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• Corporate donations to UK charities are estimated at around £1.6 billion pa

• Top 300 UK-listed companies gave £2.6billion to support worldwide development

• Cash donations account for 67% of the top companies’ community support portfolios in the UK

• Just 4-5% of voluntary income is annually provided by companies, and in 2007/08, 99% of total community contributions were made by the top 300 companies

• Corporate donations to UK charities fell by 4.3 per cent in real terms (2008/09) many companies are now choosing to give Gifts in Kind as an alternative method

of continuing CSR commitments.

UK Corporate Giving…some statistics

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So what is CSR and CCI ?

CSR: used to describe the role that business can play in Society. Other terms : corporate philanthropy, corporate social performance

CCI: used by the voluntary sector to describe the contributions (cash and in-kind) they receive from companies. The more measurable part of CSR.

Impact measurement and reporting are becoming more important; 53% of charities have already experienced increased demand from stakeholders to demonstrate their performance (Hodge,K. Dec 2011).

• Corporate Membership• Team building• Long term partnerships• Affinity schemes• Licensing

• £160,000 in 2013/14• 3% of our income• 17.6% increase in last

4 years

What we do

Our success rate

• £28,500 over the last 6 years• Annual income increased

122% since Y1• Product benefits wildlife• Engages people with our

cause• Raises our profile

Charity

benefits

Company

benefits

• Access to our membership (prime audience)

• Credibility• Brand association• Local, regional and

national PR

Charity

benefits

• Over £3k pa income• Engages over 500 people

a year with our cause• Local and national press• Raises profile

Company

benefits

• New product extends their business hours

• Promotion to our membership base

• Credibility• Direct link to the cause

A problem

shared…

What have we learned?

• It’s good to talk• Listen to your funding partner• Support groups are available: IoF• Be innovative and be brave• Look at the evidence

• Strategic investments• Commercialisation• Return on Investment• Business solutions• Long term, sustainable

partnerships• Opportunities

CSR

Trends

Good Luck!