2013MEDIA INFORMATION

During the last decade, the magazine – part of the global series of Business Traveller publications – has established itself as the primary source of information for frequent flyers and travelling executives.

OVERVIEWPublished six times a year, Business Traveller Middle East is written in English and distributed to key decision makers across the region.

SPECIAL REPORTSOur roving team of reporters analyse hot industry topics and business travel developments in a colourful andaccessible way.

DESTINATIONSSpecific destination tips and advice are regular features of the magazine, with articles researched across all corners of the globe.

LIFESTYLEFrom dining to gadgets, health to luxury, our lifestyle section provides you with all the knowledge you need to make your trips stimulating and comfortable.

IN EVERY ISSUELetters to the editor; upfront news; tried and tested airline, hotel and restaurant reviews; Ask Alex; 4 hour city guides; competition prizes; frequent traveller comment.

ADVERTISING FEATURESA special section allowing advertisers to showcase their latest products and services.

EDITORIAL FOCUS

DISTRIBUTION

n United Arab Emirates

n Bahrain

n Kingdom of Saudi Arabia

n Kuwait

n Qatar

n Egypt

n Syria

n Lebanon

n Yemen

n Oman

n Jordan

BUSINESS TRAVELLER mIDDLE EAST DISTRIBUTION

n Hotels 14,000

n Airlines 7,500

n Travel Agencies 1,500

n Airports 1,520

n Association And Others 1,680

n Subscriptions 926

n Travel Trade Shows 2,000

n Car Rental 874

TOTAL 30,000

SubScriptionS 5%

travel trade ShowS

5%

car rental 2%

hotelS 45%

aSSociation and otherS

5%

airlineS 25%

travel agencieS

8%

airportS 5%

CIRCULATION & DISTRIBUTION

The BUSINESS TRAVELLER mIDDLE EAST close to their target group – on business travel!

CIRCULATION

Frequency Bi-monthly

Print-run 30,000 copies*

*Publisher’s data

DEMOGRAPHICAL HIGHLIGHTS

mainly male

44 years old

well educated

decison makersin the company

willing tospend money

in big companies

The approx 100,000 readers* of BUSINESS TRAVELLER mIDDLE EAST are...

84% between 30and 59 years

84% male, 16% female readers

80% high-school diploma and/or study

every fifth is an owner, manages his own company

the average incomeis US$83,000

more than 50% are working in companies

with more than 500 employees

*Each copy has an average of 3.3 readers. (Source: Readership survey)

EVENTS

ThE BUSINESS TRAVELLER mIDDLE EAST AWARDSVoted by subscribers through an annual readers’ poll distributed in print and online from January to April. Winners are presented with the awards at a special Business Traveller Middle East Awards event in May in Dubai.

IMPORTANT FEATURES

NEWSDelivers breaking news before its rivals, and analyses industry stories with corporate travellers always in mind.

TRIED & TESTEDOne of the magazine’s most popular sections, our writers always say it how it is – whether’s it’s the good, the bad, or plain indifferent.

CITY GUIDESRead compact, practical guides to the sights and sounds you’ll find in many key business cities around the world.

GOLFWhether you’re looking to relax after work, or network with clients and contacts, our golf section outlines where to play during your stay.

ASK ALEXOur resident travel expert, Alex McWhirter, provides you with solutions to all your travel queries.

AWARDSRelive last year’s awards ceremony and find out the competitors you’ll need to beat next time around.

FORUmHave an issue you want to air, or looking for some particular travel advice? Our forum page links you with a global network of informed, fellow travellers.

PLAN & BOOKAirport guides, flight and hotel bookings, live flight and currency information - you’ll find it all here in this section, and much much more.

SEAT PLANSFind out instantly about aircraft configurations and read user reviews.

WINFree meals, flights and hotel stays are regularly given away on our competition pages.

TECHNICAL DATA (mm) H X WDPS

Trim: 275 x 416

Type: 240 x 388

FULL PAGE

Trim: 275 x 208

Type: 240 x 180

hALF PAGE hORIzONTAL

Type: 116.5 x 180

hALF PAGE VERTICAL

Type: 240 x 88

RATES AND SPECIFICATIONSADVERTISING RATESREGULAR POSITIONS US$

ROP Double Page Spread 12,350

Full Page (ROP) 6,500

Half Page Solus 4,900

Half Page Non-solus 4,550

Strip Ad 2,300

PREmIUm POSITIONS US$

Outside Back Cover 14,300

Inside Front Cover 11,700

Inside Back Cover 11,050

SPECIAL REQUEST US$

Opposite Contents 7,500

CREATIVE SOLUTIONS US$

Front Cover Gatefold 24,500

Book Mark 19,500

Belly Band 15,700

Advertorial - Full page 7,750

Advertorial - Double page spread 14,250

GENERAL INFORMATIONn 6 issues per yearn Standard agency commission rates applyn Additional creative solutions available on request

DEADLINESn Booking: 16th of the month prior to publicationn material: 18th of the month prior to publicationn Cancellation: 18th of the month prior to publication

DIGITAL MEDIA FORMATPDF (Portable Document Format)n The artwork should be a press ready PDF file (version 1.3) generated through Illustrator, Quark Xpress or InDesign, saved on maximum resolution (300 dpi) in actual size with bleed and crop marksn All files must be CMYK format and all black text as over printn For bleed size add 3mm extra on all four sides after trim marksn Image loss in the gutter 3mm either siden Please ensure that text is at least 10mm inside from the crop marksn If text runs across a DPS please ensure that the text is 10mm away from the gutter on either siden A colour printout of the saved artwork should be sent for reference along with the CD. Colour prints/ digital proofs supplied will be used only as a guideline and the advertisements will be reproduced as per the data/specifics supplied on the CD

SERIES DISCOUNTn 2 insertions 5% n 3 - 4 insertions 7.5% n 5+ insertions 10%

Dubai media CityMotivate Publishing FZ LLC,Building 8, Dubai, UAETel: +971 4 390 3550Fax: +971 4 390 4845

head OfficePO Box 2331, Dubai, UAETel: +971 4 427 3000Fax: +971 4 428 2274E-mail: sales@motivate.ae

Abu DhabiPO Box 43072, Abu Dhabi, UAETel: +971 2 677 2005Fax: +971 2 677 0124E-mail: motivate-adh@motivate.ae

LondonMotivate Publishing Ltd AcreHouse, 11/15 William Road,London NW1 3ER, UKE-mail: motivateuk@motivate.ae M

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BTME:26

DEC

2012

For advertising enquiries contact: +971 4 427 3000 or sales@motivate.ae