mental models 2

7/25/2019 mental models 2

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MENTALMODELS

Presented By:RUHI BERI


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HOW MANYOF YOU HAVEGREAT IDEAS

FORYOURSELF?


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DO THOSE

IDEASREALLY GETPUT INTO

PRACTICE?


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WHERE

DOES THEREALPROBLEM

LIE?


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THE

ANSWERIS

!Ment"#M$de#s%


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MENTAL MODELSM"ny $& t'e (est )de"s ne*er +et ,-t )nt$ ,r".t).e(e."-se:

T'ey .$n/).t 0)t' dee,#y 'e#d )ntern"# )1"+es $& '$0t'e 0$r#d 0$r2s3 4e3+3 An+er5T'ese )1"+es #)1)t -s t$ &"1)#)"r 0"ys $& t')n2)n+"nd ".t)n+3

I1"+es

Ass-1,t)$ns

St$r)es

Gener"#)6"t)$ns

O-r*)e0,$)nt

H$0 0eACT???


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EXAMPLEMom:S$n8 )t )s 9 $ .#$.2 "#re"dy3 Get -,; Y$- "re+ett)n+ #"te &$r s.'$$#

Son:I d$nt 0"nt t$ +$ t$ s.'$$# M"33 T'e te".'ersd$nt #)2e 1e "nd "## t'e st-dents #"-+' "t 1e3

Mom:S$n33 t'"t )s n$ re"s$n t$ s2), s.'$$#3

Y$- havet$ +$ t$ s.'$$#


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MENTAL MODELSO-r 1ent"# 1$de#s deter1)ne 0'"t 0e see "nd 0'"t0e d$ n$t see3 T'ey "re t'e sy1($#s t'"t 0e -se t$1ent"##y ,r$.ess t'e en*)r$n1ent )n 0').' 0e &-n.t)$n3

Ment"# 1$de#s ."n (e s)1,#e +ener"#)6"t)$ns s-.' "s=,e$,#e "re -ntr-st0$rt'y8= $r t'ey ."n (e .$1,#e>t'e$r)es8 s-.' "s 1y "ss-1,t)$ns "($-t 0'y 1e1(ers$& 1y &"1)#y )nter".t "s t'ey d$3 B-t 0'"t )s 1$st)1,$rt"nt t$ +r"s, )s t'"t mental models are active;they shape how we act

T'ese "re t'e 1ent"# .$nstr-.ts t'"t d).t"te:

T'e de.)s)$ns t'"t 0e t"2e3


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T!E SE"OND D#S"#PL#NET'e se.$nd d)s.),#)ne )n t'e "rt $& (-)#d)n+ #e"rn)n+$r+"n)6"t)$ns )s t'e d)s.),#)ne $& !MENTAL MODELS%3

D)s.),#)ne $& 0$r2)n+ 0)t' 1ent"# 1$de#s st"rts 0)t't-rn)n+ t'e 1)rr$r )n0"rd #e"rn)n+ t$ -ne"rt' $-r)ntern"# ,).t-res $& t'e 0$r#d8 t$ (r)n+ t'e1 t$ t'es-r&".e "nd '$#d t'e1 r)+$r$-s#y t$ s.r-t)ny3

It )n*$#*es:S-r&".)n+ t'ese 1$de#sTest)n+ t'ese 1$de#sI1,r$*)n+ $-r )ntern"# ,).t-res $& '$0 t'e 0$r#d

0$r2s


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PO$E% O& MENTAL MODELSON O'% A"T#ONS

T'e )n'erent ,$0er $& t'e Ment"# M$de#s $n $-r ".t)$ns#)e )n t'e &$##$0)n+:

T'ey (e.$1e t'e .$+n)t)*e #ens t'r$-+' 0').' 0e*)e0 t'e 0$r#dT0$ ,e$,#e 0)t' d)erent Ment"# M$de#s ."n see t'es"1e s)t-"t)$n "nd des.r)(e )t d)erent#y3

T'ere&$re8 )t ."n (e s")d t'"t ,e$,#e $(ser*ese#e.t)*e#y8 ("sed $n t'e)r Ment"# M$de#s8 "nd ".t"..$rd)n+#y3 4e3+3 Ar+-1ent5


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MENTAL MODELS S!APEO'% PE%"EPT#ONS

An Example of Detroit Auto Executives:

","n 0"s ste"d)#y +")n)n+ 1"r2et "nd ,r$t s'"re )n

"-t$1$()#e )nd-stryUS "-t$1"2ers &e#t t'"t t'e re"s$n (e')nd t'e)rs-..ess 1)+'t (e "ttr)(-ted t$ t'e)r 1"n"+e1ent4","rt &r$1 .'e", #"($-r "nd ,r$te.ted '$1e 1"r2ets5

Detr$)t E>e.-t)*es *)s)ted t'e)r &".t$r)es (-t 0ere-n)1,ressed "s t'ey &e#t t'"t t'e 1"n-&".t-r)n+$,er"t)$ns 0ere "## st"+ed &$r t'e)r t$-r "nd t'ey 0eren$t s'$0n t'e re"# ,#"nts (e."-se $& t'e "(sen.e $&)n*ent$r)es3


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MENTAL MODELS S!APEO'% PE%"EPT#ONS

Re"#P#"nts'"*e

In*ent$r)es

Ment"#M$de#

","nesest"+ed

&"2e,#"nts &$r

Detr$)tE>e.-t)*e

s

Per.e,t)$n

-st


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T!E %EAL P%O(LEM $#T!MENTAL MODELS

Ment"# M$de#s "re s)1,#)."t)$ns 0').' 1"y (e tr-e&$r " ,"rt).-#"r set $& .$nd)t)$ns8 0').' "re +$$d &$r "#)1)ted t)1e3

S$ t'e ,r$(#e1 )s n$t 0'et'er t'ese 1ent"# 1$de#s"re r)+'t $r 0r$n+8 t'e re"# ,r$(#e1 "r)ses 0'en t'ey(e.$1e )1,#).)t< 0'en t'ey e>)st (e#$0 t'e #e*e# $& $-r

"0"reness3

We d$nt re"#)6e t'"t $-r (e'"*)$r )s (e)n+ d).t"ted (y" .ert")n 1ent"# 1$de# t'"t 0e '"*e ($-+'t )nt$dee,#y


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!O$ #T $O%)S***

Re"#)ty

Ment"#M$de#

Un"0"reness Une>"1)ned Un.'"n+ed

GAPRe"#)ty

Ment"#M$de#

T')s +", (et0een t'e re"#)ty "nd $-r 1ent"# 1$de#s

#e"d t$ .$-nter,r$d-.t)*e ".t)$ns3


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MENTAL MODELS ANDS+STEMS T!#N)#N,

F")#-re t$ ",,re.)"te Ment"# M$de#s '"s -nder1)ned1"ny e$rts t$ &$ster syste1s t')n2)n+3

Example of an American Industrial GoodsManufacturer:A #e"d)n+ ,#"yer 0"s .$nt)n-$-s#y #$s)n+ 1"r2et s'"reA te"1 $& MIT syste1 dyn"1).s s,e.)"#)sts 0"s

(r$-+'t )nP$st "n"#ys)s8 )t 0"s .$n.#-ded t'"t t'e ,r$d-.t)$n1"n"+ers 'e#d )n*ent$r)es "s #$0 "s ,$ss)(#e &$r t'e,-r,$se $& .$st .$ntr$#3 T'ey "#s$ "++ress)*e#y .-t(".2,r$d-.t)$n 0'en $rders t-rned d$0n3T')s res-#ted )n -nre#)"(#e "nd s#$0 de#)*ery8 e*en


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"ONT-D.

T'e s,e.)"#)sts "#s$ ,red).ted t'"t de#)*er)es 0$-#d #"+&-rt'er d-r)n+ (-s)ness d$0nt-rns t'"n d-r)n+ ($$1s34.$-nter t$ .$n*ent)$n"# 0)sd$18 (-t 0"s tr-e53

T'e re.$11end"t)$ns 0ere t'-s )1,#e1ented8,r$d-.t)$n r"tes 0ere 1")nt")ned "nd de#)*ery,er&$r1"n.e 0"s )1,r$*ed3T')s e>,er)1ent +"*e res-#ts (ey$nd e>,e.t"t)$ns8 "s

0"s seen )n t'e ne>t d$0nt-rn3 M"r2et s'"re )n.re"sedd-e t$ ,r$1,ter de#)*er)es "nd re,e"ted (-y)n+ &r$1s"t)sed .-st$1ers3Intern"# syste1s +r$-, 0"s set -, (-t t'e ne0 ,$#).)es0ere n$t t"2en t$ 'e"rt 8"s 0"s seen )n t'e re.$*ery,er)$d 0'en 1"n"+ers st$,,ed 0$rry)n+ "($-t de#)*ery


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"ONT-D.

F$-r ye"rs #"ter 0'en "n$t'er re.ess)$n $..-rred8 t'er1 0ent (".2 t$ t'e)r $r)+)n"# #$0 )n*ent$r)es "nd(e+"n #$s)n+ 1"r2et s'"re "+")n3

Reason for the system to drift bac to the ori!inal state:T'e )nert)" $& dee,#y entren.'ed 1ent"# 1$de#s 0').'$*er0'e#1ed e*en t'e (est syste1). )ns)+'ts3

Ment"# M$de#s dee,#y e1(edded )n r1s1"n"+e1ent tr"d)t)$ns: I1,$rt"n.e $& )n*ent$ry.$ntr$# "nd t'e res,$ns)()#)ty $& e*ery ,r$d-.t)$n1"n+er t$ "*$)d st$.2,)#)n+3


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#N"'(AT#N, A NE$('S#NESS $O%LD/#E$

Inn$*"t)$nStr"te+)6)n+

Pre,"r)n+ &$r F-t-reS.en"r)$s

Syste1T')n2)n+

W$r2)n+0)t' Ment"#

M$de#s


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$O%)#N, $#T! MENTALMODELS #N P%A"T#"E

T'ree &".ets t$ de*e#$,)n+ "n $r+"n)6"t)$ns .",".)ty t$s-r&".e "nd test Ment"# 1$de#s:

T$$#s t'"t ,r$1$te ,ers$n"# "0"reness "nd re/e.t)*es2)##s3!In&r"str-.t-res% t'"t try t$ )nst)t-t)$n"#)6e re+-#"r,r".t).e 0)t' 1ent"# 1$de#s3

A .-#t-re t'"t ,r$1$tes )n-)ry "nd .'"##en+)n+ $-rt')n2)n+3


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O/E%"OM#N, 0T!E (AS#"D#SEASES O& T!E !#E%A%"!+1

F$r tr"d)t)$n"# "-t'$r)t"r)"n $r+"n)6"t)$ns t'e d$+1")s !M"n"+e8 Or+"n)6e8 C$ntr$#%F$r #e"rn)n+ $r+"n)6"t)$ns8 t'e d$+1" )s !V)s)$n8

V"#-es8 "nd Ment"# M$de#s%3He"#t'y r1s "re t'e $nes t'"t (r)n+ ,e$,#e t$+et'ert$ de*e#$, t'e (est ,$ss)(#e Ment"# M$de#s &$r &".)n+"ny s)t-"t)$n "t '"nd3

"he core values to overcome the basic diseases of thehierarchy:

O,ennessMer)t

O/E%"OM#N, 0T!E (AS#"


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O/E%"OM#N, 0T!E (AS#"D#SEASES O& T!E

!#E%A%"!+1

O,enness

Ant)d$te t$ t'ed)se"se $&+"1es,#"y)n+t'"t d$1)n"ted,e$,#es

(e'"*)$r )n &".e

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