MAGAZINE SOLUTIONS · Geelong is an effective way to target serious buyers and investors looking in...

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MAGAZINE SOLUTIONS Developers & Builders | VIC domain.com.au Take advantage of Domain’s magazine publications and showcase your project to a highly engaged audience. With 68% of Australian home buyers using print as a part of their property search 1 and the ability to reach 1.5 million property seekers each month 2 , print advertising remains a powerful tool in your property marketing campaign. BOOST YOUR CAMPAIGN WITH PRINT

Transcript of MAGAZINE SOLUTIONS · Geelong is an effective way to target serious buyers and investors looking in...

Page 1: MAGAZINE SOLUTIONS · Geelong is an effective way to target serious buyers and investors looking in the South Coast area. Gai Win! the ultimate emirates melbourne cup experience time

MAGAZINE SOLUTIONSDevelopers & Builders | VIC

domain.com.au

Take advantage of Domain’s magazine publications and showcase your project to a highly engaged audience.

With 68% of Australian home buyers using print as a part of their property search1 and the ability to reach 1.5 million property seekers each month2, print advertising remains a powerful tool in your property marketing campaign.

BOOST YOUR CAMPAIGN WITH PRINT

Page 2: MAGAZINE SOLUTIONS · Geelong is an effective way to target serious buyers and investors looking in the South Coast area. Gai Win! the ultimate emirates melbourne cup experience time

V I C P R I N T S O L U T I O N S

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Source: 1. GFK Home Buyer Research, Oct 2015. 2. emmaTM conducted by Ipsos Media CT, People 14+, for 12 months ending March 2017; Nielsen Digital Monthly Ratings, March 2017. 3. Marketingsherpa, "Customer Satisfaction Research Study", Dec 12, 2016.

FEATURE YOUR DEVELOPMENT IN PRINT

Amplifying your project listings with Domain's glossy liftout is an effective way to boost your market exposure, helping you sell your developments faster and for more.

Create impact and connect with active and passive buyers, reading Domain in The Age and The Australian Financial Review, Domain Prestige in The AFR, The Weekly Review, Domain Geelong and Star Weekly.

82%BUILD TRUST 3 of property buyers trust

print ads when making a purchase decision

68%BE SEEN 1

of property buyers use print in their property search

1.5mIncludes Domain in Saturday's The Age and Friday's The AFR,

Domain Prestige, The Weekly Review, Domain Geelong and Star Weekly

COMBINED MONTHLY REACH 2

your new local property Guide

inside+ home style+ we love it+ aGents’ choice

domain.com.au your online ProPerty guide to greater geelongAll the lAtest listings + Auction Results + PRoPeRty news

geelongoctoBeR 6-12, 2016

I N P A R T N E R S H I P W I T H

aGent viewmeet Brett walKeron the BlocKsellinG houses

Meet your local real estate experts, learn about buying and selling property, finance, investment properties, growth regions, renovating, decorating and a whole lot more.

SPRINGPROPERTYGUIDE

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DOMAIN IN T H E AG E AND T H E A F RReach qualified and informed buyers

Published in metropolitan copies of Saturday’s The Age plus Friday’s The AFR, Domain’s high gloss weekly liftout covers the best in Melbourne property and lifestyle.

Grab the attention of 960,000 property seekers each month2 and reach more high net worth individuals who are ready to buy or invest.

INFORMATIVERelevant and engaging editorial, data and features

NEWS

EFFECTIVEGreater visual impact, stimulating more enquiries

INFLUENTIALReaching quality and active buyers and investors

960kproperty seekers read Domain in Saturday's The Age

and Friday's The AFR each month

BOOST YOUR EXPOSURE 2

2.6XULTRA HIGH NET WORTH 2

more likely to earn a household income of $300k+

200kSERIOUS BUYERS 2

intend to buy a property in the next 12 months

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V I C P R I N T S O L U T I O N S

Source: 1. Circulation numbers audited by AMMA Independent auditors. 2. emmaTM conducted by Ipsos Media CT, People 14+, for 12 months ending March 2017; Nielsen Digital Monthly Ratings, March 2017. 3. The Weekly Review Reader Survey, Dec 2016. *Compared to the average Victorian.

T H E W E E K LY R E V I E WVictoria’s leading property and lifestyle magazine

The Weekly Review celebrates the best of Melbourne across eight urban footprints.

Target buyers by area and showcase the lifestyle that yourdevelopment offers to a highly engaged audience.

PROMOTE THE LIFESTYLESell the lifestyle that comes with your development

REACH MORE BUYERSDelivered free to 547,000 homes each week1

1.8XINVESTORS 2

more likely to have $1 million or more in current investments*

1.8HIGH VISIBILITY 3

readers per copy

60%are within the top 40% of the

Australian population

SOCIAL GRADE A OR B 2

your new local property Guide

inside+ home style+ we love it+ aGents’ choice

domain.com.au your online ProPerty guide to greater geelongAll the lAtest listings + Auction Results + PRoPeRty news

geelongoctoBeR 6-12, 2016

I N P A R T N E R S H I P W I T H

aGent viewmeet Brett walKeron the BlocKsellinG houses

D O M A I N G E E LO N GYour home for property in Geelong

With 70,000 copies distributed each week1, Domain Geelong is an effective way to target serious buyers and investors looking in the South Coast area.

Gai

Win! the ultimate emirates melbourne cup experience

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first lady of racingform, fashion & fun!

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theweeklyreview.com.au

Melbourne’s Best Property Guide domain.com.au

spring racing

edition

CONFESSIONS OF A FOOTY TRAGICDAVE HUGHES + WIL ANDERSON

+ JO STANLEY + MORE

STARTUP STARSMEET OUR FINALISTS

In fine formGET DRESSED FOR

SPRING RACINGbY DHAV NAIDU

STONNINGTON & bOROONDARA

September 21-27, 2016

theweeklyreview.com.au

Melbourne’s Best Property Guide domain.com.au

STA R W E E K LYYour local property guide

Star Weekly's comprehensive property guide enables you to extend your reach and connect with buyers in Melbourne’s western and northern suburbs.

Meet your local real estate experts, learn about buying and selling property, finance, investment properties, growth regions, renovating, decorating and a whole lot more.

SPRINGPROPERTYGUIDE

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Source: 4. Business Elite AU Survey, 2014.

DOMAIN PRESTIGE IN T H E A F RAustralia’s premier property liftout

Published nationally in The AFR each Wednesday, Domain Prestige covers the best in Australia’s premium real estate and editorial.

With a national audience of 312,000 affluent and engaged property seekers each month2, adding Domain Prestige to your marketing campaign is a proven winning formula that helps you achieve the best sales result.

EXCEPTIONAL REACHNational print exposure plus a digital edition on Domain

QUALITY AUDIENCETarget an affluent audience of qualified decision makers

COMPELLNG EDITORIALEditorial features appealing to the high-end buyer

76%of Australia’s executive real estate decision makers read The AFR weekly

DECISION MAKERS 4

22%of Australia’s ultra high net worth individuals ($300K p.a) read The AFR

ULTRA HIGH NET WORTH 2312kproperty seekers read

Wednesday's The AFR each month

MONTHLY READERSHIP 2

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Domain Prestige in The AFR

Domain in The Age and The AFR

DIMENSIONS PRICE (excl. GST)

DOUBLE PAGE SPREADType area: 335H x 536Wmm | Bleed: 365H x 566Wmm

Trim: 355H x 556Wmm$30,000

FULL PAGEType area: 335H x 258Wmm | Bleed: 365H x 288Wmm

Trim: 355H x 278Wmm$15,000

HALF PAGE SPREAD Type area: 160H x 536Wmm $15,000

HALF PAGE HORIZONTAL Type area: 160H x 258Wmm $7,500

QUARTER PAGE BLOCK* Type area: 160H x 127Wmm $5,900

QUARTER PAGE SPREAD Type Area: 78H x 536Wmm $5,642

QUARTER PAGE STRIP Type area: 78H x 258Wmm $2,812

ISLAND AD* Type area: 186H x 84Wmm $2,500

DIMENSIONS PRICE (excl. GST)

DOUBLE PAGE SPREADType area: 335H x 536Wmm | Bleed: 365H x 566Wmm

Trim: 355H x 556Wmm$10,000

FULL PAGEType area: 335H x 258Wmm | Bleed: 365H x 288Wmm

Trim: 355H x 278Wmm$6,000

HALF PAGEType area: 153H x 258Wmm | Bleed: 183H x 288Wmm

Trim: 173H x 278Wmm$4,000

SUPERCOVER

HALF PAGE HORIZONTAL

DOUBLE PAGE SPREAD

QUARTER PAGE BLOCK

FULL PAGE

QUARTER PAGE STRIP

HALF PAGE SPREAD

ISLAND AD

*Only available in residential section at developer rates. All pricing excludes GST.

A DV ERTISING OPTIONS

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The Weekly Review

SIZE Bayside & Port Phillip City Eastern Ivanhoe &

ValleyMelbourne

TimesMoonee

Valley South East Stonnington & Boroondara

SUPERCOVERType area: 213H x 261Wmm* $10,080 $3,675 $12,000 $7,680 $9,000 $7,200 $6,840 $19,900

DOUBLE PAGE SPREADType area: 293H x 536WmmBleed: 320H x 560Wmm

$8,240 $3,890 $6,742 $6,180 $6,489 $5,974 $5,485 $14,420

FULL PAGEType area: 293H x 261WmmBleed: 320H x 285Wmm

$4,326 $2,047 $3,605 $3,296 $3,863 $3,090 $2,936 $7,725

HALF PAGE SPREADType area: 145H x 536Wmm $4,532 $2,027 $3,569 $2,180 $4,181 $3,430 $2,905 $8,073

HALF PAGE HORIZONTALType area: 145H x 261Wmm $2,390 $1,126 $1,983 $1,813 $1,911 $1,700 $1,615 $4,249

Domain Geelong

DIMENSIONS PRICE (excl. GST)

FULL PAGE Type area: 293H x 261Wmm | Bleed: 320H x 285Wmm $2,100

HALF PAGE Type area: 145H x 261Wmm $1,050

*For Supercover sizing guidelines please visit www.domain.com.au/group/theweeklyreview/. All pricing excludes GST.

SIZE Brimbank & North West

Maribyrnong & Hobsons Bay

Melton & Moorabool Northern Sunbury &

Macedon Ranges Wyndham

DOUBLE PAGE SPREADType area: 377H x 542Wmm $5,510 $4,465 $5,100 $4,940 $3,800 $5,890

FULL PAGEType area: 377H x 261Wmm $2,900 $2,350 $2,050 $2,600 $2,000 $3,100

HALF PAGEType area: 187H x 261Wmm $1,595 $1,705 $1,127 $1,430 $1,100 $1,705

FRONT PAGE STRIPType area: 50H x 129Wmm $1,300 $1,200 $1,000 $1,250 $1,000 $1,200

Star Weekly

A DV ERTISING OPTIONS

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03 9249 5300 | domain.com.au

Talk to your Account Manager today about Domain's advertising solutions

Prices are GST exclusive unless stated otherwise and subject to change without notice. Agency commission is not payable on advertising for residential real estate agencies. Add 20% load to Domain Prestige rates to Guarantee position. 2 weeks notice is required for cancellation.

BOOKINGS & MATERIAL

BOOKING DEADLINE MATERIAL DEADLINE

Domain in The Age & The AFR Friday 10am (7 days prior) Friday 12pm (7 days prior)

Domain Prestige in The AFR Tuesday 3pm (8 days prior) Tuesday 5pm (8 days prior)

Domain Geelong Friday 12pm (4 days prior) Monday 12pm (3 days prior)

The Weekly Review

- Bayside and Port Phillip Monday 2pm (9 days prior) Wednesday 12pm (7 days prior)

- City Tuesday 5pm (9 days prior) Friday 5pm (7 days prior)

- Eastern Monday 3pm (9 days prior) Thursday 3pm (6 days prior)

- Ivanhoe & Valley Monday 4pm (9 days prior) Wednesday 12pm (7 days prior)

- Melbourne Times Tuesday 5pm (8 days prior) Thursday 2pm (6 days prior)

- Moonee Valley Tuesday 2pm (8 days prior) Thursday 5pm (6 days prior)

- South East Monday 1pm (9 days prior) Wednesday 12pm (7 days prior)

- Stonnington & Boroondara Monday 12pm (9 days prior) Wednesday 12pm (7 days prior)

Star Weekly

-Brimbank & North West Wednesday 11am (6 days prior) Friday 2pm (3 days prior)

- Maribyrnong & Hobsons Bay Thursday 12pm (6 days prior) Tuesday 2pm (1 day prior)

- Melton & Moorabool Thursday 12pm (5 days prior) Monday 4pm (1 day prior)

- Northern Tuesday 3pm (7 days prior) Friday 2pm (3 days prior)

- Sunbury & Macedon Ranges Wednesday 11am (6 days prior) Monday 10am (1 day prior)

- Wyndham Thursday 12pm (6 days prior) Tuesday 2pm (1 day prior)

For full terms and conditions visit adcentre.com.au/fairfax-advertising-terms

V IC PRINT SOLUTIONS