Mobile's Impact on Realitime Decision-Making and Data Visualization, Jesse Beaumont
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How Mobile Impacts Real-Time Decision Making & Visualization Jesse Beaumont ShinobiControls
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Transcript of Mobile's Impact on Realitime Decision-Making and Data Visualization, Jesse Beaumont
How Mobile Impacts Real-Time Decision Making & Visualization
Jesse BeaumontShinobiControls
Why Make Decisions?
They are a way to drive a course of action towards achieving our goals
Quality of Decisions
Outcomes are the measure; not the decisions themselves
For Example…
Data informs decisions
Stack the odds!
Real-Time Decisions
Real-time decision making requires real-time data access
What is Mobile?
Mobile Not So Much
Mobile Revolution
• Portable• Connected• Instant Access?• Personalized?• Touch Enabled?
Mobile Has Changed The World
Images reproduced with permission from :: Suwaif:: and David Boyle
Evolution of Mobile
• Lower barrier to entry• Lower “fear factor”• End user experience feels safe• Everyone’s a digital explorer now!
Mobile Expectations
Users now expect much more:• Constant availability• Immediate response to touch• Intuitive behavior
How Does Mobile Help?
• Portable• Connected• Instant Access?• Personalized?• Touch Enabled?
John Arbuthnot – The Table
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0100020003000400050006000700080009000
Christenings in London by Year
Male Female
John Arbuthnot – The Chart
Start of English Civil War
Plague
Smallpox
?
The Original Copy & Paste?
Why Data Visualization?Data visualization is designed to:
• Make data easily digestible and reach conclusions quickly
• Provide context for raw data
Sounds ideal for real-time decision making!
Data Visualization Spectrum
Presentation(low skills requirement)
Exploration(high skills requirement)
Mobile Opportunity
User comfort with mobile means a shift on the data visualization spectrum is
possible
Data Visualization For Real-Time
• Need to digest data quickly to make decisions quickly
• Poor Visualizations lead to:– Poor decisions; or– Slow decisions
Information Overload
• Form factor is a factor • Smaller screens:
– Require more focused information– Shorter user journeys
• Larger screens are better for exploration
Example
Not. Enough. Pixels.
• Minimize chrome– Embed interaction in context – Remember discoverability
• Semantic zoom / drill down• Be focused – don’t try to do too much
on each screen
Examples
Who Let the Designers Out?
• Can help to:– Provide natural feel– Meet expectation– Aid discoverability
• Beware: can detract from the content
Examples
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What Chart?!?
Pick the right chart type for your data!
Oh Pie Oh Pie?
• Pies are ok for:– Showing parts of a whole– Indicating one dominant category
• Very hard to compare slice sizes or show approximate values
Examples
Sales By Country
USAUKCanadaAustraliaOther
USA UK Canada Australia Other0
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Sales By CountrySales By Country
USAUKCanadaAustraliaOther
Choosing the Wrong Colors
• Consider accessibility & mediums (e.g. color blindness, printing, etc.)
• Increase saturation to stand out• Consider avoiding biased colors• Colors are a key tool for getting the
message across
Examples
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Conclusions
Mobile offers a huge opportunity for improving our decision making
Making it happen requires care and skill!
ShinobiControlsOur UI controls make some of this
stuff easier…
Thanks For Listening!
www.shinobicontrols.com@ShinobiControls
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