Mastery of-money-and-romance

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Contents

Part I: Master Your Money.................................................................................................5

Chapter 1: How to Squash Money Worries.....................................................................5

Chapter 2: How to Attract Money into Your Life............................................................11

Chapter 3: The Top Ten Secrets of the Wealthy..........................................................19

Chapter 4: Creating Your Own Money Magnet.............................................................28

Part 2: Master Your Love Life..........................................................................................41

Chapter 5: How to Attract Your Ideal Partner...............................................................41

Chapter 6: Let Go of Past Hurts and Awaken Your Passion.........................................51

Bonus Chapter: The 10 Crucial Areas of Any Relationship..........................................56

Recommended Reading..................................................................................................61

Amazing Self Magazine................................................................................................61

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Dear Reader,

Congratulations on your decision to master the two of the most important

areas of your life: your financial life and your romantic life. The fact that you

are actively seeking solutions to change these areas of your life probably

means that you’ve realized something;

You’ve realized that in spite of how important money and romance are to

your personal happiness, the majority of people who you meet are totally

clueless about both of these subjects. Just think about how few people you

know who are in romantic relationships which are working out and which are

empowering them to become better people.

And think about how few people have even enough money to live

comfortably; let alone to buy things that they want and to travel to the

places that they wish to travel. These are people who will, over the course of

their lives, experience so little of what the world has to offer them.

What a shame that so few take the time to do what you are doing right now:

proactively searching for answers which are beyond the scope of common

knowledge. The fact that you’re reading this book proves that you want

more, and that you refuse to settle; so good for you.

What will you gain from reading this book?

Well, that’s going to depend on two things:




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1) Your Desire for Change

2) Your Willingness to Take Action

Change is not easy for anyone, and most of us resist it at all costs; until

something comes along which makes us desperate for something different

in our life. That’s normally when we become open and humble enough to

accept input which can help us to change the ways of thinking and of

believing that have kept us stuck where we are in life.

The second thing is of course your willingness to use what you learn in this

book. Regardless of how powerful this advice is, it’s worthless without

actually putting it into action and seeing the results for yourself.

But, if you make a lifetime practice of just the principles in this short book

and refuse to give up, your entire life will begin to change for the better. So

let’s get started by taking a look at the position which most people are in

when they seek to change their financial life.

Enjoy.

Carolyn Hansen




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Part I: Master Your Money

Chapter 1: How to Squash Money Worries

How much time and energy do you spend worrying about money? If you’re

like most people, it probably consumes your thoughts. It probably impacts

your relationships and your self-confidence and your sense of inner peace.

No matter what your dreams are in life, one thing is for sure: worries about

money will rob you of your opportunity to get what you really want.

So how can you eliminate money worries from your life?

It starts with understanding the source of financial worries: uncertainty.




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Think about it. If you know that you’re not going to have enough money to

pay your expenses, you normally aren’t as afraid. Instead, you begin to

focus your energy and attention on a plan of action for changing your

situation. You start thinking about what you’re going to give up, how you’re

going to get by with less and how you’re going to deal with the fact that

certain bills will just have to wait to get paid.

In other words, once the thing that you fear becomes a certainty, most of the

fear disappears as you’re forced to get things in gear and start working on a

plan for change. And most of the time, you pull through and find a way to

deal with what’s coming; because you had certainty of what needed to be

done.

If you doubt this to be true, just think about a time in your life when you were

faced with a financial crisis and you had to come up with money that you

didn’t have. How did you do? Did you come up with the money? Chances

are that you did, and how did you do it?

You had absolute 100 percent certainty that you had no other choice.

Surrender was not an option. It was fight or flight, and when most people are

faced with such a situation, they have no room for worry. Instead, they tap

into a source of confidence, motivation, and resourcefulness that they never

use under ordinary circumstances.

But, here’s something to think about: that source of confidence, motivation

and resourcefulness is available to you at all times. The problem is that most

people only call upon it when they are certain that they have no other option.




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Instead, they allow themselves to be overcome with uncertainty, and this is

the time when money worries become paralyzing and build a greater sense

of terror and helplessness.

The fact of the matter is that when you’re uncertain about your financial

future, you’re uncertain of what you need to do to change things. You’re

unsure about whether you’re going to need a new plan of action or not.

There’s very little or nothing that you can do other than drive yourself into

anxiety with worry and doubt.

Uncertainty causes worry, worry causes anxiety, and anxiety becomes fear.

And when fear is running rampant in your psyche, it shuts down your

creativity (which is required to solve problems) and your confidence (which

is required to take actions). Now, think about what you just read and see if

you can figure out what the key is to squashing your financial worries

forever.

Let’s look at the two things which you’re going to need to master, and how

you can start using them to get rid of financial worries:

1. Creative Problem Solving

Using your problem solving skills to overcome financial problems can turn

your financial life around faster than anything. The problem is that most of

us spend more of our energy worrying about money problems than we

spend on being creative in solving them. The only time that we use our




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creative problem solving skills is when we know that we are faced with a

certain upcoming crisis.

So why not use this sense of certainty to create a must have financial goal in

your future? In other words, if you want to make $5,000 to take a vacation

with your family (without having to go into debt), why not pretend that you

must have it? Treat it the same way that you would a certain financial crisis

and don’t entertain the option of surrender.

Just as you did when you were faced with the certainty of an upcoming

financial crises, your creative problem solving skills will awaken and you’ll be

able to use them to create a solid plan of action for getting the money by the

time that you need it.

This will empower you to take the second step towards squashing your

financial worries;

2. Commitment to Action

Most of us underestimate our capacity to make things happen and so we sit

by and worry instead of taking action. We think about what might happen if

we do xyz and what might go wrong or right or somewhere in between. As a

result, we waste a lot of time that could have been invested in taking action,

learning from the results of those actions, correcting course, and achieving

what we want.




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Try this: the next time you’re worried about money that you might not have

in order to achieve something in the future (such as pay your bills, start a

new business, handle a financial crisis take a vacation etc.) Just pretend

that you certainly won’t have the money and get right to work on a plan of

action for earning it or saving it.

If you do this, there are two things that could happen: you end up earning

the extra money that you need, and/or find that you have more than you

need as a result of assuming you wouldn’t have enough.

If the latter turns out to be the case you will have a surplus, and you can

save the extra money towards financial emergencies which might occur in

the future. This will take the edge off of future financial worries and give you

more confidence that you have the self-reliance to handle emergencies

when they do happen.

The other possibility is that you’ll have either just enough money to cover the

expense of that you’ll fall a bit short of it. Either way, you’ll certainly have

more than you would have if you had just sat there and worried and done

nothing.

In other words, you’re using the assumption of something negative

happening to inspire definite positive action for dealing with that negative

circumstance. You can do this every time that you have any suspicion that

you might need more money in the future that you normally wouldn’t have.

Just assume that you’re going to need the money, and get to work. This

“expecting the worst” is the approach which Robert Ringer (self-made




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millionaire and author of the bestselling book “Winning Through

Intimidation”) used to create his stupendous financial success.

World renowned financial coach Robert Kiyosaki also supports this

approach by claiming that if you plan ahead for bad times and take action

accordingly, you’ll never know hard times.

The other two options are to either worry and do nothing, or to assume that

“everything will be fine” and to do nothing. While one of these is considered

to be a pessimistic point of view and the other is considered to be optimistic,

they both have one thing in common: neither of them inspire the focus of

creativity towards solving a problem, and neither of them lead to action.

Better to assume that you need to do something to take proactive control of

your financial future and to get to work. And if hard times never come again,

then you have the assurance of a surplus of capital to deal with them. As

you might guess, this surplus gives you an immense sense of inner peace

which further promotes creative thinking and confidence to take action.

This will prepare you for the next step in transforming your financial life;

TIP: Set a long term goal to save at least three months of expenses for a

“just in case” fund. Set a deadline and just pretend that you have to have

the money no matter what. Conduct yourself just as you would if you were

facing a certain financial crisis. This is normally more than enough to

motivate you to positive action, and build your confidence and self-reliance.




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Chapter 2: How to Attract Money into Your Life

Have you ever looked at someone driving a nice car or driven through a

neighborhood full of nice houses and wondered how those people got all

that money? If so, you’re about to learn the secret to attracting more money

into your life, and as you’ll soon realize, it’s not something which you’ll learn

in school.

But first, let’s look at some popular myths about wealth that tend to keep

anyone from having more of it in their life:

Making a Lot of Money is Hard

Believe it or not, making a lot of money isn’t hard. It’s just different. Just

think about how hard you are working in your life to make money right now.

Are you using all of the time and energy and resources which you have

available to you? If so, you’re already working as hard as you need to in

order to become wealthy.

So why aren’t you attracting dollars into your life by the millions?

It is because the strategy you are applying to earn money is far from

optimal, and once you change this you will have a whole new world of

options to pursue that invite wealth into your life. Think about it, you have

just as many hours in the day as anyone else does, and you probably have




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about as much energy to spend. So the only thing that remains that might

explain the difference is how you're spending your time and energy.

Most people are using the model of trading hours for dollars in order to earn

income. The obvious problem with this is saturation – you only have so

many hours in a day. Therefore, no matter how hard you’re working, the

method you are applying towards earning an income has a cap on it.

The key to enhanced wealth is the development of new strategies which do

not restrict you to earning a limited amount per hour, per day, per week or

per year (more on this later).

Money is the Root of All Evil

Believing that money is evil is a surefire way to ensure that you’ll never have

a lot of it. After all, who would want to willingly acquire more of something in

their life which they considered to be evil? Even worse is the belief that

having money causes you to become an evil and greedy person.

Again who would ever want to see themselves as evil or greedy? This alone

is probably one of the leading causes of mediocrity and even poverty. Let’s

just put this into perspective for a moment;

Evil is not a term which applies to inanimate objects such as money. The

intention to do evil requires the power of choice, and money cannot make

choices. Only you can.




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This means that as long as you know in your heart that you are a moral

person, money is not evil and it’s perfectly okay for you to want more of it.

Perhaps even a really lot more!

You Can Attract Money by the Power of Your Thoughts

There’s a lot of talk about how you can attract more financial prosperity into

your life by changing the way that you think. While your thoughts certainly

do influence your beliefs and your actions, thoughts alone cannot attract

more money into your life. They must be accompanied by specific plans of

action which are executed with wisdom and persistence.

In his best-selling book “Think and Grow Rich,” the author Napoleon Hill

said:

“Riches do not respond to wishes. They respond to definite plans, backed

by definite actions through constant persistence.”

And this quote provides the clue as to how you can actually attract more

money into your life;

Principle #1 : Wealth Only Happens on Purpose

Other than believing in the above myths about money, the principal thing

that will make the difference between poverty and wealth is this: the ability to




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take proactive control of your financial destiny, as opposed to leaving it to

chance.

You've probably noticed that everywhere you go there are multiple

opportunities for you to spend your money in order to build someone else's

dreams instead of building your own. We call these opportunities

‘advertisements’ – and those who are lured in by them are people who have

no definite plan of action for their money.

An interesting thing about money is that it moves in one direction and one

direction only: towards those who are proactively forming plans of action for

attracting it. This means that it HAS to be flowing away from the people who

are not proactively forming plans of action for attracting it.

This is a REALLY important point to keep in mind whenever you are thinking

about money. It has a directionality. It flows from one source to another.

This is never going to change. But what you can change is which end of the

currency flow you're going to be on. The first step towards proactively

managing the flow of financial assets in your life is keeping record of four

things:

1) Where your money is coming from

2) How much money is coming in

3) Where your money is going

4) How much is going out




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As simple as this sounds, it's impossible to form a plan of action for

attracting wealth before you have a clear picture of what’s happening to the

wealth which is already in your possession.

TIP: The only way to do this is by writing down all of your financial

transactions so that you can have a clear picture of what needs to change in

order for you to manage the flow of your financial resources.

Principle #2 : Wealth Stays With Those Who Know How to Build it

If you’ve never followed the statistics of Lottery and Powerball winners, it

might interest you to know that the majority of them spend it all within a few

years. Why is this? Because the money that they win does not have an

equal amount of value in their eyes as it would have if they had earned it.

The reality is that the same principles by which a person acquires wealth are

the principles which are required to maintain wealth. If you are completely

clueless about how to build wealth, you won't be able to keep it in your life

for very long once you get it.

Consider this – you probably know at least one person who is making a

reasonable amount of money but is always broke, and who at the same time

has nothing to show for it. This is because they don’t fully understand the

value of money and how to build wealth out of what they have.

So no matter how much they make, they will always end up in the same

place: broke. On the other hand, you have people like Donald Trump who




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have lost almost everything they had at least once in their life but have built

it all back up from basically nothing.

How is this possible? It is because wealth has more to do with the person

who has the money than how much money they actually have. Take

$100,000 and give it to someone who is irresponsible with money and it

won't be long before all of that money has flowed towards someone who

had a proactive plan of action for acquiring it.

On the other hand, take that same $100,000 and give it to someone who is

responsible, and who understands how to build wealth, and they’ll have

more and more until they’ve built a fortune out of it.

So before you think about what you're going to do to attract more money

into your life, work on building the characteristics which will empower you to

make the most of the money that you already have. We will be covering ten

of these in the next chapter, but first we’ll cover the most important one;

Principle #3 : Wealth is Not Only Measured in Dollars and Cents

Have you ever heard the saying “time is money”? If so, you’ve had at least a

small glimpse into how wealthy people think. The rich measure the value of

their time and their energy at all times, not just when they’re earning money.

They don’t sit on the phone for a half hour and squabble over a one dollar

charge on their electric bill. They would rather spend that time working on

proactive plans of action for acquiring more wealth in their life: starting their




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own business, investing etc. They also don’t waste their time chasing after

income opportunities simply because they can make a lot of money.

Instead, they focus on doing things to earn income that fill them with a sense

of passion, purpose, and motivation. They understand that the value of this

passion and motivation is that it will help them to become truly excellent at

what they do and open doors for them to earn more.

On the other hand, millions of people choose careers that make them

unhappy just because they can “make more money.” But most of the extra

money gets spent buying things in order to make up for the missing

happiness and sense of purpose in their life.

If you want to have wealth in your life, you need to start measuring the

financial value of the other things in your life; not just money. This will help

you to refocus your energy and resources in a way that will allow you to

attract more money into your life.

For example, how valuable is your time, your passion, and your natural

sense of purpose and motivation? How much more value could you add as

a business owner, an entrepreneur, or an employee if you could commit all

of these things towards your trade? How much more money could you

potentially earn as a result?

As you might guess, this is simply not possible if you’re doing something

only because you can earn a bigger paycheck, but which provides you with

no sense of excitement. No matter how “impractical” something might seem,

it’s important to remember that in every field you can find at least a handful




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of experts who are making a LOT more money than the average person in

their field.

TIP: Sit down right now and ask yourself what one thing you’re most

passionate about, most skilled at and which inspires you with a sense of

purpose. Then, get to work on a practical plan of action which will position

you to earn an income doing it.

These are the people who love what they do and who are working at it with

all their heart. If you want to attract the kind of money that they’re attracting,

you must be able to do the same. This, in conjunction with the ten tips in the

next chapter, will empower you to change your strategy for earning money

to one which can help you acquire more wealth and financial security;




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Chapter 3: The Top Ten Secrets of the Wealthy

In this chapter, we’ll be covering 10 specific secrets which illuminate the

major differences between those who are wealthy and those who are poor.

For each one of these, check your lifestyle, your financial habits, and your

current strategy for earning income so as to identify what habits you need to

change right away:

*Warning: some of what you’re about to read may be difficult to accept, but

if you receive it with an open mind, it’ll change your life forever.

Wealth Principle #1: Stop Working for Money and Get Money Working

for You

Working for money is a certain way to keep yourself working for money, and

working for it, and working for it; only to watch it go in one hand and out

the other. Wealthy people know how to leverage money so that it multiplies.

They don’t work for money as much as they know how to get money working

for them.

How do they do this? Through the way that they spend their money. They

spend it on things which add value to their lives instead of things which will

help other people build their dreams. Wealthy people don’t ask: “How much

will this cost me?” as much as they ask “How much value will this add to my

life?”




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Think about it, as long as you’re willing to work for money, there will always

be someone who’s willing to invest in paying you so that you can help them

build their dreams. This is what your employer is doing. They’re getting more

value out of you than they’re investing because they’re paying you less than

what you’re helping them to earn.

If they weren’t making money off of your efforts in this way, they wouldn’t

keep you on staff long. So they are leveraging their money (the money that

they’re paying you) to build wealth for themselves.

Wealth Principle #2: Stop Loving to Buy, Start Loving to Sell and

Promote

This could very well be the key difference between wealthy people and

people who are broke: wealthy people love to sell, broke people love to buy.

Just think about the attitude which most people have towards salespeople.

It’s usually not too good, right? Yet, ask the same average person why they

want to get rich and they’ll rattle off a list of things that they would buy.

This is exactly the reason WHY most people never get wealthy, they love to

buy. but they hate to sell. Some of them even hate people who sell and

market. Think about this: no money is made until something is sold, and that

means someone has to buy. So in life, you’re either the seller or the buyer.

Considering this, is it any wonder why the small majority of the population

controls almost all of the wealth? Again, no money is made until something




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is sold. This is the cornerstone of every organization in the world. Even

churches and non-for-profits have to earn money through promotion of some

kind in order to stay in operation.

So if you want to attract wealth, you must either love selling and promoting

more than you love buying, or else continue to help others get wealthy

instead of helping yourself;

Wealth Principle #3: Start Investing in Assets Instead of Saving

Saving money is no longer the smart thing to do when it comes to building

wealth. Taxes and inflation have made it impossible to build wealth by

merely putting money away. These days, saving money is losing money. So

once you have a few thousand dollars saved to help with potential

emergencies, the next step is to invest.

But isn’t investing risky? Yes. You could lose money if you aren’t smart with

the investments that you make. The only guard against this is to commit

yourself to a wise investment plan starting right now.

On the other hand;

If you save money, you are certain to lose value because of taxes and

inflation. Again, the only guard against this is to commit yourself to a wise

investment plan starting right now.




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As a good rule of thumb, invest in assets which will help you to increase

your positive cash flow so that you can build your net worth. The best way to

do this is by running your own business.

Think about this – most of the time when you invest in your own business,

you can write it off on your taxes, but you’re still paying yourself because

you’re building your own money making asset.

Wealth Principle #4: Decide How Much You Want and Why

If you don’t determine how much wealth you want and have a specific plan

for how to spend it, you’ll either never make it or end up spending it

frivolously when it does come. This is so important that you need to get

started right now by writing down two things:

1) How much money you want to make

2) Why you want the money

The second of these is the most important because people always work

harder when they know exactly why they’re doing it. Too many people say: “I

want to be rich” or “I’m going to win the lottery.”

But without having a specific number in mind, your creative imagination and

your willpower have nothing to grasp onto. They have no standard by which




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to determine a specific plan of action, so no action can be taken; and of

course no action equals no results.

Again, wealth can only happen on purpose, and having a specific amount to

aim for and a specific plan for the money when you make it will enable you

to make it happen on purpose instead of leaving things to chance.

Wealth Principle #5: Start Learning, and Never Stop

Knowledge may not be power, but it certainly is potential power, and power

is required to earn money. If you’re not wealthy right now, there can only be

two reasons: you either lack the specific knowledge of how to acquire

wealth, or you have the knowledge and you just haven’t used it.

Either way, learning is something which you must start right now, and there

are two crucial dimensions to learning:

1) Acquiring knowledge

2) Using knowledge by taking action, learning from both your

successes and your failures and taking more action.

Everyone knows that there are some things you can “know” in your head

without “knowing” by experiencing. This is why learning will always require

action in order to be complete. For example, you can read a book about war,

but you never know what war is like until you live through one.




23

You can know about parenting by studying, reading and observing. But until

you actually raise a child, you don’t really know parenting. You can even

read about a person, but you don’t know them until you meet them in the

flesh.

This has always been true, but with the growing abundance of knowledge

available because of the information age, knowledge through action is

becoming more important.

Eric Hoffer said:

“In times of drastic change, the learners will survive while the learned find

themselves well equipped to deal with a world that no longer exists.”

In other words, if you want to survive and thrive, enjoy financial security and

even wealth, you must devote yourself to constant learning and action.

Wealth Principle #6: Get out of Debt and Stop Borrowing8 For Good

According to Forbes magazine, nearly 75% of the 400 wealthiest people in

North America claim that getting and staying out of debt is one of the first

keys to building wealth. Think about it: the purpose of debt is to earn money.

Debt is a product, and those who are buying it (the borrowers) are always

going to be helping those selling it (the lenders) to make more money.




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It has to work this way, or else no one would be selling debt. Again, you will

either be the seller who is making money or the buyer who is helping the

seller make money.

Wealth Principle #7: All Relationships are Business Relationships

One of the leading causes of financial troubles in North America is divorce.

Couples who marry and split up lose handfuls of money (thousands to

hundreds of thousands) over divorce disputes. This could all be avoided by

making decisions in your relationships which take financial matters into

account from the beginning.

When looking for a mate (or sometimes even when choosing friends), make

financial responsibility one of the standards by which you determine who

you’ll associate with. This alone could be the difference between being

broke and being financially secure.

Wealth Principle #8: Start Taking Care of Your Body

Considering the rising cost of health care and the fact that the leading cause

of personal bankruptcy is medical bills, it only makes sense to start taking

care of your body. Not to mention that a low energy level due to poor health

can seriously impact your earning potential. So getting your health in order

is just as much a financial decision as it is a health decision.




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This is simple, yet so many people neglect it. Your body is mortal, and

neglecting to take care of it through proper diet, exercise, rest and stress

management will take its toll financially. Maybe not today or tomorrow, but

eventually the day will come.

Wealth Principle #9: Know Where Your Money is Going

Broke people don’t know where their money is going until it’s already gone.

If you’re wondering about this, think back to the last time that you looked at

your bank account and thought:

“I thought I had more than that+ where did it all go?”

Remember that wealth can ONLY happen on purpose. If you don’t have a

plan for your money, you’ll spend your life losing it to someone who does

have a plan for your money. If you aren’t keeping track of where your money

is going, you aren’t managing your money on purpose.

And this is where the last principle comes in;

Wealth Principle #10: Get Started Right Now

As you’re reading this book, you’ve probably seen at least a few things

which have made you say:

“Yeah, I need to do that.”




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Start right now! Seriously, stop reading and get started. Write down your

plan of action and set a time to take the first action: to write your business

plan, to exercise, to make a budget, to pay off your credit cards, to decide

how much you want to make and why.

Think about this: if not now, then when?

Never! And you know this. Wealthy people don’t procrastinate. They make

things happen, they do it on purpose and they don’t make excuses. So

before you continue to the second part of this ebook, take the first step

towards changing your financial life;




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Chapter 4: Creating Your Own Money Magnet

I mentioned in earlier chapters that money is directional. It flows from those

who like to buy, to those who like to sell. So what better way to set up your

own money magnet than to become a seller?

The first though that has likely popped into your head probably sounds

something like this: “Sure. Being a seller sounds like the right thing, but what

do I have to sell?” Make no mistake about it, becoming a successful seller is

not an easy thing to achieve. But that is not the issue here. We have already

decided that there is going to be work involved, and we are not afraid of that.

No one successful in the financial side of their lives is ever afraid of that.

The only question that remains is how to go at the task constructively.

Whether you know it or not, you probably do have something to sell that

other people would be willing to pay money for. This would be knowledge of

some kind that you have acquired through one means or another that the

average person has not managed to pick up, and which they now find they

need to possess. It cannot just be any information you possess that is rare.

It also has to be information that people are searching for, and for which

they would be prepared to pay money to get.

The amount they are willing to spend does not need to be a large either.

There just needs to be enough people in the market to allow you to tap into

the money stream and divert some of it your way. If you can find such a

market of buyers, then being a seller is the first step required to attract their




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attention. If you have something they want, they will gladly hand over the

money.

But it might not be obvious what that something is. Fortunately, in the age of

digital products, if you can figure out what it is, then it is a relatively simple

task to set up a platform to sell it. It may be an ebook, it may be a

subscription to a newsletter that you write regularly. We’ll get to the technical

side of things later. For now, the question to be answered is what it is that

you have to sell.

What Sought After Information Do You Possess?

Let’s assume that you have decided that you are going to write your own

book and sell it on the internet. Let’s suppose also that because you have

an interest in solar technology and you have been installing your own solar

panels for years (and knocking your electricity bill into reverse) that you feel

you have some level of expertise in this area that others could benefit from.

After all, every time your solar panel exploits come up in conversation you

invariably hear how the other person would love to install their own solar

panels if they just had the time and the know how.

Could an ebook on “How To Install Your Own Solar Panels And Go Off The

Grid” be a money magnet for you? You don’t want to invest time into writing

the book first only to discover later that there is no market for it. So how do

you test the waters?




29

One of the very first things you might do is go see how many people get on

the internet every month and search for the term “how to install solar

panels”. To do this you can use Google’s free keyword research tool:

https://adwords.google.com/select/KeywordToolExternal

Google will likely put up an image with a security code on it, called a

CAPTCHA, and ask you to type in the characters you see in the image (so

as to verify that you are not some piece of software making thousands of

requests every minute and slowing everyone down who might legitimately

be seeking information).

Type in the CAPTCHA code and then add the search phrase to the keyword

box on the left of the page:




30

The hit the “Search” button to find out how many searches for this

keyphrase and ones similar to it are searched for at Google every month.

You’ll get back the first 50 results from Google’s database:




31

You can see that I have sorted the results by relevance so that keywords

most closely related to the original phrase show up high in the list of results.

The column marked “Local Monthly Searches” gives the number of searches

per month in the U.S. (or whatever country you are in when you request the

keyword results).

The original term “how to install solar panels” gets about 1500 searches

monthly. The term “solar panel installation” gets around 6600 searches. If

you when through the list you would find other related terms that give you an

idea about what people are searching for in this niche:

• [residential solar panels] 4400

• [residential solar panel] 1900

• [make your own solar panels] 1600

• [homemade solar panels] 6600

• [build solar panels] 3600

• [solar panels for home] 2900

• [make a solar panel] 1000

• [make solar panel] 2400

• [build solar panel] 4400




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Notice that these keyword phrases are enclosed in [square braces]. This

indicates that I have requested information on the number of times that the

keywords were exactly seached for. Otherwise the report numbers would

include phrases that contain the specified keywords, but not necessarily just

those words, and not necessarily in the word order we have specified.

By specifying an exact match on the keyword phrase we keep the reported

monthly search volume down and closer to the actual numbers involved.

So [build solar panel] indicates that people type the phrase build solar panel

into Google’s search engine about 4400 times every month. You can see

where I have specified the Match Type option as exact here:

The list of keywords shown above and their exact match search volume per

month is just a partial list of the results that come back. But already we can

see that people are also searching for information on how to build, not just

install, solar panels. This might suggest that if you know how to provide the

information, you might want to revise the title of your book to “How To Build

and Install Your Own Solar Panels”.




33

Another good way to see whether there might be a market for this niche is to

go looking for competing products. If you can find no competition then the

market is probably small. You really want a big market, and if others are

already making money in that market then it is a good sign that you might be

able to as well.

If you intend to write an ebook, and sell it, a good place to visit if you want to

see whether others have achieved some success is ClickBank. This is a

marketplace of digital products, mostly ebooks, but also software and

membership sites. You can find the ClickBank marketplace here:

http://www.clickbank.com/marketplace.htm

In the image on the next page you can see the result of doing a search on

the term solar panels.

Note that I have ordered the results by relevance so that we can see

products that have the term solar panels somewhere in their description. It is

also important to note that the marketplace was designed as a place for

affiliates to go find products to promote, so the product title and description

are not what you’d expect to find if the vendor was attempting to make a

sale.




34




35

Once you find a product that appears to be similar to the one you are

thinking of creating it is important to visit the vendor’s site to see exactly

what their sales pitch is.

You are interested in the sales pages that look as though they ought to be

successful. Then you want to check out their actual level of success at

ClickBank by investigating their gravity, which is essentially the number of

affiliates in the last eight weeks that have managed to refer at least one

sale.

If the product has been around for a while but has a gravity less than 10

then it is not doing too well. A really successful product will have a gravity of

50 or more. The true superstar products, that are making their creators

millions of dollars every year, have a gravity of several hundred.

These products are rare, their associated market is huge, and the vendor

has managed to do just about everything right to attract an endless stream

of buyers.

These vendors, and their products, are definitely worth studying! As an

example, here is one of the more successful products, called Green DIY

Energy, with a gravity of around 82, meaning that at the time this snapshot

was taken, about 82 affiliates were successfully selling copies of this product

over the previous two month period:




36

Below you can see a portion of what the vendor’s sales page looks like at

http://www.greendiyenergy.com/ Is it any surprise that this site looks

professional? Money magnets never look as though the seller has pinched

pennies in their marketing efforts.




37

So we have found at least one vendor making a living off his knowledge of

how to build and install solar panels (in fact there are a few that seem to be

doing OK with this niche). This is a very good sign, since if one person can

do it, so can another.

Of course, there is no guarantee that you will be able to match the marketing

talents of others who have already managed to make their business

profitable. Marketing, and customer acquisition in general, is an entirely

separate (and huge) subject in itself. But at least you know the niche is

viable.

Be sure to put in the research when the time comes to find out what it is that

you can sell. The ideas presented in this chapter will not guarantee that you

find a real money making idea, but they might keep you from investing time

and resources into a venture that simply does not have the potential to pull

buyers into your life. Speaking of which, we have one last thing to discuss.

How To Catch Buyers And Keep Them

Buyers are a valuable resource. By now you ought to have that idea planted

firmly in your mind. So do not make the mistake that most sellers make

when they strike out with their first potential money magnet. You will want to

make sure you do not let the buyer get away.

Many sellers become obsessed with their first product and fail to recognize a

simple truth that all successful sellers understand and take into account from




38

the beginning: the product has a shelf life and will eventually give way to

other products, but buyers can last a lifetime – unless you let them get

away.

What do I mean by that? Simply that no matter how much effort you put into

creating your money magnet, you will have to invest at least as much time

and money into the marketing side of your business. Each buyer you

acquire through a sale will cost you a certain amount of money, so it is only

smart to ensure that you can keep in contact with them. That way you can

potentially sell to them a second, and maybe third, time.

If you have a mechanism in place that allows you to contact your buyers

again this is MUCH easier than having to go out and find new buyers. The

good news is that is it relatively easy to do this. All you need to do is set up

a newsletter and get each of your buyers onto it either before or after that

make that purchase. You can use an established newsletter service provider

like Aweber at http://hotmetabolism.com/go/aweber/ or GetResponse at

http://hotmetabolism.com/go/getresponse/ to get the job done.

This one aspect of dealing with buyers can be the difference between a

long-term business that succeeds, and one that fails to turn a profit.

Remember, technology changes over time and products tend to fade, but at

the same time this means your buyers will eventually need replacement

products, and if you have their ear, then you can have their repeat business.

Don’t let them get away!




39

Plan to keep your buyers close to you at all times and you will dramatically

improve your odds of keeping that money stream flowing in your direction.

Summary

You will need to use creative problem solving and make a commitment to

action to get the ball rolling. This is just what we discussed in the earlier part

of this book. You can do it if you believe that the time has come to make a

positive financial change in your life, which any of us can do.

In the next section of the book we will look at how to significantly enhance

your odds of success when dealing with personal relationships, and how to

apply those ideas to perhaps the important endeavor that you will ever

attempt in your life: how to go about attracting your ideal partner.




40

Part 2: Master Your Love Life

Chapter 5: How to Attract Your Ideal Partner

How important would it be for you to attract your idea partner in life? If

you’ve been thinking about this, you might be wondering when you’ll find the

person, where you’ll find them, and your mind might be filled with

uncertainty, hope, fear, excitement, worry and a whole mess of mixed up

emotions. But no matter what you’re feeling, one thing is for sure: the time

has come for making something happen in your love life.

But before you do, it’s important that you have three primary questions

answered about attracting your ideal partner:




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Who is Your Ideal Partner?

Okay, let’s be point blank about this one: what do you really want in a

partner? What characteristics do you require in order to be happy and

fulfilled in a relationship? Most people, when asked this question, will either

tell you one of two things:

What they Don’t Want

The characteristics of your ideal partner need to be a list of positive things

that you want instead of negative things that you don’t want. For example,

have you ever heard someone say:

“No one who lies, cheats, complains too much, no financially irresponsible

people+”

Okay, first of all, who DOES want these things in a partner? The more

focused you are on what you don’t want, the less awareness you’ll have of

what you do want and the less energy you can commit towards looking for

what you do want. Not to mention that if you focus only on the negatives that

your list is likely to grow as your life experience grows.

Focus instead on what you do want, and make sure that you don’t make the

second mistake;




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Generic Standards

Is your ideal partner someone who: is honest, who treats you well, who is

responsible and faithful, attractive, a great lover and a good potential

parent? If so, I’m sorry but you still have no idea what you really want out of

a partner. Instead, you’ve simply agreed with over 90% of people out there

who are also looking for someone: honest, who treats them well, who is

responsible and faithful, attractive, a great lover and a good potential parent.

If you want to attract your ideal partner, you need to know what you’re

looking for and you need to get specific. Of course, you do want to make

sure that your list of “must haves” doesn’t run the risk of excluding the right

person. But without standards, you run the risk of settling for something that

“seems right.”

TIP: Relationships which work are based on the fulfillment of the needs for

certainty, variety, significance, growth and contribution. Ask yourself what

kind of partner will help you meet these needs and write down your

answers.




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Are You Ready for Them to Arrive?

Okay, so there’s never a perfect time to do anything; but it’s also true that

lack of preparation is one of the primary reasons why people miss out on

wonderful opportunities in life. So how can you determine if you’re ready for

your ideal partner to arrive into your life?

Simple, survey at the characteristics that you’re looking for (you wrote those

down right?) and ask yourself this:

“Am I the kind of person I need to be to attract my ideal partner and build a

meaningful relationship with them?”

Be honest about this and don’t cheat yourself, or your partner, wherever

they are. It’s unfair to expect your ideal partner to fall for you just because

you want someone like them in your life. You also have to commit yourself

to becoming the kind of person who they will want to be with.

This is where the next question comes in;

What Are You Willing to Give?

There’s no such thing as something for nothing. This is true in your financial

life, your health and in your relationships. You can know exactly what kind of

partner you want, and you can have your life together and be 100%

confident that you’re the kind of person they would want to be with; but you

still have to go out and find them.




44

The level of success you have in your life will always be equivalent to the

level of commitment you have to achieving that success through planning,

action and persistence. If you want to meet and attract your ideal partner, it’s

time to ask yourself what you’re willing to give in order to have them.

In other words: do you need to set your pride aside and join an online dating

site? Do you need to start getting out more and going where single people

are? Do you need to start talking to more people of the opposite sex; those

who you don’t yet know? Do you need to learn to be a better listener?

Do you need to be more responsible? More compassionate? Have better

manners? Have more confidence? Do you need to work on your body to

improve your sense of self confidence? No matter what it is, go back to your

list of the ideal attributes in a partner and start being honest about what

you’re willing to give to get what you want.

Sure, it might be easy to say:

“But they’ll show up eventually+ they have to. After alI, I deserve to be

happy.”

Yes, you may deserve it. But you probably also know that it’s VERY easy to

deserve something and still never get it. So let’s take a moment to look at

how you might approach the problem of attracting that special person into

your life.




45

Online Dating Sites

There are hundreds of online dating sites that you can sign up with to

browse profiles. One of the easiest to use is the Plenty Of Fish service at

http://www.plentyoffish.com/ which is entirely free to sign up for and begin

using. Plenty Of Fish has a huge membership of tens of millions of users

from all over the world.

Other perhaps more familiar sounding dating sites include eHarmony.com at

http://www.eharmony.com/ and Match.com at http://www.match.com/, both

of which are paid subscription services. eHarmony claims to have the most

sophisticated algorithm for matching people to one another. They call it the

Compatibility Matching system. They also claim to be responsible for about




46

2 percent of all U.S. marriages currently (over 230 marriages every day, in

fact), culminating in the birth of more that 100,000 babies! And that is just

one online dating service.

With numbers like these it is hard to ignore the online dating phenomenon.

But attracting your ideal partner through a dating service is not for everyone,

and you maybe need to kiss a lot of virtual frogs before you find one that

takes your breath away. So let’s look at some offline alternatives;

Finding Other Local Singles

Whether you believe in soul mates or not, the fact is that most people who

fall in love do so after meeting someone who lives nearby, who they have

proximity with – often because they interact with them daily. So proximity is

a huge consideration when it comes to attracting that ideal person into your

life. You are going to have a much easier time of finding someone when you

are mixing with them.

So to increase your odds of a match you need to get out and mix with other

singles.

On the next page are a few suggestion on how you might go about doing

that. The important thing is to get out there. The more you mingle, the more

you will be forcing your own law of attraction to work for you.




47

• Sign up for dancing classes. You’ll meet

other singles and you will make physical

contact with them, which is always great

way to break the ice.

• Sign up for sports or hobbies that you

enjoy. If you meet someone while doing

something you really have an interest in

you will be able to share your enjoyment

with them repeatedly and build upon it,

whether it be soccer, volleyball, bird-

watching, chess, or painting with water

colors.

• Visit piano bars. These are low key

venues where soft music is played and it

is easy to have a conversation with the

other person. Take a friend of the same

sex and treat it as a chance to converse,

while at the same time being open to

meeting members of the opposite sex.

Improve Your Body, Improve Your Confidence




48

There can be no doubt that if you feel better about your physical appearance

you will respond better to members of the opposite sex when you interact

with them. It is easy to develop insecurities as you move beyond your early

years when staying in shape took no effort at all. As your body changes (for

the worse!) your confidence begins to deflate, and you can subconsciously

sabotage your own prospects of attracting someone into your life by going

out of your way to reduce the chances of meeting them.

You will turn down opportunities for meeting people simply because in the

back of your mind you have decided that you no longer want anyone to have

access to your body because it is far from perfect.

Fortunately, bodily perfection is not required in order to find a mate. But self

confidence goes a long way to improving the odds, and you can have that if

you learn how to stay in shape through proper exercise and eating habits.

Often it is just ignorance of how your own body works that is holding you

back from losing a few pounds and toning up so that you feel like a million

bucks. When that happens, you’ll be sending out signals that you are ready

to let another person into your life and share both an emotional and physical

connection!




49

At http://bestwaytoloseweightreport.com/ you

can find a free ebook which contains some

great tips on the best way to lose weight. It

involves no dieting and will put you on the right

path to learning how to avoid making the most

common dietary mistakes that cause excess

pounds to creep onto your frame. It will also

tell you what you need to do to get rid of them

without dieting.

So the morale of this section is that in order to get something you really

want, you usually still have to work for it; whether you feel that you are

deserving of it or not. That’s where the next step comes in;




50

Chapter 6: Let Go of Past Hurts and Awaken

Your Passion

Okay, as you were reading the last chapter, you might have felt some fear or

apprehension about whether or not you were ready for your ideal

relationship. Most likely, the cause of this apprehension was pain of past

hurts or a lack of self-confidence. Chances are that these two things are

directly or indirectly linked.

Let’s face it, you need passion, confidence and happiness within yourself

when you’re alone as well as when you’re in a relationship. Otherwise, you

run the risk of depending on your partner to fill up a hole in yourself, which is

an unfair burden for the other person.

A partner is an equal; a person with whom you accomplish a

completeness which is greater than the sum of two people. In other words,

in a strong relationship, one and one is more than just two. A strong

partnership can generate enough love, compassion, excitement, and

inspiration to support an entire household.

This requires each partner to be giving themselves as a whole person, full of

passion and life and love which they can give freely to one another and

which allows them to receive in full as well.

In unhealthy relationships, each person is simply trying to become complete

by filling up the “holes” in their own character. In such cases, one and one is




51

1.5 at best. In psychology, this is called a “merger wish” and it can drain a

relationship of passion and life FAST. This is the results of two “un-whole”

people coming together in order to fill in for what is missing in themselves.

As you might guess, whole people have the tendency to be attracted by

means of mutual strengths, while un-whole people are likely to be drawn to

one another out of mutual weaknesses.

So how can you awaken your own sense of passion and let go of past hurts

to make sure that you’re giving yourself as a whole person?

Here are five things you can do today, and which can make a dramatic

increase in your sense of personal passion and emotional health:

1) Choose to Forgive

No matter how badly someone else has hurt you, bitterness can only hurt

one person: you. Even if you never have to see the person who hurt you

again, the day to forgive them is today, whether you’re ready to or not.

Bitterness causes you to see every relationship in your life through the lens

of an old wound. This makes trusting other people VERY hard.

As you probably know, trust is something which benefits you more than the

person who you’re trusting. After all, the more you trust someone the more

you’re able to receive from them. Mistrust, on the other hand, keeps you

from openly receiving someone else’s love and compassion because you’re

always wondering “what they’re up to.” So before you can be in a




52

relationship as a whole person, you have to forgive;otherwise, trust will

always be a struggle and the people in your present and future will always

be paying for the offenses of those in your past.

Whether the person you need to forgive is a parent, a sibling, a friend,

someone you hate or even yourself, remember that forgiveness is a choice

and it’s something you must do to unleash your passion and to take the next

step;

2) Choose to Look Forward

The best cure for the hurts of the past is the hopes of the future. Likewise,

the biggest hindrance to the hopes of your future will always be the hurts of

your past. Even if you’ve forgiven those who have hurt you, looking forward

is the only way to actually heal.

In psychology, there is something called “the law of reverse effect” which

states that what you focus on in your imagination will always overwhelm

your willpower. This is because you feel what you focus on and your feelings

influence your thoughts and your actions. Considering this, it’s easy to

imagine how important it is for you to make a choice to look forward and to

stop looking back.




53

3) Follow Your Passion

Find what you’re passionate about and make a commitment that you’re

going to follow it as your mission in life. In fact, as you might have realized

from the first three chapters of this book, this is something which you must

do to have a chance at true wealth. If you’re working in a job that causes

you to feel empty, passionless or even unhappy, the time to start working on

an exit strategy is today.

Think about it, no matter how much willpower you have, there’s no one who

can live a life full of passion and purpose if they dislike what they’re doing

with the majority of their waking hours. Yes, it might take some time, but the

sooner you get started in pursuing a means of following your passion, the

sooner you’ll get where you want to be.

4) Set Higher Standards

The higher your standards are, the higher your rewards will be in life. Most

people who aren’t happy have settled for things which have become the

source of their unhappiness: poor health, an unfulfilling career, unhealthy

relationships, financial uncertainty etc.

The first step towards escaping this fate is setting high standards for

yourself in all the areas of your life and committing yourself to working

towards them no matter what. Even if you never reach them, you’ll get a




54

LOT closer than you would have if you’d never set those standards in the

first place.

Of course, this must also be balanced out with the first principle of

awakening your passion and becoming whole;

5) Be Present in the Here and Now

The past and the future both have one thing in common: they’re both

products of your imagination. Sure, one of them has already happened and

one of them has not happened. But focusing too much on either of them will

cause you to miss out on the present.

The present is all that you have when it comes to living a life of passion and

happiness. Anything else is either a dream or a memory. As inspiring as

dreams can be, and as wonderful as memories can be, the present is and

always will be the very substance of your life.

If you master the skill of being present and in the moment, you’ll have more

good to remember and more hope for the future.

TIP: Being present is something which takes practice, and you won’t be

great at it just because you’ve read this book. But a good way to start is by

developing the habit of asking yourself: “Am I giving all that I am to this

moment?”




55

Bonus Chapter: The 10 Crucial Areas of Any

Relationship

As a close to this book, we’re going to cover the ten most crucial areas of

your relationships. These are areas which, if managed right, can be the best

areas of your relationship. But they can also be the worst if they aren’t

managed well. As you’re reading these, check yourself in ALL of your

relationships (not just your romantic relationships) and be honest about

where you need to take action:

#1 Graceful Listening

Most people know that being a good listener is crucial to success in a

relationship. But few people know how to listen gracefully. This kind of

listening is being committed 100% to hearing a person and understanding

them. The need to be heard is rooted in the need to be understood, because

the feeling of being understood validates a person.

#2 Courtship

For most relationships, courtship ends within the first year or two (or after

marriage). This is also normally the time that the “newness” wears off of a

relationship. But committing to consistent courtship (date nights etc.) with

your partner can keep the magic alive for a lifetime.




56

#3 Standards

Many times, people get into a committed relationship and “let themselves

go.” As a result, their partner gets only a fraction of the person who they

originally fell for, which often causes the relationship to get stale. But having

high standards for yourself will keep this from happening and will likely

inspire the same in your partner.

#4 Sexual Openness

Sexuality is one of the most exciting and enjoyable things about a

partnership between two people. Just think about how high of a motivation

this is when you’re looking for a partner. So what causes this to become one

of the most boring parts of a long term relationship? Lack of sexual

openness: both partners communicating what they like to the other, listening

openly to one another and making a selfless commitment to pleasing the

other (something which almost always encourages reciprocation).

TIP: This takes practice and the best place to start is by talking about things

like kissing, petting and massaging. Talking about foreplay will make it

easier to progress into discussing more intimate acts of sexuality.

#5 Transparency

Honesty is so important in a relationship - a relationship without trust is

almost certain to fail. And as hard as it might seem, the beginning of

trustworthiness is being transparent with one another. This means sharing

what’s on your heart, whether it is “good” or “bad.” When something’s out in




57

the open, it can be dealt with openly. But when things are denied or hidden,

they usually manifest themselves in a more indirect manner, making for

confusion and awkward interactions which can hurt the relationship.

#6 Respect

When the respect goes in a relationship, everything else becomes VERY

hard to hold together. Just think about the relationships in your life

(friendships, courtships etc) which have gone bad. Chances are that respect

was one of the first things to go, and everything else was quick to follow.

This is because as soon as the name calling, the yelling, the throwing of

“emotional daggers” and the criticizing starts, a line gets crossed.

Suddenly, things which weren’t acceptable or permissible have become a

reality in the relationship. The standards for how you speak to your partner

fall and disrespect starts to seep into the relationship like the contents of an

open sewer.

TIP: No matter how angry or upset you are, make a commitment that you’re

always going to speak to your partner as you would want someone to speak

to you and that you speak about them in their absence as you would in their

presence. This will help you to protect your relationship from the poison of

disrespect.

#7 Playfulness

Life needs to be fun, and so the person you share your time with must be

someone you can have fun with and laugh with. Laughter has a mysterious




58

power to transcend emotions and circumstances and some even claim it has

healing power. Nevertheless, laughter is one of the greatest gifts life offers,

so playfulness with your partner is a commitment which has rich rewards.

#8 Financial Planning

Money is such a vital resource for acquiring the things that you want and

need. Any relationship which lacks good financial planning is open to all

kinds of problems. The majority of marriages end either partially or fully

because of money fights. No matter how in love you are with your partner,

coming into agreement about your financial resources is something which

you simply can’t afford not to do before you decide to get serious.

#9 Child Rearing

If you hope to have children one day, finding someone who you can parent

in agreement with is of untold value to the entire family; and to the future of

the human race for that matter. Parents who don’t come into agreement

about how their children are going to be raised before the children are born

end up either fighting about it or “figuring it out as they go.” This provides a

tension and chaos that can bring out the worst in both the parents and the

children.

However, parenting in agreement can do more than build a healthy

courtship and family, it can create a legacy which will benefit your children

and the world for generations to come.




59

#10 Growth

People need to grow in order to be emotionally healthy and happy, and the

same is true for a relationship. If you and your partner aren’t growing

together, it’s only a matter of time before you start growing apart. By

challenging yourself and your partner by committing to ongoing courtship,

graceful listening, respect and all the other principles above, you’ll build a

bond which will be nearly impossible to break.

But growth has to start with you and it can only start right here and now. No

matter what has happened to you in your past, you now have the tools to get

started in looking forward and to mastering your life; one moment at a

time.

Starting right now.




60

Recommended Reading

Mark Ling's Amazing Self Magazine


There can be no doubt that when it comes to mastering your finances and

your love life that you will get the most value for the time you invest when

you seek out the advice of people who have already achieved the goals you




61

have set for yourself. This is why the Amazing Self monthly online magazine

from entrepreneur Mark Ling represents such fantastic value.

Mark is not only a highly successful online marketer, but he has built several

seven figure businesses and penned self improvement titles as well, and

now he has gone and assembled a number of like-minded world-renowned

experts in the field of personal development and convinced them to expose

the methods that have made them so successful.

Highlights of Amazing Self

Every month members of Amazing Self receive a ton of new content

designed specifically to help you achieve mastery in the 4 main areas of

personal development: Wealth, Health, Relationships and Mindset.

Contributors include accomplished relationships and personal development

writer Amanda Selby, internationally-acclaimed wealth creation expert Mark

Ling, relationship book author and online personal success coach Andrew

Rusbatch, fitness and health guru Tracey Trimmer, online relationships and

self-help expert Mirabelle Summers, plus many industry-leading special

guests interviewed each month who all share their special personal success

recipes.

The result? An authoritative and comprehensive blueprint of some of the

internet and industry's greatest thinkers and achievers' personal success

methodology, all carefully assembled and crafted into an earth-shattering

course that will forever change the way you think about goal achievement,




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and train you to focus every ounce of your personal strength towards

achieving your most coveted dreams and life goals.

Every month as a member of the Amazing Self magazine you will be

receiving enough content in the way of PDFs and video to keep you focused

on the goals you have set for yourself, and at the same time present you

with practical means for achieving them.

For complete details of this one-of-a-kind health, wealth, and relationship

development course, get across to Mark's site and listen to way he has to

say – which is quite a lot!





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