Luminescence.Enhance your Outdoorcampaign.

Panels

The LUX Collection uses the latest in LED technology to light up your

campaign with 75 handpicked Posters, located in capital cities around

Australia. The combined quality, consistency and simplicity of the LUX

Collection demands audience attention.

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81%

81% of all people notice Billboards on major arterials

Source: Driver Engagement Study | Hoop

34%

34% more likely to strongly agree that Billboards

improve a brands status

Quality

Posters are an enduring format. They have been used

to showcase some of the most iconic and memorable

Outdoor campaigns. Now with new LED lighting

technology, the LUX Collection provides advertisers

with a premium format to turn heads and drive

campaign awareness.

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Source: Nielsen CMV

Consistency

Each of the LUX Collection sites were selected because of the premium

environment the site sits in and the quality of the audience it delivers. Every

site is strategically placed on key arterial roads and urban areas across the

five major metro markets.

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Simplicity

The LUX Collection is a single pack of 75

premium sites, and available with a flexible

two week booking option for ease of purchase.

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Complementary

The LUX Collection is a shining addition

to the APN Outdoor billboard portfolio.

The pack delivers a complementary

solution which can integrate easily

into a wider Outdoor campaign.

77%

77% of people who noticeBillboards believe they are very effective at reaching

them while they drive

Source: Nielsen CMV

apnoutdoor.com.au