MEDIA KIT 2018 - Limelight · 2017-12-20 · LIMELIGHT IS A UNIQUE PLATFORM DEDICATED TO AUSTRALIAN...

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AUSTRALIA’S CLASSICAL MUSIC & ARTS MAGAZINE MEDIA KIT 2018

Transcript of MEDIA KIT 2018 - Limelight · 2017-12-20 · LIMELIGHT IS A UNIQUE PLATFORM DEDICATED TO AUSTRALIAN...

Page 1: MEDIA KIT 2018 - Limelight · 2017-12-20 · LIMELIGHT IS A UNIQUE PLATFORM DEDICATED TO AUSTRALIAN ARTS, FEATURING THE BEST NEWS, FEATURES AND REVIEWS OF CLASSICAL MUSIC, OPERA,

A U S T R A L I A’ S C L A S S I C A L M U S I C & A R T S M A G A Z I N E

MEDIA KIT 2018

Page 2: MEDIA KIT 2018 - Limelight · 2017-12-20 · LIMELIGHT IS A UNIQUE PLATFORM DEDICATED TO AUSTRALIAN ARTS, FEATURING THE BEST NEWS, FEATURES AND REVIEWS OF CLASSICAL MUSIC, OPERA,

LIMELIGHT IS A UNIQUE PLATFORM DEDICATED TO AUSTRALIAN ARTS, FEATURING THE BEST NEWS, FEATURES AND REVIEWS OF CLASSICAL MUSIC, OPERA, THEATRE, DANCE AND

VISUAL ART FROM AT HOME AND ABROAD

For many years now Limelight has provided the resources for classical music and arts that Australians reach for when they want to know what’s happening and what’s good out there in the world. While other media have shrunk their arts coverage, Limelight has increased its coverage in classical music, opera, theatre, dance, visual art and related topics. Our readership knows that we only use the best journalists and cover the significant arts events and topics that they want to read about.

With substantial features every month, a busy, comprehensive reviews section – covering both recorded media and live events – and coverage of current affairs in the arts world, Limelight continues to engage and consolidate the arts audience. Passionate, enthusiastic, sometimes opinionated, but never dull, our mission is to inform, entertain and provoke debate.

There’s never been a better time to be in the Limelight.

– Clive Paget, Editor at Large

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Figures taken July 27, 2017Last updated on December 20, 2017

THE LIMELIGHT AUDIENCE

6,100+ TWITTER

FOLLOWERS

9,100+ ENEWSLETTER

DATABASE

86,000+UNIQUE BROWSERS

PER MONTH

8,000+MAGAZINE

DISTRIBUTION

145,000+MONTHLY

PAGEVIEWS

14,200+FACEBOOK

LIKES

6,900+ EDM

DATABASE

1,200+ INSTAGRAM FOLLOWERS

Print Website Email Social

36,000+AUSTRALIAN

MONTHLY USERS

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For bookings please contact Carla Bird on [email protected] or (02) 8599 4205Please deliver all material to Limelight on [email protected] by the specified Material Deadline

LIMELIGHT SCHEDULE 2018Issue Material

DeadlineBooking Deadline

Inserts Due

lodge w/ auspost

JAN/FEB 2018

MAR 2018

APR 2018

MAY 2018

JUN 2018

JUL 2018

AUG 2018

SEP 2018

OCT 2018

NOV 2018

DEC 2018

JAN/FEB 2019

1 DEC 2017

26 JAN 2018

23 FEB 2018

30 MAR 2018

27 APR 2018

25 MAY 2018

29 JUN 2018

27 JUL 2018

24 AUG 2018

28 SEP 2018

26 OCT 2018

23 NOV 2018

6 DEC 2017

31 JAN 2018

28 FEB 2018

4 APR 2018

2 MAY 2018

30 MAY 2018

4 JUL 2018

1 AUG 2018

29 AUG 2018

3 OCT 2018

31 OCT 2018

28 DEC 2018

13 DEC 2017

7 FEB 2018

7 MAR 2018

11 APR 2018

9 MAY 2018

6 JUN 2018

11 JUL 2018

8 AUG 2018

5 SEP 2018

10 OCT 2018

7 NOV 2018

5 DEC 2018

21 DEC 2017

15 FEB 2018

15 MAR 2018

19 APR 2018

17 MAY 2018

14 JUN 2018

19 JUL 2018

16 AUG 2018

13 SEP 2018

18 OCT 2018

15 NOV 2018

13 DEC 2018

Retail On Sale4 JAN 2018

1 MAR 2018

2 APR 2018

3 MAY 2018

4 JUN 2018

2 JUL 2018

2 AUG 2018

3 SEP 2018

1 OCT 2018

1 NOV 2018

3 DEC 2018

3 JAN 2019

Last updated on December 20, 2017

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LIMELIGHT RATE CARDPrint packagesDPS Package (Double Page Spread + MREC* + EDM) ..................................$5,400FP Package (Full Page Print + MREC*) ............................................................$3,400HP Package (Half Page Print + MREC*) ...................................................... $2,000TP Package (Third Page Print + MREC*) .......................................................$1,350Insert (Booking Fee + CPM) ........................... $100 + $350/Thousand * Included bonus MREC will run for 1 week, Monday through Sunday, at 25% SOV. HP and TP Packages are available with Horizontal or Vertical advertisements.20% loading Inside Back Cover (IBC), Outside Back Cover (OBC) and Inside Front Cover (IFC).

Digital optionsNative Content (incl. Boosted Facebook Post) .....................................................$2,500Sydnicated Content (incl. Boosted Facebook Post) .............................................$1,250Boosted Facebook Post ............................................................................................$300Website MREC (1 week, 25% SOV) ................................................................... $500Website Banner (1 week, 25% SOV) ................................................................ $500Website Banner (1 week, 100% SOV) ......................................................... $1,500Enews Header Combo (Banner + MREC) ................................................... $1,050Enews LREC (under Editor’s Choice) ................................................................. $950EDM ................................................................................................................................... $1,250

more information

Native Content Commission one of our experienced editorial staff to create a feature article for your business. We’ll share this article on our social media channels with (including a Boosted Facebook Post) and we’ll also include the article in our Weekly Newsletter.

Syndicated Content Do you already have great content but need more people reading it? Reach the Limelight audience through syndication – we’ll host your pre-written content on our website and share it on our social media channels.

EDM (Solus) Our most popular digital inventory, an Electronically Distributed Message delivers your content direct to our database of over 6,000.

Boosted Facebook Post A Facebook Post (linking to an external site or an article hosted on our site), approved by Limelight’s editorial staff. Boosted to a targetted audience.

SOV We sell our website’s digital display adverts using a Share of Voice model. Bookings run Monday through Sunday and are available in 25%, 50% or 100% portions.

CPMCost per Thousand

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• SIZE Ensure your ad meets the specs above• INK LIMIT 300%• COLOURS Set up as ‘process separation’ or CMYK• TYPE must be a minimum of 8pt and 10pt for reversed type• TYPE (body copy) should be 100% black only• TYPE (large, black, >40mm) should be set to rich black• AREAS of black should be Rich Black • AREAS of black should not be set to overprint• IMAGES High resolution, 300 DPI and CMYK• IMAGES Check links are updated• FONTS Check no fonts are missing• EXPORT WITH crop marks only

* DPS Supplied as two single pages. To ensure no information is lost, please observe Full Page Type-Safe Area.

PLEASE DOUBLE CHECK YOUR DOCUMENT BEFORE CONVERTING TO A PDF:

LIMELIGHT PRINT SPECSPlease deliver your advertisement to [email protected] by the booking deadline on your contract.

TYPE-SAFE AREA

200 x 258 mm

420 x 258 mm

200 x 116 mm

200 x 72.5 mm

97 x 268 mm

64 x 268 mm

TRIM

220 x 278 mm

440 x 278 mm

220 x 136 mm

220 x 92.5 mm

107 x 278 mm

74 x 278 mm

BLEED

230 x 288 mm

450 x 288 mm

230 x 146 mm

230 x 102.5 mm

117 x 288 mm

84 x 288 mm

FULL PAGE

DPS *

1/2P HORIZONTAL

1/3P HORIZONTAL

1/2P VERTICAL

1/3P VERTICAL

DOUBLE PAGE SPREADAustralian Chamber Orchestra

1/2 PAGE VERTICALSydney Symphony Orchestra

1/3 PAGE HORIZONTALUkaria Cultural Centre

FULL PAGEMusica Viva

1/2 PAGE HORIZONTALAustralian Brandenburg Orchestra

1/3 PAGE VERTICALOmega Ensemble

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EDM SPECIFICATIONS ARE AVAILABLE SEPERATELY ON REQUEST

LIMELIGHT DIGITAL SPECS

• All assets must have a 1px black border• Make sure there is a clear call to action

and that text is legible• Assets exceeding the file size limit will be

automatically resized without notice• While we recommend that assets be

supplied at both sizes, GIF files must be supplied at both High Quality and Standard sizes

• Each slide of a GIF file should display for at least 3 seconds

DISPLAY ADVERTISING REQUIREMENTS

WEBSITE BANNER

WEBSITE MREC

ENEWS BANNER

ENEWS MREC

STANDARD

728px x 90px

300px x 250px

600px x 74px

300px x 250px

HIGH QUALITY*

1,456px x 180px

600px x 500px

1,200px x 148px

600px x 500px

FILE SIZE

150kb

150kb

150kb

150kb

DPI

72

72

72

72

FORMAT

JPG, PNG, GIF, HTML5

JPG, PNG, GIF, HTML5

JPG, PNG, GIF

JPG, PNG, GIF

WEBSITE BANNER

WEBSITE MREC

ENEWS MREC

ENEWS BANNER

Page 8: MEDIA KIT 2018 - Limelight · 2017-12-20 · LIMELIGHT IS A UNIQUE PLATFORM DEDICATED TO AUSTRALIAN ARTS, FEATURING THE BEST NEWS, FEATURES AND REVIEWS OF CLASSICAL MUSIC, OPERA,

CARLA BIRDSales and Marketing ManagerEmail [email protected] (02) 8599 4205

ANDREW BATT-RAWDENPublishing DirectorEmail [email protected] (02) 8599 4206

JO LITSONEditorEmail [email protected] 0419 259 044

CLIVE PAGETEditor at LargeEmail [email protected]

ANGUS MCPHERSONDeputy EditorEmail [email protected] (02) 8599 4204

WILLIAM JEFFERYProduction ManagerEmail [email protected] (02) 8599 4202

CONTACT US

A U S T R A L I A’ S C L A S S I C A L M U S I C & A R T S M A G A Z I N E