MEDIA KIT 2019 · Australian Stainless is the Australian Stainless Steel Development...

MEDIA KIT 2019

AUSTRALIAN STAINLESS STEEL DEVELOPMENT ASSOCIATION

Fuchs Lubricants Plant, Bersefield NSW.Photo courtesy of TFG Group.


Australian Stainless is the Australian Stainless Steel Development Association’s (ASSDA) flagship publication and specialises in stainless steel and its applications.

First published in 1993, Australian Stainless is a high quality, full-colour magazine, featuring carefully selected photographs and well-constructed text with high production values that convey the quality of stainless steel, its elegance and durability. A well-respected industry publication, Australian Stainless has assisted and encouraged specifiers and end users of stainless steel, with a focus on local fabrication. In 2009, ASSDA launched Australian Stainless Online to provide a readily available live news feed to a wider audience around the world. See www.assda.asn.au/blog/. Australian Stainless is designed to stand as an informative reference tool and as an important source of news about the stainless steel industry.

“A leading industry magazine devoted to showcasing the unique diversity and durability of stainless steel.”

PUBLICATION PROFILE

READERSHIPThe magazine is distributed to over 5,000 subscribers, including a wide audience of architects, designers, engineers, fabricators, distributors, developers, councils, government bodies, industry representatives and other key decision makers. Online subscriptions are still growing towards this goal, but online growth trends show that visits to Australian Stainless Online increase by 300% with the release of a magazine issue.

As the mouthpiece of the Australian stainless steel industry, Australian Stainless gives you an unparalleled medium for communicating with potential clients and industry contacts.

Following the release of each issue of Australian Stainless, ASSDA reproduces selected featured articles as media releases. These media releases are then syndicated to trade and industry media for further publication and exposure to a wider audience. Australian Stainless articles have previously been republished in magazines including Stainless Steel Focus, Stainless India, Master Builder Magazine, Nickel Magazine, Stainless Steel World News, Corrosion & Materials, and other various architectural, manufacturing and technical publications.

Australian Stainless is published by the Australian Stainless Steel Development Association (ASSDA). Level 9, 307 Queen Street T +61 7 3220 0722 Brisbane QLD 4000 Australia E [email protected]

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MEDIA AND PUBLICITY

PRODUCTION


EXCLUSIVE MAGAZINE SPONSORSHIPMember $2,420 Non-Member $2,820 Includes:› Logo on front cover › Banner advertisement on page 3 (180mm x 40mm)› Logo included in email campaign as magazine sponsor *1 sponsor per magazine issue, first in first served policy. YOUR AD

PRINT ADVERTISING

YOUR AD

EXCLUSIVE BACK COVER ADVERTISING: HALF-PAGE AD

Member $1,600 Non-Member $2,000

Half-page ad size: 182mm (w) x 90mm (h) *1 back cover ad per magazine issue, first in first served policy.

LOGO


SMALL ADVERT60mm (w) x 60mm (h) (single column width) Member $575 Non-Member $875

MEDIUM ADVERT120mm (w) x 60mm (h) (two column widths) Member $957 Non-Member $1257

BANNER ADVERT180mm (w) x 40mm (h) (three column widths) Member $1221 Non-Member $1521

YOUR AD

YOURAD

YOUR AD


EDITORIAL OPPORTUNITIESAustralian Stainless feature stories that showcase the Australian stainless steel industry from a range of different sectors, including:

› Architectural building products › Art and design › Environment › Food, beverage and pharmaceutical › Infrastructure › Marine › Process and heavy engineering › Residential and commercial › Stainless steel training › Technical › Transport

ASSDA welcomes contributions of story ideas specialising in stainless steel and its applications from Members of the Association.

ASSDA Fabricator Members whose projects feature in the magazine will be also eligible for nomination in ASSDA’s annual Australian Industry Stainless Steel Supplier and Fabricator Awards.

For further information, contact ASSDA.

ADVERTISING INSERTSInserts are available for advertisers looking for a direct avenue to reach a targeted group of over 5,000 key players in the stainless steel industry.

Insert specificationsInsert size: A4 (210 x 297mm)Minimum pages: single leaf insertMaximum pages: 4 page insert (A3 folded in half, double sided)Paper weight requirements: maximum weight of 150gsm

Please note, there is a limit of one insert per magazine issue. First in, first served policy. Advance bookings for inserts are available by contacting ASSDA.

For further information regarding inserts and costs, please contact ASSDA.


ADVERTISING TESTIMONIALS“When Stainless Structurals Asia Pte Ltd was introducing our company and its products into the Australian market, our laser-fused stainless steel profiles were not known at all in Australia. We had therefore been looking for the best way to promote our company and products. When we sponsored Australian Stainless magazine issue 53, we had no idea how much publicity would be created by doing this. Not only did we get to be known in most of the stainless steel companies all over Australia, we are also able to conclude business transactions after the magazine’s release. We will continue to use this fantastic publication as an advertising platform.”

With best regards, Juerg Schweizer, Managing Director, Stainless Structurals Asia Pte Ltd.


2019 BOOKING DEADLINES

Issue 65: Autumn 2019Booking deadline: 5 MarchMaterial deadline: 8 March

Issue 66: Winter 2019Booking deadline: 4 JuneMaterial deadline: 7 June

Issue 67: Spring 2019Booking deadline: 17 SeptemberMaterial deadline: 20 September

Issue 68: Summer 2019/20Booking deadline: 19 NovemberMaterial deadline: 22 November


Tick the advertising in which your company would like to book for Australian Stainless magazine:

Please reserve the above ticked advertising for my company in Issue ______ of Australian Stainless magazine and invoice me accordingly.

NAME _____________________________________________________

POSITION ___________________________________________________

COMPANY __________________________________________________

EMAIL ______________________________________________________

PHONE ________________________ MOBILE _______________________

POSTAL ADDRESS _______________________________________________________________________________

STATE ____________ POSTCODE _____________

By completing this section and signing this form, you understand and agree to the terms and conditions as outlined in this media kit.

SIGNATURE _______________________________________ DATE __________________

ADVERTISING BOOKING FORM

Print advertising

60mm x 60mm

120mm x 60mm

180mm x 40mm

Member

q $575

q $957

q $1,221

Non-member

q $875

q $1,257

q $1,521

Sponsorship

Back-page advert

q $2,420

q $1,600

q $2,820

q $2,000

Member Non-member


TERMS AND CONDITIONS1. All advertising rates include GST.2. Sponsorship in the printed magazine is restricted to one company per issue (first in, first served policy).3. Back cover advert in the printed magazine is restricted to one company per issue, unless otherwise negotiated (first in, first

served policy).4. Print advertising rates in Australian Stainless are for a single issue only. The magazine is printed on a seasonal basis, at dates

decided at ASSDA’s discretion.5. Advertising space is strictly allocated on a first in, first served basis.6. The position of any advertising is at ASSDA’s discretion, unless a prior arrangement has been agreed. Request for any special

position(s) in the magazine will incur a surcharge above the general advertised rate (availability at ASSDA’s discretion).7. There is a limit of one advertising insert per magazine issue (first in, first served policy). By signing the

advertising booking form, you are confirming your booking for the advertising insert for the magazine issue specified. Cancellations 30 days or less before the publication date will be charged at 100% of the agreed rate. All magazine inserts must be printed and delivered to the mailing house by the advertiser.

8. ASSDA reserves the right to reject any unsuitable material.9. Return of submitted material must be requested within 30 days of the publication date.10. ASSDA takes no responsibility for damage or loss of material.11. Payment for all advertising is required within 14 days of booking to confirm your advertising space, sponsorship or magazine

insert.12. Cancellations for print advertising 30 days or less prior to date of publication will be charged at 100% of the agreed rate.

PRINT ADVERTISING REQUIREMENTSAll material and artwork must be mailed electronically in a format suitable for Apple Mac. All submitted artwork must be supplied as a PDF, in CMYK (not RGB) format and high resolution at 300dpi. No bleed is required. Adobe InDesign, Illustrator or Photoshop files are accepted. Please ensure all fonts and images are packaged with the file.

If you need assistance to create your advertisement, please contact Lissel Pilcher at ASSDA for options. A creative fee will apply. All advertisements are printed in full colour.

online advertising requirementsFinished advertisements must be supplied at 72dpi, RGB format as a JPEG file. Minimum font size is 10pt and must be at least a medium weight. Other formats may be accepted upon application. Please note, ASSDA may reduce file sizes to maintain an appropriate download time. If you need assistance to create your advertisement, please contact Lissel Port at ASSDA. A creative fee will apply. Please submit a website URL or email address to link your advertisement to.


CONTACT

For more information or to book your advertising, contact:


Level 9, 307 Queen Street T +61 7 3220 0722 Brisbane QLD 4000 Australia E [email protected]

“Helping us to grow your business and grow the industry.”›

MEDIA KIT 2019 · Australian Stainless is the Australian Stainless Steel Development...

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