Market Research Report : GPS growth in India 2012

7/31/2019 Market Research Report : GPS growth in India 2012

1/16

GPS

Tracking

and

Navigation

Market

in

IndiaAugust2012


2/16

2

SAMPLE

ExecutiveSummary

Market

GPSmarket

in

India

is

at

an

initial

stage

but

is

growing

rapidly

owing

to

an

increased

use

of

technologyacrossvarioussectors

GPSsystemsarepredominantlycategorizedinto2segmentsnamely trackingandnavigation

AmodifiedversionofGPStechnologyisthatofAGPStechnologythatpromisestoovercometheglitchesthatnormalGPSsystempossessesandfindsitsusagein mobilephones

Drivers&

Challenges

Competition

Drivers Growthinlogisticsvertical

Growthinradiocabs

Increasingpenetrationofhighendphones

DemandfromtheBPOsector

Increasingsale

of

luxury

cars

Entryofmappingportals

Challenges Customerretention

Fragmentedlogisticssector

Lackofawarenessandconsumer

perception

Operationalissues

MajorPlayers

AdvancedMicronicDevices CEInfosystems Garmin India

Navteq India SatNavTechnologies TomTom India

GPSproviderscementbondwithautomobilemanufacturers

GPSproviderslookatpartneringwithstores

Mobilephone

players

rendering

free

services

Emergenceofnewapplicationsinthesector

Trends

GPSsystemintroducedforbikes

EntertainmentoptionsofferedwithGPSdevices

India

to

have

its

own

GPS

GPSinstalledinpublictransportsystem

GPSTRACKINGANDNAVIGATIONMARKETININDIA2012.PPT


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3GPSTRACKINGANDNAVIGATIONMARKETININDIA2012.PPT

IntroductionMarketOverview

ProductCategories

GPSBenefits

MobilePhoneGPSTechnology

GPSforSMBs

Drivers&

Challenges

GovernmentRegulations

Trends

MajorPlayers

StrategicRecommendation

Appendix


4/16

4

SAMPLEIndiahaswokenuptothetechnologyandisfastcatchingupwiththeadvancementsmadeinthisdomain

GPS Indian

Market

Overview

GPSmarketinIndiaisataninitialstagebutisgrowingrapidlyowingtoanincreaseduseoftechnologyacrossvarioussectors RapidlygrowingmarketofGPSenabledvehiclesistheprimarysupportforthismarketinIndia

EmergenceofGPSorientedservicesfromtelecomcompaniesandeasilyaffordableGPSenabledmobile

phonesis

further

fueling

growth

in

the

market

PlayerslikeBlackBerry hasstrategicallytargetedthecorporatesegmentofthemarket

GovernmentofIndiaisalsoplayingacrucialpartinboostingthemarket,withitspipelineprojectsofequippingairportswithGPS

Itprimarilyfindsitsimplementationacrossvarioussectors,someofthemajorsectorsincludelogistics,sales,taxiandfleetmanagementcompanies

ManylocalandinternationalGPScompanieshaveenteredthemarketandarecompetingtograbashareinthis

market,

especially

in

logistics

for

tracking

cargo

and

trucks

across

India

GPS MarketSize&Growth MarketStructure(2012e)

INRbn

0

s

20

r

20

q

20

p

20

o

20

n

20

m

s

t

u2

u1



5/16

5

SAMPLE

Digitalmappingfornavigationisthechiefstimulantforthismarkettogrow

GIS Indian

Market

Overview

EmergingmarketasIndiaiscontinuingwithitstrendofinvesting

ininfrastructurefroelectricpowerdistribution,waterand

wastewaterandtelecommunications

TheIndian

market

is

waking

up

to

the

adoption

of

GIS

in

utilities

inordertoimproveinfrastructuremanagementprocesses

Recently,v1isconsideringusingGISmapsandpopulationdata

topenetrateruralIndiaandidentifyitsvariedcommunitiesof

interest

MarketSize

&

Growth

GIS Segments

p3

p2

p1

p6

p5

p4

INRbn

0

v

20

u

20

t

20

s

20

r

20

q

20

p



6/166

Drivers&Challenges Summary

Drivers

Growthin

logistics

vertical

Growthinradiocabs

Increasingpenetrationofhighend

phones

DemandfromtheBPOsector

Increasingsaleofluxurycars

Entryofmappingportals

Challenges

Customerretention

Fragmentedlogisticssector

Lackofawarenessandconsumer

perception

Operationalissues



7/167

SAMPLEAsluxurycarmakersintroduceGPSsystemsintheircarstomakeitacutabovetherest,demandforGPSsoars

Saleofluxurycars(carspricedaboveINR2mn)havewitnessedasteadyincreaseduring2011

KeyplayersinthemarketincludeMercedesBenz,Audi,BMW,Skoda,VolvoandToyota

GPSsystemsareapopularaftermarketaccessoryinluxurycars

It

also

helps

owners

nab

thieves

in

case

the

car

gets

stolen

and has

aGPS

system

installed

in

it

VolvoCarIndia,theIndianarmoftheSwedishcarmajorVolvoCarCorporationisofferingon

boardGPSnavigationsystemonbothitsr1andr2

Withtherisingsalesofluxurypassengercars,demandforsuchanavigationalGPSdevicesare

expectedtowitnesssimultaneousgrowth

ImpactIncreasingsale

of

luxury

cars

LuxuryCar Growth IncarNavigationMarket Growth


e

20

d

20

c

INRbn

200

j

20

b

20

a

h

20

j

20

i

20

h

20

gf

0

i

20 20

MnUnits


8/168

`

GPSproviders

cement

bond

with

automobile

manufacturers

GPSproviderslookatpartneringwithstores

EntertainmentoptionsofferedwithGPSdevices

GPSsystemintroducedforbikes

Mobilephoneplayersrenderingfreeservices

Trends Summary

KeyTrends

Emergenceofnewapplicationsinthesector


GPSinstalled

in

public

transport

systems

IndiatohaveitsownGPS


9/169

SAMPLE

GPSfindsitswaytopublictransportsystemstorendersafetytoplebians

PublictransportinIndiaiswitnessingseachangeowingtotheinstallationofGPSsystemsintransportmeanssuchasbuses

hasbecomeacitytoboastofhavingbusesthatareGPSenabled torendercommuterswithsafety,securityas

well

as

good

ambience

GPSinstalled

in

public

transport

systems


u1haslaunched70nonairconditioned3242

seatbusesin

Thesebusesareplyingatafrequencyof5

minutesthatlookatbringingasafeand

comfortablerideforitscommuters

Asignificantfactorinthisregardisthatthe

busesareequippedwithlatesttechnologyin

thelikesofGPSsystems

t2

t3

t6

t5

t4

t1

Advantages

T

R

EN

D


10/1610

SAMPLE

Public:DomesticCompany Company 1(1/3)

KeyPeople

ProductsandServices

CompanyInformation OfficesandCentres India

CorporateAddress

TelNo.

FaxNo.

Website

YearofIncorporation

TickerSymbol

StockExchange

Category Products/Services

Products&Services S1,s2Name Designation

P1 D1

P2 D2

P3 D3

IndiaHeadOffice



11/1611

SAMPLE

FinancialSnapshot KeyRatios

FinancialSummary

KeyFinancialPerformanceIndicators

Indicators Value(dd/mm/yyyy)

MarketCapitalization(INRmn)

TotalEnterpriseValue(INRmn)

EPS(INR)

PERatio(Absolute)

Improved Decline

NetProfit/Loss

TotalIncome

0

Profit

INRmn

Revenue

INRmn

0

20

t

20

s

20

r

20

q

ThecompanyincurredanetprofitofINR mninFY2011andINR

mninFY2010

ThecompanyreportedtotalIncomeof INR mninFY2011,

registeringanincreaseof%overFY2010

Thecompanyearnedanoperatingmarginof%inFY2011a

decreaseof percentagepointsoverFY2010

Thecompanyreporteddebttoequityratioof inFY2011,a

decreaseof%overFY2010



Particularsyoy change

(201110)2011 2010 2009 2008

ProfitabilityRatiosOperatingMargin 2.54 4.32% 6.86% 8.35% 11.77%

NetMargin 1.96 2.35% 0.39% 2.47% 1.92%

ProfitBeforeTaxMargin 1.66 2.56% 4.21% 5.72% 8.38%

Return

on

Equity 5.59 6.64% 1.05% 6.08% 4.58%ReturnonCapitalEmployed 6.92 15.10% 22.02% 25.23% 32.97%

ReturnonWorkingCapital 11.47 13.65% 2.18% 14.86% 10.55%

ReturnonAssets 2.43 2.82% 0.38% 1.79% 1.34%

ReturnonFixedAssets 17.67 20.73% 3.06% 18.22% 14.35%

CostRatiosOperatingcosts(%ofSales) 2.43 95.56% 93.12% 91.38% 87.78%

Administrationcosts

(%

of

Sales) 0.58 19.32% 19.91% 21.41% 22.07%

Interestcosts(%ofSales) 0.23 2.14% 2.36% 2.77% 3.44%

LiquidityRatiosCurrentRatio 4.78% 1.31 1.25 1.16 1.17

CashRatio 55.22% 0.11 0.07 0.08 0.10

LeverageRatiosDebt

to

Equity

Ratio

18.27% 1.60 1.95 2.62 2.64DebttoCapitalRatio 1.12% 0.33 0.33 0.33 0.35

InterestCoverageRatio 28.50% 2.08 2.91 3.12 3.55

EfficiencyRatiosFixedAssetTurnover 9.52% 8.57 7.82 7.14 7.20

AssetTurnover 18.83% 1.16 0.98 0.70 0.67

CurrentAssetTurnover 19.73% 1.35 1.13 0.80 0.76

WorkingCapital

Turnover 1.49% 5.64 5.55 5.82 5.29

CapitalEmployedTurnover 2.53% 2.74 2.68 2.38 2.30


12/1612

SAMPLE

KeyBusinessSegments KeyGeographicSegments

KeyInformation

Description Details

Overview

ishailedasbeingthefirstcompanytobringGPStechnologyin India

activities

are

categorized

under

different

divisions

namely

p1,

p2,

p3 StrategicElectronicDivisionoperateswithfocusonthreetechnologyareasincludingp4,

p5,p6

ItsuppliesandsupportsGPSproductsfromgloballyacclaimedmanufacturersfor

applicationsincontrolandguidance,navigation,tracking,timingandnetwork

synchronization,survey,ionospheric researchandothers

0%

50%

100%

202020

Geographicsegmentsforthe

companyforthelast3yearsare

notavailable




13/1613

SAMPLE

KeyPeople

ProductsandServices

CompanyInformation OfficesandCentres India

RegisteredAddress

TelNo.

FaxNo.

Website

Yearof

Incorporation

Registered

Address

Category Products/Services

Services S4

Private:DomesticCompany Company 2(1/3)

Name Designation

P1 D1

P2 D2

P3 D3

P4 D4



14/1614

SAMPLE

FinancialSnapshot KeyRatios

FinancialSummary

CompanyincurredanetprofitofINR mninFY2011,as

comparedtonetlossofINR mninFY2010

ItreportedtotalIncomeof INR mninFY2011,

registering

a

decrease

of

%

over

FY

2010 Earnedanoperatingmarginof%inFY2011,anincrease

of percentagepointsoverFY2010

Thecompanyreportedadebttoequityratioof inFY

2011,adecreaseof%overFY2010

Improved Decline

TotalIncome

Profit/Loss

m

0

Profit

INRmn

20

TotalIncome

INRmn

p

n

20

o

2020



Particularsyoy change

(201110)2011 2010 2009 2008

ProfitabilityRatiosOperatingMargin 26.98 21.74% 5.24% 1.97% 8.38%

NetMargin 20.42 15.11% 5.31% 0.54% 4.93%

ProfitBeforeTaxMargin 26.98 21.74% 5.24% 1.97% 8.38%

Return

on

Equity 70.32 46.90%

23.42% 1.30% 12.93%ReturnonCapitalEmployed 260.78 101.96% 158.81% 4.72% 31.35%

ReturnonWorkingCapital 68.86 46.14% 22.71% 1.35% 17.57%

ReturnonAssets 46.31 32.16% 14.16% 0.87% 9.97%

ReturnonFixedAssets 145.86 106.12% 39.74% 2.49% 26.84%

CostRatiosOperatingcosts(%ofSales) 26.98 78.26% 105.24% 98.03% 91.62%

Administration

costs

(%

of

Sales)N.A. N.A. N.A. N.A. N.A.

Interestcosts(%ofSales) N.A. N.A. N.A. N.A. N.A.

LiquidityRatiosCurrentRatio 35.24% 2.28 1.68 3.00 2.24

CashRatio 33.63% 0.21 0.31 0.69 0.47

LeverageRatiosDebt

to

Equity

Ratio

30.87% 0.43 0.62 0.45 0.24DebttoCapitalRatio 21.64% 0.30 0.38 0.31 0.19

InterestCoverageRatio N.A. N.A. N.A. N.A. N.A.

EfficiencyRatiosFixedAssetTurnover 6.09% 7.03 7.48 4.61 5.44

AssetTurnover 20.12% 2.13 2.67 1.62 2.02

CurrentAssetTurnover 1.33% 1.71 1.74 1.66 1.97

WorkingCapital

Turnover 28.57% 3.05 4.28 2.50 3.56

CapitalEmployedTurnover 29.57% 3.11 4.41 2.41 2.62


15/16

15

SAMPLE

KeyRecentDevelopments

Description News

Overview

Hasestablisheditsnameinthefieldsofa1,a2,a3

HasalsobeeninvolvedinGNSSrelatedresearchanddevelopmentsince

BoastsofdevelopingGPSreceivercoretechnologybasedonbothfixedandfloatingpoint

DSPplatforms

Morethan 40employeesaretrainedbya4anda5

ServicesItsGNSSproductsisknownforitscoverageandincludereceiversfora6,a7,a8,a9

ItsGNSSproductscanbecategorizedundery1,y2,y3,y4,y5

RecentUpdateHas

announced

the

launch

of

a10

which

is

a

miniature,

high

performance,

multi

constellationsensortargetted towardsvariedmarketsegmentsasautomotive,consumer

electronics,wirelessinfrastructureandhealthcare

Itofferssplendidperformanceinpositioningandtimingevenunderobstructedskyview




16/16

16

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Market Research Report : GPS growth in India 2012

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