Moken Viral presentasjon
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Transcript of Moken Viral presentasjon
This is the story of the Moken, an indigenous community of sea nomads living off the coast of Burma and Thailand.
They have lived in their traditional boats for over 3500 years, so their maritime knowledge is unique.
But, they are citizenless and, like all indigenous people, they’re fighting for survival.
We aim to engage people to contribute to the survival and future of the Mokens.
To enable them to create a sustainable future and empower all of us to make a difference.
Project Moken has a documentary film at its heart, but aims to engage and involve the world through a unique online campaign
This is the idea
The Moken people have used a
special tree in their boat-building
traditions for thousands of years.
Until now.
The Burmese and Thai governments
refuses to let the Moken people
continue this tradition resulting in the
deprivation of their culture.
We want to create a digital
tree, growing with the names of
thousands of people in support of the
Moken people.
If called for, the tree will later be used
as a petition towards the Burmese
and Thai governments.
Help us build the biggest tree in the
world in order to sacrifice one that
can save an entire culture.
WHEN YOU ENTER
THE WEBSITE YOU
SEE THE TREE AT IT S
CURRENT STATE.
THE TREE WILL GROW
AS MORE PEOPLE
JOINS THE PETITION.
YOU CONNECT VIA
FACEBOOK FOR
MAXIMUM VIRAL
EFFECT
BUT YOU CAN ALSO
LOG IN WITHOUT
FACEBOOK.
THE STEM OF THE
TREE CONCISTS OF
FIVE MAIN
BRANCHES.
THESE BRANCHES
ARE STARTED BY
AMBASSADORS FOR
THE CAMPAIGN IN
ORDER TO ATTRACT
PEOPLE.
WHEN YOU GET AN
INVITATION FROM A
FRIEND TO JOIN YOU
ARE ENCOURAGED
TO MAKE THE THREE
GROW FURTHER BY
INVITING THREE OF
YOUR FRIENDS.
WHEN YOU JOIN THE
BRANCH IS
VISUALIZED WITH
YOUR NAME.
THE TREE GROWS
WITH THOUSANDS
OF NAMES
AND A POWERFULL
AND ENGAGING
MESSAGE UNFOLDS.
IN THE END THE
PETITION CAN BE
PRINTED AND USED A
PROTEST IF NEEDED,
BUT ALSO AS A
STRONG PROMOTION
FOR THE UPCOMING
DOCUMENTARY.
You have received this film because
we would like you to be one of the
first connectors to build a branch on
the tree when it is ready for launch.
Please let us know if you are willing
to help us: [email protected]
For more info and pilot footage of thedocumentary: moken-projects.com