Magazine Subscriptions Magazines are as popular as ever. They continue to have high-perceived value...

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Transcript of Magazine Subscriptions Magazines are as popular as ever. They continue to have high-perceived value...

Magazine Subscriptions

Magazines are as popular as ever. They continue to

have high-perceived value with consumers.

Recipients of these incentives enjoy receiving

complimentary magazine subscriptions and appreciate

the brand providing them.

• The choice of over 100 leading magazine titles

• Selections from popular genres and top publishers

• 6 and 12 month subscriptions available

• This popular reward is the perfect incentive for

promotions of any size.

Digital RewardsOnline Power, Real-World Reach

With over 100 popular titles from today’s top publishers, covering key genres, Magazine Subscription Cards are an incentive withreal value that cut across most key demographics, like age, gender, race, socioeconomics, etc.

•Americans purchase nearly 300-million magazines subscriptions

annually. (magazines.org)

•92% of American adults read magazines. (magazines.org)

•95% of those under 35 read magazines. (magazines.org)

•87% of those interested in reading magazines on a digital device

still want a printed copy. (GfK MRI)

•Overall magazine readership has grown in the past 10 years.

(magazines.org)

Why Choose Magazine Subscriptions?

Digital RewardsOnline Power, Real-World Reach

What is a Magazine Subscription Card?

The Reward

The back of the reward card clearly displays the reward

the user will receive.

The Design

The front of the card features your logo and custom

artwork printed in full color.

The Code

Users enter their unique reward code on the website and

follow the on-screen instructions to redeem their reward.

The Website

This is the website address that users will visit to redeem

their reward.

Digital RewardsOnline Power, Real-World Reach

Customers receive your offer

via a branded card or

product.

They visit the website

provided and enter their

reward code.

They select the magazine

they would like from the

available options.

How It Works

Customers enjoy their gift

courtesy of your brand.

Digital RewardsOnline Power, Real-World Reach

In a connected world, branded user experience is

everything. By carrying branding throughout the

process to redeem the reward, you can extend your

brand’s presence in every detail of the promotion.

By incorporating a fully skinned accompanying

redemption experience, your company can easily

implement cross-channel touch points in a

creative, layered campaign.

• The redemption website can be branded with

your logo and messaging.

• Redemption process can be optimized for most

mobile devices and tablet computers.

• Full landing pages also available to extend your

branding and messaging.

Branded User Experience

Digital RewardsOnline Power, Real-World Reach

Digital Rewards work anywhere and everywhere. Super

versatile, all you need is a code to deliver a successful

solution for your brand.

Online Campaigns – Cut costs even further and include

reward codes in emails or provide them for completed online

purchases or desired actions.

On Packaging – Easy and inexpensive to implement, codes

can be printed within packaging, as a label on packages and

beyond.

At The Register – Reach customers at the transaction level

by delivering codes on receipts or via Catalina coupons at

the register.

Direct Mail – When you print codes on direct mail, the total

cost of a rewards campaign could be less than the cost of

shipping any other item.

Beyond Cards

Digital RewardsOnline Power, Real-World Reach

Promotional Uses

Digital RewardsOnline Power, Real-World Reach

Targeting The Right Audience

Many industries can benefit from Magazine Subscription

Cards. They are a particularly good fit for Retail, CPG

and Entertainment but also Universities, Banking

and Travel & Tourism as a strong gift with purchase,

on-pack or in-pack or event giveaway.

Widely desirable and of high-perceived value, this

reward can be used to target adults of all ages.

Compact and inexpensive to distribute, Magazine

Subscription Cards are great for:

•In-store giveaways

•Gift-with-purchase

•On-pack or in-pack premiums

•Event offering

•Job fairs

•Employee Incentives

..and more!

Digital RewardsOnline Power, Real-World Reach

Digital Reward Cards have powered promotions for some of the world’s most well-known and respected

brands spanning all industries.

In Good Company

Digital RewardsOnline Power, Real-World Reach