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    Booz & Company

    This document is confidential and is intended solely for

    the use and information of the client to whom it is addressed.

    Growth in the RecessionChallenges and Opportunities for the Telecom Sector

    Beirut, April 16, 200 Conference !resentation

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    Booz & Company

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    %

    "atin America

    North Africa

    Gulf

    #10

    $%1

    $astern $urope

    Asia &Australasia

    Comparative Growth Rates'eal #(! Chan)e p.a. *+

    The world is experiencing a far-reaching recession

    -ote #ulf includes #CC countries and /emen

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    However, emerging markets, including the MiddleEast, continue to promise sustained economic growth

    2009 2010

    Old Forecast New Forecast Old Forecast New Forecast

    orld Output 2.2 0. . .0

    Adva!ced "co!omies 0. 2.0 1.6 1.1

    "mer#i!# a!d $evelopi!# "co!omies .1 . 6.2 .0

    Africa 3. .3 .3 3.

    Central and $astern $urope 2.2 0.3 . 2.

    C45 .2 0.3 3. 2.2

    Developing Asia .1 . .0 6.

    Middle East .3 . . 3.

    7estern 8emisphere 2. 1.1 3.0 .0

    G$ Growth roectio!s' 2009(2010+

    -ote 9Ad:anced $conomies; includes %5, $uro Area, ther Ad:anced $conomies

    9(e:elopin) Asia; includes China, 4ndia and the fi:e A5$A- countries

    97estern 8emisphere; includes Brazil and ?e@ico

    5ource 7orld $conomic >utloo %pdate,

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    Telecom services growth has proven resilient ineconomic downturns, especially in growing emergingmarkets

    Glo)al *elecom +ervice Reve!ues*1 200 *%5( Billion

    11 20001 2002001 2002

    2001 dow!tur!

    5ource 4T%

    $ssential ser:ice for users

    'elati:ely small percenta)e

    of disposale income

    $eveloped

    ,ar-ets

    "mer#i!#

    ,ar-ets

    -ascent maret sta)e with

    continued e@ponential )rowth

    momentum

    Co:era)e e@pansion in

    under penetrated re)ions

    *elecom Resilie!ce $rivers

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    as telecom services are !ecoming essential forconsumers

    5ource Business 7ee, Booz & Company 5ur:ey 200, Booz & Company analysis

    8ousehold )oods

    $lectronics

    $ntertainment

    Tra:el

    "u@ury )oods

    $ssential Basics

    Clothin)

    Ratio!ale a!d "vide!ce

    oice remains an essential ser:ice

    Broadand access is increasin)ly

    ecomin) important for consumers

    D $.). $uropean Commission is

    considerin) a uni:ersal ser:ice

    oli)ation *%5> on roadandaccess

    Telecommunications ser:icesecome more critical durin) a

    recessionsE e.).

    D "ess tra:el and facetoface

    meetin)s

    D "ess social acti:ities leadin) to

    more calls and home

    entertainment *4!T, internetrowsin), etc.

    ".pected Cut i! Co!sumer +pe!di!# duri!#

    a! "co!omic $ow!tur!*200 *+

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    Telecom plays a key role in ena!ling other sectorsand is thus important for driving overall G"# growthduring this recession

    +ector Applicatio!s ( ".amples

    /ealthcare

    Telemedicine 8ealth ser:ices research >nline monitorin)

    Gover!me!t

    e!ulic ser:ices -ational acone 4CT

    infrastructure

    Aviatio!

    Ticetin) systems 'outin) systems Aerospace research

    o#istics

    'F4( and -FC apps Broadcastin) "o)istics 4T applications

    "ducatio!

    e"earnin) irtual uni:ersity Content mana)ement

    $efe!se

    5imulation systems 'emote intel )atherin) #!5

    *elecom !dustr "!a)li!# Role Co!tri)utio!s to G$ GrowthA:era)e Annual #rowth in +, 12006

    Australia#ermany Canada

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    Governments see the national !road!andinfrastructure and a key driver for growth out of therecession

    Natio!al 3road)a!d Networ-s ( Gover!me!t !vestme!ts

    [We] need action and action now. That is why I have ased !y econo!ic tea!

    to develop an econo!ic recovery plan" that will help save or create at least two

    and a half !illion #o$s% while re$&ilding o&r infrastr&ct&re" As we renew o&r

    schools and highways% we'll also renew o&r infor!ation s&perhighway" $eca&se

    that's how we'll strengthen A!erica's co!petitiveness in the world.(

    When we tal a$o&t the roads and the $ridges and the railways that were $&ilt in

    previo&s ti!es ) and those were anti)recession !eas&res taen to help people thro&gh

    diffic&lt ti!es ) yo& co&ld [$y co!parison] tal a$o&t the digital infrastr&ct&re and that

    for! of co!!&nications revol&tion at a period when we want to sti!&late the econo!y.

    It*s a very i!portant thing;

    Ratio!ale

    !olicymaers in the %5,

    %=, =orea, #ermany,

    5pain, and !ortu)al are

    looin) at channelin)in:estments in -e@t

    #eneration Broadand

    -etwors to

    D create new Gos

    D support new usinesses

    D stimulate in:estment

    3arac- O)ama'

    Radio Address o! the "co!om14

    Gordo! 3row!'

    *he O)server !terview24

    1 httpIIchan)e.)o:InewsroomIentryItheJeyJpartsJofJtheJGosJplanI

    2 httpIIwww.)uardian.co.uIpoliticsI200IGanI03I)ordonrownemploymentnewdeal

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    However, Government ownership in nationalincum!ents may create ine$ciencies in operations

    K perator Annual 'eports

    Gover!me!t Ow!ership ( mpact

    mpact of Ow!ership o!

    "fficie!c 520064

    Other

    $rivers

    As the telecom sector de:elops, there is a lower need for the

    )o:ernment to remain directly in:ol:ed

    Chan)in) demo)raphic structure dri:e )o:ernments to free up funds to

    in:est in social welfare proGects

    'educin) ownership increases pri:ate in:estment attracti:eness

    'educin) ownership eases pressure international trade commitments

    Re#io!al !cum)e!ts 520074

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    ME%& telecom li!erali'ation has led to a rapidincrease in the num!er of operators, particularly inthe mo!ile sector

    Num)er of ,o)ile Operators i! the ,"NA Re#io!*2000 200

    200200220012000 200 2003 200 2006 200

    5ource #loal 4nsi)ht, Booz & Company analysis

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    resulting in strong market growth

    ,"NA *elecom +u)scri)ers*?illion *2003 200

    82%

    ?oile

    Fi@ed

    Broadand

    200

    22.0

    +

    21+

    200

    21.2

    6+

    23+

    2006

    16.

    1+

    2+

    200

    12.

    63+

    +

    2003

    .3

    +

    3+

    -ote Telecom re:enues are estimates

    5ource 4nforma, #loal 4nsi)ht, Booz & Company analysis

    ,"NA *elecom Reve!ues*%5( Billion *2003 200

    816%

    20020020062002003

    ,"NA *elecom ,ar-et Overview

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    Market level competition is intensifying in mostmarkets, !ut lags in others

    Competitive Activit of +u)(Re#io!al Clusters i! the ,"NA Re#io!*200

    5ource 4nforma, Booz & Company analysis

    < 3 Mobile Players 3 Mobile Players > 3 Mobile PlayersLegend:

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    This is leading to the emergence of true glo!alplayers in the ME%& region

    Num)er of ,"NA *elecom +ervice roviders ) Class

    $escriptio! Typically partof lar)e

    7estern

    $uropean)roup

    ?ainly state

    owned

    operators that

    ha:e note@panded their

    footprint

    $mer)in) )loal

    telecoms with

    assets spannin)

    multiple clusters

    >perators with

    se:eral assets

    within the

    ?$-A re)ion

    >perators with

    one telecom

    asset

    >perators that

    donLt own

    physical

    networ

    ,@NO "mer#i!#

    Glo)al

    Operators

    ocal

    !cum)e!ts

    ".patriate

    Operators

    3

    Re#io!al

    Operators

    2

    5ource #loal 4nsi)ht, Booz & Company analysis

    Niche

    Operators

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    ,"NA ,ar-et +hare 3 +ervice rovider Class*+ *200

    )essons from advanced markets indicate that localincum!ents tend to disappear in time andglo!al*regional players dominate

    "urope ,ar-et +hare ) +ervice rovider Class*+ *200

    ?->

    2+

    -iche

    'e)ional

    1+

    #loal

    +

    0+

    -iche

    2+"ocal

    4ncument

    'e)ional +

    #loal

    1+

    ?->

    5ource #loal 4nsi)ht, ?errill "ynch ?atri@, Booz & Company analysis

    ,"NA a!d "urope +u)scri)er ,ar-et +hare ) Class

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    .n summary

    The telecom sector is less :ulnerale to the )loal recession than other sectors

    The sector is seen as a dri:er of the economy and therefore policy maers are dri:in) in:estments

    and reform more than e:er efore

    D 5upport roadand infrastructure deployment

    D $ncoura)e in:estments

    D 'educe #o:ernment ownership while increasin) )o:ernment support

    The re)ion continues to e@perience )rowth as lieralization ad:ances, howe:er la)s ehind in

    some countries where lieralization is necessary

    7e will see sin)le maret operators ein) suGect to failure as )loalization pcs up pace

    D Bein) part of a )loal or re)ional )roup is a must for lon) term success

    The )ap etween the ?iddle $ast re)ion and $urope is narrowin), howe:er some countries need

    to play si)nificant catch up in order to reach this le:el