Media transition work
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Transcript of Media transition work
MUSIC MAGAZINE
INSTITUTIO
NS
RESEARCH
BAUER AND B
BC
HISTORY
• Bauer goes back to 1953 with the launch of ‘Angling times’ and the addition of ‘Motorcycle news’.
• In 1990, Bauer extended to radio as well as magazines. The first was Kiss FM
• In 1996, ‘The Box’ and ‘Channel 4’ TV channels joined Bauer media
• Closer magazine was launched in 2002 and Grazier weekly was launched in 2005
• Currently, Bauer owns over 80 brand names covering different interests.
PUBLICATIONS
BAUER MEDIA BRAND
“Heat is the brand that sets the agenda of popular culture and fuels conversation around the world of the famous.”• It covers celebrity gossip, fashion and beauty and entertainment.
• It now has there own radio station – Heat Radio
• As of 2012 Heat launched their own app• First launched in February 1999 it
wasn’t an instant success but after several revamps and as of 2004 it is one of the UKs biggest selling weekly magazines.
BAUER MEDIA BRAND
• Mojo is an award – winning magazine that is packed with insight and encounters with great musicians
• A music magazine• Been a total of 79,345 issues
released• A monthly magazine
BBC Worldwide is the main format of the British Broadcasting Corporation (BBC). Its vision is to build the BBC's brands, audiences, commercial returns and reputation across the world. This is achieved through investing in, commercialising and showcasing content from the BBC around the world. It is consistent with BBC standards and values. The business also champions British creativity globally.
HISTORYIn the past seven years the company has invested over £1bn in the UK's creative sector making it a major supporter for this increasingly important part of the 'UK plc'. BBC Worldwide also sells programmes produced by more than 250 British independent producers.
PUBLICATIONS
• BBC• BBC Canada• BBC Entertainment• BBC HD• BBC shop• BBC Music
• BBC Knowledge• BBC Lifestyle• CBBC• CBeebies
BBC BRAND
• CBeebies is the brand used by the BBC for children aged 6 or under
• The name is used to brand the free-to-air is supported by advertising, subscription or both.
• The channel was first launched on 11 February 2002.
• The channel has won a number of awards. At the BAFTA Children's Awards, it won awards in 2002 and in every year between 2004 and 2009, including "Best Pre-school Live Action Series" in 2002, 2004, 2005 and 2008. It has also won "Best Schools Programme – 0–6 years" awards
• CBeebies is the most-watched children's channel in the UK.
BBC BRAND – BBC MUSIC• BBC Music Magazine is a monthly magazine. • The first issue appeared in June 1992. • BBC Worldwide was the original owner and
publisher together with the Warner Music Enterprises
• Devoted to classical music, though with sections on jazz and world music. Each edition comes with an audio CD.
• The magazine's circulation is 37,530. Profits "are returned to the BBC“.
• The classical and jazz music indicate it is targeted at an elder age group from 40+