Marc Clemens Sommelier Prive @wbis2014
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www.sommelier-prive.de Marc Clemens Founder & CEO
description
Marc Clemens of Sommelier Prive, online wine shop tells us about how WIne Clubs are making a come back and of their new approach to marketing wine to young and new consumers
Transcript of Marc Clemens Sommelier Prive @wbis2014
www.sommelier-prive.de
Marc ClemensFounder & CEO
> 1,000 different varieties of grapes
> 200,000 wine producers
> 1,000,000 different wines
The Wine Drinker‘s DilemmaStruggling with infinite choices to find a perfect wine
Good luck in picking your favourite wine.
The Wine Drinker‘s DilemmaStruggling with infinite choices to find a perfect wine
> 1,000 different varieties of grapes
> 200,000 wine producers
> 1,000,000 different wines
How to Pick a Perfect Wine - A Premium Wine Buyer‘s NeedCustomers are looking for personalised advice in an emotional shopping environment
The Sommelier: Personalised Wine Advice at its bestA premium wine buyer‘s guarantee to pick a perfect wine
Arno Steguweit: One of Germanys top-notch Sommeliers
The Sommelier: Personalised Wine Advice at its bestA premium wine buyer‘s guarantee to pick a perfect wine
Arno Steguweit: One of Germanys top-notch Sommeliers
With the sommelier you do not need any luck in picking your favourite wine. However, having access to a sommelier when you need him usually requires some luck itself.
Sommelier Privé: 24/7 Online Personalised Wine AdviceYour private sommelier to pick your perfect wine - anyplace and anytime
Your Sommelier Privé: How does it work?The premium customer only deserves the best
Your Sommelier Privé: How does it work?The premium customer only deserves the best
The Best Personalised Wine Advice
The Best Wine-Shopping Experience
The Best Sommeliers
Wine Taste Profiling: A Revolutionary ApproachA sommelier‘s expertise converted into a smart algorithm
Personalised Shopping with Emotion, Passion and Know-HowPremium wine products for beginners and connoisseurs
SommelierPackages
Single BottleShop
Personalised Wine Subscription
Curated Sommelier PackagesLeading sommeliers‘ best wine discoveries
Single Bottle ShopCustomised wine shop with an intuitively and dynamicly presented tasting match
Personalised Wine SubscriptionMonthly discovery of high-class wines chosen by top-tier sommeliers
Buying Wine is a Lifestyle DecisionSommelier Privé: Selling wine like wine, not like shoes
Offline Onlinem
inor
Adv
ice
exte
nsiv
e Adv
ice
FIRST-
RATE
RESTAURANTS
What sets us apart from others We provide a personalised wine-shopping model online
WINE
MAKERSBR
ICKS
&
MORTAR
Proof of ConceptSimilar business models have been successfully realized in various markets
Hello Freshwww.hellofresh.de
Kochhauswww.kochhaus.de
Mr Porterwww.mrporter.com
Nespressowww.nespresso.com
Sommelier Privé GmbH
Reichenberger Straße 124, Gebäude A10999 BerlinGermany
Santé.
Marc ClemensFounder & CEO
Phone. +49 151 14977295Mail. [email protected] www.sommelier-prive.de
