MEDIA K IT

м o n t h l y e d i t i o n f o r a i r p a s s e n g e r s

Flight Line Magazine is fascinating and informative companion that air passengers read during the flight, while waiting the boarding announced and also take it to read at home or in the office, during breaks or workday.

PUBL ISHED S INCE 2004 . C IRCULAT ION – 64 000 COP IES .

Readership – over 0.7 million per month (According to marketing data of our partnership airlines). Distributed free onboard of partner airlines and on the desks in the airports.

52 % of business people in Russia spend most

part of their time during the flights under three hours reading which is their main preference.

12 min. — a ve r a g e magazine read-

ing time in the airport. According to German Sociological Survey 51 % readers in the airports are departing passengers, 43 % are arriving pas-sengers, 6% are guests, not passen-gers.

About 1⁄4 of the pas-sengers

take their copy the magazine with them after the flight. This indicator is much higher than for the other in-flight editions (according to the data of partner airlines and Ink Publishing, largest publishing house in the world specializing on in-flight editions).

AudienceCapture of target audience that includes people with income above average. Flight Line Magazine occupies the second place in Russia by the number of readers among other in-flight editions of Russia and other CIS countries.Most of the readers have diverse interests and active life position, appreciate their time and know how to use it properly. They regularly travel on business and private purposes and find time to go on holidays with their families at least twice a year. They have high living standards which affect their preferences in goods and services. So Flight Line Magazine readers are orientated on brands quality and companies reputation.

Distribution systemFlight Line Magazine has a unique system of distribution as it provides its availability for the passengers both during the flights onboard partner airlines and in the partner airports while passengers are waiting for boarding and after arrival.

13 PARTNER AIRLINES

Flight Line Magazine is distributed onboard regular and charter flights of partner airlines in the seatbacks.Monthly readership is over 0.7 million air passengers (according to Partner Airlines information). Total number of aircrafts of partner airlines is over 150. It exceeds the indicators of any air company in Russia.

AIRCOMPANY

ALROSAAIR

ANGARA

AIRLINES

IZHAVIA

KRASAVIA

NORDAVIA –

REGIONAL AIRLINES

ORENBURZHIE

AIR COMPANY

YAKUTIA AIR

СOMPANY

KOSTROMA

AIR ENTERPRISE

SEVERSTAL AIR

ENTERPRISE

VOLOGDA AIR

ENTERPRISE

KOMIAVIATRANS PSKOVAVIA

19 PARTNER AIRPORTS

Flight Line Magazine is distributed on the desks in partner airports. In some of the airports the magazine is available in business lounges and VIP zones.Moscow (Sheremetyevo)7 desks in Terminals D, E, F.Moscow (Vnukovo)3 desks in departure lounges (Duty Free area)Moscow (Domodedovo)Business lounge (international) Business lounge (national)British Airways business loungeSt. Petersburg (Pulkovo) On the information desks in terminals (central new and renovated hostprical) and in business lounges.

ST. PETERSBURG

(PULKOVO)

MOSCOW

(SHEREMETYEVO)

MOSCOW

(VNUKOVO)

VOLOGDASARATOVUFA

MOSCOW

(DOMODEDOVO)VORONEZH

(CHERTOVITSKOYE)

KOSTROMAIRKUTSK

KRASNOYARSK

(YEMELYANOVO)

PETROZAVODSK

(BESOVETS)

ORENBURG

(CENTRAL)

KAZAN

MURMANSK

PSKOV

ARKHANGELSK

(TALAGI)

SURGUT

CHEREPOVETS

by the number of distribution partners (airlines and airports) among in-flight editions in Russia and other CIS countries.

FLIGHT LINE MAGAZINE IS NO. 1

Distribution system

BEGISHEVO

(NABEREZHNYE CHELNY)

Усинск

Ярославль

Мариуполь

Геленджик

MoscowSaint-PetersburgAdamovkaAqaba (Jordan)AmdermaAnadyrAnapaAnchorage (USA)Antalya (Turkey)ApatityArkhangelskAstana (Kazakhstan)AstrakhanBakitBaku (Azerbaijan) Bangkok (Thailand)BarnaulBarcelona (Spain)Batumi (Georgia)BelgorodBlagoveshenskBoguchanyBodayboBratskBryanskBurgas (Bulgaria)

BurnyyBeidaihe (China)VanavaraVaradero (Cuba)Varna (Bulgaria)Velikiy UstugVladivostokVladimirVologdaVorkutaVoronezhVuktylGelendzhikGorno-AltayskGroznyDiksonDombarovskiyEkaterinburgErbogachenErevan (Armenia)YesseyZakynthos (Greece)IgarkaIzhevskIzmir (Turkey)Inta

Heraklion (Greece)IrkutskKavala (Greece)KazanKaliningradKalugaCagliari (Italy)KvarkenoKirenskKirovKislokanKodinskCorfu (Greece)KoslanKostromaKotlasKrasnodarKrasnoyarskLenskLeshukonskoyeMagadanMagnitogorskMamaMineralnye VodyMirny Miryuga

MotyginoMurmanskMutorayMys MirnyNaryan-MarNaples (Itlay)NeryungiNidymNizhneangarskNizhnevartovskNizhnekamskNizhniy NovgorodNiigataNovokuznetskNovosibirskNorilskNoyabrskOmskOrenburgOrskOskobaOsharovoPenzaPermPetropavlovsk-Kamchatsky

PechoraPoligusPolyarnyPrgue (Czech Republic)PskovRimini (Italy)Rhodes (Greece)Rostov-on-DonThessaloniki (Macedonia)SamaraSaratovSvetlySeoul (South Korea)SimferopolSovetskySolovkiSochiStary OskolStrezhevoyStrelka-ChunyaSulomaySurgutSurindaSyktyvkar

TaksimoTalakanTambovTbilisi (Georgia)Tokio (Japan)TomskTroitsko-PecherskTunguskaTuraTutonchanyTyumenUlan-UdeUlyanovaskUrayUsinskUst-KutUst-TsilmaUfaUkhtaUchamiKhabarovskKhanty-MansiyskHarbin (China)KhatangaKhujand (Tajikistan) Chara

CheboksaryChemdalskCherepovetsChirindaChitaCheongju (South Korea)ShushenskoyeEkondaYuzhno-SakhalinskYuktaYakutskYangyang (South Korea)Yaroslavl

Destinations

ContentsFlight Line Magazine is a LifeStyle magazine about traveling, business, cultural and aviation industry events, entertainment, fashion, and technology. Each issue has a feature, usually connected mainly with tourism.

«BUSINESS»is a business sector on man-agement, career, sales organ-ization, time management, with publications of leading experts and business coaches.

«AROUND THE WORLD»

sector is dedicated to trav-eling around the world and across Russia, discoveries, and experiences of interesting people. Separate sections are devoted to regions and cities of Russia, i.e. guides, «Mos-cow plots», «Northern capital».

«AVIA»is a sector on the aviation in-dustry including events, news, history, and travel tips.

«MOSAIC» is a sector on free time and cul-ture of consumption. It includes interviews of famous people, novelties of technology and fash-ion, bright events in all spheres of life, and psychological life hacks. Special seasonal projects are also related to the real estate, educa-tion, health, etc.

Flight Line Magazine offers its partners a wide range of advertising instruments assuring effective advertising and PR-campaigns.

Advertising opportunities

BASIC ADVERTISING OPPORTUNITIES:

• Modular advertisements • Advertorials • Sponsorship of sector, section or feature • Competitions for readers • Guide Listing

ADDITIONAL ADVERTISING OPPORTUNITIES:

• Inset on thickened paper or coated board • Duplex inset business cards on coated board with punching • Tips-on • Enclosure of flyers and other printed matters as well as

discount cards, product samples, etc.

Additional advertising opportunities help the advertisers to place advertisements considering the target audience mainly in geographic respect. We can use part of the circulation for putting up the advertisements taking into consideration advertiser’s wishes and distribution system. In particular you can post the enclosures in a certain part of the circulation distributed onboard of a certain air company or on desks in a certain airport, etc.

PRICES (NOT SPECIFIED POSITION)page 1/1 4,000 € 4,800 $spread 2/1 6,800 € 8,000 $

SMALL FORMATS2/3 page 2,700 € 3,200 $1/2 page 2,200 € 2,600 $1/3 page 1,600 € 1,900 $1/6 page 900 € 1,100 $

SPECIAL POSITIONSoutside back cover 9,000 € 10,700 $inside back cover 5,900 € 7,000 $inside front cover 6,800 € 8,100 $1st spread (including inside front cover) 9,300 € 11,000 $spread 2/1 in front of editorial page 7,400 € 8,800 $last spread 2/1 6,900 € 8,300 $1/1 (front page) 4,900 € 5,800 $1/1 (next to imprint, contents or editorial page 4,400 € 5,200 $

GUIDE LISTING1/4 page 700 € 900 $1/8 page 500 € 600 $classified of 200-250 printed characters + photo 200 € 250 $

ALL THE PRICES IN THIS MEDIA KIT INCLUDE 18 % VAT AND ARE VALID TILL DECEMBER 31, 2018

Module formats: EPS, PDF, AI, PSD, TIFF, JPG.

Module size: 1:1 with 5 mm. bleed from each side.

Bitmap pictures should be incorporated into the module and should have the resolution of 300 dpi.

Vector format modules (EPS, PDF, AI) must have white background of trim size. No module elements should exceed trim size limits. Bitmap format modules (PSD, TIFF, JPG) should not contain alpha-channels, layers or clipping paths, should have 300 dpi resolution and should be saved without compression. In case of JPG you should choose minimum compression when saving the file. In Photoshop it equals to 12. All fonts must be outlined!

COLORFor all the elements of vector and bitmap format modules only CMYK colours should be used. Total inks С+М+Y+K should not exceed 300. In order to get rich black use C40 M30 Y30 K100. Modules should not contain Pantone spot colours or elements painted in Registration colour. Please, use ISO Coated V2 profile 300%.

ORIGINAL FILESEditorial accepts the following formats for further processing: AI (Adobe Illustrator), INDD (Adobe Indesign). Please, use Package when preparing the files. The files should contain all the used fonts and bitmap images.

Technical Specification

2/3 (VERT.)FORMAT

130,6×250 ММFORMAT WITH BLEED

140,6×260 ММ

1/2 (HOR.)FORMAT

210×123 ММFORMAT WITH BLEED

220×133 ММ

1/3 (VERT.)FORMAT

68,3×250 ММFORMAT WITH BLEED

78,3×260 ММ

1/3 (HOR.)FORMAT

210×80,6 ММFORMAT WITH BLEED

220×90,6 ММ

SPREADFORMAT

420×250 ММ FORMAT WITH BLEED

430×260 ММ

PAGEFORMAT

210×250 ММ FORMAT WITH BLEED

220×260 ММ

1/6 (VERT.)FORMAT

68,3×123 ММFORMAT WITH BLEED

78,3×133 ММ

ООО «Виратон» (учредитель и издатель журнала «Линия полета») Тел./факс: + 7 (812) 412-0942, 412-5894

reklama_lp@spblp.ru (рекламный отдел)info@spblp.ru (редакция)192029, Санкт-Петербург,

ул. Ольминского, д. 8, пом. 4Н

www.spblp.ru линияполета.рф линия-полета.рф

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