Microsoft Dynamics Harco van Polen Industry Marketing Manager Microsoft Business Solutions...
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Transcript of Microsoft Dynamics Harco van Polen Industry Marketing Manager Microsoft Business Solutions...
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Microsoft Dynamics
Harco van PolenIndustry Marketing ManagerMicrosoft Business Solutions
Gezondheidszorg
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Agenda
• Introductie Microsoft Dynamics• Marktbenadering• Marktanalyse• Partnerkansen• Voorbeeld: Qurius Business
Solutions
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Waarom Microsoft Dynamics?
Sara,CFO
Benjamin,Marketing
Julia,IT
Kevin, Verkoop
Inga,Inkoop
PersoonlijkeProductiviteit
IT
Boekhouding
Logistiek
Sales & Marketing
Business Process Automatisering
Processen Medewerkers
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Wat is Microsoft Dynamics?
Supply ChainManagement
FinancialManagement
CustomerRelationship Management
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• Een complete CRM oplossing inclusief sales force automation, marketing and service management
• Brede bedrijfssoftware inclusief financial management, supply chain management and customer relationship management functionaliteit
Welke producten?
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Niet productgericht
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Go vertical!
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Waarom vertical?
Voordelen klant• Kennis partner = betere
afstemming eisen/wensen
• Relevante oplossingen voor de klant
• De juiste partner met de juiste expertise
• Minder opportunisme richting klant, meer strategie
• Hogere waarde voor de IT investering van de klant
• Add-On = Kortere, voorspelbare implementatietijd
• Versiebeheer = doorgroei• +1100 bewezen oplossingen
(internationaal)
Voordelen partner• Effectieve marketing (30%)• Meer klanten bedienen met
zelfde capaciteit• Korte sales cycles (20%),
lagere sales kosten• Hogere win-loss ratio
(onderscheidend vermogen)• Add-On = repeteerbaar =
kortere, voorspelbare implementatietijd
• Add-On = versiebeheer, effectiever support-model
• Minder niet-factureerbare uren (10%)
• Herhaalbare en bewezen oplossingen
• Betere relatie met de klant• Internationale mogelijkheden
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Manufacturi
ng & Distribution
PSA & Construction
Public Sector Finance
Trapsgewijs naar nieuwe markten
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Nieuwe focusmarkten Dynamics
1.Verzorgings- en verpleeghuizen (Care)2.Ziekenhuizen (Cure)
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Marktkenmerken CareMarkt penetratie
ERP: 13,4% (in thuiszorg: 23,1%), CRM 6,7% (13,8% in thuiszorg) Finance 73 % in Care & Thuiszorg)
ConcurrentieTop 5 niet dominant – SAP grote afwezige. Daarnaast veel niche partijen.
Markt omvangERP: 5,5 (+3,5 thuiszorg), CRM 1 (+ 1,6 thuiszorg), Finance 22 (+11 in thuiszorg)
Markt groeiERP en finance rond 5%, CRM 40,5% in care en 30% in thuiszorg
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Marktkenmerken CureMarkt penetratie
ERP: 40-45% heeft ERP of Finance
ConcurrentieERP: Top 5 heeft 20-30%. Oracle, SAP en Exact zijn dominant.
Markt omvangERP: 30 (EPG) ERP en 40 finance (met name EPG)
Markt groeiERP: 19% in ERP en 7% in Finance.
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Make or Buy?
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Make or Buy?
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Make or Buy?
• Marktconsolidatie– Een handvol grote spelers blijven over
• Microsoft Dynamics als solide basis– Eigen expertise als bouwblok– Aantrekkelijke en onderscheidende oplossing
• Integratie met Microsoft platform • Benut Microsoft Dynamics Industry Solutions
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What’s in it for me?
• KANSEN!– Grote markt– Grote groei– Weinig partners
• Microsoft ondersteuning – Leads– Naamsbekendheid
• Microsoft Dynamics als basis– Snelle Time to market– Sterk merk– Integratie met Microsoft platform– Alle business via partners
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Meer informatie of interesse?
Neem contact op met…
Peter FunPartner recruitment(020) 500 18 [email protected]
JB ChongPartner recruitment(020) 500 23 [email protected]
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Qurius Business SolutionsSteven Doesburg
PARTNER
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© 2008 Microsoft Corporation. All rights reserved.This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.
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© 2008 Microsoft Corporation. All rights reserved.This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary.