MATS SPONSORSHIP - Mid-America Trucking Show · 2019-11-01 · MATS attracts significant media...

TH

www.TRUCKINGSHOW.com

March 26-28, 2020 / Louisvi l le , Kentucky

SPONSORSHIP& SIGNAGE GUIDE

MATS

THE ENTIRE TRUCKING INDUSTRY

70,000+ Attendees 50 STATES / 61 COUNTRIES

1,000+ Exhibitors45 STATES/ 11 COUNTRIES

We’re getting lots and lots of foot traffic

and the results speak for themselves.

We get lots of opportunities to talk to

customers in person and it turns into

opportunities to work with them in

the future.

Josh Tobin | KeepTruckin

Attendees by Job Title

Fleet Owners / Executives 6,279Fleet Operations / Safety 1,739 Fleet Admins / Purchasing 1,665Fleet Maintenance Manager 1,391 Company Drivers 10,825 Owner-Operators 18,107 Manufacturer / Supplier 3,292 Mechanics / Technicians 3,174 Dealers / Distributors 3,117Students / Instructors 1,051

On-site sponsorships at MATS provide visibility for your brand, outside of your exhibit, in high traffic areas resulting in increased booth traffic and increased exposure and en-gagement between your brand and MATS attendees.

The average attendee has timeto visit less than half of the exhibits.

100% of attendees visit a registration lobby.

Registration lobby billboards guarantee exposure to key decision makers. Locations include premium high-traffic registration lobby positions that reach all attendees multiple times each day. Think big, think Billboards.

Size & Cost15 ft x 3 ft .................................................$4,000 per sign (printed 1 side)15 ft x 3 ft .................................................$7,000 per sign (printed 2 sides)15 ft x 6 ft .................................................$7,500 per sign (printed 1 sides)Increase size ...........................................+ $70 per sq./ft.

DeadlinesCommitment Deadline ...........................Wednesday, February 25, 2020Materials Deadline ...................................Wednesday, March 3, 2020

* advertiser must supply file to be printed.

Billboard Sponsorship

The Directory and Buyer’s Guide integrates print and digital publishing to reach hundreds of thousands of trucking professionals before, during, and after MATS, making it the best value to reach attendees at all stages of the buying process.

Cost & DeadlineDownload Rate CardCommitment Deadline ...........................Wednesday, February 25, 2020Materials Deadline ...................................Wednesday, March 3, 2020

MATS Directory Advertising

ON-SITE OPPORTUNITIES

QUESTIONS? Adam Weckman | [email protected] | 502-899-3894

https://www.truckingshow.com/advertising

Receive unparalleled exposure with an exterior billboard. Your brand mes-sage will be seen by everyone in attendance as they enter the show grounds and see it covering the side of the building. Exterior billboards are available on the South Wing (facing main entrance), or the North Wing lobby (facing outdoor exhibits and main reg lobby entrance). Locations are limited.

Size & CostSouth Wing (23 ft. wide x 21 ft. tall)............................... $25,000/bannerNorth Wing (50 ft. wide x 15 ft. tall)............................... $20,000/banner

DeadlinesCommitment Deadline ...........................Wednesday, February 25, 2020Materials Deadline ...................................Wednesday, March 3, 2020


Exterior Billboard Sponsorship

All 70,000+ MATS attendees are required to have an attendee badge at all times during the show. Your brand and message could be emblazoned on all of them as a key sponsor of the event.

45,000 pre-registered attendees will receive their badge in the mail weeks before the show starts with your brand identity and message on it.

Size & CostExclusive Sponsorship ......................................................................... $15,000Shared Sponsorship (1.4375 in. wide x .75 in. tall)........................ $10,000

DeadlinesCommitment Deadline ...........................January 21, 2020Materials Deadline ...................................February 3, 2020

Attendee Badge Sponsorship

LOW RATES STINK.

Visit us at booth #16160 to get started.

Clean up with over 7 million great-paying loads per month.

BACKFRONT

2019 BADGE SHOWN BELOW

Booth#16160

Front

Booth#16160

2018 MID-AMERICA TRUCKING SHOW2018 MID-AMERICA TRUCKING SHOW



Capture the undivided attention of attendees as they power up their wireless devices without leaving the conference. The recharge stations provide a con-venient service to MATS attendees and give your company the opportunity to get your message across to a captive audiences.

Charging stations are 6 feet wide x 10 feet tall, and are located in key locations of the main registration area. There are only a total of 3 locations available.

Size & Cost6 graphic panels ..................................................................$7,500 Per Station(24.625 in. wide x 75.625 in. tall, and 60 in. wide x 12 in. tall)

DeadlinesCommitment Deadline ...........................February 25, 2020Materials Deadline ...................................March 3, 2020

Charging Station Sponsorship

Entry door banners are the first and last impression attendees have as they enter and leave MATS. Door banners are printed inside and out in order to reach attendees while they are thinking about what to see first at the show, and when they reflect on what they saw as they leave.

Size & CostLower Door (approx. 33 in. wide x 24 in. tall)............. $950/bannerMiddle Door (approx. 33 in. wide x 59 in. tall)............$1,800/bannerOver door (approx. 83.5” wide x 50” tall)..................... $2,400/banner

***Discounts are available for multiple banners***



Entry Door Sponsorship



The two shuttle buses transport truck drivers from the off-site truck park-ing lot to the expo center. The sponsorship will represent the sponsor as the provider of the service with signage, and video.

3 MINUTE VIDEO SPOT WILL RUN CONTINUOUSLY ON THE ON BUS VIDEO SCREENS

SPONSOR BRANDED SIGNAGE AT THE PICK UP AND DROP OFF LOCATIONS SPONSOR BRANDED SPLASH PAGE

Cost$7,500 (Exclusive Sponsorship)



Shuttle Bus Sponsorship

Put your give-a-way bag into the hands of MATS Attendees before anyone else has a chance. Bag racks are placed at key registration/entrance locations throughout the entire facility to allow attendees to pick-up a souvenir bag as they retrieve their badge and enter the show. Sponsor may pre-load bags with sponsor promotional materials. Exclusive to one sponsoring company.

Size & CostExclusive Sponsorship (7 Locations minimum)......... $1500/ Location

* Sponsor to provide 20,000 bags and artwork for bag racks.

DeadlinesCommitment Deadline.........................................January 23, 2020Materials Deadline.................................................January 27, 2020

Souvenir Bag Sponsorship

SOUTH WING A REGISTRATION

SOUTH WING C REGISTRATION

NORTH WING REGISTRATION

NORTH WING (NE) REGISTRATION

WEST WING REGISTRATION

PAVILION REGISTRATION

BROADBENT REGISTRATION



Lobby stair banners grab the attention of attendees with strategic placement, and line of sight visibility.

Size & Cost59 in. wide x 6.5 in. tall Per Banner................................ $110/ sq.ft.* Minimum of 20 sq.ft. required

***Discounts are available for multiple banners***



Lobby Stair Sponsorship

Registration badge lanyards can be imprinted with your company name/logo and made available for Attendees as they register. Provide your company’s lanyards to Attendees before anyone else has the opportunity.

Size & CostExclusive Sponsorship (2.75 in. wide x .75 in. tall)........................ $15,000Shared Sponsorship (1.4375 in. wide x .75 in. tall)..... $10,000.

DeadlinesCommitment Deadline.........................................January 23, 2020Materials Deadline.................................................January 27, 2020

Badge Lanyard Sponsorship



Floor signs grab the attention of attendees right at eye level and direct traffic to your booth. Modest rates and strategic positions offer the opportunity to cover multiple locations through the venue creating a “bread crumb” trail to your booth location.

Exhibitor can select preferred position, but locations are limited.

Size & Cost48 in. wide x 92 in. tall (Printed 1 side).......................... $1,80048 in. wide x 92 in. tall (Printed 2 sides)........................ $3,200



Floor Standing Sign Sponsorship

The parking lot sponsorship offers strategic space selected for the sponsor to interact with attendees and display product.

CostCall for quote


Truck Parking Sponsorship

UP TO 4000 SQ.F.T OF SPACE FOR PRODUCT DISPLAY OR OTHER SPONSOR ACTIVITIES

20’ X 40’ WALL HOSPITALITY TENT WITH HEATER INCLUDED

SPONSOR BRANDED SIGNAGE AT THE ENTRANCES/EXITS TO THE PARKING LOT



Place your message in the one location every attendee will visit. Rest room signage offers an uncluttered environment with positioning that guarantees the attendees’ undivided attention.

Size & Cost12 in. x 12 in. (Urinal, Mirror, Stall Door Signs)..................$110 per sq.ft. ** Minimum of 20 signs



Restroom Sponsor Signs

The Photobooth guarantees broad exposure, booth traffic, and multiple opportunities to capture attendee badge information. The Photobooth is located next to the main registration (South Lobby A) making it highly visible to attendees multiple time each day for three days.

CostCall for quote

DeadlinesCommitment Deadline ...........................January 27th, 2020Materials Deadline ...................................January 27th, 2020

Photo Booth Sponsorship

BRAND VISIBILITY THROUGH PRE-SHOW PROMOTION - BOTH EMAIL NEWSLETTERS, AND SOCIAL MEDIA CHANNELS

SPONSOR BRANDED SIGNAGE: 65 SQ.FT. OF PHOTOBOOTH PANELS, 8’X10’ BACKDROP

LEAD RETRIEVAL SCANNER

SPONSOR BRANDING ON SOUVENIR ATTENDEE PHOTOS

10’ X 10’ CARPETED SPACE REG LOBBY THAT INCLUDES ALL TECHNOL-OGY & EQUIPMENT (CAMERA, PRINTER, DISPLAY, ETC.) NEEDED FOR PHOTOBOOTH OPERATION



If you’re looking for maximum exposure, you’ll definitely want to consider our Cup Sponsorship. Souvenir cups of your own design will be available (at no additional cost) to all Attendees purchasing drinks at the concession stands.

Size & CostExclusive Sponsorship ...........................................$5,000** Sponsor must provide 20,000 20oz. cups.



Souvenir Cup Sponsorship

This sponsorship offers premium exhibit space within attendee registration or select lobby areas. The locations offer visibility and access with attendees in a space where no other exhibits will compete with your message to at-tendees. Spaces can be outfitted with any amenities needed to best demon-strate your product or engage attendees.

CostCall for a quote

DeadlinesCommitment Deadline ...........................February 1, 2020

Lobby Lounge/Demo Sponsorship



A total of eight 4 foot x 8 foot “You Are Here” floor plan map signs will be po-sitioned throughout the venue. Sponsors will have their artwork positioned above the show floor map along with an arrow pointing to their booth loca-tion.

Size & Cost48 in. wide x 12 in. tall (Printed 1 side) ........................$1,200/sign .......................$8,000 for all 8



“You Are Here” Sponsorship

MATS attracts significant media attention from National and International outlets. Over the course of three days, hundreds of media correspondents from the world over use the Press Room as their base of operations. Be the first exhibiting company the working press is exposed to each day.

CostExclusive Sponsorship ...........................................$12,000

DeadlinesCommitment Deadline ...........................January 24, 2020Materials Deadline ...................................January 24, 2020

Press Room Sponsorship

BANNER RECOGNIZING YOUR COMPANY AS THE EXCLUSIVE SPONSOR

TABLE CARDS WITH SPONSOR NAME & LOGO

COMPANY WEB PAGE DISPLAYED ON PRESS ROOM COMPUTERS

BRANDED USB, WITH PRESS KIT, GIVEN TO EACH MEDIA ATTENDEE

OPTION TO PROVIDE “CORPORATE GIFT” TO MEDIA ATTENDEES AS THEY PICK UP THEIR BADGES



SPONSORSHIP ORDER FORM

BILL TO: Sponsor Agency

Company: _____________________________________________________

PO#: __________________________Date Submitted: ________________

Address: ______________________________________________________

City: __________________________________________________________

State/Province: _____________Zip: _______Country: ________________

Contact: ______________________________________________________

E-mail: ________________________________________________________

SPONSOR INFO: (Company name may be listed in Directory)

Company: _____________________________________________________

Address: ______________________________________________________

City: __________________________________________________________

State/Province: __________ Zip: __________________Country: ________

Contact: _______________________________________________________

Phone: ________________________________________________________

E-mail: ________________________________________________________

SPONSORSHIP DETAILS:

Name of Sponsorship/signage: $ ___________________

Size of banner(s):

Preferred Location: $ ___________________

TOTAL COST: $ ___________________

INVOICES WILL BE ISSUED WITH A NET 30 PAYMENT SCHEDULE• Non exhibiting and new exhibiting companies will be required to pay in full before the materials closing date.

• This order constitutes a contractual agreement and advertiser is bound by all terms and conditions listed on our website at, www.truckingshow.com/adtermsandconditions.

To reserve a sponsorship or sponsor signage for the 2020 Mid-America Trucking Show complete this form, and submit the form to Adam Weckman, [email protected].

Adam Weckman | Director of Advertising

Email: [email protected]

Fax: 502.899.3952

Phone: 502.899.3952

EMAIL OR FAX INSERTION ORDERS TO:

ADDRESS FOR PAYMENTS: Exhibit Management Associates1404 Browns Lane, Suite E Louisville, KY 40207

Authorized by (signature) : ________________________________________________________________________________________________________

http://www.truckingshow.com/adtermsandconditions

mailto:adam.weckman%40truckingshow.com?subject=Directory%20Ad%20IO%20Submission

MATS SPONSORSHIP - Mid-America Trucking Show · 2019-11-01 · MATS attracts significant media...

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