Mackerel Islands Presentationby Drew Norrish

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Pilbara’s Best Kept Secret

Transcript of Mackerel Islands Presentationby Drew Norrish

Page 1: Mackerel Islands Presentationby Drew Norrish

Pilbara’s Best Kept Secret

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Hello and Welcome!

Drew NorrishCEOMackerel Islands

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Where are Mackerel Islands? SPECTACULAR PILBARA COAST!

22km offshore from Onslow.300km South of Karratha

Arrive by:Air (airstrip on Thevenard)BYO boat (23 moorings)Ferry Service (daily)

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Our story A family journey since 1973 A simple model: We are a destination that offers access to unique natural attractions

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What are the Mackerel Islands? Direction Island Thevenard Island

Onslow Beach Resort The Beach Club

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• Main tourist product• Swimming pool, gym, bar, general store,

restaurant.• 13 Self–contained beachfront cabins • Club Thevenard Village• Range of tours and activities

Thevenard Island

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Rent your own Island!

• Unique Western Australian island experience

• Play castaway with up to 8 people

• 360degree ocean views

Direction Island

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Keeping it greenSustainable Ecotourism Development • Solar power and lithium batteries• Desalination plant 70,000L/day• Recycled waste water program

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Provide Access to Nature

• Passionate guides• Engage customers• Exceed expectations

Charters

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Onslow Beach Resort

• Sparkling new resort with prime location on Beadon Bay’s oceanfront

• Self-contained, air conditioned apartment suites• Pool and BBQ area• Avis Location

More product needed!

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• Oceanfront dining • Bar, restaurant, functions and

events• Mainland base with wow factor

Mainland and Island Experience The Beach Club

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Boat ChartersSnorkel/Dive

Whale Watching Boat Hire – do it

yourself SUP + Kayak

World-class fishing action

Turtle InteractionBird Watching

Guided 4WD ToursRelax!

Pilbara Coast opportunitiesOn the Islands In the Sea

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Events and Partnerships

Fishing Focus (niche offering): Western Angler Celebrity SeafariCompleat Angler and Camping World SeafariFlyfishing – Bonehead annual getaway

Partnerships create win/winFervor Outback DiningMackerel Island and Onslow Beach Resort

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Who’s your ‘Wendy’Improve the product from the customers view.

• WA Fishing Community • Pilbara Residents• School camps• Corporate Functions

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Our learning• Create a destination • Innovate and differentiate! • Exceed expectation • Know your ‘Wendy’• Value and develop staff • Be authentic, knowledgable and

passionate. • Be in tourism for the right reason

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Opportunities• There’s never been more

opportunity to develop tourism in the Pilbara

• Demand for indigenous and coastal product is high.

• Develop industry networks and leverage off each other to develop Destination Pilbara. Our door is always open!

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Good luck!

mackerelislands.com.au

Drew Norrish 0427971283