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Sharon Ngcobo

+27 31 311 4243promotions@durbanfilmmart.com

Marketing & Sponsorship Opportunities

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About Durban FilmMart

The Annual Durban FimMart hosts over 500 producers, directors, sales agents, distributors, financiers and funding organisations from across the world. The four day programme is jammed with meetings, project presentations and a series of masterclasses and workshops on the latest trends in film finance, marketing, distribution and new media technologies.

Designed to create partnerships and further the development and production of Africancinema, Durban FilmMart (DFM) ultimately aims to raise the visibility of projects from theAfrican continent, create networking opportunities with potential co-producers and otherindustry partners and act as a feeder stage for established co-production markets acrossthe globe.

The Durban FilmMart is a partnership between the Durban Film Office and the DurbanInternational Film Festival, with principal funding from the City of Durban.

The Durban FilmMart comprises the following:-

• Finance Forum: Selected projects have the opportunity to meet and pitch their projects to film financiers, sales agents and distributors on a one-to-one basis.• Masterclass Programme: A series of masterclass programmes by leading industry experts will provide registered delegates an opportunity to enhance industry knowledge and professional skills so that they can compete more effectively locally and internationally. • The African Pitch, a full day of pitching to a panel of funders, co-producers and broadcasters in advance of the Finance Forum meetings by all official DFM projects, both fiction and documentary along with three Talents Durban DOC Station projects.

• Africa In Focus: Industry professionals and entry level filmmakers will be treated to a series of conferences, workshops and seminars.• Networking events: Guests and delegates will be invited to attend a series of networking events.• In addition the Industry Lounge also provides a valuable marketing opportunity for your organisation, bringing your brand face to face with industry.

Overview

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The Hot Docs-Blue Ice Group Documentary Fund is a grant program providing financial support to African documentary filmmakers for development and production. The $1-million fund was created to help enable more African documentary filmmakers to tell their own stories and contribute to a new generation of the African documentary community.

DEVELOPMENT GRANTS

FREEDOM FIELDS Huna Productions (Libya); SDI (UK)

PAPA & PROPAGANDA Chevelle Francis (South Africa)

WHERE THE DESERT MEETS THE MOUNTAIN Saad Eddine Said (Morocco)

PRODUCTION GRANTS

GITI–PARADISE IN HELL Almond Tree Films (Rwanda)

THE REVOLUTION WON’T BE TELEVISED Rama Thiaw (Senegal)

CONGRATULATIONS TO THE HOT DOCS-BLUE ICE GROUP DOCUMENTARY FUND 2013 RECIPIENTS

NOW ACCEPTING APPLICATIONS FOR 2014! APPLY BY AUGUST 22, 2014 AT WWW.HOTDOCS.CA

Hot Docs-Blue Ice Group Documentary Fund 2013 recipients

Hot Docs-Blue Ice Group Documentary Fund recipients will be in attendance at the Durban International Film Festival.

Photo Credit: John Barduhn

COMPLETION GRANTS

EGYPT’S MODERN PHARAOHS Big Sister (Egypt)

THE PHOTOGRAPH Fintu Films (Cameroon)

THE SHORE BREAK Marie-Vérité Films, frank films (South Africa)

WHEN BUDDHA COMES TO AFRICA Thinking Strings Media (South Africa)

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Partners, Sponsors and Supporters

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Country Total No. of Delegates

Australia 1

Brazil 7

Cameroon 3

Canada 12

Chad 1

Cote D’Ivoire 1

Egypt 2

France 14

Germany 7

Ghana 2

Israel 1

Italy 2

Kenya 12

Mali 1

Mauritius 1

Nambia 9

Netherlands 1

Nigeria 16

Norway 1

Reunion 4

South Africa 454

Sudan 1

Tanzania 1

Togo 1

Uganda 3

United Kingdom 12

United States of America 12

Zambia 2

Zimbabwe 2

Total No. of Delegates 586

Country Attendance

DFM Delegates

23%Documentaries

21%Feature Films

32%Short Films

12%Music Videos

8%TV Series

4%Animation

18%Director

7%Writers

7%Post Production8%

Film Festivals/Markets

5%Organisations

3%Sales/Distribution

48%Producers/Production Company

4%Broadcast

Delegate Focus Area

Delegate Type

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MEDIA AND MARKETING A robust media campaign is implemented throughout the year, increasing brand awareness for the Durban FilmMart and its supporters.

• The media campaign includes print, broadcast, online and outdoor advertising. • Monthly newsletter mail-outs are sent to industry professionals, including a weekly countdown mailshot leading up to the commencement of the Durban FilmMart. • Local print media partner, The Callsheet, produces daily electronic newsletters which are distributed to both their local and African databases. • Programme and broadcast partner Afridocs produces live daily broadcasts from DIFF/DFM which are screened every evening on ED (DStv channel 190) and GOtv. (channel 65). The AfriDocs strand is seen in 49 countries by satellite, and terrestrially to an additional 100 cities in eight countries.

MEDIA VALUE 2015

MEDIUM A.V.E (ZAR) PR VALUE (ZAR)

Print Coverage 1 554 830.87 4 664 492.61

Online Coverage 5 443 716.37 16 331 149.11

Broadcast Coverage 130 163.00 390 489.00

TOTAL DFM MEDIA 7 128 710.24 21 386 130.72

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Durban FilmMart Sponsorship Packages

Platinum Sponsor Gold Sponsor Silver Sponsor Prize Sponsor Product Sponsors & Brand Activations

Exhibition Space Double stand & private

meeting room

Double stand Double stand N/A N/A

Branding Package (see page 7 for details) (see page 7 for details) (see page 7 for details) (see page 7 for details) (see page 7 for details)

Programme Slots 4 hours 1 hour N/A N/A N/A

Delegate Accrediatation 8 6 4 2 2

Access to DIFF Opening night As per accreditation As per accreditation As per accreditation As per accreditation As per accreditation

Access to DFM Programme Yes Yes Yes Yes As per accreditation

Access to films (subject to ticket availability} Yes Yes Yes Yes As per accreditation

Table at Closing Night Dinner √ N/A N/A N/A N/A

Networking Receptions

Cocktail (off site)

# 250 pax

#Wine, Malt & Snacks

√ N/A N/A N/A N/A

Cocktail (Ocean Breeze - Elangeni)

# 250 pax

#Wine, Malt & Snacks

N/A √ N/A N/A N/A

Happy Hour (Industry lounge - Elangeni)

# 100 pax

#Wine, Malt & Snacks

N/A N/A √ N/A N/A

Total cost of package (ZAR excl VAT) 200 000.00 150 000.00 100 000.00 As per agreement As per agreement

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BRANDING PACKAGES

Marketing & Advertising Platinum Sponsor Gold Sponsor Silver Sponsor Prize Sponsor Exhibitor Product Sponsors & Brand Activations

Company profile on DFM website √ N/A N/A N/A N/A N/A

Delegate bag insert - To be supplied by Company √ N/A N/A √ N/A N/A

Full page advert in industry manual √ √ N/A √ N/A N/A

Venue Branding (Artwork to be Supplied) Hanging Banners (1200mm x 2400mm) Industry Lounge x 6

Hanging Banners (1200mm x 2400mm) Industry Lounge x 4

Hanging Banners (1200mm x 2400mm) -

Industry Loungex 2

N/A N/A As per agreement

Pull Up Banner - To be supplied by Company 5 3 2 2 At your stand N/A

speech/ showreel at Closing Night √ N/A N/A N/A N/A

showreel on screen in industry lounge √ √ √ √ √ √

Media interviews/coverage √ √ N/A √ N/A N/A

Logo Visibilitywebsite √ √ √ √ √ √

programme √ √ √ √ √ √

industry manual √ √ √ √ √ √

media wall √ √ √ √ √ √

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Contact Details

For more information on booking exhibition space and sponsorship opportunities at Durban FilmMart, please contact:

Sharon NgcoboMarketing Manager

promotions@durbanfilmmart.com

+27 31 311 4243