearly depicts the close liaison being enjoyed by both stakeholders.

I must say that KCCI is undoubtedly playing a praiseworthy role in safeguarding the interest of local busi-ness community and I am fairly convinced that during its quest to highlight and resolve the issues being faced by businessmen and industrialists, the Karachi Chamber has succeeded in attaining a prominent position which has been acclaimed by everyone.

Lastly, I would like to congratulate the Karachi Chamber, its present Office Bearers, Chairman of KCCI Special Committee for My Karachi and the Managing Committee members for making all out efforts to make this exhibition yet another resounding success. I must also extend my prayers and well-wishes to all the exhibitors, delegates and visitors of the exhibition for making 12th My Karachi – Oasis of Harmony exhibition successful. I look forward to give them a very warm welcome.

May Almighty Allah bless you all and be with us in all our endeavors.

Siraj Kassam Teli (S.I) Chairman Businessmen Group (BMG)

& Former President KCCI

ChairmanMessage

BMG

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Iftikhar Ahmed VohraPresident

Karachi Chamber of Commerce & Industry

It is a matter of great pride and satisfaction that the Karachi Chamber of Commerce & Industry (KCCI) is holding the twelfth edition of mega event “My Karachi-Oasis of Harmony” exhibition from 10th to 12th April 2015, at Karachi Expo Centre. Indeed after 12 successful years, “MY KARACHI” has become an iconic event for the people of Karachi and a symbol of the resilience, determination and entrepreneurial skills of the people engaged with trade and industry based in this city who against all odds continue to work hard and contribute to the progress and prosperity of Karachi in particular and Pakistan in general.

Since its first edition in 2004, My Karachi Exhibition gained the status of a unique mega event which brings together buyers and sellers of consumer goods, appliances and service providers under one roof and provides a window of opportunity for promotion and branding of Pakistani products as well as busi-ness to business exchanges between Pakistani and foreign entrepreneurs.Every year, My Karachi exhibi-tion attracts almost a million visitors who explore and discover pavilions and cultural events staged by the participants including national and international exhibitors.

This year the international pavilion at “My Karachi” will provide a single platform for interactive Business-to-Business and Business-to-Consumer meetings, which would pave way for enhanced trade relations between Pakistan and the participating countries. For this purpose KCCI is in constant communications with foreign missions and diplomats based in Pakistan. KCCI always encourages women entrepreneurs, as usual this year also women entrepreneurs pavilion will be featured.

I am extremely grateful to Government of Sindh, especially Governor Sindh Dr.Ishrat ul Ebad and Chief Minister Sindh Syed Qaim Ali Shah for co-hosting this event and extending full assistance to make this glittering event successful. I am also thankful to the Trade Development Authority of Pakistan for their support to this exhibition.

I must also acknowledge the support being extended by the leadership, particularly BMG Chairman Mr. SirajKassamTeli, Office Bearers, Managing Committee of KCCI, Chairman My-Karachi Exhibition and all our organizers who try their best to make this event memorable. May Allah – the Almighty empower us to achieve the desired objectives. Ameen

Thank You!

Foreword

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Muhammad Idrees Chairman Special Committee for

My Karachi

It is a privilege for me to be assigned the task of chairing the Special Committee for ‘My Karachi-Oasis of Harmony’ exhibition, and have been tasked to organize the 12th annual event “My Kara-chi” with its theme “Oasis of Harmony “at Expo Centre Karachi from April 10th to 12th, 2015.

The prime goal of “My Karachi – Oasis of Harmony”, exhibition is to ensure that a large number of visitors come and shop in style, to ensure corporate entities meet and strengthen relationships and to ensure that the image and prestige of Pakistan and Karachi is enhanced and projected. Our aim is to encourage and bring various potential sectors in limelight and facilitate their product’s export through B2B and B2C meetings.

Being Pakistani, I have a desire to play my role that could strengthen & benefit the Pakistani economy, as this event serves as an effective channel to highlight the label of “Made in Pakistan” in the domestic and international markets.

The exhibition has undoubtedly gained international recognition as it is being attended by busi-ness representatives belonging to many countries. A provision has also been made for entertain-ment, children show and food court. Resultantly the exhibition would send positive signals abroad about Karachi as a peaceful city.

We sincerely believe that the 12th “My Karachi – Oasis of Harmony” exhibition would provide an exclusive source of marketing and a unique platform for interaction between the local and foreign businessmen.

I would like to express my sincere wishes and gatitude to the participants of “My Karachi – Oasis of Harmony” Exhibition.Wish you all the best!

Foreword

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Publicity & Promotional Channels for My KarachiKarachi Chamber of Commerce & Industry (KCCI) advertises the exhibition ‘My Karachi’ through a well-crafted promotional campaign. Multiple channels are used for buildup and to ensure it is publicized throughout the city. Large turnout throughout the exhibition dem-onstrates the effectiveness and success of the campaign and maximizes the business opportunities for the individual entrepreneurs and companies.

Press AdvertisementsThe exhibition is advertised in the Economic Horizon, trade magazine of KCCI which is circulated to over 19,000 members. Through strategic placements in various newspapers and company newsletters, the organizers ensure they attract target audience to the exhibi-tion.

Personal Invitation to VIPsThe organizers send personal invitations to the leaders of the corporate and financial world, premier business entrepreneurs, decision makers and key personalities of the coun-try. Invites are also sent to foreign diplomats and government officials; giving this exhibition a prestigious stature.

Publicity & PromotionalChannels for My Karachi

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Public RelationsDuring the course of the exhibition, the Fairs & Exhibition and Public Department of KCCI plays a proactive role. The department maintains a close liaison with the media and issues regular press releases to ensure adequate coverage of the exhibition on private channels, FM radio and newspapers.

Outdoor MarketingThe organizers select strategic sites in the city for marketing the event through eye-catching displays on the billboards and pylon poles. Outdoor marketing helps to create a festive environment as a prelude to the exhibition and attracts families and target audience.

HandoutsSpecially designed handouts of ‘My Karachi’ exhibitions are distributed at leading super stores, mega stores and exalted clubs throughout the city for best exposure.

Publicity & PromotionalChannels for My Karachi

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Glimpses of 11th My Karachi 2014

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Glimpses of 11th My Karachi 2014

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Why the Need forMy Karachi-Oasis of Harmony

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Benefits ofMy Karachi-Oasis of Harmony

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Our Products & Our Brands

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Our Products & Our Brands

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Designer Lawn Fabrics

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Package Details

Stands

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Package Details

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Glimpses of 11th My Karachi 2014

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Package Details

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Exhibition Space Reservation Form

1. Name of Organization / Company:

2. Contact Person:

3. Address:

4. Telephone:

5. Cell No:

6. Website: (Optional)

7. Items to be displayed / exhibits:

Fax:

Email:

1 ) Enclosed here with Bank Draft / Pay Order /Crossed Cheque of

Rs. against booking of the exhibit space

2) All payments should be made in favaour of KARACHI CHAMBER OF

COMMERCE & INDUSTRY, Bank Draft / Pay Order / Crossed Cheqe,

drawn in Karachi.

3) The space reserved will only be confirmed upon receipt of full

payment of the total cost of the required exhibit space.

Signature of authorized person (Participant)

Thank you for your participation

Please complete and return to: Karachi Chamber of Commerce & Industry, Aiwan-e-Tijarat Road. Off Shahrah-e-Liaquat.P.O. Box # 4158, Karachi-74000, Pakistan

Ph: (92-21) 99218001-4 Fax: (92-21) 99218010 Email: nida.aman@kcci.com.pk URL: www.kcci.com.pk

Participation Package

Standard Shell Scheme

Size: 6’x3’=15sq. meter

PKR 150,000/-

Bare Space: 6’X6’=36sq.meter(4Side Open)

PKR 300,000/-

Size: 3’x3’=09sq. meter

PKR 75,000/-

FOR OFFICE UES ONLY

Form receiving date:

Payment status

Stal l booked by

Authorized Signature:

Stal l #

Ref #

Remarks:

International Exhibitors $ 125 per sq. meterUS

Rental space charge are US $

9 sqm 18 sqm 36 sqm

Please tick / color the appropriate circle below I / We

require:

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Terms & Conditions

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Economic Horizon37

HostEvent Co - Host Supported by

Aiwan-e-Tijarat Road, Karachi-74000 PakistanTel: 92-21-99218001-9 Fax: 92-21-99218010 Email: nida.aman@kcci.com.pk URL: www.kcci.com.pk

Karachi Chamber of Commerce & Industry