Music Video Production

Styles

Music Video Production

What do we mean by the term ‘styles’?

- “To design or make in a certain way…”

- “A distinctive appearance by design…”

Music Video Styles

But what does that mean?

That we can design the visual look, create

the atmosphere and impose our meaning in

our music videos.

We can choose its style.

Music Video Styles

There are many different styles;

1. Narrative

2. Surrealist

3. Interpretative

4. Parody

5. Pastiche

6. Impressionist

7. Animation

8. Performance

Narrative

What is a narrative?

- A story. Events connected together.

Ed Sheeran – A-Team

Surrealist

What is surrealism?

- A dreamlike state, seeking to emulate the unconscious mind

[Chemical Brothers – Let Forever Be]

interpretive

What do we mean by interpretive?

- “….to explain the meaning….”

The meaning of the video isn’t clear so the

viewer has to come up with their own idea of

what its about (ie. Its meaning)

interpretive

[Radiohead – Karma Police]

What do you think this videos meaning is?

Parody

What is a parody?

- A imitation of the style of another artist,

often humorously exaggerated, or mocking.

Beastie Boys - Sabotage

Pastiche

What is pastiche?

- An artistic piece of work that imitates

another’s respectfully, also referred to as

homage

Smashing Pumpkins – Tonite Tonite

Pastiche Vs. Parody

Is it respectful or is making fun of its

inspiration?

Impressionism

Impressionism seeks to capture a moment,

it should be a truthful snapshot of life, similar

to a documentary

Justin Bieber (ft. Nikki Minaj)

– Beauty & A Beat

Task

Working alone

• Find an example of each type of music

video.

• Screenshot it and get the link

• Explain why you think each video fits its

style.