MORRIS Inc.- Power of Story

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MORRISBRANDING.COM THE POWER OF STORY

Transcript of MORRIS Inc.- Power of Story

Page 1: MORRIS Inc.- Power of Story

MORRISBRANDING.COM

THE POWEROFSTORY

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STORIES ARE AT THE CORE OF ANY BRAND AND AUDIENCES CRAVE TRUTHFUL STORIES THAT REACH THE HEART AND THE MIND. IT’S OUR MISSION AT MORRIS TO MINE GREATNESS AND TO TELL STORIES COURAGEOUSLY.

MORRIS is a cross-media branding company. We specialize in connecting young adults, ranging from 18 to 35, to brands. Over the past 16 years, we’ve partnered with businesses big and small to mine their unique, most relevant elements and to tell audiences courageously about them.

Our story is all about your story. Our core principles are to elevate brands at every step and quality is non-negotiable. This means authentically reaching audiences through years of intimate know-how and story-filled creative. All aligned with your business goals to create lasting brand loyalty.

Clients come to us because we’re passionate about making significant positive impact on their business. We do this with world-class quality, smart thinking and kick-ass story telling.

In the pages that follow are a few of the stories we’ve told.

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CHARGERS 50TH ANNIVERSARY PROMOTION CAMPAIGN

CLOCKWISE FROM TOP LEFT SEASON TICKET HOLDER PACKAGE SEASON TICKETS WEBSITESEASON SCRAPBOOK

STORIES CAN_

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SONY CAMCORDER + CYBERSHOT TRAINING

STORIES CAN_

CLOCKWISE FROM TOP LEFT TRAINING GUIDE COLLATERALCOLLATERAL DETAILTRAINING WEBSITE

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HABITAT FOR HUMANITY BRANDING GUIDELINES

STORIES CAN_

CLOCKWISE FROM TOP LEFT

COLOR GUIDELINESBRANDED GRID GUIDELINESIDENTITY GUIDELINES

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NATIONAL DEFENSE EDUCATION PROGRAM + LABTV BRANDING

STORIES CAN_

CLOCKWISE FROM TOP LEFT LAB TV LANDING PAGEPRINT ADNDEP WEBSITE

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NEW BALANCE BRANDING GUIDELINES

STORIES CAN_

CLOCKWISE FROM TOP LEFT

BRAND GUIDE COVERADVERTISING BRAND GUIDELINESPHOTOGRAPHY BRAND GUIDELINES

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X GAMES CONSUMER PRODUCTS LAUNCH + STYLE GUIDE

STORIES CAN_

CLOCKWISE FROM TOP LEFT

TYPOGRAPHY GUIDELINESSTYLE GUIDE COVERSTYLE GUIDE WEBSITEWEBSITE PATTERNS PAGEBRAND STRATEGY GUIDE

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SONY VAIO 10TH ANNIVERSARY INTERACTIVE STORY

STORIES CAN_

CLOCKWISE FROM TOP LEFT INTERACTIVE DETAIL PAGEINTERACTIVE SITE CONTENT PAGEWEBSITE LAUNCH MATERIALSINTERACTIVE SITE LANDING PAGE +

PRODUCT BRAND PRESENTATION

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SHARP ELECTRONICS QUATTRON MOBILE APP

STORIES CAN_

LEFT TO RIGHT

APP OPEN PAGE WITH SOCIAL MEDIA ACCESSAPP GAME SCREEN IN PLAY MODEAPP HIGH SCORE PAGESHARP BRANDED PRODUCT INFO PAGE

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ISS

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69 // ME

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.SU

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Nonprofit Organization U.S. Postage P A I D Northwestern University

1845 Sheridan Road Evanston, IL 60208-2101

www.medill.northwestern.edu

69ISSUE

ALUMNI // SPRING.08

69

NEWS BREAKERMAURICE DUBOIS (BSJ87) SHINES IN THE FAST-PACED WORLD OF BROADCAST NEWS

PLUSALUMNUS BROADCASTS RED SOX’S SERIES WINIMC STUDENTS LEARN TO THINK LIKE A CMO FINDING FULFILLMENT IN GOVERNMENT WORK

ALUMNI // SPRING.SUMMER.08

NEWS BREAKERMAURICE DUBOIS (BSJ87) SHINES IN THE FAST-PACED WORLD OF BROADCAST NEWS

PLUSALUMNUS BROADCASTS RED SOX’S SERIES WINIMC STUDENTS LEARN TO THINK LIKE A CMO FINDING FULFILLMENT IN GOVERNMENT WORK

www.medill.northwestern.eduwww.medill.northwestern.edu

MEDILL BRAND COLLATERAL + PUBLICATIONS

STORIES CAN_

CLOCKWISE FROM TOP LEFT

MAGAZINE FEATURE ARTICLE DETAILMAGAZINE COVER AND FEATURE ARTICLESMAGAZINE COVER

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EPIC VIDEO CAM PRODUCT ACTIVATION PROGRAM

STORIES CAN_

CLOCKWISE FROM TOP LEFT

EVENT ACTIVATION AT USCUP MTB SERIES EVENT PRINT/ONLINE ADCOVERAGE IN INDUSTRY CONSUMER PUBLICATIONSSOCIAL MEDIA

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MUCH TOCELEBRATE

T H E O F F I C I A L P L A Y B I L L O F T H E S A N D I E G O P A D R E S

AUG 7-14, 2010ISSUE 99

2010 Schedule

A Talk with Tom Garfinkel

Inside PETCO Park

SAN DIEGO PADRES REBRANDING + SEASON CAMPAIGN

STORIES CAN_

CLOCKWISE FROM TOP LEFT

BILLBOARD PRINT ADSEASON TICKET HOLDER PACKAGESEASON TICKETSBLUE PRINT PLAYBILL

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MORRISBRANDING.COM