To know us…

The world’s largest concept store!

High Fidelity

It’s the exclusive licensee company in the territory of Greece, Cyprus, Bulgaria, Montenegro and Turkey.

High Fidelity has experience in organizing special promotional activities and events, such the Greek National Tourism Organization’s activity at June 2009 in the center of London, in National Geographic Concept Store. Its theme was, “ A balcony at the Aegean”.

Take the chance to experience the world’s largest concept

store.

The amazing diversity of National Geographic Store.

This extraordinary and versatile retail environment is so much more than a conventional store. It’s a fascinating cultural centre, a not-to-be missed travel destination and a world-renowned shopping hub. It offers visitors a totally new experience designed to inform, entertain and inspire all at the same time. It’s a whole new world for visitors to explore. A multi-sensory, continually changing environment: an ongoing, unforgettable adventure

Destination Store

People come to the National Geographic Store from all over the world. It is a place to meet old friends, make new ones and chat with fellow world travellers — like-minded people who are curious about the world and concerned for our planet. One of the great places to get together is the gallery, where visitors meet up regularly to share their passion for photography, nature, culture and travel.

A global meeting point

Exhibitions and Events The store combines the long-established ideology of National Geographic with a modern vision. This creatively designed; wholly contemporary space houses numerous exhibitions and events, which will amaze visitors by bringing the travel experience to life. There is an exhibition space in the store where you can hear famous explorers recount their adventures, see the work of world-renowned photographers and listen as conservationists discuss projects and travel industry experts give lectures packed with information and insight. You will also find screenings of films and documentaries and book signings by well-known writers.

Greek National Tourism Organization 2009

“A balcony at the Aegean”

Greek National Tourism Organization 2009

Our Proposal‘’You are invited to experience… National Geographic Store”

two week in-store promotional activity

exhibition area

display area

window exhibition

40 LCD screens

on line communication through its website and PR promotions

The best place to advertise…

printed material distribution

banners available

catering service and

many different opportunities to enjoy the store

GALLERY

The Gallery is located in the ground floor next to entrance and faced to Regent Street. The area is 150m² and it is ideal to organize an exhibit.

To organize a private event the capacity is for 150 persons to enjoy the prestigious exhibition of the moment per three hours (opening store hours) catering service.

WINDOWS

National Geographic Store has a private location in London.

The five large windows that overlook Regent Street, one of the most famous shopping streets in the world, give the chance to use them as the best place to advertise.

Regent Street window per week and window for rent + production costs.

The National Geographic Store offers the possibility to upload a 3 minute video on the 40 LCD screens around the store.

Any event organized at the Store will be promoted by marketing activities in the Store, on line – communication through the National Geographic Store website & PR promotions.

CAFÉ WALL

The café wall is an amazing location where pictures and other items can be displayed, since it can be seen both from the Café and Regent Street.

The dimension of the Café Wall is 8.50x3 meters.

Café Wall is rent per week + production costs.

Greek National Tourism OrganizationJune 2009

High Fidelity

Contact us

35 Akadimias Str. , Athens 10561

tel. +30 210 36 37585

fax. +30 210 36 37544

Email. mi1@mediainnovation.gr