1. VPMS K.G &N.G BEDEKAR ARTS & COM.THANE (W) NAME:- AKSHATA BHOIR CLASS:- S.Y.BANKING & INSURANCE DIV:- (A) ROLL NO :- 55 SUBJECT:- INNOVATIONS IN BANKING & INSURANCE PROJECT TOPIC :- M-BANKING IN HDFC BANK PROJECT GUID :- PROF.MRS. SHRADDHA BHOME

2. TABLE OF CONTENTIntroduction of M-banking Introduction of HDFC Bank HDFC M- Banking Mobile banking apps Nobile banking through browser Sms banking Security precautionsMobile services of HDFC Bank Sms banking Ngpay Prepaid refill Pay your mobile bill Credit card information on mobile 3. MOBILE BANKINGMobile banking (also known as M-Banking, m -banking) is a term used for performingbalance checks, a/c transactions, payments, credit applications & other banking transactionsthrough a mobile device such as a mobile phone or Personal Digital Assistant (PDA).On 27th Oct, 2003 HDFC Bank & Reliance India Mobile have joined hands to launch anInteractive Mobile Banking service in India.According to HDFC Bank press release, all bank customers who are also Reliance IndiaMobile subscribers can now view their bank a/c balance, get mini statement, fixed depositsdetails & make request for cheque book & a/c statements, apart from making bill paymentby direct contact to the a/c from their mobile handsets. After registering with HDFC Bank for the Mobile Banking service, a Reliance IndiaMobile subscriber can access the facility directly from R World on the handset. Thecustomers will be presented with a detailed menu of about ten banking activities that can bedone through the mobile phone.Mr. Naveen Puri, Country Head (Retail Branch Banking) of HDFC Bank, says that "withthis alliance we offer our customers the most comprehensive of advanced Mobile BankService 4. HOUSING DEVELOPMENT FINANCECORPORATION(HDFC ) HDFC Bank Limited is an Indian financial services company based inMumbai,maharashtra that was incorporated in August 1994. HDFC Bank is the 5th or 6th largest bank in India by assets As on October 2012, HDFC Bank has 2,544 branches & over 10,000 ATMs, in 1,399cities in India HDFC is a promoter, as it is, Indias premier housing finance company. HDFC Bank is one of the Big four banks of India, along with State bank of India, ICICIBank & Punjab National Bank. All branches of the bank are linked on an online real-time basis. As of 30 September 2008 the bank had total assets of Rs.1006.82 billion. Business philosophy is based on four core values:- Operational Excellence, Customer Focus, Product Leadership, & People. 5. HDFC MOBILE BANKING Mobile Banking you can access youre a/c on your mobile, wherever you are. You cancheck youre a/c balance, pay bills, transfer funds & make credit card payments with MobileBanking.Mobile banking Apps:- To make Banking easy, we have introduced Mobile Banking applications, so you haveaccess to the most important transactions on the go on your smart phoneMobile banking through browser:-Get access to youre a/c any time you want with Mobile Banking through browser. Justvisit m.hdfcbank.com a/c youre ready to bank! SMS banking:-If you do not have a data plan activated on your mobile phone, you can carry out bankingtransactions through SMS too. You can perform a host of functions including accessing youraccount balance, mini-statement and account statement, etc. by sending a simple SMS.Security Precautions:- Here are some dos & donts to keep in mind while you bank on your mobile. 6. MOBILE SERVICES OF HDFC BANK SMS BANKING :-Your Bank is now on your mobile phone! Access your Bank a/c with the help of just aSMS.Type the keyword for the specific transaction & send it to 5676712.You will receive the response in the form of a text message on your mobile phonescreen within a few seconds. NGPAY:-Transfer funds, shop on your mobile with select merchants from wherever you are withngpay. You can avail of a range of services across its network of partners.Take a look at the transactions you can perform:Shop from Archies, Ferns N Petals, moreBook tickets via IRCTC, makemytrip, redBusBook tickets at Fame Cinemas, INOX, PVR, Fun Cinemas, Big CinemasTransfer funds across banks using NEFT, IMPSBalance enquiry, mini statement, request services, manage a/cs 7. PREPAID REFILL:-Avoid the hassles of withdrawing cash or searching for a retailer to buy a recharge card.Recharge your prepaid mobile phone anytime, anywhere through the internet or ATM Features & Benefits: Option of paying right away through the mobile site or through HDFC Bank ATMs Recharge takes just a few seconds SMS confirmations Recharge for range of operators like Aircel, Airtel, BSNL, Idea, Loop Mobile, RelianceCDMA & GSM, Tata CDMA, Tata Docomo, Virgin Mobile CDMA & GSM, and Vodafone Steps to recharge via internet: Recharging your phone through our website is simple too. Just follow the steps given in ourdesktop website. Select mobile operator name Enter mobile number and recharge amount Confirm payment by logging on to Net Banking Recharge phone in just a few seconds Steps to recharge via ATMs: Walk in to a HDFC Bank ATM Select Prepaid Recharge/Bill Pay Select Pre-paid Recharge Enter the 10-digit mobile number & confirm 8. PAY YOUR MOBILE BILLNow pay your mobile bills securely with InstaPay, PayNow and Visa BillPay. Since you donthave to register for these services, you can start paying your bills right away. Take a look at thesteps for bill payment:InstaPay (HDFC Bank Net Banking)Pay your mobile bills without going through the registration. Select the biller Enter your bill details Make payment using your Net Banking passwordPayNow (HDFC Bank Visa / MasterCard Credit Card)Make payment in 3 simple steps, without registeration: Select biller location Authorize payment from HDFC Bank Visa / MasterCard Credit CardVisa BillPay (HDFC Bank Visa Credit / Debit Card) secure and simple ways to make mobile bill payments through Visa BillPay.Pay Right Away Service (no registration required):Select the billerProvide details of your bill paymentAuthorize payment from your HDFC Bank Visa Credit / Debit CardRegister and Pay Service:Complete a short registration processEnter your biller details only onceReceive email reminders for due datesMake paymentsSelect biller and provide bill details 9. CREDIT CARD INFORMATION ON MOBILE You can now check your credit card account on mobile. SMS CCINFO to 5676712 andaccess the following information on your mobile Last statement details Credit card outstanding Available credit limit Balance Reward Points Credit Card ATM PIN Duplicate statement request Offers Benefits: Simple and convenient Quick response, no hassles of calling customer care Access your account anywhere, anytime How do I get started?: To start the session, follow these 2 simple steps: Initiate a request by sending CCINFO to 5676712 from your registered mobilenumber Provide the last 4 digits of the card number and select your option from the drop-downlist Terms & Conditions: Premium SMS charges apply Service is not applicable on Reliance GSM and all CDMA numbers 10. CONCLUSIONIt is evident from the study that majority of respondent fall in the age group of 18-25which implies that today more & more young people are fulfilling their banking needsthrough modern age Mobile Banking .Many customers do not know about mobile bankinghence banks should promote mobile banking by creating more awareness about its conceptsand benefits. SMS alert & convenience are the two major factors considered by therespondent in using Mobile Banking so the banks shoed create awareness on these aspects tothe whole society But still the people who are not using Mobile banking they agree thatmobile banking is a better way of banking than traditional methods . This implies thatcustomer can be diverted to mobile banking for more high value added services this meansthat such customers will agree to use mobile banking even by bearing some cost. The majorconcern of all the customer is security and privacy related to Mobile Banking . Due to thisreason Branch itself is still the most favorable channels of banking 11. THANK YOU