M AT T S T. P I E R R EA R T D I R E C T I O N & D E S I G N

EXPERIENCE

Senior Art Director, Mirrorball, Dos Equis & Perrier, October 2008 - Present

Provide creative ownership and development of experiential marketing campaigns.

Develop brand activation strategies through traditional and non-traditional advertising.

Create branding, advertising and environmental graphics for national events.

Coordinate producers, account executives and production team.

Senior Art Director, TracyLocke, Brand Sports, January 2007 - October 2008

Conceptualized and executed new campaigns across multiple platforms and media.

Contracted photographers, illustrators and writers specific to sports programs.

Managed team workflow, client relationships and mentored junior art directors.

Supplied agency with campaign style guides, approved photography and branding.

Art Director, TracyLocke, Hershey’s & InBev, November 2004 - January 2007

Art Directed and designed advertising, promotions and branding across all brands.

Facilitated workflow between project managers, account executives and production studio.

Consistently created new ideas, brand activation strategies and designs.

Associate Art Director, TracyLocke, Shopper Marketing, July 2002 - November 2004

Customized national campaigns for retail advertising and promotions.

Developed concepts and designs according to client brief and requirements.

Actively contributed to new business pitches and agency team support.

Junior Designer, United States Surgical, August 2001 - July 2002

Domestic and international packaging design for surgical products.

Designed and built presentation materials for trade shows and executive meetings.

Worked with print managers to improve quality and consistency of thermal printing.

Internship, Spotlight Apparel, February 2001 - May 2001

Assisted in design and production of clothing line.

Developed style guides and sell sheets for sports apparel.

Prepared files for print production and embroidery.

MATT ST.PIERRE | ART DIRECTION & DESIGN

VISIT WWW.MATTSTPIERRE.COM | CALL 203.300.8010 | EMAIL MATT.STPIERRE@HOTMAIL.COM

EDUCATION

Western Connecticut State University, Danbury, CT, 2001

Bachelor of Arts, Graphic Design.

Linoleum Print Award 1998, 2000.

School of Visual Arts, New York, NY, 1999-2000

Adobe Illustrator and Adobe Photoshop workshops.

TECHNICAL SKILLS

Mac OS and Windows Proficient

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Quark XPress

Adobe ImageReady

Extensis Suitcase

Microsoft Applications

VISUAL IDENTITIESLOGOS & SYSTEMS

BLACK MOUNTAIN CAPITAL | REAL ESTATE FINANCIERS IDENTITY & LETTERHEAD SYSTEM

GLASSBOOTH | UNBIASED POLITICAL INFORMATION IDENTITY & LETTERHEAD SYSTEM

AMSTEL | AMSTERDAM LIVE LOGO & ENVIRONMENTAL GRAPHICS

DOS EQUIS | EXPEDITION CINCO LOGO & MOBILE MARKETING TOUR

PEPSI | PEPSI ENTERTAINMENT MEDIA BRANDING: WEB, TV & MUSIC

DIET PEPSI | NFL PARTNERSHIP LOGO & BROADCASTING GRAPHICS

MOUNTAIN DEW | NHL PARTNERSHIP LOGO & STADIUM BRANDING

AQUAFINA | MLB PARTNERSHIP LOGO & ADVERTISING

REESE’S | NASCAR RACING TEAM REBRANDING: DRIVER, PIT CREW & CAR

MISC LOGOS USED AND UNUSED LOGOS

ADVERTISINGART DIRECTION & DESIGN

STELLA ARTOIS | NY FILM FESTIVAL

LINCOLN CENTER ADVERTISING

PERRIER | NIGHTLIFE ACTIVATION

ADVERTISING & POINT OF SALE

MOUNTAIN DEW | WINTER X GAMES 11

ADVERTISING, POS & PREMIUMS

WOODSTOCK | 40TH ANNIVERSARY

PRINT, WEBSITE & PREMIUMS

PEPSI | MAJOR LEAGUE BASEBALL

ADVERTISING, BRANDING & POS

PEPSI | MLB CLUTCH PERFORMER

BRANDING, WEBSITE & TIFFANY TROPHY

PEPSI | NASCAR RACING

ADVERTISING, WEBSITE & PREMIUMS

PACKAGINGPROMOTIONAL & LIMITED EDITION

PERRIER | NIGHTLIFE ACTIVATION NIGHT CLUB SLIM CAN PACKAGING

MOUNTAIN DEW | GRACELAND LIMITED EDITION ELVIS PACKAGING

AMP ENERGY | DALE EARNHARDT JR COLLECTORS EDITION PACKAGING

PEPSI | EA MADDEN NFL 09 PROMOTIONAL PACKAGING

PEPSI | INTERNATIONAL PACKAGING LIFESTYLE INSPIRED

AMP ENERGY | DALE EARNHARDT JR LIFESTYLE INSPIRED