Mobilize - Company Overview
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Transcript of Mobilize - Company Overview
Aaron Horvath | CEOMARCH 5, 2017
User Generated Ads™
My daughter and I at a game in 2013 had an idea ...SPECIAL MOMENT
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We make special moments more memorable!WHAT WE DO
I BOUGHT A NEW CAR!
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HOW WE DO IT
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Existing mobile apps add our camera feature
CameraSDK
WHY IT MATTERSA new way for brands to advertise on social media
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VALIDATED MODELPaid clients include both big & small brands:
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MARKET OPPORTUNITY
Paid ads Photo 89K $11.2B1.8BBillions of special moments & brands want to be part of it
branded adsediting appsphotos shared daily
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Use geo-location to dynamically add branding & messaging to social media:
PATENTED PLATFORMUSPTO 62/028,764, 61/766,343
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Geo-BasedBranding
Photo Edit w/Branding
EventSolution
User Generated
OEM Distribution
White Label
LicensedSDK
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COMPETITIVE UNIQUE SPACE
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FOCUS STRATEGY
WHITE LABEL SOLUTION
MASS DISTRIBUTION
DISTRIBUTION PARTNER
GLOBAL CLIENTS
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The camera is a new revenue opportunity for carriers
MANAGEMENT TEAMProven and experienced Fortune 500 executives
CEO Founder
AaronHorvath
COO Co-Founder
SarahLindquist
VP MktgPartner
MicheleLeach
CTO Partner
ManojChampanakar
VP OpsPartner
SteveCook
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REASONS TO INVEST
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ü Market Demand New category with rapid growth ü Proven Leader Built two companies $0 to $25Mü Strong Team Managed $500M+ in software developmentü Unique IP Two patents pending, 36 months of codingü Real Traction Big brand paid & repeat customersü Sales Ready Validated channels with strong resultsü High Margins Platform is built with low cost to serve
• $500k raised in April 2015
• $2M pre-investment valuation
INVESTMENTS
• $1M raise (preferred equity)
• $4M pre-investment valuation
SERIES A: 2016
ANGEL FUNDING: 2015
Grow Sales & Revenue
Product Validation
USE OF FUNDS:
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INVESTORS/ADVISORSInfluential C-Suite executives believe in the company
Evan Gentry – CEO G8 CapitalOC entrepreneur with 2 successful exits and new thriving companies
Brad Perry – COO DealerSocketFounder of one of the fastest growing tech companies in Orange County
Andy Firoved– CEO HOTBTech entrepreneur, investor and advisor with several successful exits
Brad Thompson– CEO Ntl ColorFounder of a leading commercial printer based in Seattle, WA
John Harbison– CEO InvisionateProven executive and current Chairman of Tech Coast Angels
Nick Montes – Digital TurbineGlobal Sales EVP for $40M solution provider to mobile carriers worldwide
OC Cove FundPremier seed fund for Orange County supported by proven business leaders
Bob Fish– Founder Fish & Tsang LLPNationally recognized IP attorney, author and professor
NEW! – CURRENT ROUND
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BUSINESS MODELOur platform will generate $100M+ in revenue by 2020
LOCATIONS EVENTS MOBILE CARRIERS
Set up + Event Size FeeSet up + Monthly Fees Licensed + Revenue Share16
FINANCIAL MODEL (000’s)Year 1 Year 2 Year 3 Year 4 Year 5
REVENUEMobile $53 $1,149 $6,610 $20,180 $39,310
Locations $382 $1,740 $5,227 $10,130 $15,156
Events $178 $1,095 $2,952 $3,607 $3,856
TOTAL REVENUE $613 $3,984 $14,789 $33,917 $58,322
EXPENSES $1,602 $4,732 $9,206 $14,345 $18,971
EBITDA -$989 $748 $5,584 $19,572 $39,351
EBITDA MARGIN -161% -19% 38% 58% 67%17
A new feature to delight camera usersMOBILE CARRIER SOLUTION
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MOBILE CARRIER SOLUTION
Geo-filter feature added via SDK on firmware
Placed on new deviceswith Ignite software
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Native Camera Secondary CameraTwo options for mobile carriers to activate