360º

BUSINESS STRATEGY FOUNDATIONAND SERVICE DOCUMENT

CONTACT

Phone: 04 282 616

Fax: 04 12 826 628

E-mail: info@moselaymd.com

Web: www.mmd-ae.com

Office 304, Third Floor , Office Building Bn Khadija Center

Al Garhoud - Dubai

Software IT

Moselay Media Development Services

Technology is now guiding our life towards a better and brighter future,

we rely on it everyday and without it, our normal life just wouldn’t feel

very normal. When it comes to software we trust that the sky’s the limit,

we would like to believe we have the creativity and technical know how

to back it up.

Any software application that is poorly designed or developed will cause

you frustration, disappointment and a never ending back and forth

between yourself and the development company until its final

completion.

That's why at MMD we are fixated about quality and getting things right

the first time.

We excel at this by always applying mature coding standards,

standardized technical architecture, test-driven development and

regular code reviews.

We will always push the limits to make you as satisfied and happy as

possible. If our software does not benefit you, then our job isn’t over.

STRATEGY FOUNDATION

MISSION STATEMENT To provide smart interactive solutions of the highest

caliber, through the provision of solid business

solutions, applications & platforms in order to

present content and products effectively to meet our

customer’s current & future business needs.

VISION STATEMENT To stand out as a unique and highly skilled IT

solution provider in the region, committing only to

innovation, perfection and reliability.

CORE VALUES Human Values & Development

People-Driven

Creativity / Quality

Honesty

Professionalism

KEY PARTNERS Beacons Suppliers

Influencers

Home automation unit manufactures

KEY ACTIVITIES Web Development

R&D

QA

Business Development

CRM

Designing

App Development

Data Analytics

Content Creation and Management

Human resources and Management

Technological Infrastructure

VALUE PROPOSTION Unique, tailored and out of the box products

High-End products

Know How

Cost sensitivity

Time sensitivity

CUSTOMERRELATIONSHIPS

Ongoing around the clock support

High value in time and deliverables

KEY RESOURCES Human Resources

Technological Infrastructure

STRATEGY FOUNDATION

Business Model

SOME OF OUR LINE OF WORK

GOVERNMENT

Workflow Automation

Archiving System

ERP Systems

License Plate Reader (LPR)

Content Management

System / Content

Management

HOMEAUTOMATION

Home Security (motion

sensors, security alarm

when home is locked)

Safety (gas leaks, water

leaks)

Full Control of your

household (lights, curtains

garage door)

Temperature control and

awareness (AC control,

household temperature)

All developed and

manufactured by us

INDOORNAVIGATION

Malls

Hospitals

Resorts

Airports / Stadiums

Exhibitions

COMMERICAL

E-Learning platforms

E-Commerce platforms

Web Development

Mobile Development

Graphic Design

TECHNOLOGIES&

SERVICES

UI AND FRONT-END DEVELOPMENT

What We Offer

Responsive Web Design Mobile First Web Designs WAP Designs

Expected pre-design deliverables

WIREFRAMES

STORYBOARD

SITEMAP

WEB DESIGN

Technologies we use in Web Design

Adobe Photoshop Adobe Illustrator HTML 5 CSS 3

Javascript jQuery Sass Compass

Susy Bootstrap Foundation Gulp

AngularJS ReactJS VueJS TypeScript

SOFTWARE DEVELOPMENT

Agile methodology, helps us stay focused and customer oriented. We try to keep

work fun for employees, so they feel more involved in their projects. They are

always encouraged to explore new and better ways to get work done.

Pre Development Deliverables

WHAT TO EXPECT Analysis period

A clear outline of our milestones and timeline.

Stories and tasks to cover all of the points in the project.

Bi-weekly/weekly meetings with clients to follow up on our

development process, always keeping you in the loop to see the

progress first hand.

SEARCH ENGINEOPTIMIZATION

We greatly value the importance of SEO and accordingly build our

code with the highest search engines standards.

SEO

SOFTWARE DEVELOPMENT

Technologies we use in Software Development

Microsoft ASP.NET PHP Java

Laravel

nodeJS

Drupal WordPress Magento

Opencart MySQL mongoDB amazon Web Services

SQL Server Ruby On Rails SharePoint odoo

MOBILE APP DESIGN

11:30 11:30

We use the latest technologies in Mobile App Design to make

sure our products are rich, interactive and up to date with

highest user experience standards.

Technologies we use in Mobile Design

Adobe Photoshop Adobe Illustrator Adobe Xd inVISIONApp

Zeplin

MOBILE APP DEVELOPMENT

ADD TO CART ADD TO CART

ADD TO CART ADD TO CART

ADD TO CART

ADD TO CART ADD TO CART

LOREM IPSUM

Android and IOS development

Develop apps using latest IDEs (Android studio and Xcode) and Gradle which provides

fast developing, build automation, build variant (fast/easy prototyping), cloud integration

and extensive debugging and testing tools.

Firebase Services integration: Analytics, Authentication, Cloud Messaging, Maps, Places,

Invites, Ads and Test Lab.

AWS services integration: Amazon Notifications, Amazon Cognito user identity and

Device Farm automated testing.

Very flexible and fast native applications.

Compatibility with the latest stable Android & iOS OS version.

Consuming RESTful API (secured with SSL)

Developing iOS apps using Objective-C or Swift.

Developing apps for tablets, wearable devices and tvOS.

Developing cross platform apps.

Game development.

Reactive programming.

Technologies we use in Mobile App Development

Objective-C Swift Java Android Studio

XCode Gradle Firebase tvOS

CircleCI Xamarin Unity ReactiveX

Vuforia Fabric Google Cardboard SDK Android TV

MOBILE APP DEVELOPMENT

INDOOR NAVIGATION

There are endless scenarios to indoor navigation, it can be implemented in a

mall, hospital, airport, or even a stadium guiding each person to their desired

seat. From all these options, malls stand out a bit more than the other

options.

We can do anything from navigating the user to his/her exact location in real

time navigation, all the way to sending that specific user a targeted

notification. This notification can be based on where this user is exactly in

the mall, or it can be simply because they are following a specific store that

just announced a new promotion. The service we would provide for the user

is unlimited, whether it’s for a true shopper in the mall, or simply a lost and

frustrated customer that can’t find their desired location because the UAE

malls are so huge.

INDOOR NAVIGATION

People all over the world love a good deal, they don’t mind paying money for

something even if it's expensive as long as they feel like they’re getting a good

deal. With the constant promotions and loyalty program incorporated in the

app, make the shopping seasons in the UAE even a bit more exciting.

Giving the shopper and the stores a direct link to communicate with each

other.

As for the mall owner we directly increased their effectiveness in data

analysis, shopper preference, and higher rent. The store at the far corner of

the mall probably goes for much less rent than the store that's right in the

center. Of course this difference will remain, but now the mall can easily

guide any customer to the far end of the mall without any frustration or

confusion even telling the customer his/her ETA.

For MMD we have extensive experience in this application being used in

shopping malls.

Even though this is a service that can be provided to malls for a set price, this

can also be used in a profit share business model between us the mall. Once

this app has active users on it, adding a sponsor or promoting certain brands

will generate a lot of money.

INDOOR NAVIGATION

WHAT WE OFFER Bluetooth based navigation system.

Ability to track user behavior and send targeted ads based on

their preference.

Send ads based on location of user.

Target users by their age and gender.

Generate heat maps showing where the user crowds are

physically located.

Gather information not only on the user but on basic search

trends to properly understand the user’s way of thinking, and

potentially the market.

Connect the user with his/her surroundings.

We have a very advanced knowledge of working with malls,

having worked with a few we believe we are able to bring a lot

of suggestions to the table and make a real difference.

Generate more data that can be sold to retailers or to even

google.

HOME AUTOMATION

Control

SafetySecurity

Entertainment

Our Home Automation system comes with state of the art security for our

users, to make sure no one is able to hack your network and control your

home. We use AWS encryption which is almost military grade security. We

are able to offer a wide range of services at much for competitive prices. Our

creativity is never ending, always pushing the limits of the norms so we can

truly have a unique solution.

HOME AUTOMATION

SECURITY Motion detection.

Camera feed.

NFC card Identification: make the mobile devices (Android) act as a

security tag.

Open door detection: send notification when a door is

opened/closed. The same can be said about a window.

CONTROL Anything with a switch (e.g Lights).

Infrared remotes (e.g A/C, TV, Receiver).

Anything with variable resistor (e.g Stereo sound, light luminosity).

Anything with a motor (e.g Curtains, Garage Doors, lock/unlock

doors).

ENVIRONMENT Temperature sensor.

Humidity sensor.

Light sensor: take action based on the day light.

ENTERTAINMENT Colorful led lights that can be controlled by mobile to make

different Hues.

SAFETY Gas leak detection.

Water flood detection.

HOME AUTOMATION

OTHER Set timer so that it will send notification to mobile when done.

Switch indoor lights based on presence (track movements).

One click to execute procedure (close lights, close door, activate

security, …) that is customizable.

All devices will be controlled through our app which can be on

your phone or tablet.

You can control your home through your smart watch.

All devices will send notifications to app.

CUSTOMIZED ERP SOLUTIONS

Accelerating business innovation via smart software solutions.

Based on our projects needs we are able to properly analyze and

draw out the development path we are going to take. We hand pick

our business analysts who all have prior experience with the

development of ERP systems. These analysts really help draw the

roadmap which will not only run the system according to the clients

needs, they can also point out inefficiencies and lack of proper

resources allocations for the client. Having a strong and stable ERP

system can increase productivity and immensely improve future

planning and direction.

E-LEARNING PLATFORMS

Our team has extensive experience in creating and managing e-learning

platforms.

Deliver flexible E-learning solution integrated with social network and

courses that emphasize interactivity and concise subject matter delivery

through responsive interfaces that put e-learning in the palm of your hand

Using moodle lms

Market reports show that the E-learning industry is poised at 107 billion USD,

market forecasts show that number on a steady incline for the next few years

then there will be an even bigger upward slope. Due to our team’s extensive

knowledge in developing and maintaining E-Learning platforms, coupled

with our never ending creativity and drive for perfection we would be a

great team to work with.

E-COMMERCE

Our team at MMD tailors online marketplaces

complete with product catalog creation.

E-Commerce platforms have already been created

in the past, some successful and some not. We are

not planning on re-creating the wheel, we like to

study the existing successful platforms and try to

improve them based on user activity and trends.

Incorporating a simple finance, warehouse, and

supply chain management into an e-commerce

platform will give it a huge added benefit in terms

of its internal operations and efficiency.

The the UAE is rated as number 8 in the top 10

fastest growing markets for e-commerce in 2016,

this is another huge opportunity that needs to be

exploited.

$

HOSTING SERVICES AND KNOWLEDGE

We offer hosting of your website in one of the most famous Public cloud

providers, Amazon Web Services, with a lot of benefits, including:

This makes our security even better, adding AWS in the loop and properly

using it saves everyone a huge headache.

Highly Available Website. %99.99 uptime.

Autoscaling Website. server will increase or decrease depending on traffic.

Autohealing. In case of a server error, the faulty server will be removed and

replaced with a healthy one, automatically.

Automatic Database Backups.

HOSTING SERVICES AND KNOWLEDGE

Technologies we use Hosting Services

EC2 S3 Elastic Beanstalk ElastiCache

Device Farm AWS IoT SES CloudSearch

CONTENT MANAGEMENT SYSTEM

Our team at MMD has developed very large content management systems that have

supported over 45 million page views per month. We were able to keep these systems

running seamlessly by our out of the box thinking and our determination to always think

of the future problems before we meet them. We have excelled in our knowledge,

development and designs to meet a fully attractive SEO structures for either our content

management systems or any other software application we develop. We have built and

integrated with systems that have allowed us to approach all social media outlets with just

a click of a button, completely eliminating the need to backtrack and go to each social

media outlet on its own to manage.

One system … One Solution

W W W. M M D - A E . C O M

Software IT