Media planning example praveen
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SOMANY TILES SOMANY TILES PRINT PRINT
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Presented By:Presented By:Group Members:Group Members:
Praveen Nera - 06
Venkatesh Pasan - 08
Jafar Shaikh - 14
Siddhi Kumar - 16
SOMANY TILES
DAILIES EDITIONREADER
-SHIPAD RATE
[RATEx800]CPM INSERTION
TOTAL COST
JUSTIFICATION
TIMES OF INDIA[ENG]
ALL OVER INDIA
7442 3870400 0.65 3 11611200
It has the largest circulation among all english language
newspaper in the world, trustworthy, high reach.
THE HINDU[ENG]
ALL OVER INDIA
2095 1840000 1.09 3 5520000Most trusted newspaper in
India.
HINDUSTAN TIMES[ENG]
ALL OVER INDIA
3692 3200000 1.08 3 9600000It has a wide reach in
northern India
MID-DAY[ENG]
MUMBAI 358 720000 2.51 3 2160000Advertisement &
entertainment tabloid popular in mumbai.
TOT. 1228891200
MAGAZINEMAGAZINE FREQUANCYFREQUANCY SIZESIZEREADER-READER-
SHIPSHIPAD AD
RATERATE CPMCPM INSERTIONINSERTIONTOTAL TOTAL COSTCOST JUSTIFICATIONJUSTIFICATION
INDIA INDIA TODAYTODAY[ENG][ENG] WEEKLYWEEKLY FULL FULL
PAGEPAGE16501650 900000900000 545.45545.45 66 54000005400000
leading newsmagazine in the leading newsmagazine in the
country.country.
NEW NEW WOMENWOMEN
[ENG][ENG]MONTHLYMONTHLY FULL FULL
PAGEPAGE8585 156250156250 1838.231838.23 33 375000375000
popular amongst women, popular amongst women, specific TA. specific TA.
BUSINESS BUSINESS INDIAINDIA[ENG][ENG]
FORTNIGHTLYFORTNIGHTLYBACK BACK SIDE SIDE
COVERCOVER189189
404000404000 2137.572137.57 66 24240002424000 No. 1 Business magazine.No. 1 Business magazine.
OUTLOOK OUTLOOK MONEYMONEY[ENG][ENG] FORTNIGHTLYFORTNIGHTLY
INSIDE INSIDE FRONT FRONT COVERCOVER
114114 280000280000 2456.142456.14 66 16800001680000
It gives complete It gives complete information about the information about the investment market.investment market.
OUTLOOK OUTLOOK PROFITPROFIT[ENG][ENG]
FORTNIGHTLYFORTNIGHTLY FULL FULL PAGEPAGE
3434 1500001500004411.764411.76 66 12000001200000
It is a package of market It is a package of market information & stock information & stock market, popular amongst market, popular amongst businessmen and stock businessmen and stock holders. and also our TAholders. and also our TA
TOT.TOT. 2727 1107900011079000
Days 1st Week 2nd Week 3rd Week 4th Week
Sunday Times of India - - -
Monday - - The Hindu -
Friday - - - Mid-Day
Saturday - Hindustan Times
- -
Days 1st Week 2nd Week 3rd Week 4th Week
Sunday Times of India - - -
Monday - - The Hindu -
Friday - - - Mid-Day
Saturday - Hindustan Times
- -
Days 1st Week 2nd Week 3rd Week 4th Week
Sunday Times of India - - -
Monday - - The Hindu -
Friday - - - Mid-Day
Saturday - Hindustan Times
- -
Day 1st Week 2nd Week 3rd Week 4th Week
Sunday New Women[1st] India Today - India Today
Monday Business India[1st ]
- Business India[16th]
-
Tuesday Outlook Money - Outlook Money -
Friday Outlook Profit - Outlook Profit -
Day 1st Week 2nd Week 3rd Week 4th Week
Sunday New Women[1st] India Today - India Today
Monday Business India[1st ]
- Business India[16th]
-
Tuesday Outlook Money - Outlook Money -
Friday Outlook Profit - Outlook Profit -
Day 1st Week 2nd Week 3rd Week 4th Week
Sunday New Women[1st] India Today - India Today
Monday Business India[1st ]
- Business India[16th]
-
Tuesday Outlook Money - Outlook Money -
Friday Outlook Profit - Outlook Profit -