Preparing Tomorrow’s LeadersNamed for one of the most successful executive Coaches in the world today, the Marshall Goldsmith School of Management (MGSM) at Alliant international University is reinventing management education and offers programs for professionals in a certificate program format with a variety of topics. We prepare tomorrow’s leaders to work in complex, global organizations by providing you the cutting edge skill sets to take you to the next level in your career. What makes MGSM Certificate Programs distinctive is preparation that gives you an edge. The programs

typically consist of four courses that can be completed in 9 months thus allowing you to make an immediate impact in your professional life. The distinguished faculty are industry experts and practicing professionals.

About Marshall GoldsmithDr. Marshal Goldsmith, university professor at Alliant International University, exemplifies our approach to management. Dr. Goldsmith has been named one of the 50 most influential thought leaders in business by the American Management Association and has been an executive coach to more than 70 CEOs around the world. He is the co-author of “Global Leadership, the Next Generation” and has written or edited 20 books on effective leadership and management practices. He is among the most sought-after corporate consultants in the world today.

Looking for a strategic edge in todays business world?

Contact us today

1.866.787.MGSM

http://mgsm.alliant.edu

Alliant International University is a private nonprofit WASC-accredited institution. We are an equal opportunity employer and educator.

Fresno • Los Angeles • Mexico City • Sacramento • San Diego • San Francisco

To learn more about MGSM Certificate Programs please contact:

Dr. Hamid Rahman, Lead Faculty Certificate Programs Tel: 858.635.4529 hrahman@alliant.edu

L. Allen Thompson, Academic Advisor Business and Management Programs Tel: 858.635.4504 Fax: 858.635.4528 athompson@alliant.edu

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Preparing Students for Professional Success while working on Significant Issues.

Certificate Programs

Business Administration [Online]e-Business [Online]

Global ManagementStrategic Management

The Dale Carnegie® – MGSM Joint Certificate Program

mgsm.alliant.edu

Online Certificate in Essentials of Business ManagementThe world has become an extremely competitive, global marketplace with continuously evolving opportunities and challenges. With over one million college graduates entering the American workforce every year, employers’ expectations are rising. Business is one area where continuing education—even for established professionals—is crucial in order to remain competitive. A results-oriented business education, one which combines real-life applications with established theories, is important for your success in our increasingly global and technologically sophisticated business world.

About the ProgramThe MGSM Graduate Certificate Program in Business Administration is designed to introduce you to the fundamental concepts and practices of business administration for a rewarding career. The Online Certificate in Business Administration helps you to quickly and efficiently develop a broad-based practical understanding of accounting, finance, marketing, economics, management practices, business statistics and the legal environment of business.

Classes meet every 8 weeks. It takes an average student two semesters to get a certificate, though students still can get the certificate in less than two semesters.

Who Should Attend Those who are preparing themselves to

launch a new business from scratch

Those who are working on developing a current business to make it more profitable

Those who are entering the business filed and need business knowledge.

Those who are seeking preparation for a master’s degree program in business

Survey of Accounting Alliant International University BUS5010A survey of financial statements and financial statement analysis through an examination of accounting theory, concepts and procedures.

Survey of Finance Alliant International University BUS5020 A survey of financial ratios analysis, managing current assets and liabilities, the firm’s liquidity posture, the cost of long-term capital and the required rate of return on long-term assets and estimating cash flows on investment proposals. Prerequisite: BUS 5010

Survey of Marketing Alliant International University MKT5030Investigation of marketing techniques and programs as developed and implemented on a global scale, the extent of standardization of marketing programs across several countries; and the selection of appropriate entry strategies for foreign markets.

Survey of Economics Alliant International University BUS5050An introduction to basic economic thinking as a valuable tool for understanding real world problems and issues; presents and develops economic theory of supply and demand to explain the behavior and interaction of firms, households and the government.

Survey of Legal Environment of Business Alliant International University BUS5060Consideration of factors causing change in the business environment; analysis of selected issues in the interface between business, the law and other social institutions.

Survey of Management Practices Alliant International University BUS5070A survey of the development and evolution of management as theory and practice; emphasis on contemporary management in an international context.

Tuition: $300.00 per course.

Online Certificate in e-BusinessThe rapid increase in the rate of technology change coupled with the shifting economy has provided an opportunity for the creation and expansion of business organizations that reside online.

The increasing adoption of electronic communication, be it internet based computers, handheld devices, or smart phones has lowered the bar to business entry for many markets and industries. Learn how to utilize the available technology to create or expand an e-business.

About the ProgramThe MGSM Graduate Certificate Program in e-Business provides practical advice and mentoring to assist in both start-up and expansion activities. The program provides information, skill development, and an opportunity to develop an e-business plan.

Classes meet every 8 weeks. It takes an average student two semesters to get a certificate, though students still can get the certificate in less than two semesters.

The courses described below are presented, primarily, in an on-line mode. There will be opportunities for students to present their developed e-business plans to a panel of experts and receive face-to-face feedback and suggestions.

Who Should AttendEntrepreneurs who are either involved in an ongoing e-business, or future entrepreneurs will find the course an excellent opportunity to learn skill necessary to develop a business plan and then receive expert feedback on their plan. Managers and professionals employed in existing organizations that are contemplating either an expansion of an existing venture or the creation of a new e-business initiative will find valuable information and develop necessary skills to further their efforts.

Electronic and Social Media Alliant International University MKT6999 The internet and other information technologies have created many innovative ways to provide customer value since its inception. Web sites allow marketing communication and customer support. Social media provides platforms to connect today’s consumer with product and service companies. Online communities such as YouTube, Twitter and Second Life, give consumers the opportunity to provide feedback allowing marketers to use this data to improve products and services.

E-business Alliant International University BUS7000Students are introduced to the Business Development process from idea creation to plan development. The impact of global broadband, ease of internet research, and online collaboration is discussed. Students develop and propose new E-business projects which may either be new ventures or expansions of existing organizations. The final projects are presented before a panel of experts. Discussion will include the use of business planning and project management software.

Technologies and Systems for Managerial Decision Making Alliant International University IST6010The Internet has enveloped what was traditionally found on large computer systems. Enterprise computer functions such as voice, data, and entertainment services are now all available on smart phones. Rapid prototyping supports low cost testing of new business models. Globally available broadband permits the rapid creation of new businesses that can challenge incumbents, and create new niches overnight. Threats to privacy and security have also arisen as a result. Students will choose a trend or technology of their choice and explore its business implications.

E-business Development Alliant International University IST6025An exploration of how traditional organizations and processes are changed when dealing with online businesses as a result of a distributed workforce who work at home and communicate across time zones using new tools like wikis, SMS, chat, and the like. Are decisions accelerated? Are new business models possible? Is competitive advantage fleeting? Are niches narrow yet global? Students will analyze and evaluate an online business of their choice.

Tuition: $550.00 per course.

Certificate in Global ManagementThe world has become an extremely competitive, global marketplace with continuously evolving opportunities and challenges. Managers with multicultural and international knowledge and the ability to skillfully apply this knowledge reap large benefits for their firms and are actively sought by prospective employers. Global managers must understand how to source their factors of production and to market in diverse business, political and cultural environments in order to gain vital competitive advantage that makes the difference between success and failure. Although once considered to be the perverse of large multinational firm executives, international business savvy is today needed by mangers of all firms—big and small—to gain that vital competitive edge in the global marketplace.

About the ProgramThe MGSM Graduate Certificate Program in Global Management is designed to give professionals the knowledge and the tools to understand the opportunities and risks of the international marketplace. The certificate program brings together multidisciplinary dimensions of global business rarely offered together in a single program. This holistic approach combines international marketing, international finance, cross cultural management and international political factors that together constitutes the milieu of global business.

Classes meet every 8 weeks. It takes an average student two semesters to get a certificate, though a fast track in less than two semesters is possible.

Who Should AttendManagers, students and professionals, who are currently working or hope to work in the production, purchasing, marketing, finance and general management areas of businesses and intend to advance to the highest positions in their organizations, will find the professional development coursework in this program crucial for success and advancement. This program will provide the business manager of today with a sound, multi-disciplinary foundation in international aspects of a business.

International Managerial Finance Alliant International University FIN6020A study of finance and investment decision making in the international environment in relationship to exchange rates and risks; various currencies; various political, tax and legal restrictions; and the restrictions of cash flow between countries. The course also covers development of capital budgets for new investments or expansion of existing foreign operations, borrowing in international markets, export-import financing and the control and organization of the finance function.

Global Marketing Strategy Alliant International University MKT6040Students are introduced to the Business Development process from idea creation to plan development. The impact of global broadband, ease of internet research, and online collaboration is discussed. Students develop and propose new e-business projects which may either be new ventures or expansions of existing organizations. The final projects are presented before a panel of experts. The use of business planning and project management software will also be discussed.

Cross Cultural Management Alliant International University BUS6060 A study of the value systems, thinking patterns and models of reality that are inherent in different cultures and cultural differences within and among people and organizations. Included are: the dimensions of culture; business and social cultures in organizations; national and ethnic cultures; value systems in different cultures; thinking patterns in different cultures; models of reality in different cultures; and alignment between environment, manager and culture of environment serving organizations.

Contemporary International Issues and Perspectives Alliant International University IRL6890Detailed analysis of contemporary international events through the application of international relations theory and knowledge.

Tuition: $550.00 per course.

Certificate in Strategic ManagementLOOKING FOR A STRATEGIC EDGE? In the constantly changing global environment, business executives have learned that the way a business must operate tomorrow may be different than the way it achieves success today. Competitive strategy and strategic thinking have evolved to a systematic approach of assessing and planning for continued success amid very uncertain circumstances. Strategic management is now recognized as an important capability in any organization, and a highly valued ability in any promising professional.

About the ProgramThe MGSM Graduate Certificate Program in Strategic Management is designed to give professionals the knowledge and tools to examine their organization from a strategic perspective—assessing and evaluating business opportunities and dangers, while planning and executing appropriate action to respond to these situations. The program consists of 4 courses (each course is 8 weeks long).

Who Should AttendManagers, students, and professionals with high potential aspiring to reach the top—who intend to be future leaders within their organizations—will find the professional development coursework in this program crucial for advancement and success.

Strategic Management Alliant International University BUS 6020An introductory course that provides an overview of the economic, cultural, psychological, sociological, technological and political aspects of the global environments confronting environment-serving organizations; the concept of environmental turbulence; the nature of strategic and operational work; formulation of mission, goals, objectives, strategy; environment serving organization strategic aggressiveness and capability at different turbulence levels; and strategic diagnosis.

Strategic Response to Turbulent Environments Alliant International University BUS 6120A study of strategy formulation for environment serving organizations that are serving discontinuous transnational environments. Included are: strategy formulation in discontinuous transnational environments; competitive posture analysis; integration of societal and technology strategies for a total environment-serving organization strategy; and strategic portfolio optimization.

Management Design and Management of Organizational Transformation Alliant International University BUS 6130A study of the general management capability design required for different states of the environment and strategic transformation of environment-serving organizations. Included are: selection of general managers; diagnosis of organization culture; design of organization structure and systems; resistance to change for organizational transformation; design and implementation of strategies for managing change; the relationship between power and change; and the roles of the change agent and the change manager.

Capstone (Competitive Strategy Formulation) Alliant International University BUS 4900Through the use of a computer simulation game set in a dynamic and competitive global business environment, students will, within a group setting, incorporate their knowledge of the various business functions to develop and implement comprehensive strategic plan in an effort to outcompete other student run companies.

Tuition: $550.00 per course.